Tag Archives: equity

Nonprofit Radio for November 27, 2023: Donor Surveys & People-Powered Movements

Crystal Mahon & Christian RobillardDonor Surveys

You’ll make the most of the donors you have by discovering their potential through surveying. Crystal Mahon and Christian Robillard talk principles, best practices and goal setting. Crystal is with STARS Air Ambulance and Christian is at Beyond The Bake Sale.

 

 

 

 

Celina Stewart & Gloria Pan: People-Powered Movements

This team helps you build more effective and inclusive movements, by encouraging you to think about communications, power and privilege. They’re Celina Stewart from League of Women Voters U.S. and Gloria Pan with Moms Rising.

 

 

 

 

Listen to the podcast

Get Nonprofit Radio insider alerts!

I love our sponsor!

Donorbox: Powerful fundraising features made refreshingly easy.

 

Apple Podcast button

 

 

 

We’re the #1 Podcast for Nonprofits, With 13,000+ Weekly Listeners

Board relations. Fundraising. Volunteer management. Prospect research. Legal compliance. Accounting. Finance. Investments. Donor relations. Public relations. Marketing. Technology. Social media.

Every nonprofit struggles with these issues. Big nonprofits hire experts. The other 95% listen to Tony Martignetti Nonprofit Radio. Trusted experts and leading thinkers join me each week to tackle the tough issues. If you have big dreams but a small budget, you have a home at Tony Martignetti Nonprofit Radio.
View Full Transcript

Transcript for 2023/11/668_tony_martignetti_nonprofit_radio_20231127.mp3

S3 bucket containing transcription results: transcript.results
Link to bucket: https://s3.console.aws.amazon.com/s3/buckets/transcript.results
Path to JSON: https://s3.console.aws.amazon.com/s3/object/transcript.results?prefix=czM6Ly9hdWRpby5tcGdhZHYuY29tLzIwMjMvMTEvNjY4X3RvbnlfbWFydGlnbmV0dGlfbm9ucHJvZml0X3JhZGlvXzIwMjMxMTI3Lm1wMw–.1700693571.json
Path to text: https://s3.console.aws.amazon.com/s3/object/transcript.results?prefix=transcript/2023/11/668_tony_martignetti_nonprofit_radio_20231127.txt

And welcome to Tony Martignetti nonprofit radio. Big nonprofit ideas for the other 95%. I’m your aptly named host and the pod father of your favorite abdominal podcast. Oh, I am glad you’re with us. I’d suffer the effects of emphasis if you inflamed me with the idea that you missed this week’s show. Here’s our associate producer, Kate. What’s going on this week? Hey, Tony, we’ve got two convos from 2020 donor surveys. You’ll make the most of the donors you have by discovering their potential through surveying Crystal. Mahan and Christian Robillard talk principles, best practices and goal setting. Crystal is with stars air ambulance and Christian is at beyond the bake sale. Then people powered movements. This team helps you build more effective and inclusive movements by encouraging you to think about communications, power and privilege. There’s Selena Stewart from League of women voters, us and Gloria Pan with moms Rising. These both aired on August 7th 2020 on Tony’s Take two Happy Thanksgiving. Unbelievable were sponsored by donor box, outdated donation forms blocking your supporters, generosity. This giving season donor box, the fast flexible and friendly fundraising platform for nonprofits. Donor box.org here is donor surveys. Welcome to Tony Martignetti nonprofit radio coverage of 20 NTC 2020 nonprofit technology conference in 10 made the excruciating decision to cancel the nonprofit technology conference. But we are continuing virtually, you’ll get just as much value. Uh We don’t have to all be close to pick the brains of uh the expert speakers from uh from N 10. My guests now are Crystal Mahan and Christian Robillard Crystal is manager of annual giving at Stars Air Ambulance and Christian is founder and chief podcaster at Beyond the Bake Sale. Crystal Christian. Welcome. Welcome to nonprofit radio. Thanks, Tony. Thanks, Tony, great to be here. Uh It’s a pleasure to have both of you. Um You are both in uh in Canada uh Crystal. You are in uh Alberta and Christian. Remind me where you are. I’m in uh beautiful sunny Ottawa, Ontario, Ottawa, Ottawa, the capital, the nation’s capital. Not to be, not to be disputed with Toronto who uh likes to think they’re the capital. I know well, and many Americans think it’s either Montreal or Toronto. Yes. But uh Ottawa capital. All right. I’m glad to know that you’re both well and safe. Um And, and glad to have you both with us. Thanks. Um We’re talking about donor surveys. Your, your NTC topic is uh donor surveys, your untapped data, gold mine. Uh Crystal. Why are surveys? A data gold mine? Well, we had the fortune of launching a survey. We’ve never done one prior to 2016. And when we did it, we were amazed at what we found. So we learned a lot about our donors in terms of their communication preferences. We made money like easily made net on that. And on top of that, we actually ended up learning a lot about time giving prospects and turns out that there were a lot of donors that we had no idea, had named us in their will or were interested in naming us in their will. So there was a lot of revenue like hidden revenue that we were finally getting access to. So that’s sort of where that line is moving here. What’s what it’s referring to? Interesting. I’m, I’m looking forward to drilling into that more because I do plan to giving fundraising as a consultant. Uh And I’m sometimes asked by clients about doing surveys. Um So I’m interested in what you’re doing as well. Um And, and you’re getting uh gifts, you said you’ve made money back from them. So people do send you gifts of cash along with their surveys. Yes, like this year we did uh early because last year 2019, our Stars Ally survey made $300,000 and then that all all the new people that we found for plan giving, like we’re looking at billions of dollars coming into the door in the future for stars. So it’s yeah, to not do a survey just seems like a huge opportunity at this point. Yeah, my good. Did you say billions with a B no millions with an millions? OK. The audio is not perfect. So it almost sounded billions. So I wanted to be sure because I’m sure listeners have the same question. OK. Millions, millions are still very, very good. Um Christian, anything you want to add to about why these are uh such a gold mine for nonprofits? I mean, besides the fact that you’re using data, obviously to reinforce certain decisions and to highlight certain wealth elements, I would say in terms of your sponsorship potential, I know that a lot of organizations are looking more so into the corporate sponsorship, corporate engagement side of things. And I think with your, your donor surveys, you can really reveal a lot around where people are working their levels in terms of uh positions within a certain company or organization. And that can lead you down some interesting paths from a corporate sponsorship perspective. OK. OK. Um Your um your description of the, the, the workshop said that uh you make the most of the donors you already have and it sounds like you, you both obviously are, are are going there, is there anything you wanna add about sussing out the, the, the the value that’s in your uh that, that you don’t know you have among your current donors? Well, from our perspective, like it’s given us an opportunity to get to know our donors better in terms of what, what are they actually interested in learning about in our organization or why are they choosing to give? And it allows us to tailor our messages and just be a lot more personal with them and act like we really know them as opposed to them just being a number in our database. So it really give us an opportunity to really cultivate that relationship and just continue bringing them on board and continuing that relationship with them. Yeah. OK. Um Is, is most of your uh content in the, in the workshop around the best practices for, for surveys? Is that what we’re gonna be exploring? Mostly Christian, feel free to jump in. I would say that we were working a lot at best or best practices then also case studies. So people would have some tangible examples of how to actually launch one but to consider and what they would actually need to do once they go back to their nonprofit actually. Ok. All right. Well, let’s, um, let’s start with like, where, where do you get started? W who, who, who are the best people to send surveys to or, or what types of information are, are you finding or most uh re responded to or what types of questions are most responded to? How can you help us sort of frame uh uh an outline of what we, where to get started? Well, Christian and I talked a lot about building the proper scope of your survey. So, figuring out like, why exactly are you doing the survey? What are you trying to find out? And once you kind of, I guess tailor down exactly what you’re trying to learn or what you’re trying to achieve that can sort of help you figure out who you need to actually reach out to and what demographic or audience you need to build that sort for. Ok. So like starting with your goals, what’s the, what’s the, what’s the purpose of the darn thing? Yes. OK. OK. Um Christian, you wanna, you wanna jump in around, you know, starting to get this process started? Yeah, absolutely. And I, I think uh as crystal and I were kind of building this piece out whether you’re talking about uh more of a philanthropic focus for your survey or whether you’re talking about more of a corporate kind of sponsorship, focus of it. You ultimately want to ask yourself a number of different questions before you can get going things around. What you ultimately want to know about your donor base or about this particular audience population that you’re ultimately looking for. More information on. Why are you doing this in the first place? Is, is this more responsive, isn’t it more of a proactive type survey to uh explore new avenues? What do you ultimately need to know? I think that’s an important element to focus on is not asking everything but asking the right. Things who do you need to ask? So who is the actual population that you’re targeting at the end of the day? Uh What would you do with the information? So don’t just collect information for, for information sake, not that, that’s not important, but what’s the actual actionable pieces for that? And how are you going to protect that information? I think with the today’s sensitivities around, around data privacy, it’s really important for, for charities and nonprofits to steward that data as they would, any type of gift that they ultimately get. Yeah, in terms of the data stewardship that, that might constrain what you ask as well because now you have um uh conceivably a higher level of security that you need to maintain. Absolutely Tony and even just in terms of sensitivities of, of phrasing certain questions, I think it’s important for you to think about how you phrase certain things and how intimate you’re ultimately getting. And if you do get that intimate, like you said, how do you protect that data? But also what’s the purpose for collecting that particular piece of data aside from, well, it might be a nice to have someday instead of this actually contributes towards our, our bottom line. Now you’re doing uh surveys around corporate sponsorship. Uh Right. That’s, that’s the example you mentioned. So you’re, you’re getting to know where people work so that you might use that information for potential sponsorships. Yeah, I mean, when you look at sponsorship. Ultimately, it’s, it’s very much a business transaction. If you look at how Forbes just uh defines sponsorship, it’s very much the cash and in kind fee paid to a property, a property being, whether it’s a charitable run or some type of adventure or conference in this case, um in return for access to the exploitable commercial potential associated with that property. So you think of any other type of exploitable commercial potential, which is the most buzzwordy definition you possibly could. If you think of any type of advertising medium, whether it’s TV, radio print, you wanna know ultimately who’s in your audience. And one of the best and most effective ways to do that is to conduct some type of survey to really tease out who are some of your very specific or niche audiences in Canada, we say niche. So it’s a bit of a cringe for uh for us up here in the north. But uh having a survey to really tease out who are, who’s in your audience and some of the more behavioral psychographic uh demographic features of that audience are particularly important to, to have to really make a compelling case to, to corporations looking to use sponsorship with your organization. OK. Um What format are you using? Christian Crystal? I’m gonna ask you the same thing shortly. What, how are these offered to people? Yeah. So we, so in the experience that I’ve had, we usually use a survey monkey survey of some kind that allows for a lot of cross tab analysis to be able to say that people who are in between the ages of 18 and 29 have this particular set of income. They have these particular purchase patterns, they care about your cause to nth degree they um are engaged with your cause or with your property and whether it’s through social media or through certain print advertisements or whatever that might be. And we usually collect around 30 plus data points on all of those uh on all of those elements ranging from, again, the behavioral to the demographic, to psychographic to some very pointed specific questions around the relationship between your cause and the affinity um for a certain corporation based on that uh based on not caring for that cause. Yeah. Uh So you said collecting around 30 data points? Does that, does that mean a survey would have that many questions? Absolutely. Oh OK. Now I’ve heard from guests in the past may have even been NTC guests, not this year, but the, you know, the optimal number of questions for a survey is like five or six or so and people bail out uh beyond that point. Yeah. And, and usually before I had actually sent out a survey of that magnitude, I would agree with you, Tony and I would agree with most, I think the, the important differentiators one is that you frame it as it’s very much for improving the relationships and the ability for the, the cause properties, whether that’s your, run your gala, whatever that might be to raise money. And usually the audience that you’re sending that to is very receptive to that. I think you want to frame it also, as you’re only collecting the most important of information. And uh you’re also looking at uh again, like you’re incentivizing it in some way, shape or form. So usually when you tailor it with some type of incentive, be it a $50 gift card opportunity to win something like that, usually people are a lot more are a lot more receptive. And in the time that we’ve done surveys, whether it’s in my, my past days consulting in the space or now doing a lot of work with charities and nonprofits, we’ve sent it to tens of thousands of respondents and you get a pretty, a pretty strong response rate and a really nominal if negligible amount of an unsubscribed rate. So people are not unsubscribing from getting those questions. And in fact, they’re answering a lot of them and an important element as well as making them optional. So not forcing people to have to fill out certain pieces but giving them the freedom to answer whichever questions they feel compelled to. But when you’re doing it for the cause people are pretty, are pretty compelled to respond to those types of questions. Crystal, how about you? What what format are your, your uh surveys offered in? We do both offline and online. So our donor base tends to be a little bit older. So for us, the physical mailing is absolutely mandatory because, because a lot of our donors respond that way. Um But we do also produce an online version for, I guess other parts of our donor base that are in a di different demographic or just based on that person’s preference, just giving them that opportunity. Um But what we did find is that in terms of our offline responses, we had a lower response rate in terms of responses to the survey. But exponentially more donations coming through offline as opposed to online. And then for online responses of the online survey, we had a lot more responses to the online survey but far fewer donations. So we found that there was an inverse relationship there. And I thought that was very interesting. It’s time for a break. Are you looking to maximize your fundraising efforts and impact this giving season? Donor Box. Online donation platform is designed to help you reach your fundraising goals from customizable donation forms to far-reaching easy share, crowd funding and peer to peer options. Plus seamless in person giving with donor box like kiosk. Donor box makes giving simple and fast for your donors and move the needle on your mission. Visit Donor box.org and let donor box help you help others. Now, back to donor surveys. Do you uh subscribe to the same uh opinion about the, the length that there can be up to 30 questions in a, in a survey. As Christian was saying, we personally haven’t practiced that. We usually keep ours between five and 10 questions and sometimes we even tailor it. If we know that somebody is interested in a particular program, we might take out a certain question put in something else related specifically to them. So there is some variability in the surveys, but generally we keep them quite short. But I do agree with Christian for sure in terms of really framing the purpose of the survey. And each of the questions around this is the whole purpose of this is to build our relationship with them and to better serve them and to get to know them better. And I think that really makes a huge difference and then we also do the incentivizing approach as well. So I think that also inspires people to uh I was just gonna ask about incentivizing, OK. Something similar like a, a drawing for a gift card, something like that. Yeah, we get a Stars Prize pack because we wanted to do something that would be specific. They couldn’t get something that they could elsewhere. So, yeah, we, we have started merchandise. So that’s one of our OK. Um I’m gonna thank Christian for not having a good uh a good video uh appearance because this video I’ve done 10 of these today and they’re all gonna be, all the videos are gonna be preserved except this one because Christian um has a very extreme background. It’s really just like a silhouette, a head with headphones is really about all I can see. But um I’m grateful because my background just fell. I have a little Tony, I have a Tony Martignetti if you watch all of these videos, which are gonna be available. Uh There’s a Tony Martignetti nonprofit Radio, um sort of easel, you know, um CEO core, you know, sign and uh it was behind me. Uh It was, and it just fell while uh Crystal was talking. So thank you. Uh Christian. I was just so surprised that you could ask 30 questions on a survey and get some type of uh degree of response. So it, it, it shook my house that I’m 30 data points. What madness is this? I’m so aghast at it. Yes. And then also the fact that the two of you disagree. Um All right. So, but I’m shouting, calling myself out as uh having a, a flimsy background but it lasted through, it lasted through like seven hours of this. I love it. I also say that we don’t necessarily disagree, but I think different surveys serve their different purposes. So I agree with Crystal that in, in that particular case, you only need to send one that has 5 to 10 questions. Whereas in this case, you’re probably sending it to, in, in a sponsorship case, you’re probably sending it to a larger population of people and you only need a certain amount of people to fill it out. So, um, Crystal, I had asked you and you probably answered, but I got distracted by my collapsing background. Uh What, what kinds of incentives do you offer? Uh, we offer Stars price pack. So it’s Stars merchandise. So we wanted to offer something a little bit different other than like a gift card that they could get through any other. Yeah, so that’s all right. Um a different angle for us. Yeah. Personalized to Stars. Ok. Got you. Ok. Um Now was yours specifically uh uh a planned giving survey or did you just have a couple of planned giving questions? And that’s where you discovered this data, gold mine of future gifts and all the wills that you found out that you’re in. It was not, it was not specific to plan giving. So it was more just a general survey. And then we did have a question about plan giving and then we were stunned by the response that we saw in subsequent years. We kept asking that and right now we’re sort of in the middle of doing a whole plan giving strategy and trying to really build that out now that we know that there is this whole core of people that are interested in this and that our donors are open to it. So it’s really opened up a lot of opportunities for us as an organization of all. Yeah. Interesting. Ok. All right. So, you, you learned from the first time this is, you’re in a lot more states than you had any idea. Yeah. Um, le let’s, let’s talk about some more, uh, good practices for surveys. Uh, Crystal. Is there something you can, one or two things you wanna recommend and then we’ll come to go back to Christian. Yeah. One of my major things is that if you’re gonna ask a question, you have to know what you’re gonna do with that data after the fact, like a pet people sign is where people just ask a question to ask a question for whatever reason, but then they don’t action anything out of it. Like to me, it’s very important that if our donors are going to spend the time to actually read through your survey and take the time to respond or mail it in or submit it online that we actually to do something with that information. So whether that’s tailoring future messaging or changing their communication preferences or whatever it is that they’re asking us to do or telling us, I think that’s so important is that you have to have a follow up plan in terms of once these responses come back in, what are we gonna do with them? Who is gonna take action? How are we gonna resource this? How are we going to use this information, I think of um date of birth as, as a good example of that, like if you’re gonna, if you’re gonna develop a plan to um congratulate someone for their birth on their birthday each year, then that can be a valuable data point. Um But if you just, you know, if you’re just asking because you, you know, you don’t have a purpose, you’re just interested in what their age is for some vague reason, then, then there’s no, there’s no value in asking. And if, if it’s just a follow up, if it’s just to know their, you know, when you want to send a card, maybe you don’t need the year, maybe you just need the day in the month. Um But if there’s value to your database for knowing their age and then you would ask the year. Exactly. So it helps you filter down there. What do we need to know? And why are we asking these question? What is the purpose, Kristen? You have a uh uh best practice you want to share. Yeah, I would say consider the not just the population size that you’re not just the population that you’re serving, but also the, the representative makeup. So if you know that your database is predominantly on more of the, the senior side of things, but you’re getting a disproportionate amount of, of more uh individuals who are on the younger side of things in terms of respondents that’s something important that you have to take into account. So the make up of the actual population is um is more important than I would argue than the amount of responses. You can get a crazy amount of responses. But if it doesn’t represent the population that you’re serving and that who make up your donors, it’s, it’s not gonna be valuable data to you. I remember one time we had uh an instance for an organization wanted to uh want to do a survey for sponsorship purposes and in other cases, it’s been for more donor specific like, oh, we’ll just put a note on Facebook or Twitter or something like that. It’s not necessarily your population, it’s not necessarily the group that you’re looking that you’re actively engaged with. Um in a fundraising perspective, you get information to the otherwise and then obviously reflect on that and use that. But um be really clear about the, the breakdown that you need to have in order to make the, the information actually representative of the rest of your database. Um What, what kinds of response rates like? What’s, what’s a decent response rate to a, to a, to a survey? I uh I think it depends what type of server you’re sending. I will, I’ll let Crystal speak to this more, but I’d say if it’s philanthropic, it can vary on the sponsorship side of things you’re looking for. Um a response rate that coincides with a 95% confidence interval with a 5% margin of error. That’s good market data to calculate that. There’s a bunch of big cal complicated formulas that we probably have all repressed from our time. In uh in statistics in uh in university, there’s a, a company called Surveymonkey that actually has a calculator for it. So if you go to the Surveymonkey website, you can actually um just plug in a what the sample size or what the actual size of the, the database you’re sending it to and you can plug in what confidence integral that you want and then what margin of error that you’d like and it’ll pump out a number of a minimum that you need to have. I would say that’s a good starting point. But again, as I talked about before, make sure you have the representative breakup breakdown of uh of who’s actually within your audience reflected in the survey results. And don’t have it disproportionately skewed towards a particular demographic that might be just more inclined to uh to respond to surveys. OK? OK. Um Crystal, anything you wanna add about uh the, the, the confidence it’s, it’s different. But, but yeah, but yeah, that I I withdraw that, that doesn’t make sense for you because you’re doing individual philanthropic surveys. So each response you get is valuable. You find out that someone is interested in plan giving already, has you in their will. That one response has, has great value yes, the purpose of our survey is a little bit different. So we don’t worry so much about that, but I completely agree that the Christian in terms of actually needing to calculate that and being mindful of who you are actually reaching out to with this survey to make sure that the representative of the, that you’re trying to question your survey. What what, what kind of response rate do you shoot for though Crystal? Cause still, you know, these, these things take time and you’re doing some of them are offline. So there’s postage and printing, et cetera. What kind of response rate do you consider good for, for an effort like that in terms of a financial response rate? So what I would clarify that for us, our response to the survey doesn’t necessarily mean a gift and a gift to the survey doesn’t necessarily mean that they responded to the survey. So in terms of number of gifts, we usually aim for between six and 10%. Um But in terms of actual response to the survey, we’ve seen as low as 2% but then as high as 7% depending on the year of the channel. Um So either way, like we have, we’re quite lucky, we have quite a large database. So any of these hands could be 50,000 people or more. So even 2% it is a pretty decent sample and gives us a lot of work to do and a lot of information to build off of? Ok. Ok. Um, for your online surveys, Crystal, are you using surveymonkey also? Did you say I’ve used a couple? We used Surveymonkey last year. Um, it is very user friendly. What I would caution people on is to always read the fine print about whatever price package they’re signed up for because like we discussed for our surveys a lot, a big focus is the financial return on it. So we needed to pick a price plan that involve being able to redirect right from the survey monkey page to our donation form. So you have to be really mindful of things like that. So in some of the basic packages, they don’t allow you to redirect to the donation form and that if you can’t do that, that will really negatively impact your financial return of the number of donations you’re going to see in? Ok. Is there another online tool that you like? Also I used a platform called Response, I believe they’re based out of Sweden or somewhere in Europe. And they were very good to be honest. So and there are some limitations as well with them in terms of what the different packages offer. But right now we’re using Surveymonkey and that’s what we’re sending out our like, for example, like even surveys, we’re sending out the survey Monkey or any of our ST based ones. So that’s what we’re using actively. OK. How about you Christian. Is there another one besides Survey Monkey that, uh, you could recommend? I, I think it just depends on what you’re, you’re looking for Tony. So, if you’re looking for a lot of, let’s say more Q answers, I’d say even a Google form would, would be more than, would be more than acceptable. It really just depends on what functionality you want to get out of. I use Surveymonkey pretty religiously just because it’s like Crystal said, it’s very user friendly. It has the functionality that I need and it’s real and it’s relatively um reasonable in terms of, in terms of price point for what you get. Um It’s also going to depend and it’s up to you to do due diligence on what types of functionality you need. Do you need to integrate with your database versus other software? Do you need certain functionality? Do you actually know how to use a lot of those things? Is there going to be support? And again, like what, what are they going to do with your data? Like do they have access to your data, whether it’s metadata or otherwise? Are there other rules or jurisdictions you have to consider with that, that data privacy? So I use Survey Monkey. But lots of considerations to make. Ok. Ok. Thank you. And um so Christian, why don’t you uh why don’t you lead us out with some uh take us out with uh some I guess motivation, closing thoughts what would you like to end with? Absolutely. I would say from a sponsor perspective, whether you’re a large organization or small organization, the, the riches are in the niches. So to do good sponsorship, it requires good data and it requires those 30 plus data points. But whether you’re a big group or a small group, you can compete at the, the same scale, especially um with the amount of money that’s being spent on cost sponsorship over $2 billion worldwide, which is no small amount of money that’s that you can get access to whether you’re $100,000 a year org or a million dollars plus requires good data. So make sure you’re collecting good data. Make sure you’re clear on uh what you want to use your information for and uh yeah, just be, be diligent in uh in making sure that the, that the data is actually protected. Ok. Um I was, I was, I was gonna let Christian end but since the two of you have such divergent purposes, which is fabulous for, uh it’s great for a discussion, uh, divergent purposes around your surveys. Crystal, why don’t you take us out uh on the, on the philanthropic, the individual donor side? Yeah, absolutely. So, like we were discussing, don’t be afraid to fundraise. Like, just because it’s a survey doesn’t mean that you can’t make money off of it. Your people are supporting you enough that they’re willing to fill out a survey and respond to you, they may be willing to donate as well. And then on top of that, like I said, you, you have to know why you’re asking these questions and what you’re gonna do with that information after. It’s really important in terms of respecting your donors time and the fact that they’re giving you this information, you need to be able to use it and sort properly and safely. And then lastly, I just say, please, please, please test your survey before you actually send it out, send it out to other departments or other people that are not in the midst of building the survey so that you can find out that you phrase things appropriately. You’re actually learning what you want to or the functionality is appropriate. I think that’s just so important because you only have one chance of sending it out. So just make sure that it works appropriately. Ok. Thank you very much. That’s Crystal Mahan Manager of Annual Giving at Stars Air Ambulance. And with her is Christian Robillard founder and chief podcaster at Beyond the Bake Sale Crystals in Alberta. And uh I’m sorry, Crystal, did I just say crystal? Yeah, I know crystal. Say crystal. Crystal. Crystal. Crystal. I know is in Alberta. We don’t make it easy on you, Tony and I, I got through 25 minutes so well. And then it’s a lackluster host. I’m sorry. It’s uh this is who you’re stuck with the Christians in the capital city of Ottawa. Thank you so much, Christian Crystal. Thank you very much. Thanks Tony. It’s time for Tony’s take two. Thank you, Kate. Happy Thanksgiving. A week late. Can you believe that your lackluster host forgot that last week’s show should have included Happy Thanksgiving. We were doing the show the week before and it never occurred to me and I would say parenthetically it did not occur to our associate producer either. That’s the end of that parenthetical. I’ve always wanted to have an intern so I could have somebody to blame. You’ve heard me say it. Give me an intern, I need somebody to blame but just leave it right there. I have to wish you happy Thanksgiving a week late. I hope you enjoyed past tense. Hope you enjoyed your Thanksgiving last week. That’s the best I can do on Tony’s take two. There’s a nice little, uh, whimsical little rhyme. That is Tony’s take two, Kate. Well, um, thank you for putting it on me. But, uh we all know that it was your mistake and it’s ok. We forgive you. Um Tony for forgetting Thanksgiving. Yeah. All right. I’m not sure that, uh, you’re quite gonna get away with that. It wasn’t on you. I, I put it in parentheses in parent. Oh, I, I need an intern so I can blame them on everything. Yeah. Well, you’re not an intern. You’re the associate producer. I put you in parenthesis. I put the I put the blame statement in parentheses. I thought that would be good. Alright, let’s go. Well, we’ve got Buku but loads more time here is people powered movements. My guests now are Selina Stewart and Gloria Pan Selena is senior director of advocacy and litigation at League of Women Voters us. And Gloria is Vice president for member engagement at Moms Rising, Selena Gloria. Welcome. Hello, I’m glad we were able to put this together virtually. It’s good to see both of you. Um And I’m glad to know that you’re each well and safe and in uh either DC or just outside DC. Selina, you’re in DC and Gloria. Where are you outside Washington, Gloria? I am actually near Dulles Airport. So, you know, some people commute from here but because um mom’s rising is a virtual organization. I don’t. And so when people ask me for lunch, I’m always like, ok, it takes a little bit more planning. I have to bend my mind about it. I have to get my body into D CDC. OK. Um Your uh your NTC topic is a revolution is coming top tactics to build people powered movements. Um Selena, would you get us started with this? What, what was the need for the session? Well, I think um I think one of the things is right now it’s all about people power. You know, there’s everything is so politicized right now and I think that there is often a conversation about how people are involved in what, what government actually represents or what the government is representing. So I think that that’s really, really important. Um We also saw like in 2018 more voter turnout mo more voters turning out to vote and things like that. So I think that that also is as part of that people conversation, like what is compelling people to participate even more or at a greater extent than their democracy. But all of these things kind of work together to figure out, not only do we have people engaged now, but what is important? What does community as more people become engaged? Um How does, how does our definition of our community and communities in general change as more people are included and participate in all of those things? So I think that we’re at a very um interesting and crucial moment in time and so people powered and, and people involve movement. It’s, it’s, I think it’s always happened but it’s just a, a coin phrase. I think that’s especially prevalent right now. OK. Um Gloria E even though participation is, is uh is very high, we’re also largely polarized. So how do we overcome the opposite ends of the spectrum to try to bri bring people together and, and, and organize? Are you talking about everyone or are you talking about voters? Uh I’m, well, I’m talking about the country. Uh I don’t know, I don’t know whether I don’t know whether people are voting. Um But I’m talking about our political polarization. I don’t know if they’re necessarily voting. Uh I, they actually talk about voting so I probably threw it off a little bit, Gloria, they act like I’m asking for clarification only because like some of the most talented and I think unifying um politicians in recent memory, for example, Barack Obama did not succeed in unifying all of us, right? So there are some segments of our um citizenry that will just not do it, we will not be able to come together with them. But I think that for um people who really do want the best for our country and who are open minded enough to um want to hear from other people who have different um you know, slightly different ways of looking at the world. It is possible to do it. And um that goes back to what Selena was saying about people powered movements. Um I think that one of the reasons why that’s become more and more of a catchphrase is that um you know, we are in an era of information overload, we are in an era of polarization and um not believing everything that we’re seeing on the internet and in the news. And so being able to actually really connect with people on the ground in person over the phone, but directly and not going through the filter of social media or news movements is, it’s increasingly important and that will be um one of the main channels for us to unify as many people as possible. So, we’re, we’re, we’re talking about uh creating these both online and offline, right? Um Or uh people powered pe people centered movements. Um How Gloria, how do we want nonprofits to think about uh or what do we need to think about in terms of doing this, organizing uh creating these, these movements. Um First of all, it’s about um inclusivity. OK. So um at least from where we sit, um mom’s rising and me speaking on behalf of mom’s rising right now, um We want to make sure that whatever we do and if its the most people and harms no one at all, if possible. Um So that’s one part of it, how we speak, how we communicate to make sure that what we’re speaking and how we communicate does not reinforce that stereotypes that creates divisions. OK. That’s one way. Um Another way, not way, but another thing to consider are also the tools that we’re using. Um Are we using, you know, people are on, on different kinds of communication tools, some people um only do Facebook, other people only do um email. Um And there are also like text messaging. There are all of these new com communication schools tools coming on and being on top of the different tools is super important because we need to meet people where they are um those are just a couple of thoughts. Ok. Um So we, so Selena, so we’re talking about diversity equity inclusion. Um Let, let’s drill down into a little of the like, what do we, what do we need to do around our communications? That is more equitable and non harming. So I think that’s an important question and that’s definitely something that has been centered um in the league’s work over the last I would say five years, but more intentionally over the last two, I’m sorry, I’m sorry, whose work the league? I’m sorry, I always refer to the league, women voters, women, voters, us. OK. The leagues were at the league. Sorry, folks. The that the full title is just too long for me to keep saying. So I just referred to it as I got you now. All right. So de I is, is very, very important. Um for us, you know, our organization has historically been older white women. We’ve al always had members of color, but I don’t know that they were always at the forefront. So for us, our work is really centered in two questions and in everything that we’re doing, who’s at the table and who should be at the table, who’s missing. So I think starting all of our conversation and the efforts that we’re doing with those two questions allows us to center our work in diversity, equity inclusion and also use our power as um people who have had access to legislators, stakeholders, etcetera. How do we use our power in a, in a way that allows access and inclusivity for more people. So I think that that is really important and something that D I diversity equity inclusion work is hard. Let me just say it’s not easy, you know, it, it gets very uncomfortable. A lot of times when you’re talking about privileged patriarchy and all of the, we have to talk about as it relates to D I. But it’s so important to get comfortable and being uncomfortable and having these conversations is the only way I think that we can start to build a bridge towards unifying. Um because at the end of the day, we may be politically, but at the end of the day, we all share many of the very same values which is historically united this country. Like right now, we’re in the midst of the Coronavirus. The Coronavirus doesn’t care whether you’re a Republican Democrat, black, white female male. It does, it doesn’t matter. Um At the end of the day, we all have to make sure that we’re doing what we can to be safe as individuals, but also our actions greatly impact the people around us. So it’s more of a, it’s more of a community mindset that’s required in order to tap this down. So I know that that’s like a little offset offshoot from what we’re talking about. But I think it all plays together in some way, shape or form? Ok. Um Gloria, how about, how about uh for mom’s rising? I mean, how do you ensure that your communications are equitable and, and non harmful? Um Well, mom’s rising um has very intentionally built an organization that tries to bring different voices to the table. We are intersectional and we are multi issue. And so from our staff, um we’re very diverse in many, many different ways And from the way that we um choose which issues to work on, we also take into consideration um which communities are being impacted. Um And um how we communicate about those and then the way that we um campaign is that our, our campaigns are always overlap. And so there are different people within the organization as well as the partner, policy partners from different issue areas. They help us um vet our issues and in the way that we communicate with them to make sure that, you know, there are um we’re not communicating in a way that, that, that um excludes communities reinforces that stereotypes. Um and raises red flags makes, make, make people feel bad in ways that we don’t understand because of where we individuals as campaigners know. So everything we do is very thoroughly vetted through many different filters. OK. So vetting. Yeah. So please, yeah, Selena, I totally agree with um what Gloria said and I think that’s really important because the league is also multi issue and and kind of has that you have to compete when you have multiple issues, you sometimes have to think a little differently about how you present yourself on each issue in order to not negatively impact the whole set of what you’re trying to accomplish. And so for us in the communication space, um expressly is thinking about whether it’s appropriate, who’s the appropriate messenger when we’re communicating. So, is it appropriate for the league to be a leader in this space or do we need to take a step back and be a supporter? Um So I think that’s one of the things that’s very important for us, communication wise is we’re figuring out what is, what space are we gonna take up in the communication space and how we’re going to communicate this issue? And then the other piece is who’s talking, who is the person that we’re putting in front to actually speak about a particular issue? And is, is that the right person? And are they speaking from the, the lens that’s most appropriate for that particular issue that’s gonna be impacted most as a result of what you’re saying you’re doing? So I think that’s very important. What Gloria lifted up. How do you manage the, the conflicting issues? If, if you know, I, I guess it, I guess there are issues where you have a large constituency on one side of one issue, but something else may seem contrary to that to that large constituency, a different issue that you’re taking a stand on is that, is, that is my understanding, right? When you say, you know, potential issue conflict. Um Yeah, well, when you have a hun 500,000 members and supporters and you’re in every congressional district, everybody’s not gonna agree on, on how to approach an issue. But I think what grounds the league is our mission, our mission is to empower voters and defend democracy, empower people to defend democracy. So I think as long as you stay rooted in what your mission values um statement is, then you can find some reconciliation across, you know, the most seemingly divergent issues. OK. Climate climate change, I think would probably be a good example. I was, I was gonna add, OK, that um just to step back a little bit, the one thing that I am super, super proud of um is that um at least for progressives, I think that we’re actually pretty consistent and about our agreement on issues, we may have um different levels of intensity in what we agree with. But I think that there are very few conflicts. We may not agree on how to get somewhere, but we all agree on where we want to go. OK. So in that way, I, I rather feel at least from um mom’s rising standpoint, we rarely get, I can’t even think of a single instance where we have conflicts because we are not agreeing with each other or with policy partners on the most important thing where we’re heading. Uh So I think that’s a difference because our, the league is, is not um left or right leaning. We’re kind of, we have members who are both conservative and liberal have some of that conflict more in that. But I think you’re absolutely right. Do we all want the same things and a, a healthier, more vibrant democracy? Absolutely. So you have to find some common ground in that space, but we definitely have members who are, who want to handle things one way versus the other. We have to find common ground. Yeah, that, that’s the challenge I was trying to get at. Yeah. OK. It helps. At least it helps me to think of an example like climate change, you know, some, there are some people who don’t even believe that it’s, it’s human impacted and there are others who think we’re decades behind and in, in our inaction to, to uh reverse the effects of human induced climate change. So, um yeah. Uh it’s uh that’s, that’s quite a challenge really, Selena. Um OK. Well, where else, where else should we go with these people? Powered movement ideas? You, you, you, you two spend a lot more time studying this than I do. Uh So what, what else should we be talking about? That? We haven’t yet. I would actually love to hear from Selena how the league is dealing with um doing your work remotely. I know you guys are already virtual. This is like no, no sweat for you guys, right? Well, you know, I mean, we, we do have, you know, our plans range from virtual all the way down to the grassroots, right? And I think um especially for organizations like your Selena, we share the um the, the, the common goal this year of, of voter engagement. I am very sorry. What’s real life like I do it like if I open the door family, my kids might come in. I’m gonna let her out. I’m very sorry. All right. So, you know, um in terms of remote working, but yeah, but how it relates to this topic of people power. Yeah. So I think that’s really, really important and we’re definitely, so it’s, it’s one thing to convert to um teleworking, right? That’s one thing. But when your work is so much advocacy um and especially the leaders on the ground who are doing voter registration, which requires you to be on the ground talking to people, you know, that has shifted our work. So, one of the examples that we have is we have our People Powered Fair Maps campaign, which is basically um trying to get redistricting reform for across the country in a positive way that we don’t have another situation like we had in North Carolina where you’re from Tony and also in Maryland. So we wanna, we wanna make sure that you know, people are represented appropriately, but a lot of the states that we’re working in, they have signature collection campaigns going on right now. So how do you do signature collection when you can’t actually be within three or 6 ft of people? So now many of our um leagues are converting to digital signatures and going through their legislator to make those adjustments so that they can still collect signatures and meet that need, et cetera. Our lab, we have a lobby corps which is 21 volunteers that goes to the hill every month. Obviously, with the hill being uh also teleworking, it created what we thought might be a barrier. But now our lobbies are doing virtual coffee meetings on Zoom just like this and having those conversations with uh legislators, legislative staff and all of those things. So I think that the Coronavirus has forced us to do our work in a different way, but it’s also been great to innovate and be creative and do the work that people love just in a different way. So we, it’s not perfect. I don’t even wanna make you think that this is perfect because it’s definitely not. But I think that uh there’s a lot of positive energy about doing our work and finding ways to do our work in different ways which OK, thinking creatively, you know, II I for our, for our listeners and I don’t, I don’t want to focus just on moms rising and league of women voters us. Uh I want them to recognize how, what we’re talking about can be applied by them. Are they, are they what they need to go back to their CEO S or whatever vice presidents, whoever and what, what kind of like discussion items they need to be putting forward that the organization is not now thinking about uh in terms of, you know, again, people power say a revolution is coming. Um You know, how, how, how can our listeners help create it? I think just becoming involved, like when you’re talking about people powered anything, it’s really about base building. And for me, the goals of base base building are always to, to grow a base of volunteers who have a shared value of some sort. And you’re coming together in order to, to make some progressive movement on that. It’s also about leadership development, um communities and constituency who turn out who are players in, in this issue or what have you and then putting issues to the forefront. So I think that wherever you, what do you value, what’s important to you? Um It could be as simple as, hey, there’s a pothole in my street that hasn’t been fixed in the last year. Can we come together as a community and really talk with our local election officials about making sure our streets are in a position that’s not gonna wreck our cars or um have someone get endangered in some way. So I think it comes down to as on an individual level, what is important to you, what do you value and finding and connecting with those people who also value something similar? And what do you want to change? What is it that you’re trying to change or that would make your life better and who are the people who can support you in getting that done? OK. And that’s consistent with what you said on an organizational level too. Uh the same, you know, what, what are the core values? That’s what, that’s what drives all the work. Uh And, and brings people together just finding that commonality around whether it’s the pothole in the street on the individual level or whatever, whatever you, whatever your part. Yeah, Gloria, what, what, what’s your advice for how people can contribute to this revolution? Um I think that right now um we’re all sitting in our homes and we’re rethinking the way that we do our work and even as individuals, um we’re rethinking the way that we are doing our activism. I think that a very important message right now for activists personally and for organizations that organize activists and try to recruit and build the base is that now is not the time to step away now. More important than ever. It is important to stay on top of the issues, to sign those petitions, to speak up and to share your stories because I will give you a very, very specific example. Right now, Congress is um negotiating, arguing over all of these different critical needs in the Coronavirus relief bills. Right? Well, mom’s rising has been on the forefront of um trying to influence those negotiations and the most powerful weapon we have are your stories, people’s stories. Um What’s gonna happen to your childcare center that has to close down what’s gonna happen to uh domestic workers who suddenly don’t have a paycheck um paid family leave. This is something this is a uh a signature models rising issue. We’ve been working on that forever ever since our founding. It’s one of our signature issues. But now um because of the stories that we have gathered and we are hearing from our members about the need for paid leave and the fact that if we had had paid leave all this time, that the burden of Coronavirus would have been much lighter. This is something that we are powerfully bringing to the negotiating table and we are actually seeing we’re going on paid leave. So all organizations and all individuals, whatever issues that you’re working on do not step away continue to share your stories because those stories have to be brought to the negotiating table for policy. And that’s the only way we’re going to get the policy that we need. Ok, we’re gonna leave it there. That’s uh that’s quite inspirational. Thank you. That’s uh that’s Gloria Pan Vice President of member engagement engagement at mom’s rising and also Selena Stewart, senior director of advocacy and litigation at the League of Women voters, us. So, Gloria Selina, thank you very much. Thanks for chatting. Thank you, Tony. Next week, the Thanksgiving Show. If you missed any part of this week’s show, I beseech you find it at Tony martignetti.com were sponsored by donor box, outdated donation forms blocking your supporters, generosity. This giving season donor box, the fast flexible and friendly fundraising platform for nonprofits donor box.org. Our creative producer is Claire Meyerhoff. I’m the associate producer, Kate Martinetti. The show, social media is by Susan Chavez. Mark Silverman is our web guy and this music is by Scott Stein. Thank you for that affirmation, Scotty. You’re with us next week for nonprofit radio. Big nonprofit ideas for the other 95% go out and be great.

Nonprofit Radio for May 29, 2023: Equitable Project Management & Make Time For Professional Development

 

Rubin Singh: Equitable Project Management

An automated soap dispenser. One of the most innocuous objects imaginable. Unless it doesn’t dispense soap to people with dark skin. How does bias find its way into technology projects and hurt outcomes? How can we implement technology through an equity lens? Rubin Singh, from One Tenth Consulting, returns to help us understand.

 

 

Kelenda Allen-JamesMake Time For Professional Development

Kalenda Allen-James explains the value of investing in professional development and shares a lot of free resources along the way. She’s with Commonpoint Queens.

These both continue our coverage of NTEN’s 2023 Nonprofit Technology Conference, #23NTC.

 

Listen to the podcast

Get Nonprofit Radio insider alerts!

 

I love our sponsor!

Donorbox: Powerful fundraising features made refreshingly easy.

 

Apple Podcast button

 

 

 

We’re the #1 Podcast for Nonprofits, With 13,000+ Weekly Listeners

Board relations. Fundraising. Volunteer management. Prospect research. Legal compliance. Accounting. Finance. Investments. Donor relations. Public relations. Marketing. Technology. Social media.

Every nonprofit struggles with these issues. Big nonprofits hire experts. The other 95% listen to Tony Martignetti Nonprofit Radio. Trusted experts and leading thinkers join me each week to tackle the tough issues. If you have big dreams but a small budget, you have a home at Tony Martignetti Nonprofit Radio.
View Full Transcript

Transcript for 642_tony_martignetti_nonprofit_radio_20230529.mp3

Processed on: 2023-05-25T17:44:28.229Z
S3 bucket containing transcription results: transcript.results
Link to bucket: s3.console.aws.amazon.com/s3/buckets/transcript.results
Path to JSON: 2023…05…642_tony_martignetti_nonprofit_radio_20230529.mp3.687133100.json
Path to text: transcripts/2023/05/642_tony_martignetti_nonprofit_radio_20230529.txt

[00:01:47.10] spk_0:
And welcome to tony-martignetti non profit radio. Big non profit ideas for the other 95%. I’m your aptly named host of your favorite abdominal podcast. Oh, I’m glad you’re with me. I’d be stricken with S A trope AEA if I had to see that you missed this week’s show. Equitable project management, an automated soap dispenser. One of the most innocuous objects imaginable unless it doesn’t dispense soap to people with dark skin. How does bias find its way into technology projects and hurt outcomes? How can we implement technology through an equity lens? Reuben Singh from 1/10 consulting returns to help us understand and make time for professional development. Kalinda Alan James explains the value of investing in professional development and shares a lot of free resources along the way. She’s with common point queens. These both continue our coverage of N Ten’s 2023 nonprofit technology conference on Tony’s take two. Sharing is caring. We’re sponsored by Donor Box with intuitive fundraising software from donor box. Your donors give four times faster helping you help others. Donor box dot org. Here is equitable project management.

[00:02:12.99] spk_1:
Welcome back to tony-martignetti non profit radio coverage of 23 N T C. We’re kicking off our day two coverage with Ruben Sing. We are sponsored at 23 N T C by Heller consulting, technology strategy and implementation for nonprofits. Reuben Singh. My guest now is founder and CEO of 1/10 consulting Reuben. Welcome back to non private radio. Thank

[00:02:21.10] spk_2:
you, tony second or third. This is our third time chatting to

[00:02:26.03] spk_1:
virtual. Yes.

[00:02:27.27] spk_2:
Good to meet you in person. Yes, for sure. Thank you so much for having me. My pleasure to

[00:02:44.06] spk_1:
have you next to me, your session this year is managing projects with an equity lens. I think that’s pretty self explanatory. But why don’t you give us a 30,000 ft overview of why this is important for nonprofits?

[00:03:41.07] spk_2:
Yeah. You know, I, I feel like throughout my years of consulting, it’s been about 25 years of consulting. Now, I’ve, I’ve encountered some scenarios here and there that, you know, I, I’ve always thought were odd scenarios, you know, in the middle of the project, you know, working with consultants, working with our nonprofits where, you know, maybe something was borderline, discriminate, discriminatory or, you know, something just didn’t feel right. And, you know, I, when I was younger in the, in the consulting space, I didn’t really pay much mind to it. I said, hey, I’m just following, you know, my mentors and following best practices. Um you know, I’m learning the ropes. Um But, you know, as I got further in my career and I started talking to other technologists of color, other consultants. Um and uh and honestly, spaces like this at NTC where we have very frank and open discussion about race and technology and the intersection. It really um I realized a lot of these things, I was encountering these projects. We’re not, we’re not okay. They were problem at and in fact, we were allowing bias race um and uh to, to really seep its way into projects. Um And, and not only is that problematic in a, in a larger sense, but it also does not lead to good outcomes for the projects and the systems themselves. What,

[00:03:57.93] spk_1:
what does this look like? What, what kind of forms does the bias racism

[00:04:18.07] spk_2:
take? Um Well, let me give you an example if that’s OK. Yeah. So, um you know, I was working with one organization that uh you know, had really said that and actually, I was, I was very impressed with them that they had very, a very strong diversity statement, equity statement and they even extended it to their goals. They say, you know, what we’re, we have a lot of volunteers were a volunteer organization, but we um we realize that we don’t have a very diverse volunteer group. So this is going to be not only a statement of ours that we want to diversify our volunteer group, but we also want to, you know, we want to implement that in 20 you know, whatever the year was. Um, and just, what kind of work were they

[00:04:40.98] spk_1:
doing?

[00:04:42.87] spk_2:
Um, well, I mean, I don’t want to get

[00:04:45.46] spk_1:
to general

[00:05:57.20] spk_2:
social service. They, they were grassroots organizing, grassroots organizing. Let’s put it under that kind of, yeah, I mean, they’re great organization. So I’d hate to, um, I’m not asking you. Right. Right. But, but I think, um, the, uh, definitely in the, in the grassroots organizing and um you know, they kind of found that they are um uh you know, that they need to diversify their volunteer base. And I appreciated that not only was it a statement, but they had taken a step further to make it part of their goals for that particular year. But then, you know, statements aside, once we got into the project, we realized that um you know, there were certain, uh there were certain algorithms that were being that were implemented in their volunteer searches that actually filtered out a lot of criteria. So they said, oh, you know what, we, we have so many applicants, we can’t, we can’t screen everybody. So we implement these filters and the filters will, you know, the filter is kind of looking at them. I realize it’s really going to leave you with very privileged resource to people, you know, gets an education, family, education, household income, so on and so forth. And so, you know, we have this dialogue of, you know, if if these are really your goals that you want to diversify and you want different socioeconomic um groupings in your volunteer base, then you really need to reconsider this. And it was just a perfect example of how with all good intentions with great diversity statements. But even something as simple as an as an algorithm in their search um was was really letting bias find its way into the, into the implementation. And

[00:06:32.57] spk_1:
that’s an ideal example because it’s so buried. I mean, most people that may have been developed by a developer or it may have not even been developed in house, you know, some developer from like could been years ago may have created this algorithm unintentionally let’s assume biased and it just, it just perpetuates and nobody even knows that it’s there, it’s buried in code basically

[00:06:53.31] spk_2:
for sure for sure algorithms live. And if I’m a developer and someone comes to me and says we have too many applicants, we need to filter out X Y and Z to make it easier. Well, as a developer oftentimes, I’m thinking, oh how can I make this better? How can I make this more efficient? Um And they don’t really think about it. So, so this is where I think, you know, um I take it upon myself as a consultant to, to really and D I practitioner to, to raise these things because again, these organizations have great intentions. They’re just not always able to bridge the gaps unless it’s called out,

[00:07:16.45] spk_1:
unless it’s called out. Right. So, I mean, if you have something like this very deep, how would you ever discover

[00:08:06.07] spk_2:
it? Yeah, it, and that kind of goes to really the title of the session is, is managing projects with an equity lens. So the key point there is, is not really separating things. So it’s not about okay. Well, we have this diversity statement, let’s all celebrate it. And now let’s move on to our project. It’s really um taking every single part of the project anytime. In fact, when we start projects, now, I will ask for, let me see your diversity statement. Let me even if you know, chances are you may not be reflecting on it a lot. Let’s dust it off, you know, after 2020 and, and let’s take a look at it. Um And, and, and just like we review missions and visions of the organization before a project. I want to review your diversity statement that way I can make sure every step of the way I’m asking these questions because, hey, it’s your statement, it’s a priority for you. So as a, as a um a trusted partner of yours, I should make held you accountable to that.

[00:08:30.49] spk_1:
I’m just, I’m concerned, yeah, I understand we’re talking about managing projects. So from the outset concerned about organizations that have any kind of bias uh coded in somewhere that, that they just, they don’t know that. I know. I understand. We’re digressing from your topic. We got plenty of time. Yeah, we have plenty of time. You know, you’re, I’m forcing you asking you to digress, you know, but this is, this thing is buried somewhere or these things, these biases are buried. Uh, what’s our hope of ever uncovering

[00:09:23.13] spk_2:
them? Well, I mean, I think, um, you know, it’s interesting even in day one of the conference here at N T C I, I attended a couple sessions. Uh and, you know, the, the narratives are the points that I was bringing up was not just coming out of my session, but, you know, I attended a session that spoke about audience and campaigns and, you know, developing um content that’s, you know, that, that resonates with audiences um that are often overlooked. And, and, and so it was interesting because in their discussion, they were bringing up a lot of the same points that I was bringing up. So, um I’m most hopeful because of to be and I swear that intend to not put me to this. But I, I think like organizations like in 10 forums like NTC, um you know, we’re putting things out there and I think that’s what gives me hope more than anything. Um You know, we’re raising

[00:09:41.57] spk_1:
consciousness, 13,000 people are going

[00:09:43.61] spk_2:
to listen. Absolutely. So, so, I mean, if that’s, if that is, that alone gives me, it gives me a lot of hope Okay. Alright, we can

[00:10:10.60] spk_1:
circle back to your your specific topic about managing projects so that we have equity focus equity center from, from the outset. Okay. Um How are you? I’m just going to your like learning objectives, how bias finds its way into tech project? Well, I think we talked about that. It happens. I mean, I think probably do you think it’s usually innocuous?

[00:11:24.04] spk_2:
Yeah, I really do. Um and, and it finds its way and, and then I think it also finds its way through what we often refer to as best practices. Um, you know, if I can give you an example, um through most of my consulting career, we often use personas as a way of trying to understand our constituents. So, you know, Mary is a single mother of two and wants to attend the museum, but, you know, is unable to afford the, the, the, the, the entrance fee or the membership fee. Um And, you know, again, I kind of sat through a lot of these things with, you know, feeling uncomfortable but, you know, thinking it was just me. Um, but then I started doing a little research and I realized I’m definitely not the only problem with personas. Um And the idea of, you know, a group of mostly, you know, white folks are sitting in a room deciding, you know, what they’re black constituents think, um that, that makes me uncomfortable and, and, um to the point where I’ve, I’ve raised this and, and I think that although I think persona mapping is a good exercise and can and does have merit, it can be done without race, ethnicity, gender. Uh You can take a different approach to it. You can use archetypes, you can use different models, let’s say, hey, you know, so and so is a person who’s never been to the museum before? So and so is the person who is very interested in education, but not so much interested in the advocacy work that we do. There’s different ways that we can get at um persona mapping without having to get into race, ethnicity, gender. If, if I mean, personally, I don’t think it’s very useful, but um but at a minimum, it surely would make people uncomfortable.

[00:12:08.53] spk_1:
You know, I’m saying that these are these things maybe are embedded innocuously, but they come from the fact that so many software engineers, developers, coders are now middle aged white guys, right? I mean, so it’s, it’s, it’s their own inherent biases built into the code that we’re all living with

[00:12:31.70] spk_2:
and, and to be fair, tony, I also feel I’m guilty of it as well. I mean, because I went many, most of my career not speaking out against these things and um you know, incorporated into my own style. So I think, you know, while you’re right, I think like, you know, um it’s, it’s, it’s not, it’s also the onus on all folks, technologists of color as well. Um, to make sure we’re raising our hands when we’re seeing something like this. That, that, that feels, that feels wrong. Um, so, but yeah, I feel like I’ve, I’ve perpetuated this, I participated in this and, you know, starting my own company. It was, it was one thing that I felt like. Okay. Well, now that we’re, now that I understand now that I know now that I’ve seen it, you know, what can I do differently? What are some different, different things that we can do to, um, to kind of right the wrongs that, that we’ve seen in the space

[00:12:55.60] spk_1:
we’re gonna talk about how all this impacts outcomes. I do want you to remind folks why your company is called one

[00:13:53.63] spk_2:
10th. Yeah. You know, there’s a couple of plays on it. You know, we, um, uh, in the, in the sick tradition, which I’m from, we, uh, we have this concept of 1/10 of our, of our earnings that we give through either service or through funding to, um, to charity, back to the, back to the community, um, to help those in need to help humanity. And it was interesting that that’s a tradition that, you know, is, you know, I grew up with, but as I started delving into non profit work and, and consulting, I realized that we weren’t the only ones that, that, in fact, most religions actually have the same idea and the same, um, or faith traditions have this idea of this 10%. Exactly. So, so it was just one of those things I thought was, hey, this is a pretty cool thing about, you know, giving our money, investing our money in communities. Um And it’s something that, you know, so many different faith traditions and communities have in common. Um There’s another play on it also that nonprofits are really working with 1/10 of the resources that they, that they need. So, so it, it has sort of a couple different meanings. So let’s,

[00:14:03.69] spk_1:
let’s talk about the outcomes of these biases, impact outcome.

[00:15:22.60] spk_2:
Yeah. Um Well, you know, I was given an example yesterday in the presentation that one of the, the sort of suggestions I had about, you know, seven or eight different suggestions on how we can address these issues of bias and projects. And one of the ones I brought up was making sure that, you know, as you walk into as you day one or kick off of the, of the project implementation that you have the right team that’s ready for you. Um And when I say right, team oftentimes with I T projects I walk in and they’re like, okay, here’s our team, it’s the I T director, it’s super users and it’s all technical folks and, and okay, you know, I see the merit to that. But if this system is really meant to be for everyone that I’d like to see people, they’re of different age, of different technical proficiency, different ethnicities, different race. Um because we all sort of process things a little bit different based on our upbringing and our experiences are shared experiences. Um So make sure your team is more diverse. Um And, you know, I start thinking about where that has not happened. Um You know, and, and you, you’ve probably heard the stories of, you know, where facial recognition and AI can go wrong. But, you know, it’s still to this day where sometimes in a restroom that has automatic soap dispensers, I can put the back of my hand underneath it and it won’t, it won’t dispense soap until I, you know, put the palm of my hand up and it will, um, you know, I think back about when the COVID vaccine was first rolled out, it’s a real thing, are

[00:15:31.80] spk_1:
biased towards white.

[00:16:36.17] spk_2:
It’s a real thing. Yeah. And one thing to think about it. Yeah, but there’s, there’s so many examples of this and a slightly different one and probably something many people can relate to is when the COVID COVID vaccine was, was rolled out. Um You know, I was, I called my parents. I said, hey, did you sign up for it? Did you register for it? I said, oh no, we can’t fill out this form. And I was like wondering what’s going on. So I looked at the form and sure enough, I mean, and granted, this was in the early stages and perhaps it was just where I lived but it was multiple pages, four pages long. Uh, you couldn’t save throughout, it was medical history. It was health insurance. It was, um, all kinds of information that people may not have readily available when they’re signing up for a vaccine. Um, and then the entire time there’s this timer going where in 10 minutes if you don’t finish, you have to start over like you’re buying tickets. Exactly. Exactly. Exactly. Maybe this is okay for, for, for lots of people, but for the immigrant community or for my parents are in their eighties, it was not working for them. And then sure enough, you go on the news and they say, you know, older folks and, and immigrant communities are not not signing up for the vaccine. So, you know, here me and my friends are calling all our relatives and, you know, signing them up. Um So it was just yet another example where, um you know, and there’s many examples of this but of just how, you know, perhaps if there was different folks involved in the process of testing this out, um you know, different ages of different ethnicities and different communities, maybe there would have been a better response.

[00:17:48.12] spk_0:
It’s time for a break. Stop the drop with donor box. Over 50,000 nonprofits in 96 countries use their online donation platform. It’s no wonder, four times faster. Checkout easy payment processing, setup fees, monthly fees, pasha contract. How many punitive donors drop off before they finish making the donation on your website? You can stop the drop donor box helping you help others at donor box dot org. Now back to equitable project management with Reuben

[00:17:55.13] spk_1:
Singh. Anything else about outcomes before we move to to some, some methodology about being better?

[00:18:05.52] spk_2:
Yeah, outcomes. I mean, I think, um I think that’s, that’s a key one.

[00:18:07.49] spk_1:
Don’t hold out on non proper radio. Did your session. So you want to hear everything you shared yesterday?

[00:19:54.50] spk_2:
Yeah, I, I think um you know, another point we brought out was and I think it is tied to outcomes is uh iterative development. And you know, you may think that’s sort of a deep project management, you know, concept what does it have to do with equity. Um But I, I do believe that iterative project management is key because if you do bring together a diverse set of folks for you as your project team, they’re not all gonna be CRM experts or digital communication experts. So you cannot just um hand the project group 350 requirements and say, okay, approve them by the end of the week or disappear for two months and say okay, here’s the system test in a week and let us know if it’s done, it’s just not gonna work it if you want to do things with equity in mind. Um and you’re trying to get a diverse audience. You need very iterative development. You need multiple proof of concepts. You need uh several demos because they may just not understand all the terminology. They may not understand all the nuances until they see things. Um because that’s what’s most related to their day to day job when they can actually see the systems in place. So I can’t tell you, Tony how many times I’ve finished a project, you know, early in my career and, you know, someone will finally come to me and say, you know, I’ve, we finished the project. We’re on budget, we’re on time, we checked all the boxes, we’re all celebrating, but I have no idea how this is gonna work. I have no idea if this is gonna be successful or not and I don’t want anybody to feel that way. So, so that’s something that, you know, I, I believe we need to consult differently. We need to keep equity in mind and we need to, uh you know, really take them along for the ride and if the ride is not working, we, we change paths. Um And I surely do. I’m doing that right now for a project um where it’s like, you know, things are not sticking the way because, you know, this is not what the project team does day to day to design systems. So let’s step back, let’s figure out what’s gonna work for you and then we, we’ll adjust our, our project accordingly.

[00:19:57.37] spk_1:
Our listeners are not tech folks. Um, they’re C E O S fundraisers, board members. What can they on the, essentially your, your clients, the users, what, what can they and some of the main leadership positions, what, what can they do to make a difference around the projects that they’re hiring, they’re hiring other folks like you to

[00:20:21.33] spk_2:
do? Yeah. Well, I think, I think definitely, you know, going back to the assembling the right team and having a diverse uh team that’s there. So the

[00:20:28.18] spk_1:
project contributing match exactly what the

[00:22:15.36] spk_2:
users group. Exactly. Exactly. Um And you know, and the key thing is if you don’t have the expertise in house, it’s okay there, there’s, there’s, you know, uh consultants that can help you with accessibility, there’s consultants that can help you with Human Centered design. I’ve met several of the folks here, you know, over the last couple of days. So if you don’t have that expertise in house, this is where I think management leadership can, can bring in those appropriate people. Um And also, um I was working with one organization that said, well, you know, we don’t know how are, how are local community feels about our museum? Let’s say we’ll go ask them, you know, and it’s a different, it’s a different way of thinking. And so this is where leadership really comes into play to say, okay, well, you know, can we do something externally, can we do surveys? Can we do focus groups? Can we bring the community and understand why they’re not attending? Um But I think a key thing also and this may not be something that folks always think about is requesting the right team from the vendor that you bring in. So just as you want a diverse thoughtful team internally, you want your consultants or vendors that’s coming in to also represent that. Um you know, I was facilitating some vendor selections for a particular implementation on behalf of the client. And then towards the end of the selection process, they said to me, um well, you know, the last two that we met, they were pretty much neck and neck. I, you know, they seem to have the same delivery model, their prices are about the same, but I did notice that only one of them had any people of color or any women on their team that they brought to us to demo, this is the solution and to talk to us about the approach. And that right there shows us they’re more aligned with our values than the other one is. And so this is something I tell my, my peer organizations all the time, like if, if you don’t care about equity university in your projects, your clients will and that’s gonna affect your bottom line. So if nothing else, you know, look at it from that perspective. So, so that’s, that’s something I think leadership management can do is bring the right people internally, bring the right people in externally if need be and, and, and feeling comfortable enough to um to uh to ask for, for the right team. Another element of that is in leadership as you’re bringing in partners, incredibly valuable, excellent.

[00:22:36.37] spk_1:
This is what I mean, this is what the listeners need. They’re not the developers, so more of it, I appreciate it.

[00:22:42.86] spk_2:
Yeah, I’m trying get all riled up when I talk about. This is something I’m so passionate about. Feel free to

[00:22:46.88] spk_1:
use your hands. We’re not, we’re not, you can even be obscene gestures were

[00:24:15.56] spk_2:
not recording video, definitely walking around in yesterday’s session. There’s a lot, a lot of hand movement going on. Um But, you know, one of the points I mentioned yesterday also was his partner in vendor diversity. And, you know, this is something I feel strongly about I happen to serve on the Salesforce partner equality uh committee. Um And this is something I’ve been advocating for for a while that, you know, you have um these great tools that allow you to search for different partners. But why can’t we have filters on that to say I’m looking for a system implementer that is run by a person of color or someone from the L G B T Q I A community or from the indigenous community or whatever. Um And we should we know the information. So why we’ve been taking surveys for decades and we’ve identified that there’s a problem with diversity. Well, why not give the customers a choice, why not allow them to apply some filters to say, you know what, this is part of our goals to, to bring in more vendors of color, um or, or owned by, by vendors of color. So, so let’s uh so let’s uh make that a priority, but we have to give them the information. Um So this is something I encourage folks even when I’m asked. Um Okay, Ruben, you know, you’re, you focus on this particular area, but, you know, for digital communications, can you recommend someone? I will make sure in any 23 people that I recommend that one of them will represent a community that is often overlooked in this nonprofit technology space and give them the choice and tell them that and give them the choice. Um Yeah, you can work with this person that we’ve, we’ve worked with for a long time or here’s the advantages of working with, with, with this organization. And I think, you know, by us taking that initiative, you know, um and by leadership asking for it, we’re going to slowly start, you know, adjusting that, that, that power dynamic and creating more balance in the space

[00:24:59.02] spk_1:
so much of it. I think it’s just, it’s consciousness thinking about your software development projects, your, your, your new CRM, your new HR system, you know, whatever it is uh thinking about being thoughtful about the vendors that you talked to, perhaps the consultants that you hired to help you select a vendor. Because that um that’s, that’s an important step in the process of actually implementing, you know, choosing, choosing one is who’s helping you to choose.

[00:25:14.68] spk_2:
And I think that um you know, I get a lot of pushback when I bring this up, they say, oh, well, you know, uh you know, account execs, they have their relationships with people so they, they bring in their, their, their person, you know, they bring in their vendor, they bring in their partner, they bring in the person and there’s no real regulation over that. Um, and, um, you know, you take these larger software companies and they kind of leave it to the discretion of the account executive to make their decisions on, you know, what partners they bring in and frankly, you know, I, I, I work with organizations but this is where the client can say, client can

[00:25:43.46] spk_1:
say something. I’d like some choices, not just your, your preferred. Yeah, I’d like some choices and I want at least one to be a woman owned business or

[00:26:12.63] spk_2:
100% 100% because these preferred partners are not always the best and I speak firsthand. I’ve had undo a lot of messes from these preferred partners and I’d say that, um, and when I sit and talk to other partners, um, you know, uh, where that our partner organizations that are women owned or owned by people of color, they say, yeah, you know, we feel left out of this mix because we all know that if you just leave it to discretion, um that is as we’ve seen, you know, throughout history, that’s where privilege, race and racism and bias, you know, end up being the default.

[00:26:21.68] spk_1:
The cynic in me questions questions, why are these folks are preferred partners? What kind of preferences are they giving? Uh Okay,

[00:26:30.17] spk_2:
I’m, I’m

[00:26:39.84] spk_1:
purely speculating, but you know, the way you’re describing it, the preference seems to not be based on uh talent and, and positive

[00:27:29.55] spk_2:
outcome, not, not from what I’ve seen. And I think, you know, our company is an example of that, you know, we, we are often left out of the, you know, the big marketing efforts. Um you know, and, and um but, you know, when we work with organizations, um our business has been 100% referral after that. Um And, and because we, we are mindful of all these things, we, you know, we have a decent success rate. And so, um and so our business has been 100% referral based after that. We’ve stopped advertising, stop marketing, stop all of that. And, and we often find ourselves um uh being connected with other nonprofits that serve communities of color um because they’re like, hey, you know, just the fact that you’re thinking about these things, uh we are, our experiences are different and the fact that you can even recognize that, you know, we want to work with you. Um So, so, and we’ve been very grateful for that and, and, and, you know, take that very seriously when organizations come to us with that kind of approach,

[00:27:37.40] spk_1:
is there anything else you can recommend for our listeners on the, on the client side that, that they can do, You

[00:29:49.46] spk_2:
know, there’s, there’s probably a couple other things that, that I think are important, things like a project charter, which may seem um, well, everyone has a project charter or that’s really just a very, what’s the charter? It’s um it’s kind of like at the very beginning of the project, it outlines kind of who’s who, what the goals are, um how decisions will be made, um you know, the frequency of meetings who are the stakeholders. So it’s kind of like defines bylaws. That’s great. That’s a great way. Exactly. Exactly. And it’s, it’s always recommended that, you know, the project Management Institute recommends project charters has all kinds of templates for it. But I will say that, you know, practitioners don’t always invest a lot of time in it. It feels like an unnecessary step. Um I in the past have not spent a ton of time with it. But when I started looking at things through an equity lens, I said, you know what, this is really important. If nothing else, um definitely the stakeholders part in the decision making process because if we leave, um unless we have very clear ways where decisions are made, oftentimes, it can end up being the most influential person in the room, the loudest male voice in the room is going to sway the decision one way or another or, you know, a lot of sort of um uh you know, nice talk is happening in the larger meeting and then the executives go on a separate meeting to make it, you know, the real decision. Um And so like, you know, a good charter can help avoid these things and say, hey, look, you know, as a project team, we trust each other. So if there’s a executive decision it needs to be made, we’re gonna make it in the group, you know, at least everyone should be listening to it, everyone should be here for it. Um So I think a clear project charter, something very tangible that folks can do. I think having very clear meeting norms. Um and, you know, meeting norms are very common thing, you know, how we start the meeting, how we end the meeting, you know, who takes notes on and so forth. But I think looking at that from an equity lens, um uh is very important also. So making sure that, you know, the person who is leading the meeting or taking the notes or advising that those roles rotate. Um So again, we’re not leaving, we’re not letting decisions be made strictly through the power dynamic. We’re, we’re allowing everybody to participate equally. So if we allow people to participate equally, the outcomes are likely to be more equitable. Um So even something as simple that, you know, many project managers do charters and norms, you know, it’s just about looking at it through an equity lens uh and tweaking those charters and norms accordingly. Okay.

[00:30:03.00] spk_1:
Have we exhausted that? I think

[00:30:04.47] spk_2:
so. I think so. I think so. Yeah, very good.

[00:30:07.33] spk_1:
All valuable. Um What kind of questions did you get? Anything? Uh stick with you from your, from your session,

[00:32:11.78] spk_2:
you know. Um Yes. Uh There was a couple of questions that um one of the questions which I really had to think about was, well, you know, our organization um does projects with an agile approach and that is our, you know, that is our methodology and that is what we promote that as part of our marketing. That’s what we do. And um and then, you know, they said to me, you know, to the group that we’re also finding it’s not working for nonprofits. And I think there’s an equity, you know, foundation to this as well. And, you know, a lot of nodding heads in the, in the audience. And um and this is where I kind of said, well, you’re right, you know, and, and this is where we need to meet the nonprofits where they are. Um, and this is where the extension models or some of the more popular consulting models are just not, not going to fit nonprofits, organizations that may have a light I T staff or no I T staff or you have an event coordinator who’s gonna be your project manager, um, or, you know, a program manager who is going to be your primary contact. You can’t just use the same models as you would with an organization that had 20 people in I T um or an organization, you know, like I work with that, you know, um we’re midway through an implementation and then they said, you know, the governor of Texas just dropped off, you know, 200 people to our, um to our community center and we don’t, we have no plan for them right now. So, okay, we have to take a couple weeks off or, you know, this gala, you know, was, was, um was in person and now we’re gonna have to go virtual. Okay, we’re gonna take a couple weeks off. So most consulting models and especially agile methodologies can’t support this. But this is the reality of nonprofits in 2023. So it was a great question. A lot of nodding heads. In fact, someone came up to me afterwards and said, this is the third time I’ve heard someone say, you know, model X does not work for nonprofits. So, so I think, um that question was great. And it really, um you know, highlighted the point of, you know, kind of how important these forums are um to start realizing that, you know, the tried and true methods, the models that have worked for other corporations. That’s great. We can learn from it. But um nonprofits are a different entity and we have to take that into account and that’s for the

[00:32:23.72] spk_1:
vendor consultant uh community to be.

[00:33:25.96] spk_2:
Right. Right. And, and also sure and also for the client to, to speak up when, when they feel like things are not going, you know, you know, things are going awry or things are not feeling comfortable. So I think it’s, it’s, it’s on both. Yeah. Um There were other questions that I, I really didn’t have an answer for like, okay, but, but they were excellent questions nonetheless. It was, it was like, um okay. So let’s say that you do approach things with an equity lens. How do you, once the project is over? It was an excellent question. How do you know you succeeded? How do you know that, you know, you, you, how do you measure this? And I didn’t have a great answer for that. And in fact said, you know, I want to think about this and because I think there can be a rubric that can be put together to say, you know, even just the things that we’ve talked about today. Um Did we assemble a team that is diverse. Did we rotate the roles in the meeting norms? Did we make clear decision making details in our project charter? So I think there is a rubric that could be put together. In fact, I’m gonna talk to some of my friends here in the, in the intent community to see if that’s something we can, uh you know, we can draft because, because it feels like something that, that this forum can really add value to

[00:33:31.91] spk_1:
it. And what about comparison of outcomes, maybe a year after implementation versus the year before implementation?

[00:33:38.21] spk_2:
Absolutely. Absolutely. So, I mean, I think all these things can be measured. You know, it’s, it’s just a matter of just coming up with the right rubric or the right scorecard, we measure everything else. Why not measure this? Yeah,

[00:34:01.15] spk_1:
sounds good. You know, it, if you ever are at a loss for an example of where bias and discrimination have entered our culture for folks of color, think of that freaking soap. That’s, it’s, you know, it’s so insidious and so deep rooted yet it’s a soap dispenser. It’s on its face, it’s so innocuous, it just pushes out.

[00:34:19.72] spk_0:
But the

[00:34:21.50] spk_1:
bias built into that technology, that’s

[00:34:31.16] spk_2:
a striking one for me. And there’s so many of this. And if I, if I may highlight the work of Benjamin who um who does has an excellent book called Race After Technology and many books on the same topic that just kind of talks about the intersection of race and technology and so many more examples of this that are, that are so shocking when, when you, when you read about this, about the bias that encourage the technology that we use every single day,

[00:35:03.44] spk_1:
Reuben Singh, he’s founder and CEO at 1/10. Consulting Rubin. Thanks so much. Thanks for having me, tony. Thanks for your honesty. Thanks for sharing. Thank you, appreciate it. And thank you for being with tony-martignetti, non profit radio coverage of 20. Uh where are we? 2023 2023 the nonprofit technology conference where we are sponsored by Heller consulting, technology strategy and implementation for nonprofits. Thanks so much for being with me.

[00:36:22.72] spk_0:
It’s time for Tony’s take two to sharing is caring. Who can you share non profit radio with friends, colleagues, people you used to be friends with, well know people used to be colleagues with. Yeah, uh your social channels possible for you to post on the show there. Certainly, if you tag me, I will give you a shout out. Might even make you listen over the week. I’d be grateful if you would think about who should be listening to non profit radio, who can benefit from our smart guests. That’s what it’s all about. It’s spreading the words, the wisdom of our savvy guests so that more nonprofits go out and be great. If you can share non profit radio, I’d be grateful. Thank you. That is tony Stick to, we’ve got Boo koo but loads more time, the boo koo is back here is make time for professional development.

[00:36:58.30] spk_1:
Welcome to our continuing coverage of 23 N T C the 2023 nonprofit technology conference. We’re at the Colorado Convention Center in Denver, Colorado where we are sponsored by Heller consulting technology strategy and implementation for nonprofits with me now is Kalinda Alan James. She is assistant vice President, Information Technology at a common point. Queens Kalinda, welcome.

[00:37:05.39] spk_3:
Thank you for having me. And I

[00:37:07.33] spk_1:
should have asked you, what are your pronouns? She

[00:37:10.46] spk_3:
her? Okay.

[00:37:30.01] spk_1:
She was good. I got, I got lucky. But I, I got to ask in the beginning, this was, this worked out perfectly because I have such a smart social manager who was organizing all these appointments and someone couldn’t make it. And Kalinda was on the wait list and it worked out perfectly that she’s available. So thank you. It’s kind of last minute, but it is last minute, but it’s perfect. Glad you glad it worked out

[00:37:33.04] spk_3:
with technology we worked with last

[00:37:46.76] spk_1:
minute. Yes. As long as the people are, the people are they’re ready for us to. Um So your session topic is making time for professional development. Do you feel like we are short changing ourselves and others around professional development in the nonprofit space? Yes,

[00:37:56.07] spk_3:
we are tasked with learning new things all the time, but we’re not always given the time or the resources to learn those things.

[00:38:06.72] spk_1:
So we need, it sounds like something from the top, from the top down, leadership down needs to be committed.

[00:38:35.02] spk_3:
So you can top down leadership will make it a much faster process. But from the ground level up also works. Um for example, pre pandemic, I was working in middle school technology three years before the pandemic, I became a Google, certified educator and trainer. When I put this information in the file cabinet at hr they were like, that’s nice to know. But once the pandemic came upon us and we had to move all our students online in three days. Having that information in the file cabinet allowed me to become a linchpin for my company.

[00:38:54.23] spk_1:
So let’s not, let’s not take this learning and stick it on a shelf in a file cabinet,

[00:39:23.54] spk_3:
right? And so this is where when you do get the learning, you have to advertise it. If you’re doing it from the ground up and going into the break room during staff meetings, letting people know that I’m a Google certified trainer allowed me to pick up two or three teachers on the staff who didn’t necessarily have leadership support but were interested and I was able to do internal training. And so this groundwork movement that I started three years before pandemic really prepared my environment to be ready when the time was upon us. Alright, love

[00:39:43.67] spk_1:
it ground up as well. Alright. It’ll but it’ll be easier if it’s top down. Yes. Okay. But not to, not to be discouraged if your leadership is uh I don’t know, reluctant. Yes.

[00:40:05.65] spk_3:
And even at the mid level, you know, with my staff, I have a lot of all my staff members to put two hours of professional development on their weekly work calendar to let them know that, hey, we’re giving you resources during the workday. So we’re not adding a burden to your home life. I also have the same two hours on my work calendar. So they know I have focused time. So I am leading by example. And also now that I am a leader in my organization, I am providing the resource of at least the two hours on the weekly calendar for professional development, which

[00:40:52.82] spk_1:
is a perfect lead into your first takeaway, which is we have time for professional development. Yes. So make the time. I mean, a lot of times, you know, you hear is an excuse of what could be for anything, not only professional development, you know, I can’t find the time and I always try to push back that you’re never gonna find the time you’re going to have to make it. So that’s exactly consistent with what you’re saying, two hours a week on your own schedule, as well as two hours a week on, on the schedule for everyone who works for you devoted to professional development.

[00:41:21.41] spk_3:
And that time is flexible like some of my workers are reading leadership books. Some of my workers are doing independent trailheads on sales force. Other people are like reinforcing things that they’ve been practicing on the job. Other people are collaborating with other people on the team who now have time on their calendar for collaboration. So, but just making the time, let the desired outcome have a place to flourish.

[00:41:29.11] spk_1:
What if we get um pushback from above? I mean, maybe they’re just not, not just reluctant but unwilling to let someone devote an hour a week or two hours a week to professional development. What are, what are like? I don’t know. Are there some talking points? We

[00:42:04.88] spk_3:
can? Yes, so we can start with the economics. Okay. If we have to send somebody to away training with airplanes and hotel rooms for one person to go or we can use the built in salary time to keep people in house and learning as a cost savings. It’s thousands of dollars.

[00:42:14.76] spk_1:
Okay. Very good. Right. Travel, accommodations, conference fees, etcetera. Okay. Okay. Um, anything else any other way to push back against our unwilling? See, sweet person

[00:42:45.26] spk_3:
also when we are doing in house development, we are more likely to align our training with what’s happening on the ground with our company. When we’re on the ground floor, we’re literally looking at improvements that we’re seeing every day in the company. Sometimes when we go away for the conferences, we get the big ideas and try to have to retrofit them to what our culture is. And so this way, if we start with the training internally, the learning is built around our culture. That

[00:43:30.47] spk_1:
makes perfect sense. Yeah. And it’s also going to be built around what we’re engaged in because we’re doing it weekly. So I guess we’re more likely to look for development that is consistent with what we’re maybe challenged with, you know, this month, this week or this month or this quarter. Versus as you said, putting the putting the broad strokes from a conference, you know, trying to squeeze your work into it. Okay, perfect. So um anything else you want to share about having, having time making time? So

[00:44:25.19] spk_3:
even in our personal life, because not all professional development is going to the job, sometimes that professional development is going for you to improve your confidence, to improve your skill level, to make you more dynamic for the dynamic job market. You know, and with that case, when we look at our entertainment time, let’s make sure that our entertainment is actually filling us up, there’s a lot of negative television. And so if your entertainment is not filled and you up maybe take one of those one hours from Netflix and chill and put into some professional development um during the pandemic with all the turmoil, one of the things I did when I couldn’t sleep at night was going to Microsoft Learn and just the raw technical documentation. Calm my mind. Let me know things were okay and I learned so much afterwards.

[00:45:00.73] spk_1:
Okay. Use your time wisely. Uh listeners. You may hear the nonprofit technology conference. It’s the opening keynote. There’s a lot of, a lot of audience raucousness in the background. But uh non profit radio perseveres nonetheless, just letting you know what you’re hearing in the background, we’re all on the exhibit floor together along with the uh the, the keynote audience this morning. Um Kalinda, let’s talk about um free resources. I love having free resources for listeners.

[00:45:34.94] spk_3:
Yes. So when I was getting my master’s degree in my small New York family apartment, I didn’t have a desk. So I used the ironing board and I got a whole master’s degree with a four point oh G P A from an ironing board. We must not be discouraged if we don’t have the latest greatest resources, what we have can get us very far. When my arning board was up, my family knew I was in study time and they left me alone when the iron board was down. It was family time resources that I got was

[00:45:43.14] spk_1:
able to. Were you able to fit a chair into your ironing board or you did your studying standing?

[00:46:37.46] spk_3:
So it was a standing desk at times and I did have a folding chair from the card table. And um free resources I used, I Lincoln learning is being offered by a lot of public libraries with your local library card. Once you register with your library card, you get the full breath of Lincoln learning and with the registration, your certificates for completion will have your name on it, which can be used as continuing education at your job. Another free resource is the library. My local library is the children’s library, but they do take book orders so I can look at the full library catalog and have technical books shipped to my children’s library for me to pick them up. Other free resources are um

[00:46:41.70] spk_1:
that’s a great one. By the way, I think, I think a lot of folks have forgotten about their local library.

[00:47:16.00] spk_3:
Yes. And many libraries have a complete schedule on their website, offering different hands on trainings for computer skills, resume writing and you can go to many of these free things and all is needed is your library membership. Other free resources that I have used is many of the major manufacturers like salesforce linkedin Google have a very robust free training for their technology on their website. Many of those websites do have a badge system. So if you would like to do metrics for your employees as a recommendation, you could do like oh in this time period, I want you to have 500 badges or 500 points. So there is still a way to track the free learning.

[00:47:33.90] spk_1:
Okay. Any other free resources,

[00:47:48.09] spk_3:
other free resources is when you’re on your manufacturer website for different skills. Um Places like Microsoft Google Salesforce, they offer challenges. If you can do a certain amount of self paced learning in a certain time, you will receive a free voucher to take their certification exam. And during the pandemic, I was able to become Salesforce certified for a grand total of $45 by using one of these challenges.

[00:48:09.94] spk_1:
What about the linkedin learning? What kind of topics can folks find their around professional development?

[00:49:03.14] spk_3:
So linkedin Learning has an amazing breath of information. They have products like learn Adobe Photoshop, they do have professional management skills like time management um leading from the top, they have different introductory course work on cloud computing and you get interesting information on the breath of the subject to see if you’re interested in the topic before you invest. So linkedin Learning is a great way to get um uh 11 distinct skill or to learn the breath of a topic to see if you would like to go for a more formalized information in that topic. So this way you can go and do five training videos on cloud computing before you sign up for a graduate certificate.

[00:49:12.11] spk_1:
Okay? And all free, all free. So when you said invest, invest time, yes,

[00:49:43.58] spk_3:
we’re investing time. So the first thing we can do that’s available to everybody is we invest the time and then we’ll invest the minimum resources. You can become a Google certified educator for $15 you know. And so there are entryways into technology and other industries that do have a low cost entry point. And these are the places where we explore and a lot of times when you can show commitment and self initiative and you can present how this is going to grow your position at your company. It’s then easier to come back and get funding from your job placement. All

[00:50:00.37] spk_1:
valuable. Okay. Yeah, you make the right. You can make the case so much stronger. Alright. Um Anything else about free resources before we move on?

[00:50:28.27] spk_3:
Um free resources change at all times, so always be on the lookout. Um I have a podcast um study hall with Kalinda the tech and I also have sorry, my podcast to study hall with Kalinda the Tech. And I also have an Instagram at Kalinda the Tech and on there, I post some of the free resources as I come by them. So follow technology leaders who are offering you these tips and always be on the lookout in your free newspaper and your local library for resources as they come by.

[00:50:47.72] spk_1:
And let’s move to um sharing. We have a responsibility you believe, to share what we learn.

[00:51:33.44] spk_3:
Yes. The first thing to do is if you learn something, let your job. No, you know, most hr departments are putting together in internal repository, what type of knowledge they have in their company like I said in the beginning, nobody was interested in my Google certification pre pandemic. But because it was on file with, hr they knew they had internal learning that they could tap when the time was right. Also letting people know what you’re studying because there’s people who are studying in silos and you can become a study buddy. Another thing is when you share what you’re learning, it encourages people around you. Um every day somebody is watching your life, a child, a neighbor, uh business partner, you have a community person that you shop with and when you show growth and change, it gives them hope that they can also have growth and change.

[00:52:01.13] spk_1:
Yes. All right. Um What about mentoring is that is that related to professional development? Having a mentor, mentoring? If you are more senior like you are, yes, you see a role in around mentoring for professional

[00:53:03.64] spk_3:
development. Yes, mentoring does um definitely help and have a place in professional development. But what mentees need to know is they’re going to have to do the work to drive the relationship. So when you show up for your mentor session, you need to come with direct questions, you need to come with focused thought. And if you are given task tools or recommendations, make sure you follow through and report back. Um Mentors generally are at a place in their life where their time is being called in different directions. So entering a mentee relationship thinking that you’re speaking to an oracle that’s going to give you all the answers with a magic wand is the wrong approach. So, entering the mentee, mentor relationship as a mentee, come prepared, come focus and be prepared to work.

[00:53:13.35] spk_1:
What do you see as the mentors responsibilities?

[00:53:42.46] spk_3:
The mentors responsibility is to let them know that they have to be their first advocate that you have to have a direction. And I’m here as a guide and that my blueprint as a mentor came in a distinct time and place in history. So what worked for me might not actually work for you if you’re looking at my life as an exact blueprint, but I do have guiding principles that can help you in any time and place. It sounds like

[00:54:01.19] spk_1:
you’ve done mentoring, formal mentoring. Um any story you can you care to share about mentoring, maybe, maybe something you learned as a mentor or of course a great outcome for a mentee. And

[00:55:24.99] spk_3:
so the thing is we have stories. So the thing is when I started my career way back in 2001 black women in technology, technology leadership was not what I saw. There was nobody like looking like me in the corner office. So my first mentors were black women in the secretary pool. And what they offered me was a deep dive lesson in the company culture, letting me know who the movers and players were explaining the fiscal calendar to me knowing when would be the appropriate time to ask for a raise when people would be having money discussions. And so when we’re looking for mentorship, we have to realize there’s a lot of breath of life experience as well as technical experience that can be shared in these relationships. One of my mentors that was invaluable was a professional woman who had a um personal tragedy in her life. And like what she shared with me was how to grieve on your lunch break, fix your makeup and go back into a board meeting. You know,

[00:55:25.92] spk_1:
that’s, that’s touching and sweet and also enormously practical and

[00:56:39.75] spk_3:
valuable because people are introducing the bring your whole self to work mantra, but not all companies are there. So having mentorship like that about how to read a room, how to understand my company culture is great. I recently had a summer intern that I was mentoring with my company. We offer internships for many of the people in New York City through the summer youth employment program. And so we’re working with young people all the time at the first steps of their careers through internship. And one of the things I remind my intern was when looking for a job, please understand you cannot work for a company without participating in their culture. And he had a secondary internship for the fall and he relayed back to me. Thank you so much for the advice, all the interns who skipped the social gatherings over the summer were not offered full time jobs for after graduation. Um Because at these social gatherings, they were able to meet people throughout the whole company and different departments hire at different times versus being at your internship in one department, not realizing what’s going on with the rest of the company.

[00:57:19.89] spk_1:
Also, the social time is just an opportunity to get to know somebody in a, in a wider breath. You know, I think a lot of hiring is, is this somebody I’d like to have lunch with, you know, that I could socialize with there may or may not be that opportunity once you’re hired. But is it somebody, you know, basically like somebody I like and they’ll get to figure out that they like you if they can see more of you than just your work self.

[00:57:44.89] spk_3:
Yes. And this is the great time to bring up the professional development you’ve been doing that is outside the scope of your every day, you know, this is where, oh, we’re talking about this over the pool table. Oh, I just was taking a geology class online, you know, this fits in so well with that, it just gives you more organic conversations to talk about the things you’re interested in, the things you’re pursuing?

[00:57:53.84] spk_1:
Alright, Kalinda, anything else that you want to share about professional development that we haven’t talked about yet? And you’re gonna, I don’t, I don’t want to shortchange non profit radio listeners. So anything you’re going to cover in the session tomorrow that we haven’t talked about.

[00:58:22.01] spk_3:
So I would also like you to remember that all professional development doesn’t have to be formalized. You know, even taking time to listen to a book on tape that gives you three new ideas or changes your mindset. So you walk into work happier, more fulfilled is also valuable. So not all professional development is going to take a semester long. It could just be a nice beach read in the summer one that includes a professional leadership book

[00:58:57.15] spk_1:
and you know, you should, you should share your professional development formally. Also, I’m sure you said this earlier, but I’m just kind of reinforcing for myself. You want your supervisors to know how you’re spending your professional development time. Yes. What you’ve achieved certificates or even just learning, just learning that maybe not doesn’t come with a certificate. Yes.

[01:00:19.78] spk_3:
And you definitely, it’s always great to let people know what you’re working on, what ideas you’re like, brainstorming that you can bring to the company. And these are like at the water cooler during your official Super Vision’s setting your goal sets for the year. These are all great times to talk about it and self promotion could be self advocacy. So we are not being Braggarts, we’re sharing the information we have so we can be a resource. That’s why I’m telling you that I have a master’s degree that’s why I’m telling you what I’m certified in. So I can be a resource. Like my whole goal is to learn and give back and change my community. Like when I learned that we can do free cover letters in Google and they have a whole online training, teaching you the Google products based on a cover letter. This is going to totally help my neighbor who can’t invest in a $2000 employment coach being advertised on linkedin.

[01:00:50.37] spk_1:
You make a very good point too about self promotion. So many folks are, you know, fearful of that, they feel they are bragging like you said, and it’s not you, you position it very well to say, you know, you’re positioning yourself as a resource to the, to the organization, to your superiors, to your peers, to not only your supervisors, but, um, it’s unfortunate that so many folks are hesitant to talk themselves

[01:00:56.16] spk_3:
up. Yes. And this is where like a good leadership book can help you to help you refine that mindset. You know, in the classroom, we’re not supposed to talk about grades, you know, we’re supposed to keep them secret. We don’t want to hurt anybody’s feelings. But like that mindset doesn’t necessarily work in the work force.

[01:01:43.20] spk_1:
There’s a session here at N T C and I’m interviewing the woman who’s running it about having a powerful voice. What is like, what is voice for power, something like that? I’m talking to her later today. That’s just 11 instance of uh I guess building confidence, you know, sounding confident exudes confidence may be trembling inside, but can you at least sound confident? Yes.

[01:01:45.57] spk_3:
And the thing is it’s much easier to access your confidence when you understand your purpose.

[01:01:53.91] spk_1:
Oh, very good. Spell that out a little. That’s excellent.

[01:02:41.13] spk_3:
So for me, I am a messenger and it is my job to get the message out. Public speaking wasn’t my first choice but public speaking and doing panels at places like N T C allows me to get this much needed information out. There are so many people in these current times who just can’t invest a $10,000 cash payment into a boot camp to change their life. But there are entry point for the free level, the linkedin learning level, the $15 cert certificate level that can get you on the path of change. And those are the messages that I have to get out because my purpose is being a messenger. It’s not being a know it all. It’s not being a brag ID. It’s being a messenger to change people’s lives. And when I know this is my purpose, it’s so much easier to get up and talk on this radio show, to do these panels, to get on the plane and go across the country to have these conversations. Because I know my message is so valuable to my community.

[01:03:26.56] spk_1:
I feel like it’s a perfect place to stop. It’s beautiful. Thank you, Kalinda Alan James, assistant vice president for Information Technology at a common point queens. And she did come across the country. She came from New York to Denver, Colorado and her podcast is study hall with Kalinda the Tech. Alright, thank you very much, Kalinda. Thanks for sharing. Loved it. And thank you for being with our coverage of 23 N T C the nonprofit technology conference where we are sponsored by Heller consulting technology strategy and implementation for nonprofits. Thanks for being with us

[01:04:44.77] spk_0:
next week, Artificial Intelligence for nonprofits with an esteemed panel, Beth Kanter Allison. Fine, a few Bruce and George Whiner. If you missed any part of this week’s show, I beseech you find it at tony-martignetti dot com. We’re sponsored by Donor Box. I’m grateful to Donor Box with intuitive fundraising software. Your donors give four times faster helping you help others. Donor box dot org. Our creative producer is Claire Meyerhoff. The shows social media is by Susan Chavez Marc Silverman is our web guy and this music is by Scott Stein. Thank you for that affirmation. Scotty B with me next week for nonprofit radio. Big nonprofit ideas for the other 95% go out and be great.

Nonprofit Radio for September 19, 2022: The Tech That Comes Next

 

Amy Sample Ward & Afua Bruce: The Tech That Comes Next

Social impact orgs, technology developers, funders, communities and policy makers can all do better at technology development, argue Amy Sample Ward and Afua Bruce in their new book, “The Tech That Comes Next.”

 

 

 

 

Listen to the podcast

Get Nonprofit Radio insider alerts!

I love our sponsors!

Turn Two Communications: PR and content for nonprofits. Your story is our mission.

Fourth Dimension Technologies: IT Infra In a Box. The Affordable Tech Solution for Nonprofits.

Apple Podcast button

 

 

 

We’re the #1 Podcast for Nonprofits, With 13,000+ Weekly Listeners

Board relations. Fundraising. Volunteer management. Prospect research. Legal compliance. Accounting. Finance. Investments. Donor relations. Public relations. Marketing. Technology. Social media.

Every nonprofit struggles with these issues. Big nonprofits hire experts. The other 95% listen to Tony Martignetti Nonprofit Radio. Trusted experts and leading thinkers join me each week to tackle the tough issues. If you have big dreams but a small budget, you have a home at Tony Martignetti Nonprofit Radio.
View Full Transcript

Transcript for 609_tony_martignetti_nonprofit_radio_20220919.mp3

Processed on: 2022-09-16T13:48:08.345Z
S3 bucket containing transcription results: transcript.results
Link to bucket: s3.console.aws.amazon.com/s3/buckets/transcript.results
Path to JSON: 2022…09…609_tony_martignetti_nonprofit_radio_20220919.mp3.155826533.json
Path to text: transcripts/2022/09/609_tony_martignetti_nonprofit_radio_20220919.txt

[00:02:21.94] spk_0:
Hello and welcome to Tony-Martignetti non profit radio big non profit ideas for the other 95%. I’m your aptly named host of your favorite abdominal podcast. Oh, I’m glad you’re with me. I’d bear the pain of pseudo ag raffia if I had to write the words you missed this week’s show the tech that comes next social impact orgs, technology developers, funders, communities and policymakers can all do better at technology development for greater equity, argue Amy sample Ward and Bruce in their new book, The tech that comes next tony take two heading to the Holy Land. We’re sponsored by turn to communications pr and content for nonprofits. Your story is their mission turn hyphen two dot c o and by fourth dimension technologies I. T. Infra in a box the affordable tech solution for nonprofits. tony-dot-M.A.-slash-Pursuant D Just like 3D but they go one dimension deeper. It’s my pleasure to welcome Amy sample Ward returning she’s the ceo of N 10 and our technology and social media contributor there at AMY sample ward dot org and at Amy R. S Ward and to welcome Bruce. She is a leading public interest technologist who has spent her career working at the intersection of technology policy and society. She’s held senior science and technology positions at data kind, the White House, the FBI and IBM She’s at a few a underscore Bruce who is a F. U. A. Together they’ve co authored the book the tech that comes next how change makers, philanthropists and technologists can build an equitable world. Their book is at the tech that comes next dot com. Amy welcome to nonprofit radio Thanks

[00:02:26.04] spk_1:
for having us.

[00:02:27.35] spk_2:
I’m glad to

[00:02:28.07] spk_1:
hear what you

[00:02:29.25] spk_0:
think both of you for the first time. Very nice to meet you. Glad to have you.

[00:02:34.51] spk_2:
I’m so excited to be here.

[00:02:53.06] spk_0:
Thank you, excited. That’s terrific. You may be more excited than I am. I don’t know, but I know I’m very excited. I’m very pleased. I already said I was pleased, excited. Is excited is even better than pleased. Thank you. Uh let’s start with you since people know AMY sample ward voice. Um I feel like we should start with a definition of technology the way you to see it.

[00:03:45.79] spk_2:
Absolutely technology can mean many things to many different people and even when people just simply hear the word of technology here, the word technology contra and hope of the future and assistive devices that may transform our world, but it can also bring up feelings of in trepidation and confusion and so in the book, when we talk about technology, we define it very broadly as to what our tools that exist to help us really exist in the world. Um and so this can be anything from digital systems and websites and like AI for example, but it’s also more basic things such as you know, pay deeper or other tools that are just used. And so we define it extremely broadly in the book. The focus of the book does focus on digital technologies though and really looking at adoption and use and development of digital technologies especially as it relates to the social impact sector

[00:04:07.28] spk_0:
and what what troubles you about our relationship to technology?

[00:04:36.38] spk_2:
Um, well I am an engineer, a computer engineer specifically. And so I love technology. I love being in technology. I love doing all sorts of things with technology. I love designing new ways to use technology and figuring out how to design technology to support new ways of interact that we have. I think one of the things that

[00:04:41.22] spk_1:
does

[00:05:34.13] spk_2:
give me pause though is how some see technology or some try to position technology as the be all and end all the magic solution that we could have to solve all of our problems. And that if we simply find the right technology, if we simply insert technology into any societal problem that we’re facing, that that technology will magically fix whatever we have been facing. And that’s simply not true technology not a natural phenomenon. It is something that we could create. It’s something that we should be intentionally creating to minimize bias to make sure that technology is developed and used in inclusive ways and really does enhance what we want to do as humans, which is hopefully live well together in community. Um and not just be used as some big tool to force uh different, often um different, often disproportionately impacting outcomes

[00:05:45.54] spk_0:
and you have a lot to say about development specifically more more equitable development.

[00:07:43.75] spk_2:
Yes, absolutely. Um I think equitable development of technology is something that can and should be continuing to grow. I think historically, especially when we look at the past several decades of the rise of digital technologies and technology more broadly the um the power, the money, the education has been concentrated in one group and a lot of other groups, it includes a lot of historically underrepresented or overlooked communities um based on ethnicity, based on gender identity, based on sexuality, based on ability, physical ability, mental ability or more um have really been left out or forgotten about. And so when we talk about a more inclusive design process and more inclusive development process for technology, we’re talking about one being more inclusive to who is actually allowed in the room when we talk about technology design. So who do we see as capable of being technologist um and who have who has those abilities to engage that way, but also recognizing that because technology does not exist alone, but because technology doesn’t exist in a vacuum, because technology can’t magically solve all of our problems on our own. Even if you’re not a technologist, you should be at the table in some of these design conversations because you are part of communities that have needs and those needs should be articulated at the start of the design process. You might understand a particular subject matter. I think in the book we talk about using technology in the education space, in the food space in other spaces as well, you may have some of that knowledge that is critical to making sure that the technology supports the overall goals of those sectors. And so it is important that as we think about being inclusive in developing technology, we make space for not just different types of people who are able to be technologists, but also different types of expertise that we need in that developed process.

[00:08:09.00] spk_0:
So you’re not so pleased with the model where rich, privileged white males develop technology develop, identify what’s going to be solved and how best to solve it. I I assume that that model is not working for you.

[00:08:27.26] spk_2:
I would say I would go even further than

[00:08:30.25] spk_0:
going out and

[00:08:30.92] spk_2:
it’s not working for most of us. Um so it is not working for most of us to have the power concentrated in that

[00:08:52.64] spk_0:
way. Okay. And in fact, uh someone see, I don’t know who wrote which sentences, but somebody wrote. We can’t continue to perpetuate the belief that those with the most money know best. I don’t know, maybe your editor put that in. You may not even be one of the two of you. I don’t know. Maybe

[00:08:57.13] spk_2:
I

[00:08:58.76] spk_0:
trust

[00:09:36.43] spk_2:
me amy and I spent many, many hours on many, many aspects of writing and editing to make sure that what is in the book. We both stand behind. And so absolutely with that sentence. Something that I think we we both stand behind. Um We can’t let you said we can’t let one small population in this case rich privileged white men be the ones who design all of the technology and decide all of the outcomes for everyone. We really need to. And in the book we talk a lot about how it’s so important, why it is so important to go back to communities and communities who understand their needs to understand their priorities and let communities drive that process. That would then include um policymakers. That then includes funders that that includes um technologists themselves and that includes

[00:09:53.21] spk_0:
uh

[00:09:54.53] spk_2:
the leaders and employees at social impact organizations.

[00:09:58.85] spk_0:
Another aspect of it is that just what’s what problems get solved? What what what gets attention?

[00:10:06.18] spk_2:
Absolutely. And um I think we have lots of ideas on this, but I have been talking for so long. Um I would love to pass it.

[00:10:29.88] spk_0:
We’ll get a simple word gets amy sample Ward will get their chance. Okay. Um Alright, if you insist for All right. Um Okay, if we have to go to Amy Now. All right. Uh You say somebody wrote this sentence. Uh Exactly related to what I was just saying. We dream of community centered work that builds from community centered values and there’s a lot of emphasis on going back to values. Um Why don’t you uh just sort of introduce us to the some of those values amy

[00:14:05.53] spk_1:
sure. Happy to. um I think that you know one thing we say in the book and we’ve we’ve enjoyed getting to talk to a lot of groups about since the book has come out is that everything we do as people is centered on values, but often times we don’t talk about them, we don’t make sure that our values are aligned when we start working on something. And so then those values become a some and I think we’ve all heard many different puns about what happens when you operate on assumption. Right. And so that’s that’s kind of part and parcel of also assuming that the only people that can make technology are people with certain degrees or that have a certain amount of money or that you know look a certain way. Um again that that’s those are values that we’re not talking about and that we need to talk about so that we can be really intentional about what we want to focus on. Um and in the book, you know of who has already been speaking to some of those values that there’s important role and we need to prioritize lots of different lived experience as an important part of any technology project. Um that a lot of different people should be involved in every single stage of that process, not like at the end, once we build something and we like pull the pull the little cover off and are like today we built it, what do you think there should be no pulling the cover off? You know, everyone should have already been part of it and known it was being built this whole time. Um but also values that I think are important to can it name early in the conversation around accessibility, so much of the barriers and the walls around technology projects that are there, you know again, whether people are talking about them explicitly or not that are maintaining this this false reality, that only certain people can be involved are coming from a place of saying oh we speak a certain way we use these acronyms. We we talk about things without slowing down for other people to be involved. So what does accessibility look like? Not just that a tool could be used with a system of you know devices but really that you are not using jargon that you’re making sure things are being held at the time of day when those folks that you want involved can be there. Um that child care is provided that your user group meetings, you know every level that you are operating in ways that really do make things accessible to everyone. Um and I think another value that we like to talk about early in conversations is the book is kind of a big idea like the world is not the world we have right now, like what if it was not this, what if it was equitable and just and wonderful. Um, and I know you want to talk about the illustrations colorful uh, you know, so to get there. It’s not like two steps. It’s not okay. That’ll be on like the 2024 plan, right? It’s a lot of work. And so technology and the relationship and expectations we put on it just like social change are that we can make incremental right now immediate changes and at the same we can be working on really big changes. The shifts that get us to a very different world that we have to do both. We can’t just say, well let’s live with harmful technologies and and harmful realities until we can all of a sudden just change over to the like non harmful one. Um, you know, we need to make changes today as we’re building for bigger change.

[00:16:31.93] spk_0:
It’s time for a break. Turn to communications. They have a bi weekly newsletter that I get. It’s called on message and they had something interesting in the, in the last one, it was five ways to find the timely hook and I’ve talked about news hooks with them that can be a great opportunity for you to be heard when there is some kind of a news hook. So how do you find these timely hooks, couple of their ideas track recognition days and months. I just did that in august, it was national make a will month and I did a bunch of content around that and there was, you know, there are days and months for everything like pickled day and a lot. So you can search for, you can search for the the recognition days and months, find something that fits with your work. Another one was just staying current with the news. They said they were gonna send their e newsletter on the day that queen Elizabeth died but they thought better of it because you’re not gonna be able to get people’s attention. People are just gonna be deleting emails more rapidly because they’re consumed with the death of the queen. So they held off a day or two. Um, and tying to a trend is another one that they suggested. Uh and they give the example of when um including salaries in job postings was trending and they used the example of somebody who actually wrote contrary to that idea. But it was timely because it was something that lots of people were talking about. So there’s a couple of ways of identifying the hooks, You can get their newsletter on message. Of course you go to turn hyphen two dot c o. Turn to communications. Your story is their mission now back to the tech that comes next. How is it that technology is not neutral? Amy

[00:16:36.71] spk_1:
well,

[00:16:37.09] spk_0:
humans, humans,

[00:17:26.74] spk_1:
I don’t think humans have the capacity to be neutral. And we are the ones creating technology. I mean even before digital technologies. You know, the number of um, pieces of farm equipment that could be considered technology, you know, humans built those that kill people who are left handed because the tool was built by right handed people to be used with your right hand, right? Like there’s there’s not a lot of evidence that humans can be neutral. And so then you add to that that we’re building it with a often very small group of people not talking about values for something that is meant to be you know, used in a different context with different people. It’s it just doesn’t have the capacity to be neutral. Let’s

[00:17:43.78] spk_0:
take something that’s so ubiquitous. It’s an easy example. Let’s take facebook. How is so somebody’s facebook is there, you can use it or not use it. How is that not just a neutral entity sitting there for you to use or not use,

[00:19:31.46] spk_1:
I mean you are welcome to use or not use facebook but just because you have the choice to use something or not use, it doesn’t mean it’s neutral. The platform is collecting your data is selling your data is deciding whether and how you can use the tool to connect with other people or to create groups, right? It is not allowing you the control over how your data and and use of the platform goes. So it’s kind of a false choice really. Um and for a lot of people, it is very much a false choice. There. There isn’t the feeling that they cannot use it if it’s the only quote unquote free tool that they could use to find certain resources or to otherwise, you know, talk and stay in communication with certain people, but at what cost, you know, and I think that’s the kind of conversation we’re trying to spark in the book is technology isn’t neutral, we just accept that and then we say and so at what cost at what harm are people having to make these choices around how they navigate technology? And we we have never presupposed in this book or in our lives that facebook or any other platform is going to necessarily make the choices that are best for the community and that’s why policymakers have an entire chapter in the book. You don’t need to be a text specialist or have a who is you know, technical background to be a policymaker that’s making smart protective policies that for users we need to say, hey people should be able to access and protect and restrict their data. Let’s make some policies around that. Right? Because the platforms are not going to make that policy themselves that that restricts them. Um and so I think again, all of these different groups together, get us to the tools that we need and not just the technology developers themselves,

[00:19:56.28] spk_0:
a few anything you want to add to that. Uh My my question about why facebook is not a neutral tool.

[00:20:50.18] spk_2:
I I think Amy gave a really good overview as to why technology and facebook in this case is not neutral. I think um you know, a lot of people now you’ll hear say they algorithm made me see it, the algorithm didn’t make me see something and that just also goes to the fact that someone has programmed the algorithm, someone has decided what will be given more weight or what will be given less weight, what will be emphasized won’t be emphasized. And so that then drives your interactions and the biases that the programmers have or the stated goals that the owners of the platform have then get seen to encoded into the technology that you use, whether it’s facebook or any other platform that then can affect how you interact, even if you do decide to often to using the technology as Amy mentioned, you always well not always, but you often have a choice as to which technology you want to use, what platform you want to log into, you want to engage with or not, but once you’re there, your choices are often limited in ways you might not realize because of the fact that technology is not neutral.

[00:21:20.02] spk_0:
We’re getting into the idea of oppressive systems which which the book talks about for you wanna explain. So, facebook may very well be an example, but what what what what’s oppressive systems generally,

[00:23:01.71] spk_2:
you know, I think one of the underlying themes of our book is that technology can really be used to enhance goals and to sort of enhance missions, and we argue in the book that we want to, you know, social impact organizations, especially communities to find ways for technology to enhance their mission, to help them accomplish their goals more often. But the reality is that technology again sits on top of people because it’s created by people and so to the egg extent in which extent to which um there are oppressive systems and society, whether that’s around how people get jobs or access education or access other resources, um that is then I can just be translated into the technology systems that then help facilitate our lives. It’s the same principles for different sort of outdated policies that have been rooted in unequal access. For example, if you just take those policies and write code then um that directly relates to policies, the new system, this technical system you’ve created has those same oppressive oppressive aspects in that system. And so again, when we talk about designing technology does need to come back to what communities are we designing for? Are we talking to them? Are we letting communities really drive that work? And through the development process are we really keeping in mind some of the historical context, some of the social context, some of the knowledge about biases and how that appears in different technology and what ties doesn’t have to how organizations function and how policymakers do their work, Um what we need to be funding to make sure that we have the time and the money to invest in a more inclusive process.

[00:25:40.82] spk_1:
I just want to add as I was talking about that um, and kind of trying to like hear our own conversation while while we’re in it and to share the reminder that while of course like facebook is this giant huge technology platform. Um, we are also talking about technologies that nonprofits make, you know, an organization that decided to have their staff or hire a web designer to help build something on their website that allowed users to complete their profile or to donate on their website. All of these things that organizations are doing with technology is also developing technology, right? It also needs to be inclusive. It should also have a lot of your community members and users part of that process the whole way, right. This isn’t just for for profit giant tech companies to hear this feedback, this is everyone including the way we fund our own technology inside of organizations, the way we prioritize or build or don’t prioritize or you know, don’t build technology and when we, when we think of it that way and you know, it’s just so easy, I think or I think it is easy to to say, oh my gosh, facebook is an oppressive platform, all of these things are horrible. It’s done all of these things. We can, you know, we could search for news articles from a decade of issues, right? But that kind of shifts the attention. Um, and acts like we as organizations don’t have any blame to share in that not that we’re sharing in facebook’s blame, but like we too are part of making not great decisions around technology, you know. Um there’s an organization that I I experienced this as a user on their website and had to give them some feedback that there they collected demographics as you’re creating your profile super common to do right? Um, their race and ethnicity category for like all humans that would answer this category only had four options total of all of the races and ethnicities in the world. There were four. Not one of those options was multiracial, not one of those was other. Let me tell you the thing you didn’t list here, right? You had to pick required question with four radio

[00:25:52.25] spk_0:
buttons.

[00:26:29.98] spk_1:
That’s that is that is harmful, right? Like you and maybe there was a good reason, not a good reason. Maybe there was a reason that you felt, you know, your funder makes you report in those four categories. I totally understand how hard it is to like manage your work as well as meeting all these funder reporting requirements. That’s something we talk about the book that is an issue. We need to go fix funders reporting requirements, but just because a funder says give us state in these four categories does not mean those are your four categories right? You have an obligation to your car community to be better than that. Um, and so I just want to name that as an example that we’re not just taking the easy route of complaining about facebook, which I would love to do for like five more hours.

[00:26:41.44] spk_0:
No facebook is not even facebook is not even,

[00:26:43.71] spk_1:
you know what I mean? Also trying to name it as something we’re doing inside our organizations to

[00:28:58.50] spk_0:
your example reminds me of the example you cite from jude shimmer who says, you know, she’s filling out a donation, they’re filling out a donation form and there’s no mx option. It was mr mrs Miss, I guess no mx um, by the way, you had several nonprofit radio guests quoted in the book, Jason sham steve hi jude. So I’m glad non profit radio brought these folks to your attention. You know, elevated their voices so that you, you became aware of them because you would not have known them outside. Well that’s elevating voices. That’s exactly exactly right. It’s time for a break. 4th dimension technologies, technology is an investment. Are you seeing this? You’re investing in staff productivity, you’re investing in your organization’s security donor relations because you’re preserving giving and all the actions and all the person’s preferences and their attendance and things. So you’re certainly investing in your donor relationships, uh, in your sustainability. So because technology is gonna help you preserve your mission into the future. So I don’t want to just throw something out and then not explain it. So see technology as an investment, fourth dimension can help you invest wisely. So, uh, make those savvy tech investment decisions. You can check them out on the listener landing page at Just like three D. But you know, they don’t want to mention deeper. Let’s return to the tech that comes next. All right. So let’s bring it. All right. So no, as I said, facebook is not mentioned in the book. I was choosing that as a ubiquitous example, but let’s bring it to something that is non profit created. Who wants to talk about. I kind of like the john jay college case because I used to do planned giving consulting for john jay, who, which of you knows that story better. Nobody

[00:30:43.41] spk_2:
looking at other resume. But I will, I will happen and talk about the john jay college example. So just briefly for folks who might not have read the book or gotten to that section of the book yet. Um, john jay college, an institution in new york city that had recognized that they had a lot of services geared towards making sure people finished their freshman year and started their second year, but not as many services geared towards people who, um, not as many services geared towards me, making sure people then ultimately graduate. And so specifically they had noticed that they had a large number of students or a not insignificant number of students who completed three quarters of the credits they needed to graduate but didn’t ultimately complete their degree and graduate. They partnered Data kind, which is an organization that provides data science and ai expertise to other profits and government agencies. Um so they worked with those data scientists to really understand their issue to look at the 20 years of data that the academic institution had collected. The data. Scientists ran about two dozen models, I think it was and ended up coming up with ended up developing a specific model specific tool for john jay college To use that identified students who are at risk of dropping out and potential interventions. The John Jay College staff then made the final determination as to what intervention would be done and how that would be done. And two years after this program was started at John Jay College credits the program with helping additional nine 100 students graduate. Um and so that is, I think, you know, one of the examples that we’re talking about of really the technology coming together with the subject matter experts really being used to enhance the mission and then really again, technology and humans working together to make sure that the outcomes are our best for everyone.

[00:31:04.33] spk_0:
There’s some takeaway there too in regard to ethics, the use of the data collection and use of the data. Can you talk about that? Absolutely,

[00:31:51.44] spk_2:
Absolutely, absolutely. As we think about data collect data collection data use data analysis, I think in general, especially in the social impact space, you want to make sure that you got consent when you collect the data that you’re collecting it in ways that make sense, that you’re not necessarily over collecting um you’re storing in the right way is protected in the right ways. Um and then as you need to do something with it, you can you can access it, you can use it as a way to foster communication across a different departments. I think one thing that was really exciting and talking to the john jay college staff as they said this program in that development actually force conversations across departments which if you’ve ever done any work at an academic institution, you know, working across departments on campus can be challenging and so sometimes the data can force those conversations and can also help strengthen arguments for the creation or um termination of different programs.

[00:32:15.79] spk_0:
Thank you because ethics is one of the one of your core values ethical considerations around around technology development and

[00:33:23.63] spk_1:
I think that’s I like that you’re bringing that up tony because I think it reinforces, I mean a fool was saying this, but just to kind of like explain those words when we’re saying that technology is there to help humans, it means that algorithm that was created is not moving forward and sending, you know, a resource or sending an inch invention to a student, it is not there to do the whole process itself, right? It’s there for its portion and then humans are looking at it, they are deciding, you know, who needs, what resources, who needs what intervention. And they then do that outreach right? Versus that idea that I think nonprofits especially think of all the time. Like if we just got the tool then this whole like thing will be solved and it’ll just like somehow run its course, you know, and like the robots will be in charge and that’s not great. We don’t need to do that. We’re not looking for robots to be in charge but also in this really successful example of technology being used, it’s still required people, you know, the technology isn’t here to replace them. It’s to do the part that we don’t have the time to do. Like crunch all those numbers and figure those things out and then the people are doing what people are meant to do, which is the relationship side, The intervention side, the support side, you know. Um and

[00:33:43.70] spk_0:
I just want to kind

[00:33:44.49] spk_1:
Of separate the two right?

[00:33:46.71] spk_0:
The tool was to flag those who are at greatest risk of not graduating after they have I think three quarters of the points or credits. Uh so so that

[00:33:58.99] spk_1:
that

[00:34:13.73] spk_0:
right, that that’s an ideal day. That’s an ideal uh data mining artificial intelligence task. Just flag the folks who are at greatest risk because we’ve identified the factors like I don’t remember what any of the factors were. G. P. A. I think was one. But whatever the factors are identified them now flag these folks. Now it’s time for a human to intervene and give the support to these to this population so that we can have 900 more folks graduating than than we expect would have without without the use of the tool.

[00:35:19.70] spk_2:
Yeah, absolutely. And just to continue to build on what Amy was saying. I think sometimes as nonprofits are considering technology or maybe hearing pitches about why they should use technology or why they should select a particular technology. It can be overwhelming because sometimes the perception is that if you adopt technology it has to then take over your system and and rem move sort of the human aspect of running your nonprofit and that’s simply not the case. You can always push back as to what those limits need to be sort of in general but also very specifically for your organization for your community. What makes sense? What doesn’t make sense? And so really prioritizing as Amy said, the using the technology to take advantage and to do those tasks that or just simply more efficient and computers are more capable of doing that while you use the humans involved for the more human touch and some of those more societal factors I think really um it’s important to emphasize that as leaders of social impact organizations, as leaders of nonprofits, you have that agency to sort of understand and to decide where the technology is used and where it isn’t used.

[00:36:57.67] spk_1:
Yeah, we, we were really conscious when we were working on the book to disrupt this pattern that you know, it’s like you learn a new word and then you see it in everything that you read. Um once, once we talk about it here, you’re gonna like go and everything you click on on the internet, you’re going to see it. But technology companies have been trying to sell us for a long time very successfully that their product is a solution and technologies are constantly using that language when you’re looking at their website, when they’re talking to you, you know, this is an all in one crm solution, this whatever, they are not solutions, they are tools and as soon as we, as you know, non profit staff start adopting that, they are the solutions, we then start kind of relinquishing the control, right? And thinking, oh well the solution is that this too, tool has all of this, It is just a tool, you are still the solution right? You are still the human and we, we didn’t want to have that language in the book. So you know, we’re always talking about technology as a tool because with, without humans needing to put it to work, it doesn’t need to exist. We don’t need to have a world that’s trying to make sure we can maintain all of this technology if we don’t need it anymore. Thank you for your service. Like please move along. We don’t, we don’t need that anymore. And that’s okay. We don’t need to feel bad that a tool isn’t needed anymore. It’s not needed. Great. We have different needs now, you know, um and changing that kind of dynamic and relationship inside organizations.

[00:37:24.77] spk_0:
A Crm database is a perfect example of that. It’s not gonna, it’s not gonna build relationships with people for you. It’s just gonna keep track of the activities that you have and it’s gonna identify people’s giving histories and event attendance and help them ticket etcetera. But it’s not going to build personal relationships. They’re gonna lead to greater support whether it’s volunteering or being a board member or donating whatever, you know, it’s

[00:37:39.88] spk_1:
not the mission, It’s not the food at the gala. Even if it sold the tickets to the gala right? Like it isn’t at all.

[00:38:13.47] spk_0:
So I, so I gathered so the Wiley did most of the writing on the book is what I gather because I managed a couple of quotes and nobody like nobody claimed them. So um and also the I I see there’s only two pictures, I like a lot of pictures in books. You only have two pictures and then you repeat the same two pictures from the beginning, You repeat them at the end and and they’re in black and white, they’re not even four color pictures. So there’s a little shortcomings

[00:38:15.70] spk_1:
that’s because in the book they could only be black and white, but in the e book they can, the one that’s meant to be in color can be in color.

[00:38:25.00] spk_2:
And also we knew that our readers have imaginations of their own and the words that we have on the page would evoke such strong images we didn’t want

[00:38:33.81] spk_0:
to overly

[00:38:34.58] spk_2:
provide images in the book.

[00:40:08.82] spk_0:
Very good, well played. Okay, it’s time for Tony’s take Two. I’m headed to the Holy Land in november. I’m traveling to Israel for two weeks and I’m wondering if you have suggestions of something that I should see? We can crowdsource my my sight seeing a few things that are already on my itinerary, of course the old city in Jerusalem um Haifa and the Baha’I gardens the Dead Sea and uh mitzpe ramon. You may have some other ideas, things that uh you found or places to eat, maybe that would be that would be great little uh terrific places that I should try in either Jerusalem or tel Aviv I’ll be spending a lot of time in, in those two places but also near these other, these other ones that I mentioned to Haifa So if you know a good restaurant eatery, I’d appreciate that too. You could get me at tony at tony-martignetti dot com. I’d be grateful for your Israel travel suggestions and anything else that you may recommend about Israel travel. I haven’t been there, so I’d be grateful to hear from you that is tony steak too. We’ve got boo koo but loads more time for the tech that comes next with Amy sample ward and a few a Bruce. Let’s let’s talk about another story. Talk about, let’s talk about, yeah, you, you all pick one, pick one of your case cases stories to talk about that that you like,

[00:44:39.78] spk_1:
I can talk about one since the flu already talked about one, but I was thinking because you already said it earlier, the food sector, so there’s one in there on rescuing leftover cuisine, an organization founded in new york. Um, and I think a pretty classic example of non profit trajectory like someone has personal lived experience they want to address, you know, make sure people don’t have the experience they had and create an organization kind of accidentally like they just start doing the work and they’re like, wait, what am I doing? Wait, we’ve just created a nonprofit, you know, and and kind of want to build because they start to have success actually doing the thing that they set out to do. Um, but like many nonprofits you reach the limit of human scale, like you get to the, this is only the number of people I can personally talk to or physically carry food, you know from one restaurant to to a shelter or whatever. Um and realize, oh we’re gonna need some tools to help us make this thing work. Um and grow beyond just the handful of initial people and also like many nonprofits, that was a very reactive process, right? Like oh gosh, we need a calendar tool, here’s one, oh gosh, we need a, you know, a phone tool, here’s one and not what is the best, you know, what what do we really need? How do we solve these goals? So they found themselves a few years in with very common nonprofit sector, like little patchwork, you know, all different kinds of things. They’ve kind of forced and often the the integration to use the technical term, the integration between tools was humans like answered the phone and then typed it into the tool because the person on the phone doesn’t have access to type it into the schedule er right? Like I they were having to be the tech integrations as humans, which meant humans were not doing human work, right? Humans were doing work that that the robots should be able to do. Um and that’s when they brought in more strategic dedicated technology. Um staff helped to build and again, what they didn’t really realize at first is they were building a product, you know? Um I think this is a bigger conversation of you and I have with organizations is we are we have products, we’ve built products. It’s not bad. And I think especially in the US, we’ve come to think that product is like a for profit word and we will have nothing to do with it. But what it just means is like it’s a package, it is a thing that’s doing what it’s meant to do. And we should think about how we make sure it works and who can access it. And you know, we bring some strategy to it. Um, but their process is really what drew us to including them in the book. They had a really inclusive process where all the different folks from, you know, that were users. So the volunteers who physically like went to the restaurant and picked up that food and and took it to an agency, the people in the agencies, the people in the kitchen of the restaurants, all those different people were able to say, oh, I wish the tool did this. I wish that I could do this every day when I need to pick up food. I wish I could get this kind of message. Everyone was able to give that feedback and then see everybody else’s requests so that as the staff and community and the tech team prioritized, okay, well what works together? What can we build next? What’s in line to be built next? Everyone had transparency. Everyone could see that everyone understood, okay, my thing is last or like I know why my thing is last, right? Like people could really see and give feedback and be part of the process the whole time kind of back to the very beginning of this conversation with us said, even if they were not the technical developers themselves, they had important expertise, Right? It was good to know, oh, these five different restaurants all want the same thing, what’s happening, right? Like what is the thing that’s happening for restaurants trying to offer food? Let’s figure that out. We know who to get feedback from, you know, um, we’re just such a wonderful example of people really having everyone involved in the whole process. Um, and as they have done that and continue to do that, they were able to move people out of, you know, answering the phone to type into the calendar and move people into human jobs. Um, grew the organization, it’s now in eight different cities in different states. Um, and that’s just more of the mission happening, right? Because technology was invested in in the right kind of way.

[00:45:02.73] spk_0:
So takeaways are transparency in prioritizing development inclusiveness, including

[00:45:10.61] spk_1:
the, including

[00:45:11.71] spk_0:
the community, all the, all the different

[00:45:14.65] spk_1:
people

[00:45:15.63] spk_0:
who are impacted, giving them agency

[00:45:18.80] spk_1:
to

[00:45:19.70] spk_0:
contribute and not not have it developed.

[00:45:24.33] spk_1:
Yeah. And they had,

[00:45:25.28] spk_0:
I don’t know how much

[00:46:40.74] spk_1:
of this made it into the book, but you know, in talking with them and having conversations, you know, there were a number of times where the thing they were hearing from, all these different users that needed to be prioritized wasn’t something as staff, they maybe would have identified or at least prioritized, but when you’re really listening and having the community drive that development, you know, is that what you’re investing in is actually going to make it better for your community, right? It’s the thing that they’re asking for versus you saying, Gosh, we have, you know, what’s next on our development docket, wonder what we could build, Like let’s think of something you’re not kind of guessing, you know, exactly what needs to be built and that’s kind of reinforcing for your users that you are listening that you are valued that they want this to be as good of an expiry as possible for you, right, Which is really kind of um bringing people in closer and and I think we all know, especially tony as the fundraiser, like keeping people, it’s a lot easier than bringing in new people. So if you can keep those partners in great, you know, you keep those volunteers in instead of having to recruit new ones because you’re burning them out because they don’t like working with you, it’s not a good experience, you know? Um yeah,

[00:47:26.71] spk_0:
let’s talk about the funding, but but not from the funders side because most of the very few of our listeners are on the, on the funding side, they’re on the grantee side and so from the, well the book, you talk about social impact organizations, but this is tony-martignetti non profit radio not tony-martignetti social impact organization, radio So so if we could use, please use nonprofits as an example in their funding requests, they’re doing grants, what what can nonprofits do smarter about requesting funds around technology, the development and the use that’s going to be required for the, you know, for the, for the project that they’re trying to get funded.

[00:47:32.08] spk_1:
Yeah,

[00:47:32.45] spk_2:
absolutely. This is a question that Amy and I have gotten so many times since the book has come out.

[00:47:42.97] spk_0:
Okay, well I’ll give you a milk toast bland ubiquitous question that not that

[00:49:01.18] spk_2:
it’s a milk toast question, but it is one that is so important to organizations and that even for non profit organizations that have thought about technology before, then the question becomes how are you going to get it funded right? And so, um, it’s an incredibly important question. And so I think that there are a couple of things that non profits can do. One is to seek out funders who are explicitly funding technology, we’ve seen an increase I think over the past several years in different foundations, different companies who are specifically funding technology and so looking for those types of funders. Um, I think it’s really important, I think then another thing to do is to really make the case as we make in the book that um, funding technology is part of funding programs of the organizations and part of funding the running of the organization. Um, it’s not simply an overhead costs. That is a nice to have that. If you get around to it, you can do it, but really you need to have strong technology and data practices in order to design your programs to run your programs. Um people, you know, are used to being out in the world and interacting with technology in certain and so when they come to your nonprofit, they still probably would like to have a website that sees them that recognizes them. That’s useful. They might like to know how to get connected to other people in your community, other staff members and what those communication technologies might look like and more. And so really looking for ways to write technology into program design as non profits are doing that

[00:49:25.77] spk_1:
as well. And

[00:49:25.97] spk_2:
then I think thirdly, just being connected with other nonprofits through organizations such as N 10 and listening to other great podcasts such as this one um to hear what, what other nonprofits are doing and what’s been successful as well. And applying some of those techniques to your own organization.

[00:49:47.95] spk_0:
I feel bad that I gave short Shrift to the, to the foundation listeners. So, I mean there’s there’s lessons in what you just said. Um, are there one or two other things that we can point out for uh for foundation listeners that to raise their consciousness.

[00:51:25.89] spk_2:
Absolutely. Um, I think one of, I think, you know, there are many things about technology that can be funded, especially with nonprofit organizations. And I really encourage foundations to think about what it means to really fund that inclusive innovation process and to fund when I say innovation. I mean recognizing that version one is might not be perfect. And so funding version 1.1 and 1.2 and version two point oh, is just as valuable as funding version one. We see this all the time in the private sector that, you know, my phone gets updates on a regular basis and I still have a, and that’s okay. And so really wanting to make sure that funders recognize that we don’t need to just create new technology every time for the sake of creating something new, but really allowing the space for that iteration and really adjusting to the community needs is really important. I think also making sure that we’re funding inclusivity and so that can be things such as uh compensating people, you know, from the community for time, um, as they are involved in this development process, making sure that there’s money in the budget for all staff, not just a member of the tech team to get training on technology, but there’s money for all staff to get training on the different technologies that the organization is using. Um, and also the timelines that are given to nonprofits doing their programs allows for that really critical community listening and community input process into developing any technology and then ultimately developing and executing programs,

[00:51:49.02] spk_0:
I’m glad you just used community as an example because I wanted to probe that a little deeper how

[00:51:55.99] spk_1:
I

[00:52:11.32] spk_0:
guess, I guess I’m asking how you define community because you say that, you know, technologists and social impact or eggs and policymakers and communities can can be should be more involved in uh, technology development. How are you defining communities there?

[00:54:23.04] spk_1:
We’re not in a way because technology that N 10 builds for, you know, the community that that we have is very different than um, you know, that would be a bunch of nonprofit staff from mostly U. S. And Canada, but also all over the world, um of all different departments. Right? That that would be the community that intent has, but the community around, um, you know, the equitable giving circle in Portland. Well, that’s Portland’s specific very, you know, geographically different than the N 10 community. Um, it’s folks who can do monthly donations that want to support, uh, you know, black community in Portland, it community is meant to be defined based on what is trying to be built and and for whom it’s meant to be used. Um, and that’s going to be flexible, but I think where it really comes in is what we talked about in the book, in the funding section, but also all of the sections is what does it look like when we expect that transfer to community ownership is the final stage of technology development. Right. And so if that is the final stage, if um the community, you know, owning the technology that was developed by someone, um is the final step well, there needs to be a level of training and an investment that is very different than if you’re planning to keep this privately yourself the whole time, right? If you’re going to turn it over to the community to own it and maintain it, you’re going to be investing in that community in the process in a very different way. You’re going to be including people in a different way. You’re going to be thinking about knowledge transfer, not just technical transfer, right? Um and so that relationship with the community is inherent to the goal at the end. And I think that’s for us, part of what is so important about thinking about that big question of what does it look like for community to really own technology? Like even in the biggest widest sense, because right now, We as users don’t own the Internet, right? Really, there’s there’s 45 million people just in the us that can’t even access broadband. So the idea that the any of these tools, even in the widest biggest, you know, most access sense are are collectively owned isn’t real. And so that goes back to community, but it also goes back to policy, it goes back to how we’re investing in these tools, what values we are even using when we, when we access them? Um, that’s the whole book right there, I guess.

[00:55:00.40] spk_0:
Uh, the book is also, uh, a lot of questions. I always hope to get answers. When I read books this, this book, lots of questions questions at the end of every chapter and then they’re compiled at the end. They’re organized differently at the end. Why did you take that tack?

[00:56:06.65] spk_2:
Absolutely, yes. Our book does perhaps answer some questions, but it does provide questions. And that’s because what this work looks like varies based on the community you’re in based on your nonprofit organization, based on your role as a policy maker based on your roll thunder perhaps. Um, it varies. And so what your specific solution will look like. There’ll be some of the same building blocks, but the actual techniques you use will need to vary. And so the questions that we have at the end of each chapter at the end of the chapter on social impact organizations. For example, there are, I think 25 questions and five of those are questions that you ask someone as a nonprofit can ask of other nonprofits about technology. You as someone as a nonprofit can ask of your funders to start that conversation with some funders that we were just sort of summarizing now. What are specific questions that you should be asking of your funders were specific questions you should be asking of technologists that come to you and say, have we got a solution for you? Um, what are specific questions that you should be asking? Policymakers? Um, within the realm of what’s allowed for nonprofits to do part of the policy making process. And what are some real questions that you can ask of the communities that you serve and the communities you partner with to really get out, what are their needs and how might that tie to some of the technology needs for your organization?

[00:56:43.69] spk_0:
So what have we uh, what haven’t we talked about yet? That, that either of you would like to, uh, you feel like I’ve spent enough time on the well, here, I am asking you and then I’m proposing something. So I’ll cut myself off what, what what would, uh, whatever we talked about yet, either of you. That

[00:58:18.09] spk_1:
I mean, I think one thing that we have experienced is that there are some topics like how do we do this or how do we fund this or how do we make change? Um, you know, there’s some topics that recur throughout a lot of conversations, but ultimately, we have never had the same conversation about the book twice because that’s part of writing a whole book. That’s just questions, you know, and isn’t all the answers that isn’t Oh, great. You know, turn to chapter three where we list the 10 things you need to do tomorrow? Like there are no, I mean there’s probably 100 things, right? But um because of that, what we wanted to do when we wrote the book, even if, you know, we said at the beginning, even if no one reads this but ourselves, we want to feel like we are starting a conversation that we are just going to keep starting and keep having and keep getting closer to figuring out what’s next because it’s gonna be a whole long path. Um, and if it if we’re here to write a how to book that, who are we to write that? Right? Who are we to write the how to book on how we completely change the world? But what if we wrote a book that said, y’all, how do we change the world? Like really truly how let’s go, let’s go figure that out that motivates us. And so if it motivates us, it probably motivates others. And these conversations, I mean, I just love them because this yes, we had some of those recurring themes that all of us think about all the time. But this was a completely different conversation than we’ve had before and that, well, you know, different than we’ll have tomorrow. And I think what we’ve talked about the two of us is when we have

[00:58:31.93] spk_0:
not only not only different, but better,

[00:59:15.21] spk_1:
but when we have opportunities to talk about the book together with folks like you knowing that people are listening, right? Thousands of, of non private radio listeners, we want to, in a way have this be like a practice session for all of them so that when they finish the podcast and they go to their staff meeting, they’re like, hey, a food amy like never had their sentences thought out before they started probably said a million times. The bar isn’t high. I can just start asking questions, right? That’s why we have all the questions at the end. I can just start talking about this. There is no perfect, perfect doesn’t exist. So let’s not worry that I don’t know the exact way to talk about this technology project. Let’s just start talking about it and and get in there and have these conversations that we have almost model that process of just practicing the work of, of changing things.

[00:59:33.45] spk_0:
Anything you would like to uh leave us with anything we haven’t talked about that you would like to,

[01:00:00.54] spk_2:
you know, the subtitle of the book talks about building a more equitable world and we call out a few specific roles. But really I think it’s just important to recognize that we all have a role to play in building a more equitable world. And so if you see something in this world that you want changed. Hopefully this book does give you some real ideas about how you can go about doing that, some real questions to ask to find other people who can help you along that journey because really building an equitable world is an inclusive process and that includes you. So that’s that’s all I would add.

[01:00:43.80] spk_0:
She’s a for Bruce at a few uh underscore Bruce, her co author is Amy sample ward at Amy R S Ward and you’ll find the book the tech that comes next, how change makers, philanthropists and technologists can build an equitable world at the tech that comes next dot com. Amy, thank you very much. Pleasure.

[01:00:46.45] spk_1:
Thanks so much Tony.

[01:00:48.33] spk_2:
Thank you.

[01:01:39.63] spk_0:
You’re welcome. Thank you. Next week. Gene Takagi returns with Trust in nonprofits. If you missed any part of this week’s show, I beseech you find it at tony-martignetti dot com. We’re sponsored by Turn to communications pr and content for nonprofits. Your story is their mission turn hyphen two dot c o. And by fourth dimension technologies I. T. Infra in a box, the affordable tech solution for nonprofits. tony-dot-M.A.-slash-Pursuant D just like three D. But they go one dimension deeper. Our creative producer is claire Meyerhoff shows social media is by Susan Chavez. Marc Silverman is our web guy and his music is by scott stein, Thank you for that information Scotty B with me next week for nonprofit radio big nonprofit ideas for the other 95% go out and be great

Nonprofit Radio for April 11, 2022: Measuring Equity

 

Danielle Fox, Ellonda Williams & Raj Aggarwal: Measuring Equity

We’re kicking off the 2022 Nonprofit Technology Conference (#22NTC) conversations, with a discussion of how equity can be incorporated into your nonprofit’s performance measurement. Sharing their collaboration are Danielle Fox at Union of Concerned Scientists, Ellonda Williams with B Lab and Rajneesh Aggarwal from Provoc.

Listen to the podcast

Get Nonprofit Radio insider alerts!

 

Apple Podcast button

 

 

 

I love our sponsor!

Turn Two Communications: PR and content for nonprofits. Your story is our mission.

 

We’re the #1 Podcast for Nonprofits, With 13,000+ Weekly Listeners

Board relations. Fundraising. Volunteer management. Prospect research. Legal compliance. Accounting. Finance. Investments. Donor relations. Public relations. Marketing. Technology. Social media.

Every nonprofit struggles with these issues. Big nonprofits hire experts. The other 95% listen to Tony Martignetti Nonprofit Radio. Trusted experts and leading thinkers join me each week to tackle the tough issues. If you have big dreams but a small budget, you have a home at Tony Martignetti Nonprofit Radio.
View Full Transcript

Transcript for 586_tony_martignetti_nonprofit_radio_20220411.mp3

Processed on: 2022-04-07T03:38:20.301Z
S3 bucket containing transcription results: transcript.results
Link to bucket: s3.console.aws.amazon.com/s3/buckets/transcript.results
Path to JSON: 2022…04…586_tony_martignetti_nonprofit_radio_20220411.mp3.154526215.json
Path to text: transcripts/2022/04/586_tony_martignetti_nonprofit_radio_20220411.txt

[00:02:45.84] spk_0:
mm hmm. Hello and welcome to Tony-Martignetti non profit radio big nonprofit ideas for the other 95%,, I’m your aptly named host of your favorite abdominal podcast. Oh, I’m glad you’re with me. I get slapped with a diagnosis of pollen, euro Maya’s itis. If you inflamed me with the idea that you missed this week’s show measuring equity, We’re kicking off the 2022 nonprofit technology conference conversations with a discussion of how equity can be incorporated into your nonprofits, performance measurement, sharing their collaboration are Danielle Fox at Union of concerned scientists. Alando Williams with the lab and Rajneesh Agarwal From provoke On Tony’s take two, you’re responsible for donor relationships. We’re sponsored by turn to communications pr and content for nonprofits. Your story is their mission turn hyphen two dot c o here is measuring equity. Welcome to tony-martignetti non profit radio coverage of 22 N T C. By now. You know what that is. You know that it’s the 2022 nonprofit technology conference, you know that it’s hosted by N 10 very smart savvy organization helping everyone use technology in their social change work. You know, all this. What you don’t know is that my guests now are Daniel Fox, Alando Williams and raj Aggarwal but now you do now you’re informed now, you know, as much as I do Daniel Fox is campaign and Science network manager at the Union of concerned scientists. Alando Williams is director of justice Equity, diversity and inclusion Jedi at B lab and raj aggarwal is president of provoke Daniel Ayalon garage welcome to nonprofit radio and and Farage welcome back. I hope I’m, I hope I’m as excited to have you back now uh, in half an hour or 45 minutes as I am now, Rogers already given me trouble before we even started recording. So I’ll have to check in with me every 15 minutes to see how my raj meter is is is jumping. Okay,

[00:02:47.88] spk_1:
what about what about my tony meter?

[00:03:07.24] spk_0:
It’s less important because that’s the relevance of that is raj Aggarwal. non profit radio that’s where you can measure your tony meter, but tony-martignetti non profit radio I can measure my raj meter anytime I want to. So pardon me, Yolanda,

[00:03:08.51] spk_2:
it’s House Rules,

[00:03:33.94] spk_0:
House Rules, House rules, get your own show essentially it was what my advice is to, to raj. Okay, let’s see, So let’s give everybody a chance to give a brief, let’s, you know, we’re not, you’re, you’re talking to an audience of 13,000 folks who are already in nonprofits. So you’re you’re likely not talking to potential donors, but for a little context please, you know, briefly Danielle, what’s the union of concerned scientists about?

[00:03:37.34] spk_3:
Sure. So the concern of concerned scientists is a science advocacy organization, essentially. We’re all about how do you put science and the scientific community to work for a better world. Uh, and that also means more just policies and political systems and so we’ll get into it a little bit soon but working with the justice and equity lens is fundamental for us to actually be able to fulfill our mission. Um And so that’s why I’m excited to talk about how we measure it.

[00:04:33.84] spk_0:
Thank you for supporting the work of scientists. Uh it’s especially now, but please thank you. You know, science scientists, they’re I think they’re not to be marginalized and and mocked there to be central to a central to a conversation and essential in a in a rational world. So thank you for doing that, Yolanda. Please tell us about B Lab

[00:05:26.14] spk_2:
you too. Yes. Um so the lab is a non profit network that transforms the global economy to benefit all people communities and planet. Basically what we do is really our vision is to create a collective vision of inclusive, equitable and regenerative economic economy. So we really come into organizations and businesses known as the corpse. Um and we certify them using our set of standards to really take a look at their organization. How are they treating them? How are they treating their community? How are they paying their staff? How do folks feel showing up as part of a member of that organization? And so collectively we have over 4000 dead corpse across the globe. Um and we all come together to really assess how to do things in a more um Jedi forward and equitable way with really um centering around economy and how do we change? How do we think about business

[00:05:29.74] spk_0:
is B lab the certifying like agency or not for for B corpse? It’s isn’t where folks apply for for for B corp status.

[00:05:41.24] spk_2:
You got it. That’s a really good question. So be lab, which is where I work. Um It’s part of our entire B lab global network. So we are movement. So be lab itself is the certifying body and that is where individuals kind of start um taking our basic impact assessment in terms of your organization to really assess how do you fare as it as it as it is against our current standards. Um and that kind of gets, gets your foot running in terms of getting certified to become a B corporation.

[00:06:20.24] spk_0:
Excellent. Alright, thank you raj. Tell us about provoke which is spelled P R O V O C. When I first met Roger, I thought it was provocative. He corrected me. Of course it’s provoked raj, Tell us about the the agency,

[00:06:29.74] spk_1:
thank you. tony So provoked is a brand, the narrative strategy and uh communications and campaign um firm that roots are that does their work through an ever deepening racial equity lens.

[00:07:08.94] spk_0:
All right, thank you all again for being here. Um Daniel. Let’s start with you. Oh well, I didn’t introduce the session topic which is can equity be measured lessons from a great collaboration Danielle. It seems that you’re the you’re the organization that was interested in as you said, Centering I guess you know, walking the walk now of uh justice equity, diversity, inclusion Jedi why why did that become important to you when whenever it did versus some other time.

[00:08:22.04] spk_3:
Yeah. Absolutely. Well I think it’s I think that the organization has had to do its own unlearning relearning and thinking about, you know, as we look at the political systems and systems of racism and injustice that we need to change how we do our work frankly and how we show up. Uh it’s a different definition of success if we’re going to be true to our mission and our stated values and so with that um we’ve tried to work hard and continue to continue to learn, continue to mess up, continue to make progress and continue to take steps forward. Uh, but the work that we did with provoke was specifically around our science network. So we have this network of about 25,000 scientists and technical experts that come to U. C. S. To say hey I want to grow as an advocate and get involved and put my skills to work for social and policy change now for us for us to truly be successful. That meant that we also needed to ground how we were organizing and cultivating scientists and researchers and putting their skills to work to rectify social wrongs. That includes fighting environmental racism. That includes addressing the disproportionate impacts of all the health and environmental hazards that are going unchecked that we’re trying to put science to work to help tackle. So at the end of the day, that is really what it’s about. I think we truly

[00:08:54.34] spk_2:
when

[00:09:42.84] spk_3:
you know better you have to do better, Right? So we needed to change how we define success. And one of the things that has been so fantastic is to see the power of scientists as authentic partners with communities most impacted by the issues we’re tackling. And so the initiative that we were working on is looking at how do we scale up the ability for scientists to join us and get active? And that was through building local teams. That’s a distributed network of now, more than 50 groups throughout the country who are getting involved, but we knew that we needed to hold ourselves accountable and learn deeply about what did it what did it mean to have inclusive teams and what did it mean to integrate a lens of justice and equity and how we did our advocate building and engagement. And so that’s where we teamed up with provoked for and that’s how we’re trying to um you know, put metrics and accountability to the progress and what we’re trying to do here.

[00:09:58.74] spk_0:
Okay. And I love when you know better you need to do better. Excellent. Um Yolanda, how did how does B lab fit into this collaboration?

[00:12:30.04] spk_2:
Well, there’s there’s a couple of different ways that we fit into this collaborate. So this particular collaboration uh was between um you know, as Danielle mentioned with garage um and collaborating, collaborating provoked provoked as a report. So the fun thing about that is that I worked really closely with other be corpse that are in this space. And so not only is provoked A B corp but provoke is a B corp that that works in the Jedi space that works in the equity space. And so we’re able to constantly um share learnings, share what we share what we um discovered in in our our dialogues and our policies and our practices and and from the results um of surveys and internal work that we’re doing. So we all always able to kind of like iron sharpens iron. Right? So I’m in good company um with provoking those over, over in that space to be able to think more about, okay if provoking the people up and we’re working with other organizations to really identify how do we show up what role does the lab have in that and how do we kind of take the ideas that are that are that we’re starting at the lab in this conversation while we’re trying to tackle eyes some of these critical challenges. These are global challenges. So um sharing learnings and adapting what we learned is really a way to uh drive the learning forward. And then these types of collaborations, we can learn what went well and a really fun thing is when I was even spoken speaking with Danielle like a lot of this stuff is the same thing. There’s a lot of similarities in this realm and I think what it does that drives the, the understanding that Jedi is everybody’s job, equity, bility is everybody’s job there. It doesn’t matter what your role is, right? I’m quote unquote an expert, I didn’t give myself that title, right. People see people in the space and we give each other these titles, but we’re all accountable to this work. We’re all accountable, we’re showing up differently and I love what Danielle said as well around when you know better, you do better because then that means that you have to think differently and so our session and when we talk about how do we measure, how do we measure equity? It really starts with asking ourselves a lot of questions, why are we doing this way? You know, why do we always do it this way? Who who, who are we thinking about? Who’s in the margins and in these intersections there is no one size fits all. So something that Danielle and and and their team might do might be very different. But in the learnings of what went well, what are the challenges, what, what, what we still need to elevate um is where we can all try to come together to identify solutions that are gonna be solutions that we all can, can, can use.

[00:12:42.41] spk_0:
Yeah,

[00:12:43.18] spk_2:
alright,

[00:13:34.14] spk_0:
now raj despite your, your pre recording admonition that I’m not turned to you too much. I promise. Trust me, trust me, I won’t, but I will at this point because you were the um I don’t know, maybe it’s not fair to say the catalyst, but you were the you were the, the, the helpers. That’s a great word, that that’s a sophisticated technical term. You were the you were the you were the drivers for the union of concerned scientists. So what should, what should nonprofits be thinking about? Like at the very early stages, what did you advise Danielle and her team, you know, at early stages to be, to be, I don’t know, assessing uh measuring or you know, given where they were at the time. You know, what was your advice at the earliest stages is what I’m trying to get at.

[00:16:02.34] spk_1:
Yeah, so first of all, um I just really appreciate Danielle and Yolanda and I learned so much from them all the time and just how we show up in partnership. So I was really taking this as an opportunity to learn from them. Um I appreciate the term catalyst and also with our work with the Union of concerned scientists, I was reminding the client just the other day that, you know, the term catalyst is a is a term and chemistry, which I actually have a degree in which I rarely use and the purpose of that is a catalyst is something that helps to reduce the activation energy of a chemical process. So, so it’s going to happen anyway. But hopefully through an intervention through hopefully our team, we can maybe get there a little bit quicker. That’s that’s what a catalyst does. So I’ll take it. Um um so you know, with with so obviously part of the reason that we participated in this work is we do a lot of work on equity. And often people ask this question, you know, because of just the nature of the world. Business capitalism is are we really getting there and how can we measure it? And how can we report on it? Um and that’s obviously really important to do that as well. And so some of the things that we asked, you know, for certain scientists to do was to really think critically about why they want to change the world, how they plan to turn that into reality and what best metrics represent that success. And so for example, sometimes we would hear language from um union of concerned scientists around things like high impact actions. And so we asked them to specify what is the list of those actions or underrepresented scientists. And then we asked them to get really specific about what does that mean race, economic status, gender identity, disability. And to amplify and support. And what does that mean? And one of the big things that came up in our session with uh N. T. C. Just last week is this idea of impact and how that’s been so much that comes up in nonprofits, but we don’t really define it. So this practice that really was a whole practice of definition and then determining what tools and measures you can go about doing it. And Danielle will talk to you also about like what has happened since they started doing this and where did it work? And where did it didn’t, where does subjectivity come into this? Because some of that, so many of these things are going to be subjective through how a person might perceive what they’re actually doing. Um, and it may not be measured by a specific number. So, um, that was, that’s just one thing in here. So what the union concerns scientists did was they established six key performance indicators and 15 supporting metrics to evaluate the growth of local engagement program across the US, um, including an equity specific KPI

[00:18:39.74] spk_0:
it’s time for a break. Turn to communications. Here’s the ways that they can help you media relations. You’ve heard me talk about this, that’s the relationships building those relationships with outlets like the chronicle of philanthropy, the new york Times Market watch fast company Washington post. All places where turned to clients have gotten placements, content marketing. If you’re interested in white papers, Your annual report falls into that. You want them to do research for you. Maybe research on a program and then publish that research for you to share with donors, foundations. You know, other supporters research. They can do research for you and write about it. Speech writing, ghostwriting training on media management, media relations website. They can build website for you website creation redesign. I haven’t talked about that one. But yes they do that too. So all you know media relations, content management thought leadership web social media social marketing turn to communications, right? Your story is their mission turn hyphen two dot C. O. Now back to measuring equity. Raj said this is all very subjective. I was thinking ethereal you know, but it’s it’s uh it’s it’s it’s hard to it’s hard to grasp however you you know how every whatever word you use to describe it. So Danielle, you know how did the U. C. S. Start to start to start to grasp it. You know, start, I mean eventually you end up with like raj said, you know, six KPI s and 15 supporting metrics, you know, whatever. But you know, how do you take that incrementally with this? Very subjective these very subjective concepts.

[00:21:57.84] spk_3:
Absolutely. Yeah. I’m happy to I’m gonna try to discuss it. It might sound a little messy when I discuss it but that’s so actually symbolic of what the processes and the fact that it’s just messy. Let’s do it. Oh no, it’s fine. Honestly if we’re going to talk about equity, it should always be a little uncomfortable. Um so one of the uh you know, one of the very first things I think we did with roger and the team and I really appreciated it was to just hold space for dialogue about why this even matters and what impact looks like. And I don’t mean that vaguely, we had to do a tactical visioning exercise. What described, what does impact look feel smell like when you see it, when does it take place? Um, and I think that that was so critical because we took the time to ask ourselves questions before thinking we knew anything just like Yolanda had said. Um, and so it was the time to ask ourselves those questions and overlay that with our theory of change. Why are we even saying that these local teams need to be organizing with the commitment to equity, What is equity scientist organizing really looked like. And so we held some time to really build that, which was so critical because it ultimately served as a compass for when my team of organizers waited through all of the possibilities of things we could look at and measure. And we’re from a science based organization. So you might imagine we are curious souls that want to learn a lot of information and bless rajan their team. They sat with us through it and said, well it sounds like you’re interested in your heart is telling you you need to know all of these things that might have something to do with it. But at the end of the day when we just talked about that compass of what does impact actually look like? What are the most fundamental indicators that you can consistently track that will tell, you will do the real learning of letting you know if you’re making progress or not. And so it was really the process of starting big and messy and then running through all sorts of variations of how we may or may know whether we are in fact grounding equity and inclusion in our teams based organizing and then painstakingly. But we had we built good trust along the way. So that was so critical um narrowed down to core um things that we were going to measure. So we ultimately had two of our six core keep key performance indicators that helped us measure three things, diversity of the team’s inclusive practice of our team leaders and how they are building and running those teams and the members education and engagement in terms of what is explicitly addressing equity or amplifying underrepresented upper underrepresented voices and the issues that we’re working on. And we had to define those throughout the way to be able to measure that. So that was a little bit of the process.

[00:22:06.04] spk_0:
You were able to capture those three Concepts in two Kpi s.

[00:22:46.24] spk_3:
Yeah, we we collected we collected for a few different things. So that is, you know, a number of instances where underrepresented scientists were supported or where partners were grounded in the work that uh some of the team members were um, taking up, uh, that also includes things like number of teams. What is the diversity in the makeup of that team and discuss the actual practices and how you’re running those teams. So we did that through some collection of different survey questions which we can dive into a little bit later. It was an iterative process. I’ll tell you that much.

[00:23:06.94] spk_0:
Yeah, no, I can tell for sure. And and and just for some context, I guess, how does this relate then to um, performance measurement? Like is this, is this is this drill down to individual employees or volunteer? No, I don’t know. It’s volunteers or employees like performance evaluations.

[00:24:23.14] spk_3:
Yes, that’s a good question. This for us is more about impact measurement. Um, and so the reason why we did this all along is to make sure that the data, we’re going to need to collect data about how these local teams are working and building. And it seems fundamental to us to make sure that equity inclusion were part of those because we were talking about this earlier. You manage what you measure, right? And so we needed to make sure that our key performance indicators included equity and inclusion and how we were building out our program. So the whole goal of those indicators are to help us learn as the people, the practitioners and the people who are building out this program are we actually making progress on those things that we are saying we care about and then to hold a space for accountability when we actually have to assess the growth and impact of our program. And then also just finally to invite a culture of learning both for us as staff who are trying to do things differently and for our science network members who are trying to join us in a movement to evolved scientists engagement and advocacy with a stronger equity lens. So it served more of a learning and accountability versus a performance performance evaluation.

[00:24:46.04] spk_0:
Okay. Okay. Um Alondra, your you wanted to take away, you know, you wanted to learn lessons takeaways like what, what are you hearing as as Daniel is describing this?

[00:27:56.34] spk_2:
Ah what I’m hearing is excitement, right? I’m hearing, I’m hearing alignment. Um uh we, we talk a lot about accountability especially at black. So, so um when you’re thinking about KPI S and I’m something that Daniel said around like you when you’re measuring, like that’s what you’re focusing on, your focusing on what you’re measuring. And so if you’re not measuring something that is a clear kind of like red flag of like if you’re not measuring it, you’re not tracking it, you’re not paying any attention to it. Um and so you’re measuring what really matters. And so it’s an outward depiction of what an organization truly matter, what matters to an organization, look at what they’re tracking and look at what they’re measuring. Um and so as a network B lab and we have all these reports, thousands of people were measuring what matters. But how are we if we’re trying to build an inclusive economic system and business is at the center of that? How do we do that? How do we have conversations with people? I might be an expert in the area. Um and raj talked about his degree and we’ve got we’ve got scientists and I’m not a scientist, right? Ah And so how do we educate people around how to approach their job? A lot of times we have conversations around Jedi and someone will say what you’re the Jedi expert? Like why do I have to do that’s your job? And I say, but it’s not, it’s not. Um we talk about what makes a leader, what makes a good business, what makes a leader someone you want to follow? Um if you’re doing things and how do you make people feel, how do you make other businesses feel? How do you make your community feel right? And so if we are we’re all knowing better and doing better and sharing this information, how do we take this information and have further dialogue around things like our standards are certification requirements? How do we measure what matters? And if we have conversations with our community that helps us understand what are the needs of the most marginalized in order to center in order to think more Jedi forward. We have to always ask ourselves who are the most marginalized. Um who who who are we not thinking about? Who are we creating barriers for a lot of times. We look at the outcomes and what’s gonna happen. But we don’t ask ourselves the question around, have I created a barrier? And more specifically, have I created a barrier for a representation that is traditionally or historically marginalized? And the only way to do that is to ask questions. Right? And so what Daniel said around dialogue. So we’re learning around listening to the community. What are the challenges that organizations are having when they’re trying to approach? Not only their KPI but whenever they’re approaching their supply supply chain, whenever they’re approaching their community communication, whenever they’re working with community, uh what are the challenges that they’re experiencing? Because if we’re looking at that, that is the information that we can use to build more resources, more uh more policies that are actually going to help uh create equitable outcomes. It’s gonna help our tools and our programs and just general accessibility of the work that we do.

[00:28:17.34] spk_0:
So, so Alondra is this is this work that’s going to be um spread among the b corp Among these 4000, you know, be corpse that that they’re going to start to be held 2, 22 Jedi standards, as I don’t mean, I don’t mean tomorrow, but tomorrow’s Saturday. But I don’t mean

[00:28:26.24] spk_2:
monday monday

[00:28:34.34] spk_0:
either. Give yourself some time. But um, this is this is this is this eventually going to be part of b corp I don’t know the approval or

[00:28:37.74] spk_2:
certification,

[00:28:39.02] spk_0:
certification,

[00:30:08.34] spk_2:
certification and verification. Um, so let me clarify so a couple of things we already tracked. So Jedi Jedi and equity bility, um, inclusion. These are already built within our standards. Um, but we are an organization, like many other organizations where trucking along and we’ve been in existence for some time and so, um, what we used to do to measure the past or not the things that we’re going to be able to measure the future as things are growing and as things are changing. So why we have always measured Jedi, why? We’ve always measured things like what’s the difference between your highest paid individual and the organization and the lowest paid individual in the organization. And the farther across that spread is indicates that there’s less equitable ability built into your systems in the organization. So we already looked at things like that. But what we’ve done in this past year is we’re really, really looking at all of our requirements. We’re looking at how we measure what truly matters. And so how do you measure equity? What is, what is that question that we write in the basic impact assessment that is gonna give us the information that we need to track how well an organization is doing identifying those questions if it’s difficult identifying those parameters were global. So it’s not just us, it’s not just Canada, I mean we’re a global network and so we have a lot of things to take into consideration. Jedi is not one size fits all, um, something that one global partner might do might not be suitable in another region of the world. So we are constantly challenged the lab Global with creating standards that are actually going to be not only accessible, but something that’s going to translate across the globe. So that’s why it’s important for us to ask lots of questions ourselves.

[00:33:34.04] spk_0:
It’s time for Tony’s take two. You’re responsible for donor relationships. What do I mean, I’m talking about keeping relationships strong, moving relationships forward. I’m also talking about when there’s been a solicitation not lettering, not letting, not lettering, not letting that solicitation sit fallow, but you follow up on solicitations right? You never want to have a solicitation hanging out there that looks like you didn’t take the thing seriously to begin with. So it’s your responsibility to keep relationships strong and moving forward with your donors. You do that in ways like remembering milestones, birthdays, anniversaries, uh, the anniversary of their very first gift to the organization. Their 20th gift to your nonprofit, their 50th gift milestones like that. Um, so milestones in their personal lives, but also related to your nonprofit, keeping in touch with just, you know, handwritten notes, phone calls where it’s appropriate. Not every donor wants phone calls. I realized that however they want to be communicated with keeping in touch in those ways, email phone notes. Keeping relationships strong and moving forward. This is your responsibility as the leadership, as the fundraiser, as the board member involved in donor relationships and fundraising. It’s not your donors responsibility to keep in touch with you. It’s your responsibility to keep in touch with your donors. And that’s what I mean by keeping those relationships strong and moving forward. That is Tony’s take two. We’ve got boo koo but loads more time for measuring equity with Danielle Fox, Alando Williams and raj Aggarwal, Danielle. Let’s talk about leadership by end. I don’t know if, you know, maybe maybe it wasn’t an issue for the the union of concerned scientists ceo necessarily or you know that c c suite level, but there must have been leaders at some at some levels in in U. C. S. That were um, I don’t know at worst, you know, unwilling at best unaware and and and so for either reason, you know, not not accepting what you C. S. Was trying to do. How do you whatever management level we’re talking about? How do you what’s your recommendations for getting that kind of buy in among leadership because it’s it’s essential otherwise this work is going nowhere, you know. So what do you recommend there?

[00:33:37.34] spk_3:
Oh that’s such a good question. I will try

[00:33:39.69] spk_0:
To finally only took 29 minutes. Almost all right.

[00:33:43.25] spk_3:
Yeah. The other ones were no, you’re

[00:33:45.83] spk_0:
suffering a lackluster. There’s no question about it. There’s no question.

[00:33:52.24] spk_3:
I uh I’m happy to to try to take a crack at that. Um and but also I’m really interested with uh with what Yolanda and Roger have that, so if you don’t mind, I’d love to have like that be a team effort. Um

[00:34:05.13] spk_0:
but

[00:34:21.54] spk_3:
but I’d say, you know, there there was no sort of, there was no overt objection to it. It was just more of a sense this understanding that when you want to track when you redefine success and you want to meaningfully track that, that means we’re gonna have to have a hard look at our systems and our status quo of how we usually track and monitor things and to to unpack some of that and potentially to have to change um

[00:34:41.64] spk_0:
what

[00:34:42.02] spk_3:
we’re defining as success and what even systems or tools or capacity we have to be able to then consistently monitor and learn from it. So I would say that it wasn’t, there wasn’t a particular opposition, it was just more of a question of,

[00:34:59.74] spk_2:
well,

[00:37:28.33] spk_3:
what does new success actually look like. Uh and I think for that the approach was more just creating an authentic space for learning that no matter what level you are in an organization of space to ask critical questions together and to relearn and re envision together and have really difficult conversations about what we might need to be doing differently and why that’s important for what contribution we’re trying to have is so fundamental and that it doesn’t from my perspective and maybe this is my personal opinions towards like hierarchy were all at the end of the day, people with different ranges of responsibilities that hopefully if we’re showing up at that meeting and that conversation and good faith want to do better. Um, and so maybe that’s naive of me perhaps, but I think some of it was just creating a lot of spaces without particular judgment, but very honest, candid conversations about um what what’s different, what does success actually look like that needs to look different from how we’ve defined it before and then um what do we need to do as a team to be able to outfit ourselves to authentically monitor that and hold space to check back for whether we’re really um meeting the markers that we have and if we aren’t how we’re willing to adapt. And so maybe this is my own opinion every I’m an organizer at heart. So everything’s a campaign and part of that is a mix of sure pressure, but also persuasion and bringing people on board to join in a collective vision with you and see their role in it. And so I think there’s a lot of conversations along the lines of that and then a lot of conversations about if we’re going to do more of this, what are we going to do less of and having to make difficult decisions about what we prioritize and actually invest in. Uh those were difficult conversations and that is a okay. And so just giving yourself the time to work through that so that when it comes time to start up these key performance indicators and this initiative with equity and inclusion as barometers for progress that we’re all on the same page and were brought in and we know how we’re going to do it.

[00:37:57.13] spk_0:
Well if any of that was naive then I share your naivete. So I don’t think it was, but that’s because I’m with you all right. Uh Irlanda, do you wanna Danielle opened the door? Do you want to talk about? You know what I want to focus on leadership? Leadership buy in for Again, it could be anything from unawareness too. I don’t know. It could be blatant racism and just unwillingness, you know, at the at the extremes. What about leadership by in which again I think is essential to this work.

[00:42:30.50] spk_2:
Well uh it is right, it’s not, there’s no guests, right? Uh leadership buying is absolutely essential. Um And it is going to help drive longer term change and success, but a couple of things that Danielle said makes me think like that. So I’ve had a couple of experiences. I have had a myriad of experiences, I’ve had experiences where your your stuff trying to like you’re back at the business case, right? You’re back at business case. So so for those of us in the in the Jedi, I say look at Danielle Danielle, for those who can’t see, Danielle is vigorously nodding her head. Um the business case. So when Jedi hit the scene, when equity diversity E. D. I hit the scene, um the business case was like a really big thing because when we think about Jedi, it’s really rooted in how people feel the experience that people have or lack thereof, and how those experiences create inequities that can show up in education, obviously in business um in the health care system, you know, pretty much any system that we have with that inequities can can show up in. So what’s important for us to take into consideration, how do we get this by it? And so what we had to do was is we had to make the business case which was a lot of contributed in money, right? We had to say this is this is relevant to a business because businesses that are diverse that have diversity of thought, not just the color of someone’s skin, diversity of thought, thrive, They do better. And there’s years of evidence for that. Um so long before we really were having conversations about inclusion and justice and how people feel we were having conversations around your business should do this and it’s worthwhile for your business because you will get a return on your investment financially. Um, and I love the fact that we’re kind of shifting away from that and uh I’m having a lot less of those conversations and a lot more conversations of I know that there’s a problem. I recognize that something must be done. I have no clue where to start or I know that there’s a problem. I just don’t see it, help me learn how to see it and in that work it’s very, very difficult and it takes a long time. And so I’m lucky that in my current experiences I have with leaders that that know that there’s a problem and want to do something about it. But the struggle sometimes is what one thinks is the solution to the problem is not the solution to the problem. So what I see happens is you get the buy in. Sometimes you might have an organization where you have buy in from leadership. However, when you talk about what the actual solutions are, that’s when there is discrepancies, there’s discrepancies on whether or not we can actually solve this problem by by enacting that solution. And so we have to have a lot of conversations around resources and for me, I’m able to really elevate vision right, what is the vision of your organization? So I could ask that all the time. Staff say how I would love for my organization to put E. D. I first right to elevate equity. What is the conversation that I need to have with my manager, with my boss, with my supervisor, with leadership? How do we have this conversation? And I really challenge you to kind of like look at the vision and I’m encouraging those who really feel like they want to be a part of organizations that are putting this type of work forward. Take a look at the vision of the organization that you work at. We have an inclusive equitable regenerative system. So I was able to say if we want to do this work, we have to think about equity, but we have to take into consideration if we know that we’re not only going to get a return on our investment are people are going to feel better. They’re going to want to be here. They’re going to um, feel valued being here. You don’t have to work your employees to the bone to get dedication from them and treating them like human beings is how you’re actually going to be able to work together to create not only solutions but a space where everyone can show up as their true, authentic selves and feel good about being at work. Um, and we’re not there yet. You know, we’re not there were not there at the lab right? We still have these challenges internal to our organizations. Just like other organizations.

[00:43:03.80] spk_0:
I am gratified that you’re having fewer conversations that are based around money. You know, bottom line, that’s, that’s encouraging in the end it is all it is all about the bottom line but that you’re having fewer conversations that are rooted in that, you know, that are, that are explicitly about why it’s better for your, you know, how it will help your bottom line um, Raj. I’m only turning to you because Danielle suggested that you might want to comment on this. So uh would you, would you like to on the, on the buy in? We just have about 10 minutes left or so.

[00:43:18.30] spk_1:
I don’t have anything more to add than what these folks do.

[00:43:22.05] spk_0:
Yeah,

[00:43:22.68] spk_1:
I did share though, Danielle with Lane frisco and Denise done. Um how happy it makes me here? How happy it makes me to hear you share this in this way. So thank you so much.

[00:43:35.90] spk_2:
Oh,

[00:43:36.50] spk_0:
you’re thanking me.

[00:43:37.80] spk_1:
Yeah, I’m always thinking tony and I’m thinking Danielle and of course dr Williams all the time.

[00:43:54.20] spk_0:
Yeah. Well, these voices, right, the conversation needs to be elevated and I can help deliver it to another 13,000 folks. So, um Yolanda, I have a question um, I am, I am, I am, I am I because you’re the Director of, of Justice Equity diversity inclusion. I am. I am I to 2019 If I refer to D e I

[00:44:07.89] spk_2:
am

[00:44:08.83] spk_0:
I am I if I’m if I’m three years old, if I’m living in the past. Tell me and I’m asking you d i is what it used to be. But now I see Jedi more, I see Jedi emerging, I know

[00:46:07.58] spk_2:
are you 2 2019? Ah that’s that’s a lot of pressure to put on. Maybe you’re not there and you’re jeremy Tony and I respect that. But I will say I will encourage folks that are still really focusing on like, quick. The fastest Jedi training that I ever can give right is um, the justice aspect is is really, really important because it takes into consideration where we are, And it’s really difficult for us to look at how the existence of things as they are right now in 2022 without paying homage and respect to the fact that there is a very specific reason why we are facing the inequity that we face today. And so it’s important for us to bring that element to the conversation, because then we can say the reason there’s a really good reason why we need to have a conversation with our HR department about whether or not this level to position needs to have a bachelor’s degree, and that is that role actually necessary? Or have we are we a product of a of a society that folks of privilege and power decided what was necessary in order to be able to succeed again defining what that success looks like. And so we are just perpetuating that same ideology, even though we know that’s not true, and so how do we really root equity diversity and inclusion in in, you know, in a way that allows us to change from the way things used to be with recognizing that it’s not going to get us to where we want to go. So that’s why justice is a really key component. But again, some folks aren’t there in their, in their Jedi journey. Um, and I aspire okay,

[00:46:43.58] spk_0:
well, and I regret that I personalized it. I got, but I was thinking, I was thinking to myself, but you know, because I don’t mean to put pressure for Jedi, I love Jedi Jedi warrior. You could be a Jedi warrior. Um, yeah. Okay. Okay. Um, let’s see Danielle, why don’t you, why don’t you leave us with some, uh, inspiration if you like or something that you think we haven’t talked about yet doesn’t have, doesn’t have to be, uh, doesn’t have to be grand inspiration. Maybe just something that we haven’t talked about yet that you’d like folks to know about, uh, this work, this journey that that you see us went through. I’m gonna give you the chance to, uh, to leave us.

[00:48:52.87] spk_3:
Sure, you know, it, this is gonna sound a little atypical, but I think the for me, what’s been inspiring is that we’ve already learned, What isn’t working from what we did with provoke. Don’t take that personal rush. I mean, that is a wonderful wonderful thing because what weird doing is we’ve built in an invitation to ourselves as I would invite our advocates and any other organization that um is questioning whether they um have the knowledge or expertise to deepen equity and justice in their work and have to measure that. Um I think we’re a perfect example of organization that doesn’t have a deep expertise in this, but still wants to do it and is trying to do it, had built out something that I think really has helped ground us to be able to see how we need to keep improving. Um and that, for me is uh pretty inspiring because Ellen and I were talking a little bit about this before very often this can feel like an such a high stakes topic that can sometimes paralyze people from investing in it in taking steps. And I think the inspiring thing here is we’re already learning in the first couple of years of using these KPI s ways we can organize the local teams to to be a little bit better and more thoughtful in justice and equity, and we’re also learning that um there’s opportunities to reiterate and and strengthen our key P. I. S. That is an invitation for more learning and accountability, and for me that’s pretty, pretty exciting because this is ongoing work. I don’t think there’s gonna be a year that you see us as check we are an anti racist organization, it’s going to be ongoing work, and that’s exciting.

[00:49:21.27] spk_0:
Perfect inspiration. Thank you. And I realized that uh I made a mistake, Yolanda, I’m gonna let you take us out because B Lab, the lab is in this for takeaways. What what you what you can share with your your your 4000 certified companies. So you take us out with some with some takeaways.

[00:50:59.06] spk_2:
I love that. Um don’t let perfection be in the way of doing something right. Doing doing nothing is never good enough. So I love what Danielle said about a moving target as well. Um lean into uncomfortable that we don’t know what a utopian world looks like. We do not know what an equitable world looks like. We don’t know we haven’t had it yet. That’s the beauty and all of this is like we can imagine whatever we want and so be a part of what the new normal looks like. Step up and take apart to stake your claim because we’ve all we are all a product of of systems that were created before we got here. We are in a unique juncture in society in history that we can take a part in what success and the new normal books like moving forward and we can create systems that actually are inclusive for everyone that allow everyone to succeed regardless of where they were born, what they looked like, their social and economic status, um sexual orientation. We have a weird and unique space that as our leadership and when I say leadership, I’m not just talking about organizational leadership, I’m talking about in the world humans and and society members who have been a part of making decisions for a long period of time. That shift of power and influence is shifting and we’re all getting apart and we and so this is a unique opportunity, don’t squander your opportunity to be a part of something different for your Children, for our future for youth. Um we get one shot. Um and and this is gonna be, this is gonna be shaped the next 500 years of society. And so I want to take, I want to encourage everyone to kind of step up to the plate and and take ownership of your part in what the future’s gonna look like for others.

[00:51:45.46] spk_0:
Perfect, thank you. That’s Alando Williams, Director of justice, Equity, diversity and inclusion at B lab, also Daniel Fox Campaign and Science Network Manager, the union of concerned scientists and the other person around was is raj Aggarwal, president of provoke who asked me to not focus on him too much. So I took him at his word. I assume he was. I assume he was honest when he’s when he made that recommendation, made that made that request, I should say so.

[00:51:50.41] spk_1:
tony what do you think? Don’t you think it was better to focus on Dr Williams and Danielle.

[00:52:03.35] spk_0:
I do, but I’m I’m disappointed that you didn’t expect me to do that anyway. So little faith after the third time on the show and still still thinks I’m an underperformer. Thank

[00:52:10.62] spk_2:
you like I know how to do my job and I didn’t, I didn’t need you, but thank you, thank you. All right,

[00:52:31.55] spk_0:
maybe the fourth time if there is 1/4 for you, I’m not sure I would say anybody wants to be on nonprofit. radio Uh, don’t partner with Raj in 2023 because you’re greatly reducing the likelihood of being of being selected. Uh, Alondra Danielle raj, thank you very much.

[00:52:34.42] spk_1:
tony it was really nice when we received your emails, valuable

[00:52:43.75] spk_0:
conversation, I appreciate it and appreciate you all for being good sports to while I uh, make fun of raj, especially

[00:52:49.43] spk_3:
thank you

[00:54:07.05] spk_0:
and thanks to all of you for being with tony-martignetti non profit radio coverage of 22. Ntc the 2022 nonprofit technology conference with the hope that we will be together in person in 2023 in denver colorado. Thanks so much for being with us Next week. More from 22. NTCC asking for receiving and giving feedback if you missed any part of this week’s show. I beseech you find it at tony-martignetti dot com we’re sponsored by turn to communications pr and content for nonprofits. Your story is their mission turn hyphen two dot c o our creative producer is claire Meyerhoff shows social media is by Susan Chavez. Marc Silverman is our web guy and this music is by scott stein, thank you for that affirmation scotty be with me next week for nonprofit radio Big nonprofit ideas for the other 95%. Go out and be great. Mhm mm hmm.

Nonprofit Radio for September 20, 2021: Your Dismantling Racism Journey

My Guest:

Pratichi Shah: Your Dismantling Racism Journey

Starting with your people, your culture and your leadership, how do you identify, talk about and begin to break down inequitable structures in your nonprofit? My guest is Pratichi Shah, founder & CEO at Flourish Talent Management Solutions. (Originally aired 7/8/20)

 

 

Listen to the podcast

Get Nonprofit Radio insider alerts!

 

I love our sponsors!

Turn Two Communications: PR and content for nonprofits. Your story is our mission.

 

We’re the #1 Podcast for Nonprofits, With 13,000+ Weekly Listeners

Board relations. Fundraising. Volunteer management. Prospect research. Legal compliance. Accounting. Finance. Investments. Donor relations. Public relations. Marketing. Technology. Social media.

Every nonprofit struggles with these issues. Big nonprofits hire experts. The other 95% listen to Tony Martignetti Nonprofit Radio. Trusted experts and leading thinkers join me each week to tackle the tough issues. If you have big dreams but a small budget, you have a home at Tony Martignetti Nonprofit Radio.

View Full Transcript
Transcript for 559_tony_martignetti_nonprofit_radio_20210920.mp3

Processed on: 2021-09-18T00:56:35.320Z
S3 bucket containing transcription results: transcript.results
Link to bucket: s3.console.aws.amazon.com/s3/buckets/transcript.results
Path to JSON: 2021…09…559_tony_martignetti_nonprofit_radio_20210920.mp3.841224443.json
Path to text: transcripts/2021/09/559_tony_martignetti_nonprofit_radio_20210920.txt

[00:01:54.44] spk_1:
Hello and welcome to tony-martignetti non profit radio Big non profit ideas for the other 95%. I’m your aptly named host of your favorite abdominal podcast. Oh, I’m glad you’re with me. I’d be forced to endure the pain of chiari malformation if you pushed down on me with the idea that you missed this week’s show. You’re dismantling racism journey, starting with your people, your culture and your leadership. How do you identify? Talk about and begin to break down inequitable structures in your non profit My guest is pretty itchy Shah, founder and Ceo at flourish Talent management Solutions. This originally aired July 8, 2020 Antonis take two planned giving in the pandemic era. We’re sponsored by turn to communications pr and content for nonprofits. Your story is their mission turn hyphen two dot c o here is you’re dismantling racism journey. It’s a real pleasure to welcome welcome. I’m not welcoming. I’m welcoming. I’m welcoming party Sheesha. She’s an HR strategist and thought leader with 25 years experience in all aspects of talent management. She’s making a face when I say 25 years human resources equity and inclusion and organizational development in the nonprofit and for profit arenas. She is founder and Ceo of flourish Talent management solutions. The company is at flourish tMS dot com Prodigy. Welcome to the show.

[00:01:56.44] spk_0:
Thank you so much. tony I appreciate being

[00:01:59.53] spk_1:
here. It’s a pleasure pleasure to have you. Um, and I’d like to jump right in if you’re if you’re ready um

[00:02:06.26] spk_0:
absolutely

[00:02:42.14] spk_1:
you know um racism and white privilege most often look very Benign on their face, I had a guest explain why use of the word professional in a job description is racist. I had a more recently I had a guest explain how not listening a salary range in a job description was felt racist to them. So how do we begin to uncover what is inequitable and right under our noses yet not visible on its

[00:02:45.54] spk_0:
face? Yeah. You know what often it starts with listening to state state a bit of the obvious. It really does started listening. It’s understanding for organizations. It’s understanding where we are. Um so it’s listening to the voices that may not have been centered. We’ve become better as organizations and being responsive to staff. I hear that a lot kind of hey this is what my staff is telling me. This is what we need to do. But the question is, are you responding to the voices that have possibly been marginalized? Likely been marginalized or oppressed in the past? General responsiveness is not the same as centering the voices that really need to be heard. So it’s first off just understanding where you are as an organization and listening to the people who may have experienced organization in a way that is different than you think.

[00:03:36.21] spk_1:
So when you say general responsiveness is not what not adequate, not what we’re looking for. What do you mean by that?

[00:04:35.54] spk_0:
So a lot of time the voices that are saying, hey something’s wrong or we need to do this or we need to do that are not the voices of those that have been marginalized and oppressed. They tend to be maybe the loudest voices they’re speaking maybe from a place of privilege and that needs to be taken into account. So being responsive, for instance, if the I call it kind of the almond milk issue being responsive to a staff that says in addition to dairy milk for coffee, this is back when we were in fiscal offices, um, we need almond milk to, but the question is is are we listening to the voices of those that weren’t able to consume the dairy milk? It’s not a perfect metaphor. It’s not a perfect analogy because that one ignores actual pain and it just talks about preference. But are we listening to the voices of people that have been impressed? Who have who have been, who have heard the word professional or professionalism wielded against them as a as an obstacle in their path to success in their path to career advancement. Those are the voices that we need to listen to, not the ones who have a preference for one thing or another.

[00:04:54.34] spk_1:
Okay, uh, let’s be explicit about how we identify who, who holds these voices? Who are these people?

[00:05:30.04] spk_0:
It’s people that have come from, it’s particularly right now when we talk about anti black racism, we need to center the voices of those from the black community. And that means those who have either, maybe not joined, not just not joined our organization for particular reasons, but maybe they have not joined our board, Maybe they have not participated in our programs, maybe they haven’t had the chance to. So it’s really from an organizational perspective, think of it as understanding what our current state is. So how does your organization move people up? Move people in, move people out if we don’t have the voices in the first place? Because maybe we’re not as welcoming as we should be, then what does the data tell us about? Who’s coming into our organization? Who is leaving our organization, Who is able to move up into our organization, what our leadership looks like, what our board looks like. So at times the fact that there is an absence of voice is telling in and of itself and our data needs to be able to explain what is going on. So that data needs to be looked at as well.

[00:06:38.64] spk_1:
So we need to very well, good chance we need to look outside our organization. You’re talking about people that we’ve turned down for board board positions, turned down for employment. Um, I’m not even gonna say turned down for promotion because that would presume that there’s still that that presumes are still in the organization, but I’m talking about, very likely going outside the organization. People who don’t work with us, who aren’t volunteering, who aren’t supporting us in any way, but we’ve marginalise them? We’ve cast them out before they even had a chance to get in?

[00:06:42.28] spk_0:
Potentially. Yeah, actually, probably, probably there is something that they have not found palatable or appealing about working with us or being a sensor or being uh, to your point of volunteer. So we need we need to look at why that’s happening.

[00:07:22.54] spk_1:
Okay. I’ve got to I got to drill down even further. How are we going to identify these people within within our organization as it is? How are we gonna figure out which people these are that we’ve marginalized these voices of color over the let’s just pick like in the past five years, what have we? Well, if we’ve done this, how do we identify the people? We’ve done it too.

[00:07:42.64] spk_0:
Yeah, it’s a really it’s a complicated question. It will differ by organization, right? It differs by what your subsector is, how things flow within a subsector, the size of the organization. A really good place to start is understanding who has turned us down. Why have people left? So take a look at exit interviews. Even if you’re not doing exit interviews, we know that there is not always uh HR presence in a lot of our organizations. If there aren’t formal exit interviews. First of all, let’s make time for those because we need to understand why people are leaving. Um but if there isn’t a formal HR presence, what do we know about the circumstances under which someone left organization or said no to a job offer or said no to a board position or volunteer. It’s also important to ask, expanding our definition of stakeholder groups, engaging with all of our stakeholder groups as broadly defined as possible. And within those groups, understanding are we reaching out to a diverse audience to say why would you engage with us? Why would you not engage with us in any of those roles? So, yeah, it’s going to be a little bit harder to understand that people who are not there because they’re not there.

[00:08:51.84] spk_1:
Okay. All right. So all right. Um we go through this exercise and and we identify we we’ve identified a dozen people. They’re not they’re not currently connected to us. And uh it may be that they have had a bad experience with us. Yeah, I think they may have turned us down for employment because they got offered more money somewhere else. Um That could that in itself could be

[00:09:03.60] spk_0:
Alright, let’s

[00:09:57.24] spk_1:
that in itself could be uh not something other than benign. Um But let’s say they moved out of the state, you know, they were they were thinking about so so in some cases they may not have a bad have had a bad experience with us, but in but in lots of cases they may have they may have turned down that board position because they saw the current composition of the board and they didn’t feel they felt like, uh maybe being an offer a token slot or whatever, whatever it might be. I’m just, I’m just suggesting that some of the, some of the feelings toward the organization might not be negative, but some might very well be negative. Of the dozen people we’ve identified in all these different stakeholder, potential stakeholder roles that they could have had. Um, what do we reach out to them and say, how do we, how do we get them to join a conversation with an organization that they may feel unwelcome him?

[00:10:15.84] spk_0:
Yeah, it’s a great question. And I think right now, especially we tried carefully. Um, we tried carefully and we honor the fact that they in fact might be getting that same question from many other other organizations, friends, colleagues, family members, in which people want to understand something, What we’re seeking to do is not be educated on the overall picture of white privilege, white supremacy of dominant narrative and dominant culture. That’s on us, that’s on all of us individually to understand that, that is not the, that is not up to the member of society, tell us that. Right? So what, what we want to understand is kind of, what did you experience with our organization? What was the good? What was the bad and first of all, do you even want to engage with us, Is this not a good time to do that because they’re already exhausted. I said to a colleague recently, you know, we can’t even understand the reality of what it’s like to live the right to live that reality and for many to lead the charge, right? Because they’re also showing leadership in the movement. So to we can’t even understand what those layers of existence or like. So I think it’s treading very carefully and should we have the ability to engage with someone because they have the space, the energy, the desire then I think it’s understanding and asking kind of what’s going on for us? What where did you find us either not appealing or where did you? Why did you not want to work with us in whatever capacity we were asking and it’s asking that question.

[00:11:34.80] spk_1:
Okay, well that’s further down, right? I’m just trying to get to like what’s the initial email invitation look like?

[00:11:54.24] spk_0:
It depends on the organization. It depends on the organization. It depends on the relationship. I wouldn’t presume to give words to that to be honest with you because because I think it also depends on the person that you’re asking. I don’t want to offer kind of a blanket response and inadvertently tokenize people by saying, oh, of course they’re going to want to engage with us. So I really think it’s dependent on the situation

[00:12:56.34] spk_1:
it’s time for a break. Turn to communications. Do you want to hone your message? Turn to, we’ll work with you to find your core message and make it concise simple for the world to grasp. So that as they get you placed in major media, like you’ve heard me name, and also in podcasts in blogs, at conferences, on op ed pages. Your message, your voice will resonate. They’ll help you hone your message, find your voice and get it heard. Turn to communications. Your story is their mission turn hyphen two dot c o. Now, back to your dismantling racism journey. What are you inviting them to do with you? Have a conversation, share your experience with us, Is it?

[00:13:44.14] spk_0:
Yes, essentially. I mean, that’s what it boils down to. But again, it really depends on what the organization is, Right? So this is your data collection moment. This is information collection. Where else are you collecting information? What what else do you know? What other steps have you taken to begin that educational process? Because there’s there’s kind of a dual purpose here, right? Is understanding who we are in, where we have contributed to structural racism, to pretend to a culture that does not support differing viewpoints, differing populations. That is in some ways upholding white supremacy or is completely holding upholding white supremacy and its culture. There’s that general education of understanding all of that, and then there’s understanding what our organization’s role is, right? So it’s both. And um, so it’s really highly dependent upon where is the organization? Uh case for us, who you’ve talked to? The head of Equity in the centre describes a cycle that is brilliant. Um around awake to woke to work. Where are you in that cycle? Are you? Where are you on? Um Where are you? And being pluralistic? Where are you? And being inclusive? All of those things depend on what you’ll ask and how you’ll reach out and if you even should reach out there maybe work that has to be done internally before that reach out can happen again. Just being considerate and sensitive of those who are willing to talk

[00:14:35.34] spk_1:
to you. Yeah. Okay. Was our guest for the last uh most recent special episode on this exact same subject. Thank you.

[00:14:37.78] spk_0:
Yeah. The organization is doing has been since its inception has been doing incredible work. K is leading that work um and both her words always contained wisdom and the products that they put out are extraordinary.

[00:15:09.44] spk_1:
How about in your work are you facilitating the kinds of conversations in your practice that you and I are talking about right now? Do you do you bring these outside folks in sometimes to to have these conversations

[00:15:53.24] spk_0:
sometimes? Yeah. Sometimes again being highly respectful of if they didn’t want to engage with us? Do they even want to talk to us right now. My work really is around um having an organization understand where it is right now. So what is its current state? What is the desire and future state? Right, so we know that we want to be a racially inclusive racially equitable organization likely that’s already been defined. But what does that mean for us as an organization If it means solely in numbers piece Right? Like we want to be more divorces aboard. Okay, that’s fine. But beyond that, how will we make ourselves have a board culture that is appealing to those people that we want to bring in to work with us? So it’s kind of defining both current state and understanding current state, defining future state and then developing the strategy to get there.

[00:16:09.14] spk_1:
Ok. And now you and I are talking about, you said, you know, we’re still data gathering. So we’re still defining the current culture as it exists. Right. Okay. Okay. And your work, you you centered around people. Culture and leadership.

[00:16:20.64] spk_0:
Mhm.

[00:16:24.34] spk_1:
Can we focus on leadership? I feel like everything trickles down from there.

[00:16:26.66] spk_0:
Very true.

[00:16:28.74] spk_1:
I don’t know. Are we okay? Are you okay starting with a leadership conversation or you’d rather start somewhere else?

[00:16:35.46] spk_0:
No, we can we can start that. That’s absolutely fine.

[00:16:48.84] spk_1:
Okay. Um so what what is it we’re looking for? Leaders of our listeners are small and midsize nonprofits to to commit you.

[00:16:54.74] spk_0:
I think it’s first of all committing to their own learning and and not relying on communities of color to provide that learning. Right? Again, going back to what we said earlier, it’s not relying on those who have been harmed or oppressed to provide the learning. So first of all, it’s an individual attorney that’s a given. Okay,

[00:17:25.14] spk_1:
can I like to, I like things like people. I like action steps. Okay, so when we’re talking about our individual journey, our own learning, I mean I’ve been doing some of this recently by watching Youtube, watching, um, focus on Youtube of course. Now now I can’t remember the names of people, but

[00:17:30.43] spk_0:
no Eddie Glaude.

[00:17:53.54] spk_1:
Um, so Eddie Glaude is a commentator on MSNBC. Uh, he’s just written a just released this last week a biography. Well, not so much a biography of James baldwin, but an explanation of baldwin’s journey around racism. Um, so that’s one example of, you know, who have been listening to? So we’re, so we’re talking about educating like learning from thought leaders around Yeah, privilege structures. Were reading books, listening to podcasts.

[00:18:00.12] spk_0:
Absolutely. It’s around, it’s around structures, but it’s also understanding things that we do all the time and organizations and how I as a leader might perpetuate those, right? So it’s sometimes the use of language to your point about the use of the word professional. Um, language tends to create our reality. So, and either language will build a bridge or not. So how do we use our language? How do we use our descriptors. How do I show up as a leader? Um, in my own kind of inclusion or not. So I think it is absolutely that is looking at thought leaders around things like structural racism around the use of language around people’s individual experiences to get that insight and depth because it’s not just an intellectual exercise. This is emotional too. And therefore has to have emotional resonance.

[00:18:51.24] spk_1:
Okay, thank you for letting me dive deeper into what

[00:18:55.21] spk_0:
Absolutely

[00:18:56.26] spk_1:
talk about personal, you know, your own personal journey, your own personal education, uh, fact finding and introspection. You’re talking about something, you know, and it’s no, no revelation. This is it’s

[00:19:09.42] spk_0:
difficult. If it’s painful.

[00:19:31.54] spk_1:
You know, you you’re very likely uncovering how you offended someone, uh, how you offended a group. Um, if you were, you know, speaking in public and something comes to mind or how you offended someone in meetings or, you know, multiplied. I don’t know how many times. I mean, this introspection is likely painful,

[00:19:39.44] spk_0:
likely likely. Yeah, more often, more often than not, I can’t I can’t really envision it not at some level being painful,

[00:19:43.27] spk_1:
but you’ve caused pain, you know, and there’s a recognition there.

[00:19:46.92] spk_0:
Yeah, yeah,

[00:19:53.24] spk_1:
painful for you. But let’s consider the pain of the person or the group that

[00:19:54.35] spk_0:
you

[00:19:58.54] spk_1:
I don’t know offended, stereotyped. Mean, put off whatever it is, you’re

[00:20:01.84] spk_0:
that’s right. And that that’s why the work as much as I know, you know, to some degree, people want this to be work. That can be kind of project managed if you will or it can be put into a process or a series of best practices or

[00:20:14.08] spk_1:
benchmarks

[00:20:15.64] spk_0:
to some degree, not very much, but to some degree. Yes, absolutely. The some a little bit of that can happen, but that in and of itself is a bit of the dominant narrative, right? That in and of itself is kind of that that centering white culture. So I think what we need to understand is this is not just going to be again to sorry to be redundant, but it’s not just going to be intellectual.

[00:20:38.41] spk_1:
The

[00:20:39.04] spk_0:
fact that pain has been caused dictates that this be emotionally owned as well. It can’t be arm’s length. It can’t be just intellectually owned with the project plan that I keep over here on a chalkboard or something like that.

[00:21:02.64] spk_1:
Emotionally owned. Yeah. Thank you. All right. All right. So I made you digress and deepen what else, what else you wanna tell us about leadership’s commitment and and and the importance of leadership, commitment.

[00:23:24.54] spk_0:
Yeah. So it needs to be explicit. It needs to be authentic. It needs to be baked into the leadership. Whatever leadership structure the organization has, it needs to be an ongoing piece of that leadership. So it’s not a hey, let’s touch base on our quote inclusion initiative if it’s an initiative first of all, that’s not really doing the work anyway. Um, but it’s not something that lives separately from ourselves. Let’s have HR kind of check in on this or let’s have the operations person check in on this. That’s that’s not what this is about. It’s really, it’s authentically being owned by leadership to say? Yeah, I know it’s gonna be painful. And in looking at our organization, we’re gonna need to understand why our leadership is remarkably homogeneous. Which in the case of many nonprofits, it is if you take a look at Building Movement project and the unbelievably great work that they’ve done twice now, they just put out an update to their leadership work around how people move through the sector or don’t and how people, communities of color and people of color are represented in our leadership. We can begin to understand that by and large, they’re they’re not. Um though i that is an oversimplification in some ways. So I would encourage people to go to building movement project’s website and check out their work. Um but you know what, why are we so homogeneous? Why is there a board so homogeneous? It’s also unpacking and uncovering that. So to your point earlier about, you know, how do we look at people and how they move through the organization? This is where you look at who is present, right? Not just who’s not with us, but who is with us? How do people get Promoted? How does that system work does any does everyone have the same information? Is it a case of unwritten rules, is it a case of some people move up because they’re similar or they have 10 years of experience, which is something that we like to say, How do you get 10 years of experience if you have not been given those chances to begin with. So is their life experience that we can that we can begin to integrate in our conversations because life experience is equally valuable. Are we putting too much of a premium on higher education education and its formal kind of traditional form? Are we putting too much of uh of an emphasis on pedigree of other kinds of those? Those are the things that ultimately keep people out. So taking a look at leadership and having leadership commitment ultimately means looking at all of those things. There’s an overlap and how we look at leadership or people and or organizational culture.

[00:23:46.14] spk_1:
Yeah, of course. This is a it’s a continuum or

[00:23:48.53] spk_0:
Absolutely, absolutely. And the areas bleed into each other.

[00:24:10.04] spk_1:
Yeah, of course. Um and you know, I subsumed in all this I guess. I mean it’s okay for leaders to say, I don’t know where the where the journey is going, I don’t know what we’re going to uncover, but I’m committed to having this journey and leading it and and right. I mean, supporting it, but I don’t know what we’re gonna find. Right.

[00:24:16.74] spk_0:
Right, right. And that in and of itself can be uncomfortable for a lot of people and that’s that’s the kind of discomfort we need to get okay with.

[00:24:30.04] spk_1:
Yeah. Alright. Yeah. You know I had I had a guest explained that this is not as you were alluding to? Uh it’s not the kind of thing that you know, we’re gonna have a weekly meeting and will be these outcomes at the end of every meeting then we’ll have this list of activities and you know the you know, how come it’s not like that? How come we can’t do it like that?

[00:25:02.24] spk_0:
Yeah. Because we’re dealing with hundreds and hundreds of years of history and it’s because we haven’t been inclusive in the ways that we do things and we haven’t allowed whole selves to show up that it is um It’s it’s complicated and it’s messy because it’s human.

[00:25:05.74] spk_1:
All right, so it’s not gonna be as simple as our budget meetings

[00:25:08.84] spk_0:
today. Right. Absolutely different. Different kind of

[00:25:13.26] spk_1:
hard. Alright. We’re going to have an outcome at every at every juncture at every step or every week or every month or something. Yeah.

[00:25:19.48] spk_0:
That’s right. That’s right. And if we expect it to go that way, we are likely going to give ourselves excuses not to press on.

[00:27:00.64] spk_1:
It’s time for tony state too planned giving in the pandemic era. That’s my webinar coming up. I’m hosted for it by J. M. T. Consulting. Very grateful to them for hosting. We’re doing this on Thursday, September 30, 2 to 3 o’clock Eastern time planned. Giving in the pandemic era. So what am I going to talk about, what is planned? Giving? We’ve got to start with that right. What this thing is who your best prospects are? Where to start your program and the overarching. How does this all fit into our pandemic era? So I hope you’ll be with me to uh reserve your spot. It’s free. It’s a free webinar now by the way. But you do have to make a reservation. So to do that, you go to J. M. T. Consulting dot com Juliet mike, tango, J. M. T. Consulting dot com. Go to events and then pull down to lackluster speaker series and I’ll be the sole person listed there. They have an expert speaker series. That’s for everybody else. But now you have to actually uh, they were gracious enough to uh, not only host me but uh lump me in with the the expert speakers. So you do have to go to expert speaker series and you’ll find me right there. So I hope you’ll be with me Thursday September 30 two o’clock eastern

[00:27:02.44] spk_0:
for

[00:27:18.24] spk_1:
planned giving in the pandemic era. That is Tony’s take two. We’ve got boo koo but loads more time for your dismantling racism journey. All right. So that’s what it’s not what what does it look like.

[00:28:42.04] spk_0:
Oh, it absolutely looks different for every organization. It absolutely looks different for every organization and that’s what’s so critical to understand. Kind of, where are we right now? Um, where are we? As far as all of the components of our organization. Right. So volatile again, volunteers ford staff culture. You said, you know, we were talking about people organization and leadership which is obviously a lot of my work. Um it is getting underneath all of those kinds of things to say. So who experiences our culture? How? Um so we do engagement surveys, Right. A lot of times we do engagement employee surveys, that kind of thing. Are we looking at those disagreeing disaggregated way? Are we asking different populations to identify themselves? And are we looking at what the experiences are by population? Are we asking explicit questions around whether or not you feel like you can be yourself in this organization, Whether you can provide dissenting opinions, whether you feel comfortable approaching your boss with feedback. Um whether you feel comfortable volunteering for particular work, whether you feel like you understand what a promotion or performance management processes, whether you get the support that you need or to what extent you get support that you need either from colleagues, boss leadership etcetera. So it’s looking at all of those things and then understanding are they being experienced differently by different communities within our organization.

[00:28:52.54] spk_1:
You mentioned disaggregate ng. That’s where the data is not helpful. Right?

[00:28:53.54] spk_0:
That is where we look at the data in terms of populations.

[00:28:57.94] spk_1:
Oh, Oh, aggregate, of course. Aggregating. I’m sorry.

[00:29:01.32] spk_0:
That’s OK.

[00:29:02.24] spk_1:
You’re stuck with a lackluster host. No, of course, yes. Aggregating

[00:29:06.02] spk_0:
early in the week.

[00:29:22.74] spk_1:
Uh Thank you. You couldn’t say early in the day, but thank you for being gracious. Okay. Yes. We uh we we want to disaggregate of course. Um and look by population and I guess cut a different way. I mean depending on the size of the organization. Um Age, race, age,

[00:29:26.74] spk_0:
race, ethnicity, um A physical ability, orientation. All of those need to be in the mix gender as well, including gender fluidity. So really looking at all of our populations and then understanding for these particular questions, is there a difference and how people experience our organization? We know then what we do know is that if there is a difference that there is a difference, we don’t know that there is causality unless there unless you’ve asked questions that might begin to illuminate that, right? But there’s always that difference between correlation and causality and then what you want to do is get underneath that to understand why the experience might be different and why it might change along lines of gender or race or ethnicity or orientation or physical ability.

[00:30:19.04] spk_1:
We uh we wandered, you know? But that’s that’s fine.

[00:30:22.60] spk_0:
I love it’s all part of the people in organization part

[00:30:31.84] spk_1:
people culture and um and leadership all coming together. Um uh Where do you want to go? Uh I mean I would like to talk about people. Culture and leadership. What’s a good what’s a good next one?

[00:32:30.34] spk_0:
Yes. Well, so this is what you’re doing, right? Is your collecting information and all of those three areas. Right and wanted. So a couple of things that I would add to that is when you look at people, you’re looking at their experiences, when you look at leadership, you’re looking at commitment makeup, structure, access, all of those kinds of things. When you’re looking at culture, you’re looking at how people experience the culture, right? And so what is happening? What’s not happening with stated out loud? What’s not stated out loud? What are the unwritten rules? There is also the piece that forms all of these things, which is operational systems. Right? So things like performance management, things like um where people may sit back when we were in physical offices, having access to technology, all of those kinds of things, particularly important now that we’re not in physical offices, so does everyone have access to the technology and information necessary to do their job, to do their jobs to do their work? So it is looking also at your operational side and saying how do we live our operational life? How do, how do people experience it, who do we engage with to provide services for our operations? How do we provide the services if you will, for lack of better term to our employees? So it’s also looking at that because operations ultimately permeates organizational culture, people and leadership, right? Because it kind of sustains all of that. So taking a look at that too. And finally, I would suggest again as part of this and as a wraparound is, what is the internal external alignment? Right. So I often hear people say, hey, you know what, this is the subsector we work in, people would think that we’re really equitable, but internally we are living a different life than what we are putting out to our stakeholders in our constituencies externally. So what is what is our external life and how does that need to inform our internal world? It’s not unusual for me to hear that the external life, the way we engage with stakeholders or the way we put out program programmatic work is actually may be further along to the extent that this is considered to be a continuum. It’s further along than the way that we’re living our life. Internal life

[00:32:53.10] spk_1:
dishonesty there disconnect that

[00:32:56.54] spk_0:
there’s a disconnect disconnect for sure. And possibly yeah, dishonesty. And hip hop, maybe even hypocrisy.

[00:33:09.04] spk_1:
Yeah, yeah. Alright, but again, all right, so now we’re looking like this is organizational introspection. There’s there’s individual learning and introspection. Now we’re at the organizational

[00:33:14.34] spk_0:
level, being

[00:33:15.78] spk_1:
honest with our, with our culture and our messaging,

[00:33:19.84] spk_0:
right? And and so what I tried to do is to help organizations kind of look at those things and decide how we might evolve, given the future that we’ve set our sights on and given some of the principles that we’ve laid out, how do we kind of get there? How do we, how do we evolve our systems, how do we evolve our people practices? How do we evolve our culture? So hence the need to look at all of these things that centered around people, Culture and leadership.

[00:34:07.54] spk_1:
What about the use of professional facilitator? Because well, first of all, there’s a body of expertise that someone like you brings uh but also help with these difficult conversations. Talk about the value of having an expert facilitator.

[00:35:20.54] spk_0:
Yeah, absolutely. So so you know, I think I think there’s always a level of objectivity and and kind of an inside look by an outsider that you that you benefit from. We go to experts for everything from, you know, our health to the extent that we have access to those experts, which is a whole different conversation on race and oppression. Um we we want that external voice. What I would say is it’s likely not going to be the same expert or the same facilitator and I say expert in quotes um for everything. So for instance, I am not the voice to be centred on educating an organization around structural racism. I don’t think I’m the right voice to be centered. I would rather send her voices like those at um race forward at equity in the center at those who have lived the results of 400 years of oppression. So you might want to call in someone for that discussion for that education. There are people that are better and more steeped in that and whose voices should absolutely be centered for that? Um You might want to call in a voice for White Ally ship because there is some specifics around that that we need to talk about without kind of centering White voices.

[00:35:27.85] spk_1:
I’m sorry White Ally ship.

[00:35:29.92] spk_0:
Yeah.

[00:35:30.46] spk_1:
What is that?

[00:36:50.63] spk_0:
So if we think about the the organization right in our kind of culture and are people who who wants to half sees themselves as an ally and how can they be good? How can how can white people be good allies? Right. And how do we further and embed that in the culture? Um and then finally, so keeping that in mind that there are going to be different experts or different facilitators for different things, you know, who is going to be the person in my case, this actually might be is to help us evolve our culture and our systems so that we can be more equitable and take a look at that. Who’s going to provide the training because their skills necessary. Right to have these conversations. There are foundational communication skills, there is the ability to give feedback. Um there is the ability to communicate across cultures across genders across across groups. There is ability to be collaborative. So so also strengthening those skills while we continue to look at those things, but to think that all of this help is going to come from one source is not ideal and likely it’s even inappropriate because everyone can’t be everything. I don’t try to be the voices that I can’t be. It’s inappropriate for me to do that. Mhm.

[00:36:54.73] spk_1:
What what else do you want to, what do you want to talk about given the level where that we’re at? We’re trying to help small and midsize nonprofits inaugurate a journey around racism and white privilege.

[00:38:42.82] spk_0:
I think. I mean, look, first of all, I hear a lot of organizations say like what what is the access point? Like what do I get started doing? We put out a statement um in some cases we are experiencing some dissonance between the statement that we put out or the programmatic work that we do and the way that we’re living internally. So it is really understanding kind of where are we now, through all of the ways that we’ve been talking about over the last several minutes, where are we now? What is it that we’re not doing that we should be doing? What is it that we need to be doing? How do we define for us? If we have an equitable culture, if we are living racial equity, what does that look like for us? Um how does that affect our programmatic work? How does that affect our operations? Everything from our finances to our people processes to when we’re back in an office, even our physical setup, how how does that affect us and how would we define that future state? So it’s understanding what is my current state, What is my future state and then understanding how we get there and it’s likely going to be a long, all of the areas that we said right? So individual attorneys, some group and individual skill building, um, some evolution of our systems and some understanding of kind of how we can support each other and support ourselves for those that are that affiliate with a particular group. Um, and then kind of moving us along to that place of where we want to be. So it is, it is understanding where you are that determines what your access point is. But I would say if you if you have done the work of putting out this statement then there then look for look for where you’re not living that statement internally.

[00:38:55.72] spk_1:
That sounds like a very good place to Yeah. To start your search for for an access point because it’s so recent, Your organization has probably said something in the past 5, 6 weeks.

[00:39:00.82] spk_0:
Absolutely. And

[00:39:01.79] spk_1:
close are you hewing to that to that statement?

[00:39:20.22] spk_0:
Exactly. And we are incredibly, I would say important the use of the term but almost fortunate that so many thought leaders have been kind and generous enough to share with us their thoughts on this moment. So not just within the sector, but all the way across our society. So many people have taken the time and the patients and the generosity amidst everything else that they’re living through. They have agreed to share their thoughts, their leadership, their expertise with us? So there is a ton of knowledge out there right at our fingertips and that’s a, that’s another really great place to start and to center the voices that most need to be heard

[00:39:52.72] spk_1:
at the same time. You know, we are seeing beginnings of change. Uh institutions from Princeton University to the state of Mississippi

[00:40:14.41] spk_0:
right? Absolutely. To hopefully, uh, you know, the unnamed Washington football team and to Nascar and places where we, I didn’t know that change necessarily was possible, but we we are saying change and and the important thing is to not be complacent about that change,

[00:41:18.61] spk_1:
right? And not and also recognize that it’s just the beginning, you know, removing confederate statues, um taking old glory off the Mississippi flag. These are just beginnings, but but I think worth worth noting. I mean worth recognizing and celebrating because the state of Mississippi is a big institution and it’s been wrestling with this for, I don’t know if they’ve been wrestling for centuries, but that flag has been there for that just that long, right? 18. Some things I think is when that flag was developed. So it’s been a long, it’s been a long time coming. So recognizing it for what it is celebrating it to the extent that the, yeah, to the extent that represents the change. Beginning of the beginning of change? All right. Um, well, you know, what else, what else, what else do you want to share with folks at this, you know, at this

[00:42:02.10] spk_0:
stage? You know, I think, I think the main thing is um, dig in uh, we need to dig in on this. We need to dig in on this because in the same way that that we have been living this society societally for so long are organizations many times are microcosms of society. So if we think as an organization that were exempt or that were already there, we’ve arrived at like a post racial culture, that’s not the case. That’s just not the case. Um, so where do you want to dig it? Where do you want to dig in, chances are good. You are doing some version of looking at issues within your organization, whether it’s your annual survey, if you do it annually or whatever in which you can use that information to begin this journey. So dig in from where you are, it’s one of those things that if you’re waiting, if you’re waiting for kind of the exact right time or further analysis to begin the journey again, it’s not, it’s not based solely on analysis. There is a there is certainly information, there’s data that needs to be understood. But if we’re waiting for endless analysis to happen or to kind of point us to the right time that’s not going to happen. The intellectualism needs to be there. But again, as we said in the path, as we said a few times during the course of our conversation? This is about emotional residents and an emotional ownership and a moral obligation. So, dig in dig in wherever you are right now,

[00:43:15.10] spk_1:
what if I’m trying within my organization? Uh, and I’m not the leader, I’m not even second or third tier management or something, you know, how do I elevate the conversation? Uh, I presume it helps to have allies. What if what if I’m meeting a resistance from the people who, who are in leadership?

[00:43:50.50] spk_0:
I think look for the places where they’re made, not the resistance, right? So look within the organization. Um, if there is resistance at a particular level, then you know, who do you have access to in the organization where there isn’t that? And I think, I think starting out not assuming that you have solutions if you have expertise in this area, if you have lived through the oppression as a member of a community that has lived through the impression particularly black community, I think you’re coming from one place, if you are if you are not in that community and saying that you have expertise, I think you have to be a little bit more circumspect about that and introspective about what you can offer in this vein. Um, and I think, I think we want to look for the places where there is some traction, I think in most organizations, it’s not unusual to be getting the question right now

[00:44:25.59] spk_1:
and what is the I don’t want to call it outcome. What, what, what what can the future look like for our organization if we do embark on this long journey?

[00:44:42.89] spk_0:
Yeah, cultures that are equitable in which people can show up as their whole selves. Um, in which there is not only one right way to do things, which tends to be a very kind of white dominant Western culture, linear sequential way of managing work, of managing communications, etcetera. But that in fact work can be approached in a number of different ways and that solutions can be approached in a number of different ways. People get to show up and give their all to these missions that we all hold very near and dear. And so they are able they’re empowered. They are able they are celebrated without sticking to a set of preconceived guidelines or preconceived, unwritten or written rules that don’t serve us anymore. Anyway,

[00:45:24.49] spk_1:
when you started to answer that, I saw your face lighten up. You’re I don’t know, it was a smile. It just looks like you’re faced untended. Not that you’re

[00:45:31.70] spk_0:
nervous. Your face changed

[00:45:34.58] spk_1:
started to answer the where we could be.

[00:45:37.19] spk_0:
Who doesn’t like to imagine that future?

[00:45:43.99] spk_1:
Yeah, it was it was palpable. All right. All right. Are you comfortable leaving it there?

[00:45:46.59] spk_0:
I think so, I think so. What have we not covered that we need to cover for your listeners,

[00:45:52.59] spk_1:
you know that better than I

[00:45:54.68] spk_0:
for

[00:45:55.65] spk_1:
the place there at getting started.

[00:45:57.76] spk_0:
That’s fair. Look, you know what this is, this is the future that is written with many voices. And while I think I can be helpful, I don’t presume to be the voice that has all the answers I definitively don’t, I definitively don’t. And so what we have not covered is actually probably not known to me, but I dare say someone, someone out there does know that and they will likely be putting their voice up, which is exactly what we want.

[00:46:24.04] spk_1:
We will be bringing other voices as well. Alright,

[00:46:26.99] spk_0:
no doubt. Yeah,

[00:46:39.78] spk_1:
Patricia, she’s founder and Ceo of flourished Talent management Solutions and the company is at flourish tMS dot com. PCI thank you so much. Thank you very, very much.

[00:46:42.48] spk_0:
tony thank you. Thank you for opening up this space and having the conversation

[00:47:18.68] spk_1:
a pleasure. Uh it’s a responsibility and uh happy to live up to it. Try trying next week the activist activates activism with Amy sample ward if you missed any part of this week’s show. I beseech you find it at tony-martignetti dot com. We’re sponsored by turn to communications pr and content for nonprofits. Your story is their mission turn hyphen two dot C o our creative producer is Claire Meyerhoff shows social media is by Susan Chavez.

[00:47:23.33] spk_0:
Mark Silverman is

[00:47:51.68] spk_1:
our web guy and this music is by scott stein, thank you for that. Affirmation scotty Be with me next week for nonprofit radio big non profit ideas for the other 95% go out and be great, Yeah, what?