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Nonprofit Radio for May 31, 2019: Tech Accessibility & Resilience & Sustainable Impact

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My Guests:

Keith Casebonne & Aurora Holder: Tech Accessibility
Keith Casebonne and Aurora Holder want you to advocate for accessible tools that will make all workers more efficient. From 19NTC, Keith is at Disability Rights Florida and Aurora is from Disability Rights Wisconsin.





Ananda Leeke & Meico Whitlock: Resilience & Sustainable Impact
Ananda Leeke and Meico Whitlock want you to use tech with intention and foster a culture of resilience. They’ve got lots of strategies for mindfulness and intention. Do you know the Eisenhower Matrix? Also from 19NTC, Ananda is with Ananda Leeke Consulting and Meico is the Mindful Techie.





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Hello and welcome to Tony martignetti non-profit Radio. Big non-profit ideas for the other 95%. I’m your aptly named host. Oh, I’m glad you’re with me. I’d be forced to endure the pain of Bobby’s aosis if you ticked me off with the idea that you missed today’s show. Tech Accessibility Keith Castle Bon and Aurora Holder want youto advocate for accessible tools that will make all workers more efficient from 19 NTC. Keith is that disability rights Florida and Aurora is from Disability Rights, Wisconsin and Resilience and Sustainable Impact. Ananda Leak and Miko Whitlock. I want you to use tech with intention and foster a culture of resilience. They’ve got lots of strategies for mindfulness and intention. Do you know about the Eisenhower Matrix? Also, that is from in-kind teen NTC. Ananda is with Ananda Leak Consulting, and Miko is the mindful techie. I’m Tony Steak, too. Be a good American. We’re sponsored by pursuing full service fund-raising, data driven and technology enabled Tony dahna slash pursuant by Wagner CPS Guiding you beyond the numbers regular cps dot com and by text to give mobile donations made easy Text. NPR to 444999 Here are Keith Castle Bon and Aurora Holder. Welcome to Tony martignetti non-profit radio coverage of 1990 si It’s a non-profit technology conference were at the convention center in Portland, Oregon, and this interview, like all our 19 ntcdinosaur views, is sponsored by our partners at Act Blue Free. Fund-raising Tools help non-profits make an impact with me Now are Keith Castle Bon on Aurora. Holder. Keith is the technology and communications manager for disability rights, Florida and Aurora. Holder is manager at Disability Rights Wisconsin. Welcome to each of you. Thanks for having us. Welcome is disability rights in every state in the country you’re representing Wisconsin and Florida. Is there one in every every state? Correct. There is its federally mandated. Oh, okay, okay. I mean, the organization is federally mandated, but what do you mean? Having protection and advocacy organization that’s independent from the government is federally mandated in each state. So what, Like you have an independent kind of watchdog to look at, like, institution that might be practicing, you know, inhumane practices against the clients they would having this independent agency that comes and overlooks that because it’s really hard. Maybe the government to regulate. That is, it was rolled out because they were seeing so many atrocities and nothing was being done about it. So they decided you need to be an independent agency from the government, although we’re funded by the government. But we need to have that ability to come in and look at that. But we do have elevated writes that maybe other organizations we have to look at records and things like that. Are you also funded by individual gifts as well? You fund-raising? You okay? So it’s not not unlike the Legal Aid Society krauz required by law to have defense available on DH. It’s partially funded by government. Then they also do their own fund-raising. Well. Essentially, the federal government gives us money to be the watchdogs for our individual states for disability rights. So it’s kind of interesting concept that I think different in a lot of other non-profits out there. Let’s talk about the advantages to having well being a tech accessibility advocate toe having having technology be accessible on DH. The advantages, too. The world at large, not advances don’t only accrue to those who have specially need accessibility. Is that my I like going in the right direction. Aurora. Yeah, what are what are some? What’s the fight to make the case? Aside from the legal requirement? What? What would I say? It’s a tech. A accessibility advocate. How about I start making the case in my organization that what we’re trying to focus on is making sure that people know that you know, accessibility way? Want to move towards a universal like everything is available to everyone like your software isn’t just available to certain pop population that you’re looking at how to make a universal and so that’s a lot what were focusing on and what’s the advantage to doing that, um, that you’re hitting a wider audience because there’s so many disability, you can’t you can’t just do one little thing and accessibility. There’s so many things we’re trying to cover such a wide, wide net, that just looking at it in the different approach of making it universal, versus what makes sense for me as a developer or whoever is creating them thing that they’re going in there. They’re really looking at it in a lot of different ways, teething about all the different users that might be using it. Also, there’s like money, incentives. You’re when you’re not making a software like shopping out that’s accessible, then you’re you’re losing out on a bunch of people that cannot act, you know, by stuff on your website. You’re on because they have economic power. But you’re not. You’re not accessing. Yeah, Keith, what can you have the outset here? Well, on the plus side of making things accessible, you’re also making them usable for everyone. And in fact, one of the things that will showing our session is that a lot of accessible technologies out there end up helping people who don’t maybe technically have a disability. S o. How is that flush that out a little bit? How does that work? What are some examples of that? Well, so one product that we’re going to mention eyes, a piece of software that you can put on your computer screen to adjust the colors and brightness of the images on. That’s good for people who might have get migraines for looking at their screen. Uh, we’re just getting headaches, dizziness, whatever. This software can actually make it easier for you to sit at your desk and do your job, which is great for people with disability. But I know people without disabilities that use that all the time just to help get there. Get through there. Day, Okay? No. What are the standards that disability rights is enforcing? Is there there a code? How do you measure whether there’s compliance or not against against what set of standards? Well, there’s so there’s originally there was a section five away, which is law from the seventies, that mandates that any government entity needs to be accessible, and that goes into services and other things. Now, of course, in the 19 seventies, you know we didn’t have websites. We have a lot of technology we have today, but that law has been broadly interpreted to include those things. Thie, Americans with Disabilities Act in 18 90 also adds to that a good bit on Does talk about technology to some degree? Uh, other than that, there’s not a lot of specific laws in America that other countries have different laws in America. That’s kind of where the laws end. But then, too, on top of that, there’s a lot of accessibility guidelines out there that you can follow one that really is common is the world. Our Web consortium has their Web accessibility, content guidelines. That is sort of like a framework to make sure that websites are accessible, for example. So okay, are there they’re specific tools. Are we able to talk about specific tools and resource is for for making your sight accessible? Um, well, our our session in particular isn’t trying to focus on websites. Actually, because there is so many accessible website, you’re not Okay, So we’re trying to focus on as I t manager attacked person in your organization. Anybody dealing with technology that you’re thinking about how to make what you’re putting out there accessible like that could be your instructions. That could be just an e mail that you’re sending to your staff. Video training videos, like all kinds of stuff that people would have to, um do as part of training e-giving staff information is accessible and not assuming that your entire staff, I have told you, like if they had a disability and what they could do to accommodate it because they’re way did find statistically that there could be upwards of 30% or more of unreported disability. You know, like people that just aren’t saying anything, and that’s fine there. You know, they don’t have to reveal all that, but making sure that you’re thinking about that, not putting you know, your head in the sand, just pretending like, Oh, well, you know, I don’t need to put all text on that image that of that screen shot I did in my instructions. Like, you know, you know, it probably won’t affect anybody in the staff, but you don’t know there’s somebody that uses the screen reader every day, Teo, because maybe their vision’s going Or there’s a variety reasons. People you screen rears its not just for people that are blind, you know, and just being more cognisant of different types of disabilities in ways you can. You can make easy adjustments. Or it could just be someone that’s has time, keep, you know, being keeping track of time. Or they’re you know, they’re just going on and they’re, you know, working on stuff, and they can’t seem to keep focus. There’s there’s all kinds of things that you could be aware of that could help that, and being people in the field, we’re seeing that with people And if you’re not realizing what’s out there than you’re not helping those individuals realized because they don’t may not realize what tools are out there. Yeah, okay, it’s time for a break. Pursuing you are the first impressions. The sea book is still up. How to combine Strategy analytics and Creative to captivate new donors and keep them coming back? That’s their e book on donor acquisition. Had to make that great first impression so that donors stay with you. And don’t just make that one gift and then trail off as we know Don’t have attention is like 75%. You don’t want that. You get the book through the listener landing page. It’s at tony dot m a slash pursuant with the capital P for please. Now back to tech accessibility. So alright, this’s the with the what the team is putting out for for general consumption or just for within their own team. It’s you she’s thinking about organizational levels organization wide. Yeah, OK, yeah. So examples you mentioned. Example User guides. What else? What else should listen to be thinking about what? Even if they may be, they don’t even have their own team but right related related to tech. What kinds of things should be conscious of that? That that should be tech? That should be accessible, right? Well, we’re moving to all these cloud APS and stuff, but nobody’s really test like a lot of them aren’t accessible, actually to screen readers and other technology assistive technology that would help people disabilities read or submit things to it. So are you evaluating that before you purchase that software so that you are like, Let’s say you have a online recruitment software that you’re using? Teo Get in people that they can apply in your website? Well, if it’s a screenwriter, can’t read the form fields and, you know, look through it and pushing cement. Then they’re not applying for that job, screening out all those people who could be accommodated but can’t apply right? Sure, Keith has some more samples. Okay, well, And in the office, for example, You know, your office manager buys a new copier, and I wouldn’t give a thought to anything about accessibility, but someone on your staff eyes in a wheelchair, and they can’t open the lid or reach the control panel. Now there are copies out there that the control panel flips down, and so it becomes accessible when there’s handles to lift him up, you know, closed the lid. So there’s they’re out there. The solution’s air out there. But you have to put a little time and effort into finding them. And and that’s the kind of things we try to promote awareness of because it’s not that anyone means that he harmed anybody. They’re just not sort of thinking that far ahead. Exactly. So we want to make him a lot more aware. Especially something. So ordinary is a copier. Exactly. You wouldn’t think I use it. Fine. You know what? It’s obvious when you say it, um, so I’d like to raise more consciousness. So what else? What are the things in the office tech wise? Should be conscious of that we may not be, Well, any software that anyone uses, which we’ve already touched on, a little bit of cloud acts, that sort of thing. You want to make sure that you know, if you’re if you’re an organization, this client base, like most non-profits are you want to know that you’re your client database system is accessible. You might. You might buy something that looks great, has all the features. One. And then you set up the implemented. You take months, and the gentleman that uses the screen reader goes toe access that software and finds out this wasn’t making any sense to me. I can’t. I can’t follow what I need to do. And if you if you if you If you build that sort of accessibility testing into your purchasing your framework requirements are P, whatever, exactly then then you could you confront. You could work with that. And you can. You can find the right tools out there which, in and of itself, could be a challenge. Because not every vendor is very forthcoming with, you know, they’ll tell you it’s accessible. Uh, even if it’s not, you really have to be vigilant. Do your own research because they want to make a sale. Would you have to ask, You know, are you compliant with these? You said the consortium has guidelines. So is your product that we’re considering compliant with these. I forget the name Well, there’s 65 away and Ada, and you’ll get a lot of blank stares. You ask these questions and they won’t have a clue what you’re talking about. Well, we’ll get back to you. We’ll talk. Let me talk to my boss and I can’t take any times. I’ve never heard back from them because they don’t really know what to say. So it’s something that you’ve got to do your own research, and it takes a lot of effort because the vendors aren’t very helpful. Okay. All right. Um, what else? But obviously your website, it should be possible that that one’s easy. There’s, I think, is a person to heightening accessibility culture that’s apart. We’re covering as well about called you in your organization, start making that step and changing the ideas of what you know, having people open up and think about Oh, man, we do that all the time. But I didn’t think about that in the way of accessibility in the work we do or planning for what? If you do hyre somebody that’s that has a disability on DH, then you didn’t You didn’t think about that when you purchased all that different technology for whatever that that might happen down the road. And so now you’re kind of, you know, you’re eliminating what they? Khun! D’oh! How do you start to change that culture? Aurora, would you start at the top or you have conversation down below And then bring it up You Khun Dio school combination of stuff just from like again You start saying, Well, I’m going to make you know, make sure all the stuff communications, digital communications that you’re sending out are accessible. I’m going to have a framework of when we’re evaluating software that I’m going to make sure that accessibility is Check your your building in this part of your assessment are ready. You’re going, Tio, apply the theory of universal design if you if you’re non-profit does create certain things like that’s more applicable if you’re doing, you know, actual designing of software and things. But I know some non-profits that do do that. They create aps, they do grassroot efforts things, and they should be aware of that. Things that they need to do to make sure that that’s universally designed Well, so everybody can be a part of that. I’m thinking through my list here. Leadership to leader leader shevawn buy-in. It has got to be critical walking in other people’s shoes, testing it yourself, have you, you know, gone and taken put installed a screen. And there’s lots of free ones out there that you can put on your computer and, like go through maybe a sight or form or software anything and just run through it and see, Is it Can I get through this and sometimes showing that to your superiors? If you can actually demo it and make it something real, then you know that makes it more real to him. They see it and they say, Oh, wow, I didn’t realize that such and such of are, you know, products it won’t work. If this individual is blind, let’s say, or or or whatever Those are Roger’s point. You hyre someone in the future. Yeah, exactly. Who needs these accommodation? Right? And if your product is working, like on an app or something that goes out to the public again, you don’t want to find out after the fact that such you know someone can’t access you’re at because it doesn’t have the accessibility features built in. But you can demo the process before you put something out and show it to a superior to the director that goes a long way to getting them to sort of start to change the culture in on then that no two vendors not only sometimes you create something, not something you know, A lot of days of databases are remade, you know, serums. You could test that. But sometimes you get something made for you, like a website, or you know, So it’s checking with them and really, are the references legit? Are they? Do they really care about accessibility of the hiring staff that are trained to look at those things? Is that part of their value system? Looking at that, I had a time before you jump into a big project where we just got this really big, beautiful website, but most of it’s inaccessible. I think we’ve tried both actually schooled vendors on the fact that their software was inaccessible when they didn’t know the insert, we’d end up testing it and say, Well, by the way, it does not work with Screen Reader. It has this problem. Is this flaw etcetera? And then they’re just Oh, okay. Do they always make changes? Not necessarily. But you put him on the spot. If there If there, uh, if they’re unaware, then you kind of you can show them and, you know, at least maybe a few of them will make a change. Hyre Remember you mentioned cloudgood a lot of cloud platforms or not screen meter accessible. I mean, we’re like, like software like databases and things like that, like Microsoft’s doing a really good after and making accessibility of priority for them. So, like if it’s maybe your whole Google, too. I mean, they’re all there realizing that they have to make their products, they have to fall that universal design principle, right? But then there’s a lot of, like, you know, people that create software, that they don’t have it as part of their value system that they make sure their designers and developers are understand universal sign, understand what makes a software accessible and aren’t thinking in that mind sat at all. And so they just hyre, you know, whoever, and they don’t train them. Maybe some are good, and they don’t. That doesn’t matter in the train after the fact and be part of their value system, but often you find that it’s not, and people are building these acts that are supposed to be available for millions of people, but they’re really not, or it becomes an afterthought. Sometimes that we were hoping more people you know don’t think about it is an afterthought is it’s part is part of your process, just like you would develop a budget just like you would test the software. You know, like all these components that you might do is just part of your chart of your process and your values. OK, ghisolf sometime left another six minutes or so together. What else you’re gonna covering your session that I haven’t asked you yet? We haven’t talked about well. Part of what we mentioned earlier about talking to changing the culture is you can start with, you know, you could start yourself and and make sure that your own communications, your own email, your own documents are done accessibly. And so one aspect of training is that really talk about your specifics and how to get it down to choosing the right fonts, for example, that are more that’s being more readable. Fund for someone with dyslexia, for example, maybe letters are easier to read. Uh, so there’s a lot of nuances like that using the tools that you already have. Microsoft Office or Google docks things like that, and they have features that allow you to make three documents accessible without doing anything, really all that special. It’s all right there. You don’t need to buy special software or anything like that, but people don’t do it. They don’t even know about it, or they feel like it’s not worth the effort, but the efforts really minimal. And so we’re going to show what some of those things are and how you can create PowerPoint presentations. Dahna brochures, etcetera that that that are are are just fully accessible. So what were you going to be showing? Well, so, for example, in in any modern word processor, there’s a feature called Stiles, and everyone seen them like you opened up Microsoft Word and they’re at the top in the toolbar is all these little book two different styles, you know, titles, heading, anyone heading to et cetera. The most people don’t do that. Most people will right the title and those selected, and they’ll make it bold. We’ll make it blue and they’ll make it, you know, 20 points, fonder, whatever. Well, visually, it looks great. but there’s no meaning to it. For someone who uses a screen reader or other assistive technology to explain that, that’s the title waken visually see the best title. That’s great. If you think about picking up the newspaper, you scan a newspaper, you know, by looking through the headings, and then you have something you’re interested in. You know, maybe you choose that article. Start reading it an individual with screen reader, whether it be a document, a website, whatever, if, if it’s not properly, you know, marked up essentially with four of those for morning, right? The formatting is like, you know, metadata. That’s in these styles. That and that’s the key. And so when you use that same with screen Reader has a tool that they could just read the headings. They could literally do the same thing that you know, if you visually scan a document to see what you want to read, it’s the same thing. But if you don’t if you don’t tell them what a heading is, the only choice it has is to start from word one, you know, picture picking up a newspaper and read in the title of it every time you want to go down to the bottom, you have to start at the top again and read the name of the paper, the price the you know, the editor that gets really old really fast. So when you when you mark these things up properly, they can jump to where they want to go, and it just becomes a more usable document for that. If you’re, like, all doing all caps, that’s like screaming. And there’s all these new and people do that with, like, you know, they’ll write out something. I’m really want someone to know. This is important in here, but you know you could you can make it all caps with styling without affecting the screen reader use durney something into a color and raising the font size doesn’t communicate anything with styles have that formatting metadata built in and yeah, and the same time in the end, if you’re writing a long document and you want to reform at it, But you know, if you do with the way you used to doing it, you gotta go back in and re select. Everything changed that, you know, color from blue to red or whatever Well, if you just change it in the style with the snap, it’s all done. Everything’s updated, so there’s lots of good reasons to do it just for your own workflows. People just don’t think about that. And if you’re a 19 manager, we talk way. Do like we create president power point presentations and styles that we might put into staffs a word Or, you know, like just we’ll plug it in there so that they have that framework to work from right away and they don’t have toe because everybody’s new and they may not know, like you might have new staff that don’t know how to use that that kind of tools until you teach them. But they we want to make that easy. And as I t managers or attacks, we can go in and add those pieces so that at least if someone’s going to get that Power point presentation on Gay didn’t get that accessibility training. If that’s part of what you do at your agency, they can know that that one. If I use this one, you know they have a start in creating it’s not 100% right because they don’t add all text to have bitterly but in their world. And it’s no not accessible start framework. And you could do that as I T manager. You can also develop check lists of things. You go through it with you when you’re adding and having a new staff come on like things that might help them in orient. You two, maybe what their needs are like. It could be everything from, you know, simple things like ergonomics. Um, it could be increasing the font size on their screen. They may not. Some people don’t realize that that that a lot of built in to windows and everything you, Khun, go up Tio 125 1 150% on on the screen. So everybody’s struggling, you know, we’re tryingto look at that screen they didn’t realize. You know, there’s this quick little setting I’ll have to do is turn that upto 1 25 and things got a lot better and a coworker just last week who left your reading glasses at home and I said, Oh, no worries and I did exactly that. It turned up to 100%. She’s like, Oh, I don’t even need him anymore. But, you know, just no one really thought about it. Yeah, there’s an example to of helping the non disabled community. Teo benefits a side benefit of accessibility. Nothing I was thinking of was not all. Not all challenges and disabilities are our permanent Somebody. Somebody might have an eye infection. Andi need a screen reader for a week, for sure. Well, they’re taking their course of antibiotics, so it could be something temporary as well. Okay, uh, on don’t know, too, if if you if your people in your organisation realised that you have a culture of trying to help, you know, to improve your accessibility standards. People that do have disabilities that maybe don’t want that out, they’re more likely feel accepted. They’re more like to feel included, and they’re more likely to give out ideas and participate when they fill that they have those connections and that their agency cares about those things. Otherwise, they feel like they’re marginal lines. We’re gonna leave it there. That’s actually very good. That’s a perfect ending. All right. They are Keith Castle, bon technology and communications manager at Disability Rights Florida and Aurora Holder, I t manager at disability right to Wisconsin. Keith Arora. Thanks very much. Thank you, Tony. Thank you for sharing. Thank you for being with Tony martignetti non-profit Radio coverage of 1990 season non-profit Technology Conference This interview Like all our 1990 si interviews brought to you by our partners at ActBlue Free fund-raising Tools to help non-profits making impact Thanks so much for being with us. We need to take a break when you see piela is their accountants. You know what accountants do? Do you need one? Do you need a new one? Do you need the help of one? That’s pretty much the same as needing one talking heat Heat Coach Tomb. He’s a partner in the firm has been a show on the guest on the show and a show on the guest. He’ll be honest with you and tell you whether Wagner can help you with your accounting needs. A place to get started is at wetness cpas dot com Now time for Tony Steak, too. My video is two ways to be a good American abroad. As I said last week, this’s from my trip to Brussels, Belgium, for a day and witnessing some bad behavior with language and currency money in in Brussels by some, um, Americans who were Ah well, last week I said ugly, unsympathetic to thee to the native people that they were visiting. And I think you should be a little more sympathetic. Little more outreaching, a little more giving right. That’s how to avoid being that that bad American. So my video, of course, is the positive way. Two ways to be a good American abroad. You can check that out at tony martignetti dot com, and that is Tony’s. Take two Now here is resilience and sustainable impact. Welcome to Tony martignetti non-profit Radio coverage of 1990 si. That’s the 2019 non-profit Technology Conference. We’re in Portland, Oregon, at the Convention Center. All of our 1990 siente views are brought to you by our partners at Act Blue Free fund-raising tools to help non-profits make an impact. My panel now is Ananda Leak and Mika Whitlock. Ananda is chief mindfulness officer at Ananda Leak Consulting, and Miko is a speaker in trainer on DH. The mindful techie Ananda we go Welcome. Thank you for having a pleasure. Miko, Welcome back to non-profit radio. Thank you. Having a welcome for your first time. Thank you. It’s a pleasure to be here. Thank you Mind. We’re talking about your session topic, which is activating a culture of resilience and sustainable impact. Ananda, let’s start with you. What? You give us the headline and lead here. What was the need for the session? The need for this session was Teo really help non-profit organizations and the staff that worked for them understand that they can take better care of themselves one by slowing down and looking at how they communicate, how they’re interacting with each other, the rituals that they have setting on intention as well as looking at how do they want to use technology and a healthy and a mindful way I’m also looking at What would they like to do with these changes in the next 30 16 90 days? And that was something that nickel focused on the intention, the values and then your action plan. Okay, Miko, you wantto introduce us to the topic as well, Please. Yeah, So you know, we live in a damn time where technology and access information is really driving with our person dahna fresh in a life and in the nonprofit sector particular way, have a challenge of described as what best describes as a fire drill culture. Right. Jeff Kanter? Yes. It was on your panel but could not be here. Yes, she had to leave last night. Yes. So Beth describes his culture a fire drill culture where we are sort of moving from crisis to crisis. And we have to do list. That’s right. Now, Long and we have our project listens a mile long. But oftentimes those things that are on the project we started to do list. We ask ourselves, what is our intention? What is our mission? What are you driving toward? We often have a list full of things that aren’t actually related or lined. And so this is about getting in alignment and using tech to do that versus letting it rule you and being unintentional unmindful. Exactly. Okay. Yeah. This is related to what you and I talked about last year. You were? Of course, you were the mindful techie last year. And I remember something you said that’s stayed with me. And I’ve implemented this that you, uh you tell you tell clients up front that you don’t answer email over the weekend. That was right. I hope you’re right. Yes, I’m doing it. Yeah, so it’s xero. It’s about establishing your rules of engagement. And so it’s one of things you can do where people are overwhelmed, like I have all these things to do. I feel like there’s just application for me to be on 24 7 Well, one of the simple things you can do simply to communicate. Here’s how I communicate Well, here’s the tool that I use. Here’s what you can respect expect in terms of a response. You could do this as an individual. You can do this for your team. You can have a discussion as an organization, and what this allows you to do is for you to turn off your phone, turn off your email and know that if you need to be reached, that your team has been given instructions on how to actually reach your something is truly urgent. And if you’re not reachable, they know, like what the next step in the process is. They know what, who Dakota contact or what the protocol is. There aren’t able to reach you and Ananda Help! Help tie this together. So how does uh uh, well, he Miko calls and rules of engagement, I would say setting boundaries. But however you describe it, how does that help you be a more resilient and sabat sustainable organization? Well, first of all, when you make that commitment to yourself, that’s really saying to yourself, I am prioritizing me. I’m practicing self care and that’s the piece. The mindfulness piece that we emphasize yesterday and our session is that whether you’re listening to yourself or listening to others speaking to others, speaking to yourself, all of that communication starts here. It starts with ourselves. So when you invest in, I’m going to set a boundary with how much time I spend communicating with people as well, a CZ using the technology that allows you to kind of settle in and see what’s really happening, really Take the time to say I’m a little out of balance over here. I’m a little out of balance over here, and this is what I can do to bring more balance in if you’re a leader and we had a lot of folks that lead teams in our session, you’re setting an example for how the folks are interacting and and what you do is a leader your team follows. So if you’re all over the place, if you’re stressed out, then your team is, and that doesn’t work for anyone. You want to be productive, you want to be effective. And the way that you could do that is using mindfulness and slowing down and practicing self care. And then that changes the culture that helps you become a resilient person, team and organisation and sustainable and sustainable. Because because unmindful sort of chaotic, what does best say Fire, fire, fire, fire, drill kind of organs that culture is not sustainable. People going to leave because they just can’t work in that kind of environment. Exactly. People stay, people stay home. You have higher rates of Peterle. I’m taking health leave before those things. You have people who maybe it wouldn’t take three hours to do something if they were arrested. If they had the time, If they weren’t responding to emails all times during the day and night and even on the weekends, so is really looking at Hey, how are we treating ourselves first? Because that that impacts your clients that impacts their bottom line in pressure. Dollar. You know your profit. Yeah. This is not just about health. Know which is which is should be sufficient, but for a lot of people, it’s not. It’s also a bottom line costs. Yeah, And if your health outcomes or poor because you’re in a on unsustainable work environment, then that’s going to impact your your your health insurance premiums. Yeah, and people who are stressed out make more mistakes, you know, And productivity. Yeah, and you have to keep coming back to fix it. And so you’re using a lot of time. Use a lot of energy. People are not working at their best. They’re not working smart. So I’m guessing you had a lot of strategies for Ah, avoiding the the the fire crisis kind of management organizational culture. Okay, why don’t you kick us off mindful Techie? Yeah. So, Mikko, one of the first things is really taking a step back to get clear about what is your intention And what is your vision? Any particular point in time? If you have a list of Mao longer things that you have to do, the reality is that you only have a certain number of hours in a day, and in a week you have a certain amount of energy and attention that you’re able to give to those things that are on your list. And so you want to make sure that whatever you’re choosing to focus your time on is Number one mission, Aline. That’s that’s personally and professionally. The second thing you want people to do is not all of those things are off equal importance that are on your list. So you wanna be able to prioritize. Prioritize means to essentially say yes to one thing and no or not right now to something else so that you could give your time and attention and focus to what’s actually important. Have you Have you seen that Eisenhower Quadrant? Yes, I knew that if I used the pool okay, so well, we don’t have the benefit everybody most. Most of our audience is listening. Some will be watching video, so there’s no point in drawing. And I don’t think I can get Teo please. So, essentially, the Eisenhower principal, this is ah ah, tool. That’s attributed to Eisenhower’s just a foursquare quad. It’s essentially helps you identify what’s urgent versus important at this particular point in time. So what needs your time and attention right now? What can be scheduled? What can be delegated or our automated and what could be eliminated from your list altogether? Because it is not really relevant or it’s not really important. And one of the challenges with along to do Listen project list is folks think that everything is of equal importance. So they stressed themselves out, trying to do everything simultaneously. And when I work with people on this, that really asked a series of power of questions. And one of them is, if you could only do one thing of those 50 things that are on your list, which one thing would be so impactful that would make everything else on that list either easier or irrelevant to do? Here’s an example that came up in the workshop. A woman said, I have. I hear what you’re saying about prioritizing and picking one thing, but I have 50 things on my list. What I don’t I don’t know where to start. And she ended up actually answering her own question because what she realizes that Okay, well, if I prioritize actually training my new staff. Then I would actually have less things to do because that my staff would be empowered to do those things. And so if I said over the next 90 days, I’m going to focus on that that thing on my long to do list first, you actually shorten your to do list by doing one of them exactly prioritizing that as number one. Exactly. Okay, all right. And so another tip that folks can use. And this is just working in larger groups and your team’s. One of the things that came up in the mindful communication group is that people did not feel like they were heard. They felt like when they go to meetings, they’re really just waiting so that they can get out what they need to get out because they’ve got an agenda. The folks that are running the meeting have an agenda, and no one is really slowing down tto list, and you’re just really ready. Just to respond is like you’re talking, and then I’m not listening to you because I’m preparing my next statement. So I offered to the group that won you start your meeting with a mindful moment. That’s something where you can have 30 seconds, 60 seconds, maybe a minute. If you have more time, you can do a mindful meditation, but just taking some deep breaths so that everyone can arrive. Another thing folks talked about was that when they have one on one communication with folks, folks are looking away their on their phones there. By the way, when I’m looking away, I’m looking at volume. You almost looking the number of minutes. OK, I’m not I mean, I’m not turning 90 degrees to go, right? Aye. There’s two things that attract your volume and write and how much time we spend. So we’re right here together. Rules of engagement. Exactly. One engaged with me. I got you. Tolerate. I’m going t 10 degrees offer. You’re looking at it. I totally understand. And I’m with you and you’re with me. You’re you’re you’re managing this process. So I I understand that However, if you’re all over the place and your were supposed to be talking, I don’t feel heard, so I don’t It’s Yeah, Well, that’s one. That’s one person made that comment that it’s rude, but what it is is that you’re missing an opportunity to really hear what your colleague is saying, which is involving the bottom line, which is the profit, which is what? Doing good work. You’re missing that opportunity and it’s it’s really saying You don’t respect yourself and you don’t respect the other person. So one thing that people can do is institute a rule where you put your cell phone down, maybe collect the cell phones, put the laptop down, meeting at meetings. Yeah, meaning so people can really engage with each other or dedicate a particular part of the meeting for people to Because because I know in meetings folks are taking note lorts and so they’re using their phone. They’re using their their computers. But to dedicate a portion of that meeting so that people are one on one, they get to see it. Your present. Some of the components of mindful communication are one. You have the intention to be present, too, that you are actually present. How how do we become president? We become president with our breath just simply taking a deep breath in and out. Your breath is with you at all times. I say, make your breath your B F F. The third component is making sure that you’re that that person recognizes that you’re there. That’s the active listening, the act of speaking. We have that eye contact, you know, and and then engaging with folks. I know what I’m going to say, but you’re going to say something else so that I actually hear you in. It’s responding. It’s like giving that affirmation So all of those things really do help shape the culture that helps with folks understanding that there heard that allows people to feel respected. That allows you to get out what you need to say. It bills team confidence in helps productivity. It resolves conflicts. If you have a conflict with someone else and you’re looking away, that doesn’t do anything except add to to the issue, so it helps you transform problems into possibilities. It za superpower that we’re all missing mindfulness, you know, time for our last break text to give the five party male many course that dispels the myths around mobile giving. You know how to get the thing. You text NPR, too, for for for 999 and break down the myriad myths around mobile giving like that it has to go through through a phone company, and the donor’s phone bill is where is that puts a limit on the amount that they can give. It doesn’t have to work that way. That’s one of the myths on you will crush the others by getting the email many course over five days. Text NPR to 444999 and we’ve got butt loads more time for resilience and sustainable impact. I have some of that, and I don’t mean this trite Lee. But some of that is just things that I think I I grew up, I think a lot of grumbling being called, you know, courtesy your your your attentive When people are talking to you, you’re listening. You know you’re not thinking of your next sentence napor waiting for them to pause so you can get it in. But you’re listening on DH. You’re giving them your attention and no, now we say you’re you’re mindful of your on intentional about your presence, but I think on again, not trite. But like a lot of it is common courtesy that I don’t know if it’s technology has led us away from or its are burdensome work schedules. That is maybe a combination, you know. But I hear a lot of what you’re saying as courtesy. It is courtesy. But what you said what you just said with the technology and are burdensome schedules and then just the drive of of our country. I can’t talk about other countries, just a drive of our country, that we want it right now. All of that has taken courtesy and its dumped it out the window. I mean, we’re altum. I’m sure we’re all taught that, but you’re trying to get stuff done and you have someone who’s pressing you. You’ve got deadlines. The best of us have those intentions and myself included. But if you’re so wrapped up in responding and and I’m using myself because that as an example, what are you going to do to slow down? But it’s it’s the breath. A lot of time. A lot of times I will say maybe not a lot. Occasionally I will say, you know, could you just repeat what you said? Because I apologize. I my mind wandered for those last couple senses, or, um, nothing I’ve done is put off discussion so I can’t focus on this right now because of this other thing. Can we delay whether it’s a day or 15 minutes or whatever? You know, I know that I can’t give you my full attention. Yes, I’m sorry that I can’t because we had scheduled something, But I can’t do it right now. I won’t be at my best with you. I’ve done that occasionally. People always understand, and I think they’d rather reschedule. I’m you know, I’m sorry I’m disappointing you, but we’ll have a much better outcome if if you can meet me halfway and we could do this tomorrow or next week Yeah. Miko. Another strategy principle for us. Tow. Be mindful and intentional and contribute to our resilience and sustainability. Yeah, so I think around the technology to do it, I’ll just give AA few things. So one is, you know, to really take a look at your smart watch, your smartphone, your tablet, all those things which are really wonderful to do our work. But to really assess of all the acts that you’re using, which of those things are mission critical versus which aren’t mission critical and for the things that aren’t mission critical that getting in the way That of distracting. Turn off the push notifications. If Facebook Instagram, this is a good one. You said this last year too, but it bears repeating by no means. Yeah, if dated. Exactly. You don’t have to write your own ticket. These notifications all Exactly. If you know the CNN breaking news alerts. If those things aren’t mission critical, turn off the alerts. That is Facebook will be their instrument would be there. Standing will be there if you want to follow that. But we’re going toe Take back our attention. Take back our time. Take back our focus extend the quality of our focus so that no one on this point that when we are talking like my phone isn’t buzzing And then I’m trying I’m trying to think about okay, this thing I didn’t respond too well. Who like me. What is it? What does pocket buzzing? What? What’s there That is compared to what I’m doing with you and then I’m like Sorry, Tony, could you repeat the question? Your pocket is lighting up. You know there’s something else that I took away. It was it was either from the panel last year. Or Amy Sample. Ward is a regular contributor on the show. She talked about technology and social media. It was it was either your panel or or she and another interview suggested turning off the badge in the mail on your phone. Yes, I think the number in your phone was yes. Panel. Yes. And I did it. Yeah, and I don’t feel that I don’t feel stressed. I don’t have to see the number one. It’s going up. It’s this high is for, and I haven’t been there yet. It doesn’t matter. The little little old thing is there. I don’t know. It’s not even there isn’t there, and it’s not his blank. No, it’s not even there yet. It just just the icon without the badge. I don’t need to know that I have one or six or 12 messages. I’ll get to it when I get to it. You don’t need to tell me the check. E mail. It’s not something I’m going to forget in 2019. I can’t possibly forget to check email, and I think this is particularly important with email where we get more chemo. Then we have the capacity to actually address in some cases. So turning off the notification that shows you how many messages awaiting that little badge that lowers your anxiety level? It actually works, you know. Worked for me. Yeah, Just I worked for me and part of it. The part. The reason that worked was because the devices are intentionally designed to capture your intent. Your attention, right? And so there’s a lot of thought that goes into the notifications, how they flow, the sound, the color and all those things that actually influence that. So I’ll take this. Yes, it stop the damn badges. Red. Yeah, it’s great. It’s another. Yes, the reds. Exactly. Stop what you’re doing and come to my number and look in your email. So here’s a bonus too. Okay. If you turn your tablet or your phone. Two gray scale. But you’re essentially looking at a black and white device, right? And it has less appeal. So you’re not just picking up your phone, you know that random moments, thinking Okay. What am I like visually engaging, less engaging? Exactly. So you have children. You have to pause and think about. Okay. Well, what am I doing at this moment what I want to do with my device in my hand, because all of a sudden becomes like a less attractive toy if you become the less attractive, shiny object, if you will, because you’ve turned off the color setting. Is that in the color on iPhone? Is that in colors and brightness? It’s a city, its inaccessibility setting, its inaccessibility in-kind osili excellent. I wouldn’t have found it there. All right, I’m gonna try it awesome. And another another set of tools that people can use. And this is going back to the breath. So many of us in the nonprofit world we sit all day long. Or maybe we’re standing outstanding debts, and if you are, that’s a That’s a beautiful thing. But you’re in front of that screen, whether it’s your your your laptop, your phone or your watch. What I suggested to folks yesterday in the sessions that you use either the phone ringing the email that’s requiring your attention, whatever the next assignment is in the next to do list. Item two. Step away. Take a break. Before you engage into that, you can either use your breath by just simply doing and out in and out before and you can always get up and go to the bathroom. Who’s going to stop you? That was one thing. If you’re in a meeting and things are getting whatever way that they are, you can get up and move and go to the bathroom and re align yourself. Take some breaths in the bathroom. I’m I’m famous for going to the last stall and breathing. Maybe doing some stretching some office yoga. I mean, I work it out. The bathroom is is my escape. Okay, I would extend that. So one of the tips that I give two folks for, you know, if the turning off the notifications turning off the badge. If you like this just a bridge too far for you. I offer people this mantra. I would say to you, you should try it. It’s not a bridge too far, but But if if you’re in that situation, is the mantra called eat poop? Sleep. So again, the mantra is called Eat poop sleep, and the idea is that way. All have to eat way. All the poop way will have to sleep, and those are opportunities where we can put away the tablet, you can put away the phone. So for 30 minutes while you’re eating, you know you can be by yourself or be actually engaged with someone else and conversation while you’re pooping on the toilet, your phone can not be with you. And hopefully, while you’re sleeping, you’re not also texting and trying to read CNN at the same time, right? Hopefully you can turn that off and maybe buy a real alarm clock and charger device in a different room. So though, if you’re looking for a place to start and you feel like all the other things that I shared and all these other people are sharing tips and hacks, quote unquote aren’t doable for you poop sleep. I have an example of that. It wasn’t pooping but was being I was in the men’s room yesterday. It was in the men’s room and two different guys came in. They were holding themselves with their right hand, and they were holding the phone with their left standing at the urinal. Yeah, I couldn’t believe two different guys sequentially. They didn’t see each other, but I saw both of them. Can I take a lot of time when I washed my hands. Uh, so I was in the hand washing section. But these guys were watching their phones while they were peeing in the urinal. I couldn’t believe it. So please, you should be able to do more than eat poop sleep. I understand they’re people who can’t sew your starting point, set a low bar, wait to start my way. Yes, I think we all should. Wear should be able to go further than that. Alright. Way. Still have some more time in a couple more minutes? Ananda, you have you have another? Yeah, you do value. So you know, we we sometimes find ourselves so stressed out that we eat in front of our devices and one of the things that this is years ago, a colleague suggested to me, Just move. Remove yourself from the desk. Don’t eat in your in the work area. Go someplace else. There’s there are other places to go, or if that’s what you’re finding yourself doing and you don’t have any other place to go, then each your food and go walk, Go duitz. Move your body. It’s like the mind needs to see something different. Just changed the geographic oppcoll area. We went to dinner last night. I think we were talking. It was either during dinner, one of one of our social outings during during the conference, and Miko was talking to someone About what? This is such a great food city. You shot out the restaurant? Oh, yes. Blossom. What is it? Blossoming lotus. Blossoming lotus. Awesome food. We love you. The carrot. Chinese, Japanese. It was vegan. Vegan? Yeah, they had some great carrot ginger soup. Oh, my gosh. The collie flower was amazing. I have Bob. Yeah, Yeah, they had a great smoothies. Great t everything. Oh, yes, that took me to a whole Another place. So yeah, You see how food can just transform you? You wantto make sure that when you’re eating that you’re enjoying the meal. So mindful eating is like taking the bite’s slowly chewing, just savoring the tastes, lowly doing and not trying to do anything else. Just enjoying the meal, even taking a walk and picking up your feet and putting them back down. That’s mindful. Walking. You can google it if you want to know more about it. Good. The process of just bringing some presents to your activity other than the work space. Just moving yourself in that space of Yeah, I’m here. Maybe it’s just Maybe you just need to stand outside. I know sometimes for me it’s cold and D C and just going to the corner and coming back and at the corner of CVS. But I just need thio, move my body and stand outside, and I’ll just bring you in and out, just changing, changing your geographical location. But the story I was telling with Miko was that someone talked about how they work from home and that they’re really in this open space. And so they’re sleeping and they’re working in the same space, putting a sheet over their work area so that that allows you to say, I’m done and that’s the end of the day and it’s done. It’s like covering it up or closing a door, doing something that separates the space Home office. Yes, yes, cleaning off your desk, you have something that I do religiously cleaning off your desk. Yeah, there’s a there’s a science behind them, so when you’re one of the challenges with eating at your desk, is not that just that you’re eating at your desk, you’re not getting away from it, is your brain doesn’t actually shut off. So you’re because their brain is associating you sitting at your desk and you sitting in front of your screen. Is you still working? So even though you’re eating it, maybe you’re not actively working. Your brain is still in work mode so that the physical act of closing the lid cleaning after dafs covering it up, I’m moving to like a different physical space signals to your brain. Okay, we’re going into a restaurant or eating in that dance. Yeah, Okay. We’re going to rescue to recovery move. Okay, We’re gonna leave it there. OK? Was excellent. Thank you. Thank you for this back and forth. Thank you. My pleasure. They are. They are Ananda Leak, chief mindfulness officer at Ananda Leak Consulting and Miko Whitlock, Speaker and trainer. Mindful Techie, you are with Tony martignetti non-profit radio coverage of 19 ntc 19 2019 non-profit Technology Conference. All of our 19 ntcdinosaur views are brought to you by our partners at act Blue Free fund-raising tools for non-profits to make an impact. Thanks for being with us next week. Unconscious bias and your normal is my trigger. If you missed any part of today’s show, I beseech you, find it on tony. Martignetti dot com were sponsored by pursuing online tools for small and midsize non-profits, Data driven and technology enabled. Tony dahna slash pursuing by Wagner CPS Guiding YOU beyond the numbers Regular cps dot com and by text to give mobile donations. Made Easy Text. NPR to 444999 A Creative producers. Claire Meyerhoff Family. Boyce is the line producer. The show’s social media is by Susan Chavez. Mark Silverman is our Web guy, and this music is by Scots. Dina Brooklyn, New York Thank you, Scotty. Here with me next week for non-profit radio. Big non-profit Ideas for the other 95% Go out and be great. You’re listening to the Talking Alternative Network. Wait, you’re listening to the Talking Alternative Network? Are you stuck in a rut? Negative thoughts, feelings and conversations got you down. Hi, I’m nor in some type of potentially ater Tune in every Tuesday at 9 to 10 p.m. Eastern time And listen for new ideas on my show yawned potential live life your way on talk radio dot N Y c Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested? Simply email at info at talking alternative dot com Thie Best designs for your Life Start at home. I’m David here. Gartner interior designer and host of At Home Listen, Live Tuesday nights at 8 p.m. Eastern Time As we talk to the very best professionals about interior design and the design, that’s all around us. Right here on talk radio dot N y c napor, you’re listening to talking on their network at www dot talking all calm now broadcasting 24 hours a day. Are you a conscious co creator? 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Nonprofit Radio for June 15, 2018: Avoid Website Ageism & Grants For Newbies

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Jessica Meister, Matt Dragon & Justin Greeves: Avoid Website Ageism
How do you design your site to meet the needs of those 65 and over? What about testing with seniors, and accessibility requirements for federally-funded nonprofits? Our panel answers it all. They’re Jessica Meister with Oral Health America; Matt Dragon from Charity Navigator; and Justin Greeves at Porter Novelli. (Recorded at the Nonprofit Technology Conference)

 

 

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Janice Chan & Danielle Faulkner: Grants For Newbies
Janice Chan and Danielle Faulkner cover the basics of researching and submitting grants. They reveal free resources to find out what’s available, share tips on tracking deadlines, help you prepare for online submissions, and more. Janice is with Johns Hopkins Institutions and Danielle is from Baltimore Community Foundation. (Also recorded at the Nonprofit Technology Conference)

 


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Hello and welcome to tony martignetti non-profit radio big non-profit ideas for the other ninety five percent. I’m your aptly named host. Oh, i’m glad you’re with me. I’d be thrown into foley dupe aqua if you questioned why you shouldn’t miss today’s show, avoid website ageism how do you design your site to meet the needs of those sixty five and over? What about testing with seniors and accessibility requirements for federally funded non-profits our panel answers at all. They’re jessica meister with orel health america, matt dragon from charity navigator and justin grieves at porter novelli that was recorded at the non-profit technology conference also grants for newbies. Janice chan and daniel faulkner covered the basics of researching and submitting grants they reveal free resource is to find out what’s available. Share tips on tracking deadlines help you prepare for online submissions and mohr. Janice is with johns hopkins institutions, and danielle is from baltimore community foundation that’s also recorded at the non-profit technology conference. I’m tony steak, too thank you. Responsive by pursuant full service fund-raising data driven and technology enabled tony dahna slash pursuant radio and by wagner cpas guiding you beyond the numbers witness cps. Dot com and by tello’s turning credit card processing into your passive revenue stream. Tony dahna may slash tony tello’s here is a void website ageism welcome to tony martignetti non-profit radio coverage of eighteen ntc non-profit technology conference. We’re coming to you from new orleans at the convention center all our ntcdinosaur views are sponsored by network for good, easy to use dahna management and fund-raising software for non-profits this conversation is with jessica meister, matt dragon and justin grieves. Jessica is the web user experience specialist at orel help america. Matt is director of engineering at charity navigator and justin greaves is senior vice president of research. Porter novelli jessica justin welcome, thank you for having welcome to non-profit radio your workshop topic is i’m not the dinosaur. You’re the dinosaur. How your website should keep pace with america’s aging population okay, let’s, start down the end there. Justin, who thinks i look like john mcenroe? He he spilled performance that happen. But i remind you of john macro at least at least happy. Yeah, right now. Not the tennis racket slamming john macaron? Not yet. I haven’t gotten there yet. Yeah, yeah. Don’t give me cause, okay? What what’s the issue here, justin way, talking about websites that are built specifically for senior population, like sixty five it over or accessibility of all websites for the for the elder population? Yeah, yeah, i think i think one or the other, but we’re taking a step back from that and looking at everybody and really looking good. How in my part of the presentation, how people are accessing information generally in society and looking at that websites are a part of that news is a part of that social media is a part of that radio shows are a part of that, right? So seeing how those different audiences by age or by other characteristics are doing things online, are getting information. So we really took a broad view about toe understand that, and there are a couple of interesting trends that we found in our research. Porter novelli we do an ongoing program called styles, which is abroad be of americans lifestyle okay, we’ll get into the research. Remind me if i don’t get teo. I don’t know about research company. Okay, sametz what what’s your sense of this. How do you want to open up the topic sure. So charity navigator biggest user percentages is sixty five and over. And if you lump in fifty five and over it’s really a majority nineties, we in ninety percent, ninety percent, probably around eighty percent. Ok, seventy five percent. So we we have a lot of those users. As i covered in the presentation. Over seventy five percent of our donors to us are seventy five are fifty five and over. So that that’s something that we’re constantly considering in our website design communicating with our users and our donors. Okay, jessica, you’re our user experience specialist. And what what? How do you want to open this topic for the elder population? Eso my belief is that technology should be for everybody, and it shouldn’t be limited to just young people, um and that’s on all of us to create technology and websites and designs that air usable by every single person. I think. It’s a negative stereotype that older adults seniors above the age of sixty five don’t use technology and it’s absolutely not true. Both justin and i have found plenty of research. That is completely metoo contrary. Okay, thank you for that. All right, not. Now that i’m sixty five, i’m approaching now, but, uh, i’m not even in the face, you know? I am in the fifty five over. Yeah, i am in that one, okay, i did remember what i want to talk to you about the research, so i want i do want to start with in terms of how thie older population is using data differently using is using technology differently. Yeah, please, just beyond, i think justcause point it’s ah it’s a myth and it’s a long held belief that older people are behind in technology and don’t use things but what we found in our styles, research that i mentioned before is half of people in the silent generation that’s, age seventy two and above have a smartphone mobile device that they’re using and half half seventy two and over half of our subs on dh in boomers, which you’re you’re, you’re a boom here, boomer young, i’m young, you’re young boomer. Yeah, almost genetics are seventy five percent of boomers have smartphones and that’s the primary way that they’re accessing all sorts of things. News your radio show information about websites e-giving donations online so you got to think about the population, which the vast majority of givers of high givers are also older people. You’re not going to be as effective if you’re just still mailing them stuff, right? They need thio interact and access just the way we all do, and they want to do it on the whole device. Mostly. Okay, okay, you want to add more to the research summary? That’s ah, pretty fair summary. So justin’s work has been primarily in quantitative data and looking at it from, like a sky level view. Getting these good statistics on what usage rate looks like. My work has been more qualitative when you actually sit down and interact with have a senior interact with either a website or a tool or technology, you asked them to use it, completing a particular task, and, yeah, the vast majority of them are wanting to do it on mobile as well. And especially from a non-profit perspective, it’s important to keep in mind that sometimes the on ly access someone may have to the internet is, in fact, on a mobile device. They may not have the means or access to like a desktop computer, and so that was something that we found in our research when we redesign tooth wisdom dot org’s, which is a website designed to provide education and accessed older adults to dental clinics, affordable ones in their area. When we did this study, we found that they really wanted to be able to search and that they may be doing this from a mobile device. Yeah, okay, okay, and in the middle, matt at a charity navigator, what was your part in the presentation so way have this predominantly older user base, but we’re also seeing a lot of growth in the twenty five to thirty, twenty four to thirty five year old user community that we’re seeing, so we’re struggling, too make angels to the site that that appeal to a younger generation, but not turn off or lose our older users in the process. So we have a lot of a lot of sort of feedback and help type questions that we get from older users where they just aren’t used to interacting with with websites like younger generations are on dso we’re always trying to sort of factor that in as we make changes to the site or or consider how we present information on the site. It’s. Time for a break pursuant. Their new paper is the digital donation revolution. I always love all the pursuant free resource is very generous. How do you keep up in our one click to buy amazon world? Can you use more revenue? The paper has five proven to work online. Fund-raising tactics that will save you money. It’s on the listener landing page. Of course. Tony dahna slash pursuing radio now back to avoid website ageism. There’s another layer to this two, which is the federally funded organizations. Yes, by law that required, you have to have accessible, abide by and it’s called section five o eight and it was voted on and passed through congress last year, january twenty seventeen and it just went into effect january eighteen o and this is any organization that receives any federal funding whatsoever, regardless of if it’s one hundred percent or if it’s two percent they receive any federal dollars whatsoever, they’re obliged to adhere to accessibility guidelines there, primarily based on the w keg, which is the world wide web consortiums, accessibility, content and six ability guidelines. Okay, thank you for question that. Because we have george in jail on tony? Yes, i apologize. You just walk in front of the prison? No. Yes, i wanted teo put it out there because it’s it’s an important resource. So it’s w c a g and it’s finding online. You see a g? Yes. Okay. Okay. So, so any any federal money, you’re getting grants for service or whatever, but anything at all and the critically this law applies to not just your public facing website, but anything that you use internally as well. So even if it’s just in internal that on ly the other staff members see all the only your millennial staff is using correct yes, it’s pretty burdens. Yeah, so it’s it’s pretty it’s pretty massive. But this is especially critical to seniors and older adults because forty percent of people above the age of sixty five have some sort of disability compared to twenty percent of the general population. And so, if you’re did, if you’re designing for seniors, you’re designing with accessibility in mind. Okay, dahna let’s. See where should we go testing you? So you do the individual testing. So your roll. Justin is more than quantitative research. About bigger, bigger picture recent yeah, my role in the presentation was sort of the higher level trends and another another thing that we all talked about in all near and dear buses, the impact of social media on things you know, we hear a lot about facebook and twitter and linked in and other things nowadays. And so again, there’s another myth that, well, seniors aren’t on technology and they’re definitely not on social media, which is absolutely false also good. The majority of seniors are on some form of social media, most likely facebook, and so if you think about you need to think about how to meet them where they are just convention on our in our engagement earlier today and that’s going to be mostly on facebook, you know, if you’re trying to get people and get them to interact, they’re going to be in a special channel, they’re going to be in facebook, they’re probably not going to be on twitter very often. There’s another myth twitter’s everywhere only thirteen percent of americans used twitter on a regular basis and of course, we all know one of them right here two hundred, chief, so thirteen percent use it on a regular basis thirteen percent of americans use twitter, so? So if you have an older population, you probably shouldn’t spend too much time on your twitter strategy, which is something we worry about, p r all the time you should think about facebook and think about other channels and think about websites and e mail because that’s, where you’re going to find i like coming back to you not because you thought i looked like john mackerel, but, you know, so it provides the broader context. Yeah, i was okay. And then jessica, you’ve done the individual you use your studies? Yes, sitting with seniors watching them way have devices that watch their eyes on a cz they navigate website. No screen reading studies are available from larger group screen reading, so that technology exists you, khun tracking studies tracking studies labbate which yeah, and then those can develop heat maps that will indicate where someone looks on a site but generally speaking, in terms of how seniors look at a website, it’s not very different from how most of us do most of us like to scan websites, we don’t like to read them. The average amount of time you spend on a website is between around single web pages between thirty seconds and sixty seconds. There’s not a whole lot of time, people, people just try to get what they can and they leave on dh that’s true for seniors as well. They’re there for a purpose way know that they don’t come in through the home page. They came from somewhere else they were looking at or looking for something specific, they link to you, they found it, they leave, yes, so he might try to engage them somehow that gets into, you know, marketing and the web site design, but but leave that aside buy-in they came for something specific, and they’re leaving after they get it correct and it’s interesting, because as webb has evolved over time, the home page has become less and less important because, as you said, they’re coming in from google and they’re landing on the pages that they’re looking for. And so for example, on the homepage is right overrated, for example, on our website, tooth wisdom dot or only eleven percent of our users come in through the home page and so it’s interesting. When you’re doing time evaluation oh, how much time should we think about the home page? Maybe eleven percent of your time, matt, i’m guessing. Does that vary for you? Is home page more important for charity? Navigator it’s actually less so so ten percent of our told my intuition eyes a data driven discussion. Ten percent of our total web page views heir of the home page so not not even landing on it. Just visiting it any point during your visit? Ok? Eso there’s there’s ah it’s a similar thing and i think, really the we mentioned five oh, wait like five oh, wait doesn’t talk doesn’t speak it all to how people move through your sight how they locate information on your site it’s about the visibility, the readability, the color contrast so it’s it’s still very important to talk to your users do the kind of studies that jessica did because you’re not going to know you can be one hundred percent five oh, wait compliant and have xero users able tto do what they’re trying to do when they come to your site. That’s absolutely true there’s a difference between accessibility, compliance and accessibility and practice, you have a loss that’s a minimum standard, right? But this is not going as far as you’re describing now. So, matt, you you’re straddling an interesting position because you said, uh, the elder population is most of your users, but you’re the younger population is growing, so you’re constantly straddling. How do you how do you rationalize that? So part of it is we we addressed it to our channels, so so our website, our facebook tend to have an old, older audience. Our twitter followers, as justin noted, tend to be younger, so we can we can sort of target content that way. Another big part of what we have to look at is just we can’t way sort of can never make a really drastic change to something on our website, because that will throw our senior audience even though a younger audiences is almost surprised when you go when i go to a website and nothing’s changed since the last time i’m there that’s sort of the anomaly, but with supporting older users, we’ve made what we thought were very simple changes to our search results page, and it throws people off and they don’t. Understand that it’s not the final destination, it’s just you have to click through to get to the data, and people are people ask us, you know, where did all the data go? Why did you take away all this information when it’s just they’re looking at a searchers all not at the page that used to be looking at so we go, let me go to justin. This is this has implications around the it’s, the way seniors air using the technology. So you’ve demystified ho are not demystified debunk these myths that, as jessica did to seniors or not using technology, they’re not engaged with it, but how they’re using it and their understanding of it is different. I mean, it’s not as sophisticated as someone who grew up with it. Yeah, it has more exposure. Yeah, i think it’s probably not a sophisticated, but they bring their kind of wisdom and life experience to it. So another thing is, what do you really believe when when you see things on the internet? We did this siri’s that things based on the whole fake news and other stuff to look at, how many people actually get news from facebook believe the news and what do they do have someone post something that they don’t like? So what we found is only about one in ten people now believe what they see in social media is news good. Only about a third of those people click through to actually look at the original content about, like, three percent it’s a very small number on then. But the other interesting thing is seniors less likely to have this one bad behavior, which is diferente de follow people who have a different opinion than them? The younger generations are much more likely tio unfriend or unfollowed someone let’s say, tony of a different opinion than idea about politics or some social thing. Seniors are going to ignore it. Younger people are going basically opt out of you and what that means and you feeling about the implication is we all are just star in our own personal echo chamber, right? What we hear, what we want to hear, we’re only talking people have the same opinion and i think that’s a very dangerous point, you know, america’s based on diversity in the melting pot, and if you’re not hearing people from other cultures or believes our angles, whether you think they’re right or not, you should at least listen. Seniors do that younger people do not very interesting. Okay, so dahna matt, i’m interested in what was the little change you made to the search page, that through seniors that you thought was not a big deal, so we actually we service mohr information onto the search result and gave you mohr functionality via the searchers, always doing things like the result s o that the fact that all that functionality and information was showing up on the search page, people didn’t didn’t understand anymore that they had to click in to a charity’s page to see that high that maurin dept is more in depth. They thought they thought you had a cat in a diddle, the right all the all the information down to just what they’re seeing on this screen, right? The one after the after i click search. Exactly, okay, kapin ate it. Is that the right use of the word? Shorten? Keep it simple, alright, reduced, all right, got it. Some best practices. You ah, from your seminar from the workshop description, you promised them best practices for helping the over sixty five, population sharing you s oh, they’re posted on the handshake from our session, which is eighteen ntcdinosaur okay, very good. So we have them posted there, and you should also be ableto flip through materials and find access to those slides. So some of the overarching principles the first one, which is very important is be big, be bold and be obvious. And so this has to do with create things in large text. High contrast, is it good enough? Text tohave a texting, larger obstruction lodging button it’s not that it’s a it’s a good thing to add it’s a nice feature, but you also have to expect quite a lot of people won’t see that available on dh so fun side, but if you make the guy larger, big that’s not still not adequate, so that goes that’s. A lot of people just will ignore that part of the screen, usually because they don’t visually identify it as the thing they’re looking for, like you said, but making text minimum of a year, she educates. The host brings me along. I’m very gracious. I’m grateful for that. Okay? Minimum size, i think, is recommended at seventeen point font for website. Okay, what’s the way know what the average is? We know what typical website is. A lot of people have it smaller than that because standard booker print size is twelve point and so a lot of people rely on that print standard over fifty percent larger yeah, roughly almost fifty percent larger than the standard book. Okay, okay, big, bold and what was it obvious? And so matt and i talked about this senior sometimes having a difficult knowing which items air interact oppcoll and so we recommend, for example, of recognizing the highlight like they don’t know that, like a button is a button on dh, so you might need literal signifiers to make it look like it’s a three dimensional button with a shadow that you would push in three in real life that’s a literal signifier, but it gives a visual indication that something’s interactive ble and i think literal signifier that central ok previous conversation today i was talking with the woman and sheila warren about bitcoin blockchain that you’re talking about the wallet wallet in blockchain. Is that is that what it was? What was the literal signals? That a literal signifier? I would say so i would say so when we refer to something that’s traditional for something that’s new because blockchain is just yes, people just discovering what it even means or how people think of a floppy disk. Us the same little signified, right? Right. A literal signifier. Yeah. Okay, little signal. I always wondered what those were, but when you see a little bank for for your for your savings or something, okay, little signifier, thank you for that. Your host aggression, right? That phrase down okay. And having nothing to do with this conversation, but or very little to do with it. Okay, i used know that matt had talked about how some of the users on their site had also struggled with things that weren’t necessarily obviously buttons. But we’re click. Okay. You got some. You got some best practices for dealing with the sixty five over. Yes. So? So one of the things is is just to make a literal call out. So one of the things we did teo help with. Our search results problem was making sure that there was there was words that said mohr details or more info, something that even though it’s a link and it’s blue and it looks just like every other charity name link that’s in the search results, the fact that it was more of a call to action and clearly something that if you’re saying, oh, i wonder where the details went, you could click on that thing, and it would take you to the following paige so just things that that sort of are very clear next steps or calls to action. The other thing that we’ve done is pages that might be a dead end, like if you click into a history of donation and you’re looking at an individual donation you made and you want to get back to the list for a lot of younger users don’t know they have to hit the back button, but we have we’ll actually put a button that says, you know, return to my donations so that it’s very clear that there’s always a way out from from whatever page you’re on and sort of similar, just sort of having bread crumbs. Sort of at the top of a page that would list sort of the hierarchy within the sight of the page that you’re currently at. So any anything that that sort of keeps people when, when they might think, oh, now i’m stuck. I don’t know where to go next e-giving them sort of an escape valve or an obvious thing to click on has the next step what are the breadcrumbs? What breadcrumbs on pages so breadcrumbs would be like if if you’re if you’re at the top of the charity navigator page and you click into a category and then it cause it will show you the category you clicked on as we list the causes within that cattle. Are you okay? Trail that contrary? Yeah, apple does that. I think they pioneered a lot of websites. Will have that sort of at the top. You are in the nest, right? Baizman nesting. Okay. Okay, justine, i don’t want to leave you out of the best practices conversation, but you know that you’re part of the bone, and i cracked. I definitely have about okay. And all of us share this theory, which is do more research. I mean, i think that the number one stumbling block block that people have and mac gave great examples and just cut you have to know your audience and do research to understand how they’re using your product or your website or whatever and sit down talk of them. It doesn’t have to be expensive, it doesn’t have to be a long process that could be a small focus group of granny’s at home or it could be your friends and family, but do research and have a discipline way. One cautionary note that i’ll put out. I don’t want to get in the acronym jail, but be calm argast drug in jail don’t ruin my little signals are like in jail, the literacy that are the literary sent a liberation, but the idea is don’t collect more data than you need because the gdpr is coming general data protection requirements from europe and so everyone in the united states, if they deal with european counterparts, is going to be required. Tio give people who are citizens of europe and the uk, the ability tio, act like they never visited your sight. Are they you know they could be for gotten and it’s very hard, the finds are extremely expensive. They’re meant to be business shutting fines and so don’t collect the any personally identifiable information you don’t absolutely need and have a way for people opt out of that, let them know what you have and have a way to get rid of it because that’s the requirement and starts at the end of may know yeah, i’ve been doing a lot of reading about that. We covered it on non-profit radio a couple months ago. Yeah, yeah it’s a tough one. But again, you know, the my final answer is you do research, it could be informal can be formal, but gets a users and have a feedback channel because we live in a dynamic world and people expect change. Okay, although matt, when people see change, they don’t always know how to react to it. And sometimes they get panicky. Yeah, and that’s the kind of thing that having a group to test that with, you know i can help you sort of a void that that stumbling block so so even even just being ableto put it in front of a small group of people who are in a representative portion of your audience, you know, putting putting in front of my developers is not a way to know if if are our older audiences going tto find a problem, you have some seniors come out to new jersey, you’re you’re in a small town into joe’s we are alleged wort know what is not gonna rock gonna rock. So so we want we it’s something we want to do more of way. Haven’t we haven’t done it? Jessica’s been ableto really incorporated into her process much more than we have. Okay, we do it all the time. And the thing we always say is you get out of your own conference room. Talk to real people, i think that’s very good advice for a lot of it. Also rates back to what you were talking about. You know, night narrowing your circle of of influence that you allow in, you know, but let’s, get out a little that’s. Good for life. Okay? We have to have, like, a minute or so left. Who wants to wants to put the finishing touches on this subject? A little motivation. Jessica, i’m gonna give it to me, okay? Because i started down that end with with justin, so let’s go. All right, so i think, oh, my gosh, no, i’m on the way they were talking to a friend, you know? We said, you know what i’ve been doing this work? Why is this so important? I think it’s very important, especially in the non-profit community that we don’t just talk the talk, but we walk the walk, and so if we say we’re trying to serve a specific population, it’s very important that we do the work to actually do that. And i believe that building tools and resources and technology for seniors is a way that we can live our mission and serve that population. That’s it rubber. Okay, she’s, jessica meister webb and you ex specialists at oral health america. Well, she’s not also mad dragon, but seated next to her is matt dragon and he’s, a director of engineering at charity navigator, and justin greaves, senior vice president of research porter novelli, justin sorry, jessica and justin. Thank you very much. Thank you. Thank you. This interview has been sponsored by network for good, easy to use dahna management and fund-raising software for non-profits and this is tony martignetti non-profit radio coverage of eighteen ntc and i thank you for being with us. We need to take a break. Wagener, cpas they go beyond the numbers. They’re covering your essentials nine, ninety and audit before they go beyond the numbers. So first is the essentials. Then they go beyond the numbers. Check the matter whether cps dot com start your due diligence there. Then use the contact page or better go in real life. Pick up the phone and talk to you. Eat hooch doom the partner there. Wetness cpas dot com now time for tony’s take two. Thank you. However you’re listening live podcast am fm affiliate if you’re getting my insider alerts each week thank you. I am very glad i’m very grateful that you are with us. Thank you very much. Now let’s, go to grants for newbies. Welcome to tony martignetti non-profit radio coverage of the twenty eighteen non-profit technology conference coming to you from the convention center new orleans. This interview, like all our ntcdinosaur views, is sponsored by network for good, easy to use donor-centric software for non-profits i guess now are janice chan she’s, a tech training specialist. For development and alumni relations. Maybe the tech training special, the one of the only are you the guy? I am a team of one seam of one. She is the tech training specialist in development and alumni relations for johns hopkins institutions, and daniel faulkner is donor engagement coordinator for baltimore community foundation. Ladies welcome. Thank you for having a son like you. Your topic is grant proposals for newbies, bootstrapping research and preparations so that’s perfect, actually, for our audience of twelve thousand small and midsize non-profits some of whom may not be doing grants don’t don’t have to get started on grant’s research. You don’t know how to start putting. Well, there’s a paper depends hyre anymore, but doing out online forms, you know, and that probably should be in the fund-raising mix. You think, daniel, for most be a consideration. Definitely it’s, it’s, it’s. A robust process. But once you get it, handle it it’s really easy to follow year after year. So if you could work it into your schedule it’s definitely worth going active. Okay. Okay, janice, anything you want to add to the motivation step i think you get it gets easier. The first one is always tough to figure out, and it gets easier as time goes on, so don’t get discouraged by exactly first one. Exactly number five will be easier than number one. Exactly. Okay, okay, let’s, talk about some of the research, you know. How do you how do you, uh, find out about grants that might be appropriate for u s o for me, i look for free and easy sources. We love free on free it’s always great. I will plug one, which is foundation center. They have a great website to find funding opportunities they have. If you in baltimore, if you go to a public library, you can actually access their account free. They’re free full membership, most libraries or institutions, educational institutions have a membership through them. So that’s a great resource. If you’re looking for nine nineties, you want information about funders? I use them a lot. Their office in d c is great because they’re really if you call, they’re willing to help you and they’re all volunteered face or they have classes webinars that are free. So i use that a lot in my day today foundation research you khun i’m sorry foundation sent to research. You could do any any of their affiliated library in that country. Exactly. There are many there that you don’t have to be a subscriber. You there so we can be who you want to do for your desktop. You won’t get as many features, but the features that are offered through their free on account justice. Good there are okay. The other other janice free resource is that we could take advantage of besides foundations dahna sure grantspace go for any federal funding and that’s that’s up your alley and you’re usually a lot of states will have a local council of grantmaker zor of foundations, community foundations, humor sort of have a consortium and you can sort of go to one place and get some of them, even have a common common form. Okay, okay. Others other we love free resource is anything besides, maybe your community group. I know. In new york, there’s new york regional duitz association of grantmaker is nigh rag. So there’s that goes well, the foundation center. Any others were involved when we have a bag, which is another resource, like a bag thing. Well, i would say community foundations are a great way. Usually most their websites give a general opportunity list of what’s going on for their fund holders. So in baltimore, we have over eight hundred funds that come through our foundation. So that’s a great source. If you know your community foundation, get in contact with them to see what’s available and how they can help. Okay? Okay, anymore i’ll keep asking. You say there are no more also like your state or local organization of a non-profit associations. So, maryland, the suspicion non-profit organizations has some of those. Resource is that you can, you know, make an appointment schedule to use as well. Ok, for research there, there for research research. Resource is also okay. Okay. Anything else? I think that covers everything the free and easy. The user friendly ones that are a great start there won’t overwhelm people. Those are really good sources to use when you’re first starting out. Okay. These are also for not only finding well grants, doing your own research around foundations that may fundez your fundez or work. These are all resource. Is that exactly that? Well, okay. Okay. What’s, the next step. So now we now we know where we should be applying. We’re taking it step by step. Danielle, where should we where do we go next? Well, for me, after i’ve done all the research, i have a proponent of writing one grant and then from there outsourcing it and using it to write many multi purpose. Exactly. I call it my my thanksgiving dinner of granting if you go one grantspace irv’s, everyone. So that’s, where most of my work comes in, i would say gathering information that pertinent to your organizations, so that might be your mission statement all your financial papers on the irs, things working with your program team to make sure you have the right lingo in a language down to explain the project that you’re want funding for take some real time to gather that all in one location. So when you sit down and write, you don’t have to go and have to go back and forth. I’m a really big component of doing all the hard work first, so then you can focus on the writing if you that’s not your strong point there’s also a point that’s tangential to that which is make sure you follow all the instructions exactly. Hide everything just for doesn’t really matter how burdensome you think it is. Yes. And they say twelve twelve point fonts on double do it, it’s not a suggestion. Find tabs? Yeah, ever. What was jonas finder town that they need to be labeled? Just do it. Okay, it’s like, in that sense, it drives me of dealing with government bureaucracy. I’m just they may ask things that don’t make sense to you, but and it may not even make sense to the people who are asking for it. It may have been twenty years ago, but just do it okay, just comply. You know you’re asking for their their support. You gotta comply, right? And i’d like to add a point to that to write figuring out like one of things we talked about our session was having a go or no go less right there’s things that yeah, there’s some hoops that you’re going to jump through it’s going to be worth it. But you also wanna they’re going to be some things that maybe is a stretch too far for organizations. Kind of taking you off mission. You’re kind of drifting. From things. So you want to make sure that that’s really feasible, invisible as well? Okay, that’s a very good point, especially in terms of mission, you know, it’s only it’s only sort of related to what you do, you know, they’re going to read through that, right? And you’re probably gonna be unsuccessful in the grant anyway, you know. So why try toe conform your work, tio what they’re looking for? Better to stick with exactly what you do, find funders for that makes it ok. But look at the different angles of what it is that you do that might be appealing to that funder, but it’s, so good to be at the end of day. What you’re actually trying to find accomplice, you gotta be on the same page, okay? Oppcoll you talk about i’m just drawing from what was in your session description? Oh, interpreting instructions is that is that basically what we’re talking about? Or is there more spending one? Yeah, just read them. I would have after you’ve written the actual brand and this is way after have someone not associated with the organization or maybe a co worker who’s, not in the process. Read the instructions of unread your grants so they can look at it from a different eye. Make sure you hit all the targets because if you’re in it and your writing it, you might think you answered that question correctly, but in reality he didn’t, and someone outside of your space well under sand so i would definitely, if you have the time, try to get someone outside of your world to read it and the instructions fired-up anything that janice you want to add, i think also, i don’t like to start with what’s needed less when i go through the instructions like, okay, let’s, before we can gather everything’s, make that checklist that i don’t lose something or i can get somebody else rolling on whatever i need, i need their help with. Okay. Last november, i hosted a panel at the foundation center. I’ve done a fair amount of speaking there. It was not a great writer or professional, but it was a panel of grayce grant oars, funders and one non-profit and the subject matter was building a relationship with the institution, even including at the applications, you know, some some explicitly say no calls. So oppcoll but others are more open to communication or maybe it’s no calls and, you know, we take emails, but talk a little about that early stage where you’re still rating, having getting questions answered, you know, not being afraid, anybody? Well, i’ve never come across a call for a proposal that didn’t have instructions on if you have questions during the process, they always air usually upfront about that which they prefer follow that to a t and that that’s what i told my freelance clients the same way, you know, if you do have a question, let me go through that process for you, but don’t like magically run into that person for that thunder that’s not really appropriate, but follow their rules just like the instructions for the grant follow the rules. What do you mean that people see through that stuff? Yeah, you know, it becomes law fake and phony, and you don’t want that, i don’t know and if the end, if they don’t write, i mean funders know they’ve your non-profit what you’re looking for us funding, right? Like that’s already in the back, right? You want to you want to find out? What? What it is that that fundez hoping to achieve through their grantmaking so that you can line that up. But i think also, if they don’t have explosives constructions about, don’t call, don’t e mail anything like that, right? You know, it doesn’t mean i don’t feel like you can’t. You’re like, you know what? Like our boardmember knows somebody on their board, let’s, just see if that would be okay to have a meeting. Tto, learn more and meet with their program officer to see you. Is this a good fit? Doesn’t line up or, you know, it should be it go looking elsewhere. Good. How about tracking deadline? Make sure we go to a lot of details were like twenty five minutes, yeah, don’t hold back, don’t hold out on non-profit video sures deadline, so deadlines ah, and i’m one of those people would put, like, you know, two weeks ahead of the actual deadline on my calendar, but i think that there are a lot more, you know, when i did a lot of my grantwriting is before a lot of project management skills were easier to use and they are, so i just put a lot of things in a spreadsheet on dh kind of, like project manage things that way think they’re a lot more project management tools now, right where you can put in due date it’s gonna trigger reminder and send you an email or, you know, when you log into that system, et cetera, but i think that that is really key, because if you you know, if you don’t similar, like if you’re applying for a job, you don’t follow the instructions, you don’t meet their time frames, you don’t show that you’re respectful of their time, they’re going like, why am i exactly? We have a deadline it’s an easy right off that in the next way didn’t say postmark said, bye you know you’re gonna be disqualified our land and also building and buffer times using technology. First of all, that’s a technology help brovey times yeah, you’re not gonna be able to devote a solid week to this, so don’t leave five business days before the deadline to get started on that right? Be realistic about what you can do in the time for him, a lot of opportunities may pop up it’s a rare with grants cause cycles are pretty much the same, but be realistic if you are a team of one r office that small, i don’t think you can pull off the whole grant and a time frame of a month that’s a lot of work to do for one person if you’re a small office buy-in some opportunities you have to wait for just go after next year, but yeah, be realistic about those deadlines and don’t think you could just write a grant overnight. I thought clients asked me that, and i always turned them down right away. No, you won’t get my best work at that, so yeah. Just be realistic about what you can produce. What your staff can take on that’s also related to what we were just talking about it, asking questions of the the foundation of the thunder. You know, if the question is coming the day before the due date yeah, that looks back that you know, that even you can’t mask it. They know they’re down you again. You’re gonna be gonna be found out. So all right, plan ahead. Leave yourself enough time. So even a month is really not enough time for a small shop. I like to do at least four to six months and that’s if everything is weight, should be. But there are those rare occasions where something pops up. You can’t miss out, you need it. That’s where i would say if you’ve already written that one grant, you’re prepared already so you can dust it off for what you need from it. And you can apply to that one that pops up within a month. Otherwise, i probably wouldn’t go under a month just because of what you have to produce. If it’s a brand new grant and if they’re asking for a lot. Of extra things that you don’t have time to produce in a you know, good manner, i think the weather you’re starting from scratch like your writing a grand for a new program that you haven’t had to write one for me for right? Like a lot of stuff you can recycle, but some things you can’t or like, they’re taking a very different tack on whatever it is you’re doing. I think the other thing is that the attachments, right? If they want their like budget for mated, a format, a specific way, you you know, your finance person doesn’t have that time, right? So i think just being cognizant of that and being cognizant, what you’re asking of your coworkers will also make the process smoother because you’re always like, i always worked closely with the finance people with our program south and the better relationships i had with them, like, okay, let’s, be realistic about this and also is this realistic for me to ask for? Or is there are there some adjustments that we should make that’s so meet the put the funder is looking for, but that aren’t going to be just a pain for everybody to actually implement if you get the grand also good point too you’re going to be counting on other people? Or is that another reason to allow enough time? Exactly? I don’t want to make enemies in your you got enough opportunity. Do that elsewhere around. Same team here. Okay, i gotta take a break. You’ve heard the talis moughniyah lll from lee elementary school, where they’re getting a monthly donation from tell us for the credit card processing of a parent owned company that’s the secret to the monthly pass of revenue from tell us, ask the people close to your organization who owned businesses that would they switch to tell us that’s the key? Get those insiders started tony dahna em a slash tony tell us now back to grants for newbies anything else around this discussion about deadlines? More hold out on us now don’t wait to submit an online application so the last day like i always i actually block, would block off time on my calendar because i definitely like the day before submitted and like their website has gone down, you know, like will this count against us? We don’t know, maybe we should have submitted it earlier, and so then you end up panicking about it. You know why you schedule it, like at least three days in a fans for, like, an online submission, or, you know, maybe till i get it in the mail, get it, you know, tracks, you know, it’s worth getting a track for that piece of minds. I once drove across town and actually dropped it off. But that’s, an idea you got there twenty minutes before that funders office closed. Got there, just in the nick of time. It was a day off, but that was not ideal. Don’t do that. Don’t do that. Don’t let this happen to your exact a proud moment, okay, but thanks for sharing. Hyre. A prepper preparing for online submissions. We just talked about that clearly. Tips for online. We got more time to get now, when is your sessions? Have you had it? This morning. Okay. Now you spoke for an hour on this topic. And you? We did. Okay. What? I think it was just right. Join now. We’ve been together for seventeen minutes. So are like sixteen minutes. We have a minute of prep. You got more. Don’t hold out on us. Ah, fun fact about me. I love reading nine nineties that’s. If you know what those are, the virus form nine. Ninety. Exact wired by latto you like you’re not talking about the easy no, no, no, no. Thirty patients postcard postcard don’t no, no, actually, i started high school with a non-profit i was volunteering for that’s how we fund-raising to come back because we’re all volunteers so i was taught very of sixteen. Seventeen howto break them down and i enjoy it now for sure somebody tips on how to decipher how to get out of the good things to know you can find out who you need to contact as far as who to invite to her events, if you’re afraid that religion is the foundation, you’re looking at the wound, yes, so they have to list who was involved with our foundation. So i’m talking about their board, who their highest paid person is our persons, you don’t have to disclose your five thing exactly he’s on the nine, ninety okay would say if you are not inviting those people to her events, you should, because those are the people who have power clearly in that organization. If they don’t know who you are and you’re not on their radar, you should be, and that list it verifies, hey, they’re important to be on this form. I should probably know who they are, and they should know who i am so that i always tell people check that list out is web sites aren’t always updated quickly on dh that’s, a yearly thing that the irs form also their disclosure of where they give money. People can say a lot of things, but what they report to the arrests have to be legit, so looking at how much they give tio organizations that are like yours, so if you’re, you know, arts organization and you find a nine ninety where they’ve given in the past, but their highest gift has been two thousand dollars. I wouldn’t go for them for ten thousand dollars. I would stay in that range of okay under two thousand it’s the first time, maybe a thousand, but it gives you a good indication of what they’re capable of giving that’s also looking at their salaries if their executive director only makes fifty thousand and you need that probably shouldn’t ask for fifty thousand. But you should definitely okay, little things like that where you can break that down on nine nineties there free. You don’t have to. Everyone has tohave one. Some of them are located on people’s websites, so they’re really easy to find this buy-in store have foundation. They d’oh d’oh scores another one. I sir, has its foundation, of course, has attorney xero back-up probono also happens. We’re together database e-giving well, yeah, yeah, so little things like that. I kind of check on what i do take on a freelance client and they say, oh, i want to go after this grant, i check out that foundation first and say, is this worth your time? Because they might have grand ideas off. Oh, they’ll give me this when in reality no, they’re not so it’s. A good way to double check yourself and it’s a free source and they have to give it something else that can happen is referrals from board members, but not bona fide like just right. Oh, i heard i heard the rockefellers funded. Yeah, great. You know, let’s see, if that i dont happen, you know our work, you know, they have a lot of money, a rockefeller have a lot of money and gets to exactly everybody knows that. And if they’re not allied with what we’re doing now, what’s the point. Sometimes you have to press back, push back. Otherwise you’re going to be real. Or if you find in baltimore, we have certain family foundations where they give to similar organizations throughout the year if you’re new on the scene and saying, hey, is this a good opportunity or good contact? Tohave you can find similar people are doing your work and say, well, they’ve already got a contact with them. They might like me too. So it’s a good way to say like, are we on the same level, you know. Will they even, like, welcome, ian, if they’re already on that same mind. So i like to look at that. Zoho your peers are exactly know your peers are going after. So you khun get a piece of that pie. Okay. All right. Those were excellent. Thank you, danielle. Insider like pro tips for the nine. Ninety it’s. A weird thing i liked. I glad somebody likes to look at them. It’s mitch, what else? We got several minutes together. Somebody but somebody had brought up like they had this sort of weird program model. And anyhow, i think one of things that’s important to think about is as much as we harp on following the instructions and following, you know, everything that they asked for the tea. Like what? Their contact preferences are, et cetera. Also don’t feel like you should be boston by that. Right. So that’s that’s, i think where working your network has the potential. Teo, open up. You know, other ideas. So i get in terms of corporate funders. Right, corp corporations usually have both, like the they might have a corporate foundation, but there’s a marketing dollars that they give. Out of to write for a slightly different reasons, right? But if you have a conversation with whoever’s in charge of giving right, or even if it’s somebody in their corporate social responsibility department, right, you can have that conversation about, you know it does this make here’s what we’re doing here, some opportunities for your organization to get involved, you know, maybe if employees engagements important to them, whatever it is, right? You finding out what that angle is for, what they’re trying to achieve through there giving right, whether it’s on the marketing event sponsorship side or they really like that grants more formal grantmaking side for it or some bridge of the combination of the two right, and then also corporations, national corporations in this half like local community e-giving where that local store of, you know, say of a large chain store, they might have that store manager might have the ability to give out small grantspace right, it’s a good way to get your foot in the door and say like, hey, can we get we work across the state? Can we get? Is it possible to get funding at that state level? So i think don’t be afraid to sort of, like, figure out what is your foot in the door to start that conversation with them and that’s also where you can find out. Okay, you know what? Maybe this isn’t really good fit, but people move around to write and they remember you like you’ve had a really good relationship with them. You’ve, like, always kept him updated, invited them to your events, right? See what we’re doing, even if you’re not doing it right now, maybe you personally, like i would make, you know, like we’ve gotten i’ve seen people like, you know, like, okay, my company isn’t doing right now make a small personal gift because i think you guys are doing great work, right? And those people have moved, and i’ve also see them come back and say, like, you know what? I’m a different organization that now funds programs like yours, so you know, like, the more you can build those relationships and have those conversations just get on people’s radars, as danny mentioned, the more people you know, just like personal networking, the more people know what you’re doing and see that impact it has, then i think that’s more people can advocate for you. Someone who’s volunteered to re grants for review. Ah lot of the decisions come down to do i know who this person is. Do i know who this grant us for? Andi it’s very shallow thing to say like, well, i don’t know who that is, why i give money even though they’re doing great work, but it’s a reality. If you’re not on their radar, why would they take a chance on giving this x amount of money? So you really do have to think about how you’re engaging those people that you’re going after and don’t just approach them when you need money approached me around so they know who you are and they feel comfortable getting with that amount of money that isn’t that the same as what we do with individual? Yes, come to the clinic and engaged. We educate them just like them. And then, you know, the ultimately that there may very well be a solicitation for some, you know, for something and and janice, you’re point is very good to terms of corporate, you know, it’s not only about money, but employee engagement, your opportunities it’s often very important, right? Or if they’re start opening headquarters in a new community, and then i have a relationship with that community, and you, d’oh, right, that’s, a good place to position yourself as well. Okay, uh, we still have another couple of minutes left, like men and a half or so together. Daniel, i guess. My three takeaways for writing, because that’s, my background study, playwriting. But this is how i get to write as well. It’s all over it’s weird, but i would definitely say, win or lose, funded or not, i was under thank you letter i’m a big proponent of thank you letters that’s part of the follow-up you never know when friend funding will become available. So that little piece of thank you, you know, regardless, we’ll keep them engage. I always say simple equals fundez so you might have a beautiful paragraph about everything you’re doing, but when it gets down to it, it might be too much. So that goes back to the instructions. If they have a word limit, follow it. But also you’re getting too wording and just what you’re doing. Just take it out. They really want to look at the numbers and the outcomes and how they’re going to get that money back if there is opportunity for that looked like that. And then your last one kind of brief. Last one said you had three three takeaway? No, i don’t never mind. Okay. Thinking. Sorry, right to protest to yeah, those are the two big ones too big to take away. Okay. All right. We are going to leave it there. All right, so my pleasure they are. They are jenise chan, the technical training specialist in development and alumni relations for johns hopkins institutions on danielle faulkner dahna engagement coordinator at baltimore community foundation. It sounds like she’s also a freelancer. Yes. Okay. Okay. Girl right. That’s, the freelance for arts funding in baltimore city. We’re looking for that girl right where you are, right? Tio? Yep, like playwright. Okay. Danielle janis, thanks so much. So much. Tony martignetti non-profit radio coverage of eighteen, ninety si, thank you for being with us. This interview sponsored by network for good, easy to use donor-centric software for non-profits, thanks so much next week. Storytelling and free facebook fund-raising if you missed any part of today’s show, i beseech you, find it on tony martignetti dot com were supported by pursuing online tools for small and midsize non-profits data driven and technology enabled. Tony dahna slash pursuant radio by wagner, cps guiding you beyond the numbers wetness, cps dot com and by telus credit card and payment processing, your passive revenue stream durney dahna slash tony tello’s, a creative producers claire meyerhoff family boats in the line producer shows social media is by susan chavez and our music is by scott stein of brooklyn. You with me next week for non-profit radio. Big non-profit ideas for the other ninety five percent. Go out and be great. You’re listening to the talking, alternate network, waiting to get you thinking. Nothing. Good. Hello, this is bruce chamlong, host of the web design and technology coach. Join me and my guests every tuesday from eight to nine pm as we discussed the latest in web design, social media, marketing, search, engine optimization and technology way also discussed popular topics, including ward press, making money online, better koegler rankings and more every month way. 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Trump Foundation/Charity Registration & NTC Videos: All Digital

You’re smarter than the Trump Foundation. You know you need to be registered in each state where you solicit charitable donations. I can help. Plus, video panel interviews from Tony Martignetti Nonprofit Radio and NTEN’s 2016 Nonprofit Technology Conference (#16NTC).