Nonprofit Radio for February 15, 2019: DEI & Governance

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My Guest:

Gene Takagi

Gene Takagi: DEI & Governance
Diversity, equity and inclusion run deeper than having folks of color on your board. Are you managing treatment, access and opportunity for non-white males? Gene Takagi and I talk through the issues, goals and methods. He’s our legal contributor and principal at NEO, the Nonprofit & Exempt Organizations law group.




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Hello and welcome to Tony Martignetti non-profit radio Big non-profit ideas for the other ninety five percent on your aptly named host. Oh, I’m glad you’re with me. I’d be hit with like Oper diagnosis if you made me breathe in the idea that you missed today’s show. D I and governance, diversity, equity and inclusion run deeper than having folks of color on your board. Are you managing treatment, access and opportunity for non white males? Jean Takagi and I talk through the issues, goals and methods. He’s our legal contributor and principal at Neo Non-profit and Exempt Organizations Law Group on Tony Steak, too planned giving one piece at a time. We’re sponsored by pursuing full service fund-raising data driven and technology enabled Tony dahna slash pursuant but Wagner CPS guiding you Beyond the numbers. Wagner cps dot com Bye. Tell US Attorney credit card processing into your passive revenue stream. Tony dahna slash Tony Tell us and by text to give mole donations made easy text. NPR to four four four nine nine nine Always a genuine pleasure to welcome Jean Takagi back to the show. He’s managing attorney of Neo, the Non-profit and exempt Organizations Law group in San Francisco. He edits the wildly popular non-profit law blogged dot com and he’s the American Bar Association’s twenty sixteen, outstanding non-profit lawyer. He’s at G Tak. You know, it means Gene. Gene, the law machine. Welcome back, Jean Takagi. Thanks, Tony. How are you? It’s a pleasure to have you. I’m well, thank you. Happy New Year. Happy New Year to you as well. Thank you. I think maybe this is just the first shot misses. And you’ve been on before? Yeah. You have been on to the new year. No, I haven’t. I think this might be the first one was the first buyer, and this is February fifteen thousand. Alright, well, so we wish you a happy New year anyway, on DH and I I hear you wishing it back. So thank you very much. It’s never too late. Never too late to say pleasant things to each other. Um all right. So diversity, diversity, equity and include vision. I feel like we should first identify our terms. That is that is that everybody knows that diversity, equity and inclusion are not the same thing. This is not like, what’s the law, you know, aiding and abetting. You know the law, he says. The synonyms mean the exact same thing. Break and enter or, you know, a dahna bet this’s not this is not that this is not that. So what? What? How would you define diversity? Arika? Well, I think you know, it’s a great point that that it’s not a belt and suspenders approach these three different terms, meaning three different things. So diversity, I think, is the range in way people different people differ, and it’s used often in reference to race, ethnicity, gender, age, national origin is big, and the news now religion, disability, sexual identity and orientation, socioeconomic status, marital status, language, physical appearance and just a number of other characteristics. So it’s just reflects the way that we’re all different from one another. Equity is the quality of being there, I think, with respect her rights and treatment, and access and opportunity and advancement for all people. It’s kind of the constitutional principles that we think of equal protections of the law and all of us having the right toe. Life, liberty and justice and persons and organizations that work towards a more equitable society focus on understanding the root causes of the inequities, and they’re looking to identify and eliminate barriers and, of course, increase justice and fairness, both on a micro level on on a macro level and that final term Tony inclusion is really the state of creating or maintaining environments in which any individual or group Khun B and feel welcomed, respected, supported and valley to fully participate, embracing differences among different people. So diversity gets us one part of the way. But without inclusion, diversity may mean very little. Yeah, on organization could be diverse. But that doesn’t mean that it’s inclusive because divers is just a photograph of ah, multi racial, multi ethnic, multi gender aboard. But that doesn’t mean that that that that board is inclusive on DH, creating the right kinds of environments like you’re talking about. Yeah, absolutely right. So if we you know, we might approach that that topic and in a bit. But if we just bring in people of marginalized communities like certain minority groups or certain gender groups or all of the other categories we talked about and they’re just tokens but not given any authority, and they just make for the good picture that you were talking about. Well, that’s not inclusive. Or and that’s not equitable at all. That’s just having diversity for diversity. Stake? Yeah. Yeah, for a good photograph and a like a check box or something. All right. So is this. Ah, well, this is an area that non-profits are, uh, working on. I mean, it’s an area that our whole countries working on. It’s it’s in our culture with black lives, matter and metoo and, uh, marriage, marital equality. So it’s this is not certainly certainly not unique to non-profits, but but our our national consciousness has been raised. Um, how do you feel? Or how are non-profits faring? I mean, and what do you see among the groups that you work with? Two? Sure. I mean, it’s a great point, Tony, that this is in our national conscience. And, uh, there are a lot of tension and controversies where these what I will think our our moral issues are at play, and we’re looking at legal solutions on sometimes opposites sides of what some people will consider moral and Justin, others might say, are not a matter of morality but my position. And I think the position of most of the organizations we’ve worked within. And I’ll note that we do work in San Francisco, and we work with them non-profits in New York as well. And those air, certainly, um, uh, centers that that might be seen as more liberal than other areas. But, uh, there are, I think, these basic beliefs that, you know, some people are born with certain advantages or disadvantages, no choice of their own. Some people are born with certain characteristics or abilities, and some are not have no choice of their own. And many of us believe that we should work TTO help assure that all people have equal rights, equal protection, equal opportunities. And that’s sort of the moral case for saying, you know, diversity, equity and inclusion in our non-profits really matters because if we’re not leading in these areas is a nonprofit sector there’s there’s a question about that’s not a core value, really, is what the work we’re doing just focused on benefiting certain groups and maintaining status quo and improving the status quote for certain people with power and privilege. So that’s that’s kind of where I stand on that. Yeah, um, we may as well just call this right out. I mean, I feel an obligation to do that, You know, when we say certain people, some people no fault of their own, whenever you know, born with privilege and power and status. I think talking well, We’re talking about white males. There’s a There’s a white male supremacy culture in the country. And, um, that’s what creates structures that are oppressive, you know, day to day to people who don’t enjoy that power and have that that perceived status and and you know it. It creates a lack of opportunity and oppression and, ah, difficulty and just like day to day struggle, that it’s hard. It’s hard to. It’s hard for others for me to appreciate. I try, but it’s hard to understand the full the full impact of it. And I appreciate that, Tony. It’s I mean, it’s a different I mean obviously a complex and difficult to discuss subject. It makes us all uncomfortable, which is part of the reason we need to have these discussions on the board level and on a broader organizational level. Let me sort of make one sort of caveat to all of this. In America, with white male culture can be seen is, you know, the dominant color alter with the power and privilege very fairly in various duitz. Observe that, and that’s obviously a very informed opinion that you have with others and I’ll even say it’s not an opinion. It really is a fact. But marginalization goes beyond race to, you know, and and gender. It goes to sexual identity and orientation. Religion, nationality, wealth. Wealth is a big one. I think age now disabilities, um and I don’t necessarily, you know, have the capacity to understand all of those aspects, and nobody really has the capacity to ask, Understand the aspects of marginalization for all the different groups that we may have. And we do categorize people on a number of different levels and have to recognize that these are off often overlapping and interdependent zsystems um, that that involved discrimination and disadvantage, and some people refer to this is intersectionality. But it is something that we’re all dealing with this country and the one that you raise. Maybe it’s the one that’s primarily on her, uh, our attention right now. And that’s kind of the white male dominated, uh, power and privileged class of individuals and how our institutions have developed over our history with that perspective on informed by that group on how difficult it is to change on recognize the problems that we have if we just continue to go down that path and try to make little incremental changes to the system to make it a little bit fair rather than to think about rethinking some of these and re imagining how how more equitable systems could take their place. But the white male power structure, though I that’s the that’s the root of all of it. It it seems, you know, the more I read and think that’s that’s the foundation of it. Of all the all the inequities, I myself apologize. We’ve got to take a break, but we’re coming right back to this gene. Stay right there. But I have to take care of our sponsors, too, Pursuing their newest free book, The Art of First Impressions. It’s all acquisition. To attract, acquire new donors, you have to make a smashing first impression. They re book has the six guiding principles of ineffective acquisition strategy. How to identify your unique value, plus creative tips. You’ll find it on the listener landing page at Tony dahna slash Pursuant Capital P for please. Now let’s go back, Tio, My conversation with Gene and D. I and governance. All right, So Jean, you know, and so I think that’s the route is the white male supremacy, Um, and you know, And so you and I have to have a safe, you know, safe space for conversation. And it so happens there thirteen thousand people who are going to listen to this. But, you know, you and I, we know each other. So we I for the first time in, like, eight and a half years, I’m feeling a little awkward, but, um, I think if I say that, then that helps me. Teo, we’ll give it voice and just recognize it and say that’s that’s how I’m feeling. But we have to, you know, we’re two people who have known each other for for those eight and a half years, we’ve had lots of conversations where? Thirteen thousand people? Well, years ago, it was only fifteen hundred. But now it’s thirteen thousand. Have listened, and we’ve always been fine. So you know, you’re in a safe space. I’m in a safe space way. Have we have good heads when we have good judgment and, you know, just we have to just, ah, acknowledge there’s a little There was a little attention. At least I was feeling it you know, and just have toe. Okay. You know, these are just the’s air manageable topics. Fair enough. That sounds okay. Absolutely. Tony. And I’m appreciate you having you know, this conversation. It’s obviously one again that’s super sensitive, and I’m sort of, um, the beneficiary of certain powers and privileges myself, so I can appreciate. While I’m of Asian American descent and I have dealt with certain inequities because of that, I can certainly appreciate the many powers and privileges of I’ve had because of my background, including being a male and including living in AA community, where Asian American males are not that uncommon. So it’s a difficult discussion tohave, and everybody’s gonna have a different perspective on this, but I think again, making sure that people do have this discussion at every table. So at the board table, at the dinner table with your family, I think these are important discussions and, um way only benefit by talking about this. Even if there are disagreements. And even if there are attentions and a certain level of uncomfortable feeling that I get generated by them on get’s, you know, we challenge ourselves. I mean, you know, you have your own business. You’ve you’ve broken out. You’ve you’ve challenged yourself in lots of ways. I have my own business. I have a show that, you know, half years ago didn’t exist, you know, So we’re open to challenge, and so we shouldn’t fear another challenge. We’re just taking on another challenge. I gets a sensitive topic, but that doesn’t mean it’s insurmountable by any by any stretch we’re both accustomed to challenge. So we’re challenging ourselves. I mean, you spent twenty minutes on Twitter, hominy, hominy, uh, you know, postings the seasons, challenge yourself and break outside. And those who don’t think differently think, think like everybody else. And where would we be if we all were of that sort? You know, I mean, you see that stuff on Twitter and Facebook all the time, And so now we’re, you know, I mean, you and I live it, Ah, lot, because we have our own businesses. But now we’re doing it in a a different way. A different arena, but still the same thing. It’s the same concept. It’s a it’s a challenge. And it’s ah, it’s overcome oppcoll I agree? Absolutely. Absolutely. If you don’t have the difficult discussions, then you’re probably not advancing a zoo, group or organization. Very well, right? And if you don’t challenge yourself, you’re not. You’re not advancing and growing as a person. That’s because that’s what I was getting to absolutely agree. So All right, so what if you’re on a board and you feel you’ve, you feel like, uh, the board does not reflect or the leadership of the organization. Let’s even bring in the CEO of senior leadership. But you’re a boardmember because we’re talking about defying governance. Um, and you don’t feel like the that that leadership, as I defined it, represents the the people that you’re serving doesn’t represent the communities that you’re serving. What do you think you should do? Hyre It’s a fantastic question, and I think that’s the one that everybody is asking right now, Tony. And partly because we keep getting these results, uh, that show that the nonprofit sector has really not been leading by example in terms of diversity on its board of directors or diversity in its leadership. I think the first thing we need to do is acknowledge that is that we’ve been doing pretty much a terrible job is a nonprofit sector in terms of getting diversity on our boards and diversity in an inclusive way, of course, so I wanted to raise. There was a survey by board source in two thousand seventeen called Leading with intent, and it found that ninety percent of CEOs and board chairs were white. Eighty four percent of board members were white, and twenty seven percent of non-profit boards were entirely wait. And these are bear improvements over a similar survey that they conducted more than twenty years ago. So, yeah, ah ah, highly disproportionate group and we were talking about power and privilege. Um, a really disproportionate number of Non-profit non-profit leaders in governance and CEO rolls are white. And when we talk about this in terms of larger organizations on and sort of the hyre paying CEO position, the gender differences come out as well, where a lot of white males again are dominating on those boards. And in those CEO position, Um, somewhat reflective of, you know, for-profit Fortune five hundred company CEOs and boards where there’s been actual movement, Teo increase att least on a gender basis. Some diversity on their boards. But Non-profits so far have been just doing the terrible drops, I think. Acknowledging that and saying whatever we’ve been doing so far, his not been very good. I think that’s the first place to start. Okay, So you could say, you know, our board is not unique. Our leadership. Sorry of the way. Our seven. Our leadership is not unique. You know, here’s the statistics. The trend is awful. The numbers compared to the twenty years ago, it’s either flat or just our bare improvement there or it’s a walk back. So we’re not unique, but we But we can be leaders on DH. It doesn’t make me comfortable, Teo to be on a to be a part of this organization, that it doesn’t reflect the people we’re serving. Um, first thing I suppose you are a boardmember. Er I don’t Should you? What would you What would you suggest in terms of bringing it up? Would you bring it up in a board meeting now? Probably not mean, you should. You want to have ah, a couple of back channel discussions first, right before you before you make this a, uh ah, ah, anew. What’s it called on agendas? You do boardmember is all the time A new Your business new business before you bring it up is there are lots of hard work that hard work for me to find. If you have a five minute discussion at the end of the board meeting about this topic, it’s not really gonna go. Yeah, you’re very far not introduce it as an issue and put it really on the back burner, if that’s how you’re going to raise it. So I agree some back channel discussions among some of the board leadership and bringing in the CEO to say, You know, this has been a problem in the sector. Let’s take a look at our own board and lets see, do we have this issue as well? And there’s a little bit of, you know, something that’s been called in the racial context. White fragility about being very defensive about about this and think, you know, Yeah, the sector is awful at diversity and equity on board. But you know what? Our boards really different. Even though you know, our composition might exactly make up our community. We’ve got a few people you know who are persons of color, or we’ve got a few people who were women or however you wantto look a diverse. But do they have to testify that you’re being very defensive? Very defenses? I think, having open discussions about, well, what would this organization’s board look like? Ideally, in an ideal world, what would this board be composed of? What different perspectives can we bring in? And why would we want diversity on our board, Our specific board? We know it’s a problem across the sector. We know that maybe on an organizational level, we haven’t always done the best job. But we feel like we have our hearts in the right place. Well, what would this ideally look like? And I think maybe that’s the starting point of discussion to say, Why do we want diversity? What tack of diversity do we want? And ideally, what would that bring out our organization? Why would that make us on it further our mission in a more effective and efficient way. Why would that make our organization be more sustainable over the long run? And maybe after that sort of sort of going for the positive first, maybe after that going? Well, what happens if we don’t do anything about it? Are we going to still be relevant? Are we still going to be around in ten or twenty years? Are we going to still be able to serve our populations as well? If we don’t do anything about these things. So I think those are the questions you ask. Maybe start with the positive and then go to the alternatives. What if we don’t do anything? I’m feeling like Tio. If the board is goingto have, uh, focus on this and have meetings around this and that a professional facilitator could be really valuable because, you know, because of the things that that I talked about and you you seem to feel too, you know, ten minutes ago, and that’s just two of us who know each other very well. You know, but I can imagine a board of eight or ten people, and the defensiveness starts coming up. I could see where a professional facilitator could be really valuable. Absolutely, Tony. And one who has experience dealing with DEA issues. Right, Because they they are particularly sensitive. Just a strategic management consultant who doesn’t deal with this and who might be a member of a powered and privileged class might not have the same perspectives and sensitivities to be ableto bring in the discussion than the understandings of the board members. Teo, be able to move this discussion forward in a way that will actually promote inclusiveness and equity in the organization. Just when would you just said d? I was just thinking this is a really It’s a good thing they don’t call it, uh, equity inclusion and diversity. That would be I’d improvised explosive device. And this this stuff can be really explosive. So if you’re not so I think I just if you’re not careful, you could you could you? If you’re not careful, you could die from the i e d of D I Yeah, that’s absolutely all sorts of possible acronyms. And I hear E. D. I is a frequent acronym on this issue as well. But, yeah, put the put the letters together in the wrong order, and those are the bad things that can happen. You could die from the from the explosiveness of deeds of I of d I. So All right, So what are some of the positives? And, you know, we were going to take inventory. The positives. Then we’re going to take inventory of the negatives to the fear the change. Some people gonna lose their board slot over years. This is obviously not gonna happen in six months. It’s not even happening. One board cycle. But if it’s going to if the organization will be committed to it, you know, there’s going to be costs and benefits. But so what? What? What? Can we identify some of the benefits of having a board that does represent Ah, leadership? Sorry, I keep saying board, but leadership that does reflect the community that we’re serving. What We know someone we know, some advantages. I mean, I because I could spitball a couple, but what do you What do you think? Well, I I think maybe the common sense advantage that we can all probably think about say, that makes sense is that when you got diverse perspectives and diverse backgrounds, it’s going to result in. Mohr informed better decision making because it’s not a bunch of people with the same experiences on the same backgrounds in the same kind of understandings of certain things. You’ve got more, more different thoughts, a different thought. Leadership in there and diverse leadership attracts broader community support. It also leads to greater equities because you’re now thinking about well how to our programs or how our services effect not only just sort of people in general, but segments of our communities. How are we doing with our African American communities or with our Latin next communities or with our Asian American communities with our LGBT communities? And you know those air things that we can all sort of bring in more diverse boards in an inclusive, diversity. Inclusive manner, of course, brings more different perspectives. Beings Mohr leadership that’s informed by different ideas and different backgrounds on DH that really helps out on, you know, also different networks. You’re opening up the opportunities for for for networking and who could be brought to the organization by having a more representative, diverse and inclusive board just absolutely latto napor networks and I think thunders now are starting to become very interested in this area’s well. So in terms of attracting the funders, if you rely, at least in part, on having grants coming from foundations, um, there’s trying to become more and more interested in this space. And part of the reason why is because there has been a lot of backlash against Thunder’s not taking into account DEA in the past, on their being called out and there have been different books. I’m not sure if you’ve been sort of talking with people about these areas, but on and had your argast has been, he wrote Winners Take all, which was on The New York Times top one hundred books list and that talks about sort of power and privilege and philanthropy and how, it seems, you know, serves to perpetuate inequities. Well, foundations are sensitive to that, and I know there are some foundations like the Ford Foundation, that are actually really moving, um, to address some of the inequities that have been caused by by foundations. There’s rob racial Stanford, who just wrote just e-giving who talks about tax policy and how wealth and philanthropic giving like that by maybe like somebody like Jeff Bezos who pledged two billion dollars to charity is really something that deserves not our gratitude but our scrutiny because of his ability to shape policy. You hung that money, influence things going forward and again in a way that a white male sees importance but not addressing it with a broader community. So I think the philanthropic sector is more interested in funding in these areas now, as they’ve been called out on it. Uh, and so if you’re a charity just dependent upon it, it’s gonna really be important out to your funders, many of them and increasingly, mohr that you’ve got a diverse board that has taken into account different populations that it may serve. Are we gonna take a break? Someone we did have on this show just just a few weeks of December. Edgar Villanueva, Uh, the author of the book de Colonizing Wealth and his thesis that use money as as healing For all the past inequities over centuries, Edgar is excellent. Also. Jean, When we come back, let’s let’s talk some about some of the downsides, the fears that we’re going to have to categorise and and list and deal with also among the leadership for this change. Andi, let’s talk some about token ization, too. Weinger CPAs anew Archive Webinar foryou. Accounting update. What has changed that Wagner knows intimately. If you can get intimate with accounting, you shouldn’t get into it with accountants. But but that’s hard. We’re talking about the topics that they know intimately, and you just need to know them a little bit so you don’t need to be intimate with them like the accounting update. New requirements for financial statements. You find this at regular cps dot com. Click Resource is then Webinars. Now time for Tony Steak, too. Take your plan. Giving one piece at a time. I was watching a tree get cut down in my father’s yard like Abraham like, uh, and I was thinking about planned giving. I did not think about honesty. I was thinking about No, wait, That was, Who was the tree? That was George Washington, not Abraham Lincoln, right? Cutting this tree down. That was George Washington. Um, but I wasn’t thinking about either of those Anyway, I was thinking about plans e-giving there’s a guy up in in the bucket and he throws a rope around a branch so that it doesn’t fall uncontrolled after he cuts it. And that’s just like you need to have a couple things in place. Simple things. Just simple rope, that’s all. Nothing elaborate but simple rope thrown over another branch. You need to have a couple things in place before you start your plan giving like, you want to know who your prospects are going to be. We’re gonna be promoting this, too. You wanna have some? Ah, simple plan for going ahead. And then you can go ahead and start your promotion. The cutting. And that would be, of course. You start with bequest. Just take it one piece at a time. Just the way I watched this guy cut this tree down One branch of the time it took ah, full eight hour day and including all the clean up. So you take it one step at a time. And, of course, I’ve got clips of ah, thiss tree surgery, all as part of my video at tony martignetti dot com. Now let’s go back, Teo. Gene on DH talk about D I. Diversity, equity and inclusion and governance. So, Jean, some of the some of the negatives that we’re going to have to deal with, um what what do you fear of change? I mean, I’ll throw a fear of change. Like I said earlier, some boardmember is going to lose their seats. I don’t know that hands are going to be going up and saying, OK, I’ll surrender my seat, even though I’ve got I’ve got two terms left because our by-laws called for three times. But I’ll give up my last two terms for there to be a person of color in my seat. I don’t think that’s gonna happen. So what are what are some of the negatives were going to deal with? Sure. So, you know, in addition to the one that you mentioned about, well, you know, does that mean I have to go was a boardmember because I’m a white male and be replaced by somebody else? That’s not necessarily the case, but that is certainly one of the fears that comes up more. General fear is maybe that Hey, we’ve got some great board members here, but they happen to be white. Does that mean we have to let them go? So that’s one of this year’s They’re stuck on a government structure that says, okay, maybe we were goingto have at nine boardmember Zohra ratio of four to ten, and you have ten board members and nine happened to be white. And you think they’re all great people? You don’t want to lose any of them, so the side as well, we can’t make our board more diverse without losing good people. And that’s a difficult discussion. Tohave One solution maybe increased the size of your board. You go. It’s not It’s not an either or, you know, good, bad. Kind of No, that’s a center in institutional structure. Way. Have to sacrifice some loose, um, good white people so we can get people of color on know just what you suggested. How about we just expand the size of the board? Yeah, but in some cases, it might be good for some people to step aside. And I say that with respect to age as well, because, well, we haven’t talked about it very much. Ah, Non-profit boards tend to be kind of older to Tony as you may know, uh, and young people, particularly millennials. Andi, even some Jen acts are just not getting onto boards. And they’re losing interest because nobody’s recruiting them. So people stepping aside to let in younger generations new thoughts, new ideas, new backgrounds and bring them onto the board, I think is just incredibly important as well. Yeah. You know something? I’m I’m thinking, um, you know, any of these solutions or methods? I really I don’t want to call a solution a method of process that we’re talking about. Jean, you know, may or may not work for aboard, but I guess what my goal for this show is just to encourage the conversations. You need to figure out what’s gonna work best for your organization. Um, you you know? So yeah, you need to You need to tailor these ideas of just But but think about it, you know, be introspective. And if there’s if there’s some If there’s angst, you know, talk about it and give it voice and think about a way a way forward of making the situation better. I could not agree any more with you, Tonia. Absolutely right. I did want to address some of the other challenges, a swell that you raised about having these discussions. Because while it’s great to say, you should have these difficult discussions, there are these barriers to them. And so I think it’s okay to acknowledge that there barriers, including this fear of losing good board members or maybe getting kicked off the board yourself. But, you know, in addition to that, you know, people are thinking about well, in our mission really isn’t about diversity on, and it isn’t about racial equity. Our mission is about something else. It’s to increase, huh? Education in the sciences or it’s tio promote the art or to do something something else doesn’t Apparently, att leased the surface level have, ah, racial lens on it. So people think, Well, it’s working, invest and to do this right, Tony, you talked about bringing it consultant. The board has got to be prepared to invest money and time. You’ve got to do it on the budgeting process and you’ve got to say, diversity, equity inclusion. This is one of our core values, and we are going to invest as if it is a core values, and that is another barrier it’s going to cost money, it’s going to take time. It’s going to take time out of your board meetings because this is a difficult discussion that you’re not goingto have in fifteen minutes. Uh, it’s going to take time, and it’s going to be probably something that goes on forever. So these aren’t short term solutions that solved a particular initiative. These are ongoing discussions that aboard needs tto have to mean make sure that it continues to promote and observe its core values. And I would say that board members, individually you talked about the board of the whole thing, that this is the rule to have these discussions Well, I’m going to argue that a boardmember individually has a fiduciary duty. If D. IE is a core value of the organization to bring it up, Teo, talk with first, you know, private conversations with individual more members. But make sure that that goes to the full board, because if acting in the best interests of the organization is your fiduciary duty, which it is, and G I is a core, value the organization while doing things that further your mission and are consistent with your core values. That is your legal duty. And while you might not get into any legal liability situation for not observing him, it’s still your legal duty to do it. So I would say it’s really imperative upon individual board members who have identified D. I as in core Valley of their organization to make sure that it gets stated that way. And that discussion goes to the board and that investments are made on decisions are made, which will cost something. So to make investment means you’ve got to take money and time out of something else and put it towards this. It’s now time to start doing that for a great many organizations, take money from something else, or find right, raise more money. Correct. There may be sources of money that, uh, that will support this kind of work. Um, I don’t know, but but it’s again it’s not an either or thank you, that’s that’s excellent the way you explained Gene the individual responsibility, because if yeah, because if we all just looked to the if we all just looked to the collective and the collective never raises it, I mean, the collective is just a the collective just a bunch of people. And so if the collective never acts, then that none of the people are. If none of the people are acting, then the collective will never act. That’s why I’m trying to say it sticks me in the circle. Curious way of getting to things. But so, you know, if if every individual’s waiting for every other one, it’s never gonna happen. Um, okay. Uh, all right. When we come back, I got taking a break. When we come back, let’s talk some about organization, Gene. Tell us can use more money. You need a new revenue source. You get a long stream of passive revenue When cos you refer process their credit card transactions through Tello’s. It’s that simple. You give fifty percent of each individual fee and those things add up. That’s the long stream. Month after month after month. Watch the video. Then send your potential companies to watch the video. You’ll find the video at Tony that m a slash Tony Tello’s Let’s do the live listener love. Um it’s ah goes out wherever you might be from Guten Dog which would be Germany to Ni hao, which would be China two Konnichi wa which would be Korea. Um konnichi wa is what konnichi wa is Japan. I’m sorry on genes on Kenichi while Japan, of course. Because Korea is Anya Haserot. That’s right. Yes. Uh, So the live love goes out and that’s for the listeners abroad. But the live love goes to the domestic listeners. Nonetheless, sometimes I do abroad first. Sometimes I do domestic first. So this time I’m doing their broad first But the domestic listeners throughout their fifty states because it’s not only the continental United States we’ll bring in Alaska and Hawaii also, of course, the live love goes out there. So wherever you are listening, live love out to you and the podcast pleasantries, too are vast podcast audience. I’m grateful that you are with us been subscribing the numbers keep rising pleasantries to our pod cast audience. Okay, Jeanne, Um so organization. What? What does that look like? When people of color, uh, or other, uh, other classes are brought in as tokens. What? What does that look like? What that looks like Tony is it’s awful. Well, let’s use the person of color a CZ example. You have, ah, vast majority of the the current board composition being white, and that board decides what we need. Toe add a person of color onto our board. Um, so they bring in one person of color, maybe an African American individual. They bring them on the board, and then they take the picture that we talked about at the beginning of this show. It makes for a better picture than it wass before. Um, but that individual boardmember is really not given any additional power or duties. They’re not asked for their different perspectives that they bring onto the board. There’s no plan to incorporate that person’s background in knowledge to influence what mate be done with the organization’s planning efforts or its future board governance structures. So that person is just brought in there for the good looking photo that shows a more diverse board than it wass on DH by excluding such person from from riel positions of influence and power. Yeah, that’s really just making them a token. And that’s what we’re talking. There’s the key. Yeah, they have. No, they have no power in the organization. There’s no plan for rewarding sharing the power. Um, yeah, the power center isn’t changing. And if it’s one person that that’s probably that to me, that would be a red flag has to be a pretty small board for one person, too, to make a difference and to be incorporated into power structures adequately, Um, and you know the kind of something you know, sometimes you’ll see the diversity committee, right? And so the so the people of color, the lgbtq, you folks, whatever three older folks they’re put on the diversity committee, and that’s it. She really just be called the Divers committee. We have a committee that’s diverse, That’s it. That’s what they do. That’s their structure. That’s their charge to be diverse. Okay, we have a diverse committee, you know, Um, you know, it’s it’s it’s insulting on its It’s also counterproductive because people know when they’re tokens when when they’re not given the levers of power or access to them. People know that, you know, they feel it, and it’s just going toe. It’s gonna create resentment and animosity. It’s It’s counterproductive to have ah, a diverse committee. I agree. Chun hee. So in there, lots of stories where persons of color who get invited onto boards find themselves being the only, UH, person of color on that board and being appointed to a diversity committee. Um, and that gets to be a routine. They join other boards with similar sort of bored compositions, and again, they’re asked to be part of a diversity committee. And, well, if that diversity committees actually given enough power and influence to effect change so that diversity, in an inclusive way is really strengthened in the organization and its governance. Well, that’s one thing. But if that diversity committee, year after year, is just for the photo op, uh, and just for the Grant proposal that says we have one, well, that’s really classic token ization. And and that’s something that is counterproductive in the incredibly you’d be better off not having that individual joined the board. That will be a terrible board experience for that person as well. Let’s talk about how this is a e-giving deviating from what I was thinking, but it is important. How do you share the levers of power? A. CZ. So if the leadership is, is all white what? What do they do? What do they need to do? Latto give real power, too. The their newly new people of color, etcetera. They’re newly diverse board members. What does that look like? Sharing the levers of power. What? You know, I need you to talk a little bit so I can think about it cause I just thought of it myself. How do you do that? How do you start to share power? Great question. And that would be kind of one of those generative questions that board should have. Ah, long discussion about once identified D. E A. Is something they want to prioritise and adopted the core values, and I think they’re a few ways to do it. The first way is to decide well, the first thing to do is recognize every boardmember actually has no interference. Individual power. Every boardmember individually has no power unless it’s delegated to them individually. While they have no power. Collectively, as the board, they’re the ultimate power of the board of the organization. So collectively they have power individually, they have no power. So bringing on one person, colored just to be an individual boardmember not delegating any authority to that individual is classic. Token is but you have officers. So you have a chairman of the board. You may have a vice chair, you may have a CEO. You may have a development director, some of these air staff positions in all volunteer organizations that may all be volunteer positions. And there may be mixes, obviously, but their officers who do have individual authority and that where you have to think about is, is our diversity in an inclusive manner being affected through our officer positions there. Maybe committee positions that have power as well. Where they’re delegated with the authority to do things on behalf of the board and executive committee would be, you know, a typical committee that’s often asked to sort of take over Mohr of the day to day oversight. Then the full board would be and is a person of color, or whatever marginalized group that you’re trying to increase. The first report is that person, or are those people representative on those committees that have important power? And then, beyond that, maybe the other way to think about it is influence. So while I said each individual boardmember has no power different board members have considerable influence. And if you have a board meeting that’s, you know two hours long if you’ve got a board of, like, fifteen people, there’s only so much that each person Khun say and allow everybody to participate right, And that’s often controlled by the chair of the board, sometimes by the executives who run the board meetings, which isn’t always a great way to do it. But somebody is facilitating and latto presiding over the board and the board meetings. And to do that in a way that recognizes that persons from marginalized groups the person that you asked to be on the board, to represent some of those ideas and perspectives and thoughts, well, that might be unfair to say, you know, you’re brought on to represent every person who’s you know in that group. Yeah, that’s on. So just yeah, just to bring those people just to get at least their individual perspectives coming from that background or characterization, that can be important. But if the board members just don’t acknowledge that, you know, and just give them five minutes to speak at a you know to our board meeting because everybody else needs there five minutes. That’s not going to do much to effect change, either, You know, So so. But promotion, um, get mentoring access to the leadership Onda leadership that that hears them. I’d also welcoming challenges to the leadership, you know, not mutiny. But there’s a lot between silence and mutiny. There’s a broad spectrum there, and so welcoming challenges to the authority and even even in public. If you know if something comes up in public and it seems wrong that the challenge to that shouldn’t be defensiveness, marginalization and rebuking, it should be acknowledgment. I’m trying to listen and learn. You know? What is that? What’s the What’s the What’s the source of the conflict that’s been pointed out? Mean those air? Those are things that that I was thinking of. Two as a cz ways of sharing power and e-giving e-giving voice. I got to take our last break. Gene Hoexter give. Can you use more money? Need a new revenue source? Here’s a second way mobile giving. You can learn about it with text to gives five part email mini course. Fiv e mails won the day and you will know no more about text e-giving mobile giving than you did six days earlier. I did it, and I learned it’s easy to get started. It’s cheaper. It’s easy for your donors. It’s cheap for you to get started. There’s just a couple of lessons that come out of this many course to get the email many course Text NPR to four, four, four, nine, nine nine. And thankfully, we’ve got several more minutes, but probably not enough, uh, for D I and governance. Anything else you want to add? Jean, too. I threw something out that I took a break, because that was that was that unfair exercise of power? I’m sorry, E. I got it. I got to take care of the sponsors. I didn’t mean to do it that way. So anything you want, toe, respond to what I just said. I’m going to echo actually what you said because avoiding conflict going for consensus based decision making on boards, I think is really, um, enhances the white supremacy culture or a majority or power privileged supremacy culture. So I think embracing some sort of conflict is important. Having a long term focus and not just a short return focus is really important not to looking to just better perfect the status quo when you recognize that the status quo was largely designed by one group for their own benefit is also another important factor. Now I’ll just leave you with a few. Resource is so bored. Source has got some excellent subject matters, particularly those written by Veneta Walker, who used to be their vice president and now engaged in consulting. And I’m going to have a chance to talk with Brunetta about four diversity on a webinar coming up in March. So just plug that a little bit and say, look for her readings because she’s a really leader in this space and you can learn a lot. Okay? And now you’re going to be on this Webinar in March, which I’m sure you’re going to promote at the non-profit. Law blogged dot com, right? Absolutely. Okay, so people need to be subscribing to that. You’ve heard my admonition hundreds of times, subscribed to non-profit law blob dot com and you’ll you’ll find out info about Jean and on the Web in our with Veneta, we still have some time left. Jean What? What do you want to talk about? Well, I’m going to say a few more things than what one is that I was going to mention Edgar Villanueva’s Well, because his book, It’s remarkable de colonizing wealth, and I really appreciated your show with that girl. That was such an interesting show. He’s excellent. He’s excellent. Yeah, the next thing is, maybe once you figured out what you want to do in terms of Why are you bringing diversity on? And how is it going to help your organization pursue or an advance its mission in a better way. That’s the time to start to now, reach out to communities of color on DH. You’re gonna have to go through different ways because the traditional way of bringing in boards for most non-profits that have self perpetuating board, we just ask our friends or we asked our contacts and very much, you know, and I think there’s an evolutionary biology principle of affiliating with, you know, people who are of our similar characteristics, all to do with the selfish gene and and all of that and so that that’s our comfort zone. That’s what we may be predisposed to because it had sametz solutionary advantage in the past just sort of congregate with one another that we’re very much alike. But we’ve got a break out of that. And if you want diversity, you got to reach out and go beyond that. Acknowledge that you may have those those predispositions, but you’ve got to reach out. Consider Boardmember Ching Services, identity based professional affinity groups, colleges, community leaders reach out and be uncomfortable. As you said, Tony, be uncomfortable, get to know new people and get your organization to know new people and new groups and figure out how to do it right. If you’re really open and honest about it, these people are going to want to help us. Well, yeah. Go into the communities that you are under represented by that you’re under representing, uh, set up some meetings. Um, you know, maybe it’s Maybe it’s among your benefit community, The people you’re helping talk to them or uh, but as you said, Gene, you know, goingto community’s going to networks that you haven’t been in. People take a meeting, they’ll take a meeting. And if your genuine and sincere they’re going to hear that, they’re going to hear that and they’re going, They’re going to want to help you. All right, Gene hears. I don’t know if we covered this adequately again. My goal was just to get people consciousness raised and get them thinking about and talking about these things. But I want I want each of us to listen back to this, and you and I’ll decide together whether we should say some more on this or we feel like we’ve we’ve done enough. Not that now that we’ve covered the whole topic. But have we, uh, Have we met the goal? Okay, but then you know what? I set the goal. So I’m open to a different goal to see, see that white powers creeping in and set the goal. And then I’m saying that we’re going to judge it by the goal that I said, So it’s bad. So you and I will collaborate together, and we’ll decide if we’re going together. If we’re going to do this topic some more sound good. I love to do with you and love to actually talk about how you can implement some of these ideas in by-laws and governing documents from illegal angle. There’s your record to it. Okay, It’s up to you if it’s upto us together, if we want to do some more. All right. So he’s Jean Takagi non-profit law block dot com. You got to subscribe to that and follow him. He’s at G tak Gene. Thank you so much for real. Genuine and could have been even tougher. But but it wasn’t as tough as it could have been. So I thank you for that conversation. Thanks so much. Really Appreciate it. Tony. Have a great day. Thanks, Gene, next week. I don’t know if you missed any part of today’s show. I beseech you. Find it on tony martignetti dot com were sponsored by pursuing online tools for small and midsize non-profits data driven and technology enabled. Tony dahna slash Pursuing Capital P by Wagner. CPS Guiding you Beyond the numbers regular cps dot com by tell us credit card payment processing your passive revenue stream, Tony dahna slash Tony Tello’s and by text to give mobile donations made easy text. NPR to four four four nine nine nine are creative producers Claire Meyerhoff. Family Blitzes. The Line producer shows Social Media Is by Susan Chavez Mark Silverman is our Web guy, and this music is by Scott Stein of Brooklyn with me next week for Non-profit radio Big non-profit ideas for the other ninety five percent go out and be great you’re listening to the talking alternate network e-giving. E-giving. You’re listening to the talking alternative network. Are you stuck in a rut? Negative thoughts, feelings and conversations got you down. Hi, I’m nor in Sumpter potentially ater. Tune in every Tuesday at nine to ten p. M. Eastern time and listen for new ideas on my show Yawned Potential Live life Your way on talk radio dot n Y c. Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com dafs. Do you like comic books and movies? Howbout TV and pop culture. Then you’ve come to the right place. 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Nonprofit Radio for February 8, 2019: Financial Fraud

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Tiffany Couch: Financial Fraud
It can happen in your org. How do you prevent it? What are the red flags that reveal it? What do you do when you discover it? Who are the likely perps? Tiffany Couch is a forensic accountant and CEO of Acuity Forensics.




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Hello and welcome to Tony Martignetti non-profit Radio Big Non-profit ideas for the other ninety five percent. I’m your aptly named host. Oh, I’m glad you’re with me. I’d be thrown into Al just thesis if I had to endure the pain of knowing you missed today’s show. Financial fraud. It can happen in your organization. How do you prevent it? What are the red flags that reveal it? What do you do when you discover it? Who are the likely perps? Tiffany Couch is a forensic accountant and CEO of Acuity Forensics. Tony, Take two. Did you become an insider? We’re sponsored by pursuant Full Service fund-raising data driven and technology enabled Tony dahna slash pursuant by Wagner. CPS Guiding you Beyond the numbers regular cps dot com by Tell US Attorney credit card processing into your passive revenue stream. Tony dahna slash Tony Tell us and by text to give mobile donations made easy text. NPR to four four four nine nine nine It’s a privilege and a pleasure to welcome Tiffany Couch to the show. She is CEO and founder at Acuity Forensics, a forensic accounting firm in the Pacific Northwest. She has over twenty two years experience in accounting with the last fifteen years focused on forensic accounting. Her expertise is fraud, investigation, forensic accounting, internal control, risk assessment and complex litigation. She’s been a source to The New York Times, Forbes, CNBC, NPR and the Wall Street Journal. Tiffany’s company is at acuity forensics dot com, and she’s at the Tiffany couch. Welcome to the show, the Tiffany couch. Different couch Different, eh? Hello. Welcome to the show. Thank you. All right. You okay? There. Now I’m great. Okay. We got you Don’t know what happened. Okay. Okay. Um, forensic accounting. I said it like four times in your introduction. Esso. I guess this is what you do. This is what you know. Um well, not only I guess I know for a fact, because, uh uh, I know you’re Bonified. So tell me what what have forensic accountant does? We’re I’m a nontraditional of C. P A. So no taxes air audit here, one hundred percent of what I do is really, you know, prepare reports and prepare information for lawyers. Court for clients who are either in litigation are potentially preparing for litigation, much of which is related. Teo investigating white-collar crime. So forensic accounting, are you Are you looking at numbers like tracking dollars backwards to find sources and pathways? Oh, yes. How do you do? How do you do that? Well, we’ve got We’ve got a great case right now where we’re working on a case where this woman took money from a business and we can see in the banking account she clearly was spending all of my clients money on her personal items, so that part’s sort of the easy part. But my client’s telling me, well, my book’s reconcile everything in the My and my accounting records reconciled so well, I can trace the loss and the bank account. The next question is, Well, what the heck happened in the books to make it all reconciled to the bank? And what we figured out is that she was entering these transactions as other vendor names or, you know, dumping a bunch of stuff together and putting it in as an amount in the books. And so so, yes, my job is part treyz sing and part sort of sluicing through the books. Did these false transactions get entered in the books? If yes, how so? And communicating to our client, You know, here’s what happened. Here’s how much your losses are and, you know, let’s talk about what your options are going forward. So So at the end of that, you produce then a real set of books. A real set of Yeah, but no one called. Yeah, general ledgers and, you know, property profit loss statements like, do you? Do you have a real set to compare with the phony set. If that’s part of our engagement, that will be something that we do. Yes, sometimes we hand over our work and let the bookkeeper’s or, you know, somebody else who can do that at a lower rate than us. Put the books back together again, and we sort of blessed their work. But they take, you know, all of the things that we did to go back and re create the books. But sometimes the court Ah, and others the lawyers asked us to recreate the books so that there is a you know, like you said, it’s said a good book that the client can have not only for, you know, prior years, but in perpetuity. Onda lot of the work you do is with Non-profits regrettably, yes, that, sadly, ah, lot of our work is with non-profits what we I say non-profit from more vulnerable to this sort of thing, eyes that because we’re trusting people by nature, that’s one that’s probably one of the biggest one here. You’re trusting. But it’s really the idea that you’re there to do something really good in the world, right? That non-profit was started because of the goodness of somebody’s heart or a group of people who wanted to do something great in their community. And what we find is that we often when we have that mindset of our world or of, you know, the way that we operate, we cannot possibly imagine that somebody is not operating in that same way. You are, right? Why? Why would somebody steal from us? We’re we’re rescuing, um, stray cats. You know what? Why would somebody steal from that mission? Personal person? I don’t care for count, so that’s a bad example for me personally. But we’re rescuing stray dogs. You know, that’s a that’s a very that’s a very we are We’re the little League. Uh, we’re the local church. You know, we could just make the long list of all of the non-profits that you can just think of in your very small vicinity from where you’re sitting right now today and you can identify all of these non-profits and you can say, Well, that would never happen to me or that would never happen to them. They do such great work. And in fact, there’s multiple reasons why non-profits lose out. Unfortunately, the first one is that mind set. And so we often don’t. I actually understand that people are not operating, you know, out of the goodness of their heart, even though they’re acting like it. So there are. There are bad actors who are baseball coaches and P t a moms, and they’re the PGA mom there the board members with access to the money. They are the wonder most wonderful executive director, the up and coming executive director who was, you know, accomplished in under forty. And she was just making waves in the in the town that they were in and being ableto fund-raising money like nobody’s business. And she was taking that money and spending hundreds of thousands of it on, you know, Victoria’s secret and going to Las Vegas and having a really nice time on their dime. I see. Okay, way. Just have about a minute or so before our first break. Tiffany. Okay, what are what are just like thi’s this and we could spend more time on it after the break. What are some of the risks? Teo Non-profits if if they do suffer a loss? Well, there’s lots of weaken taught. Well, well taught us talk about reputational risk. Let’s talk about the risks that put them invulnerable. First in the first place. And then if that fraud does occur, let’s talk about the reputational risk to them, Um and and the pros and cons of not moving forward with the case. If this does happen because there are pros and cons of moving forward with the case, I think first we should talk about what puts them uniquely at risk. And then how do we handle it from there? Okay. Okay, we’ll do that. Now, sometimes, uh, we have to take a break. I forget where we were. So I’m counting on you to remember that. Okay. Oh, I’m no problem at all. Thank you. All right. Pursuant, their newest free E book, The Art of First Impressions. Do you need more donors? This is all about donor acquisition. It includes the six guiding principles of ineffective acquisition strategy. Also how to identify your unique value and use it to your advantage. And it includes creative tips as well. You’ll find this at Tony dahna slash pursuant. Remember the capital P for, please, to get that book now let’s go back to financial fraud and, uh, Tiffany. Uh, so where were we? Oh, the pros and cons of going forward. But you said there’s something we should talk about first before you wanted before that. What is that? Well, yeah, let’s talk really quickly about the risks, because it’s more than just the risk that were in the world in the space to do really good. Right. Non-profits air. Particularly a risk for a couple of other reasons. Andi, I would really love to point that out to your group. Killer standing. Yeah, let’s go. So number the second one, in addition to where we’ve got a great world view, is that we don’t have accounts receivable or we rarely have accounts receivable. We’re relying on those donations on those fund-raising dollars, and so we don’t always know what’s coming in. We don’t always know what shows up in the bank, or if somebody walks in and write a check out of the goodness of their heart or gets on our website and makes a donation. We don’t always have sort of a great tracking of those incoming dollars. In a typical business, you have accounts receivable, right or you have inventory that you’re selling and you can You can track you know what you think your business is doing. And so that lack of accounts receivable can make non-profits particularly vulnerable to cash or even, you know, check skimming schemes. Meaning I take your money before ever makes it to the bank. You never even see a red flag. Big risk. And but the next one or the last one we should really talk about is just this idea that we don’t have enough resource is right. Every non-profit is usually doing a great job of managing their money. And and they seem to think they have few Resource is. And as a result, they often have too few people having too much access to either money coming in or the money going out without a lot of oversight. And so that perceived lack of resource is can often mean we don’t have the right internal controls and and creates that bigger risk for non-profits. Okay, so you need to invest in. You need to invest in in controls and oversight. So So if you don’t have the expertise of Ah, are we talking about just something simple. A simple was a bookkeeper and bringing in a freelance bookkeeper. Is it that simple? It can’t be that septum. I teach non-profits that we don’t even have to pay for somebody extra. We need to hone in on the resources we have, maybe with the board. So it’s somebody in house is handling all the money coming in, You know. Do we have a simple system of tracking man and taking and separating? No. The money coming in from the person who takes it to the bank. Do we have somebody reviewing the bank statements and canceled check images Or or like the non-profit I just told you about? Everybody knew on the board. But the guys that the lady myth, gentlemen and men and ladies who signed the checks. They knew there was a credit card. They paid it. Every month they sign the check for it. Not one person ever asked to look at a credit card statement and had somebody asked to look at a credit card statement. Guess what would have happened? Her fraud would have been uncovered in this in the first month. Victoria’s secret Victoria’s Secret would have been apparent. Yes, because We’re not putting Victoria’s secret items in our fund-raising baskets at the gala. Right? So I don’t know. That could be again that actually have to be the best dealings. That really wonderful people who are in our non-profits who are our volunteer boardmember They just don’t realize some of the simple things they could be doing to minimize and reduce their risk. Okay, Although, you know, I was saying way of Tiffany, call back. Okay? Tiffany, would you please? We gotta Really It’s getting really scratchy. Is it better now? OK, wait. Hold on. Hold on. Is it better now? No. Okay. Would you, please? Yeah. Would you please hang up and call right back? In the meantime, we’ll take our second break. It’s not your fault. Don’t blame yourself. Wagner, CPS. They have a block post for you, which is differences between your nine ninety and your financial statements. Have you ever looked at these two things and seeing that the same description has two different numbers? Seems like they ought to match. Especially if the same firm there’s Tiffany, especially the same firm is doing both. Write your nine ninety and your financial statements. You would think they would match. There are very simple explanations. You can learn them by going to wagner cpas dot com. Quick. Resource is and then blogged. Okay, we have Tiffany Back-up. I’m here, don’t you? Are you sound? Sounds stronger and brighter. Okay. Yeah. Very good. Very sorry about that. I was just getting all crackly. Don’t blame yourself. You know, there’s a long distance between us. You’re down in, uh, down in Raleigh is not right in North Carolina. No, I’m actually in the Portland, Oregon, area. You’re Oh, that’s right. You Pacific know up in the Pacific Northwest with my saying that? Yes, Pacific Northwest. Well, there’s a lot of theirs. Even that much more territory. So please don’t blame yourself, eh? So what I was saying, I want to get this joke out. If it kills me, I’m going to say this that, you know, the gala where they give out Victoria’s secret items in the take home bag. That could be the most fun Gail I’ve been to ever. It could be. I mean, I wonder how much money people throw it. That non-profit so that’s not dismissed that idea out of hand. But it is a red flag. I’m certainly aboard. It would certainly be a random black. And that’s really the most heartbreaking part of my job is when I walk in, they think they’ve found something or they’re not quite sure. And I find it so quickly and they think, Oh, my gosh, you know what’s wrong with us? How stupid can we be or were so embarrassed? And I want everybody who’s experienced this or or maybe experiencing that just put that out of their minds. Because these folks use their ability to be a liking, to be trusted to perpetrate these crimes. And they’re always the last people we would expect. Yeah, Okay, let’s let’s let’s go to that. Who you say something else about the potential perps, aside from being most trusted they have to be in control so they don’t leave the office very much. They tend to be the first ones to work. The last ones to leave. They’re very well liked, usually by management. Or like if they’re the wonderful executive director bringing all the money in. They don’t take vacations, right? They don’t. They don’t take vacations so much. Oh, yeah. They won’t take vacations. They might. I have a lifestyle that doesn’t make sense as compared to what we know we’re paying them. And And they, uh, I had one non-profit here. Where was a volunteer who was feeling She was a volunteer treasurer. So it was a small non-profit. It was her job to take the money to the bank and write the checks for the non-profit. And she would never give anybody a basic financial report. And when they asked, she got mad and said, You’re bullying me. She sort of started using some code words like you’re bullying me. You’re pressuring me and I you know, And so all these nice boardmember told these other two guys Hey, you need to be nice to her. You’re We’ll just give her some more time and that time and extended to eighteen months, which she never gave him. A bank statement never gave him a financial report, and she ended up stealing nearly all of the small non-profits money. Like how much did she steal out of in comparison to their annual budget? So probably greater than sixty percent. Oh, my goodness. And they were asking all along for financials, and she got defensive and said, You’re bullying me and like, why are you pressuring me like that? Yep. And then all the nice people on the board said, Oh, well, we’re so sorry. We don’t want to offend you and then told these two guys that said Hates our fiduciary duty. Hey, we should be looking at this, told those two guys to back off my goodness, where they were vindicated in the end, Holy. But But, you know, I was just going to say, You know, it just takes too long sometimes, and then severs relationships, you know, in a non-profit. It can really I always call it this just really sad divorce of, you know, we’ve got all of these people, and we’ve got the people who were all for the accused and the other people saying, Hey, wait, we should take a look And I always say, you know what? It’s always better to work together to just figure it out so that we can make an informed decision. Yeah, that’s hard to do, though, when tempers are running high and one that one faction is afraid that this woman is going to leave. What was? Did you say she was the treasurer? Yep. Yeah. One fraction. One faction, not fraction. One faction is afraid that the trusted treasure is going to leave. And the other one is just, you know, just raising some questions and once wants to look deeper and, you know, they can’t come together. Sounds you know your matter, right? And hard to imagine polarization. And it’s that scarcity mode. We’re so lucky to have this wonderful person sarrantonio awesome. How could you say all those terrible things about Tony? He’s done all of this for us for this long. And And so all of those emotional connections with Toni or with that trusted bookkeeper are there. And people don’t want people want to rely on that instead of, you know, actual evidence and information. And that sort of thing. All right, So now so our suspect looks like beloved. I’m going to take it to the CEO level below that CEO brings in a lot of money, doesn’t take vacation, comes in early, stays late. You better have financial controls if you have a CEO like that, right? Oh, absolutely. Can have great connections in the community. Yes. Well liked in the community, too. Okay, so you’ve seen this? I mean, you’ve seen you’ve seen popular people in the community get dragged down in the in the local, the local yokel newspaper. Or like, the three yellow sheet that comes out once a month or something. Is that’s all the newspaper? All right, you’ve seen that. Uh, listen, here’s what I say. If you took every single one of my clients. But there was a publicly traded company to the smallest of small non-profits. Then you had asked them on the day before the fraud was uncovered. Hey, rank your employees from most trusted, least trusted just ranked them. You’re you’re fraudster and be in the top three every time without fail. And it doesn’t matter. The side of the organization, The nature of the organization there always the most liked and trusted person, the organiser nation. And they’re always the last one anyone would have ever expected. All right. Very interesting. Yeah, that’s really cool. Um, okay, so, uh, what are these? Um, what are these people doing? How did they How did they accomplish their their devilish means? That’s a really great question. If we really break it down to three simple things, your money is coming into your non-profit. It’s coming in, Really wire. It’s coming in via maybe papal. It’s coming in via check. It’s coming in B Akash. There’s all these methods that money comes in, and they just simply steal it or diverted before Never makes it to your bank account. It’s what we call a cash skimming skiing. So I urge everybody out there to make sure that they understand how all their money comes in and verified that there’s a way to track it. Um, it’s the most common scheme and non-profits e-giving so simple as, um, let’s say you’re using PayPal. Then someone has to look at the monthly monthly income statement, which monthly income report, which should be easy to get from papal, get it internally and compare that with what gets deposited into the bank. Is that it? Right? OK, we need to make sure that the person who’s managing the papal account doesn’t have access or the ability to change the bank accounts or anything else in papal to divert that money to a different. And they of course, they are not the one doing this reconciliation that I just described this already. There’s somebody else. OK, Very good. So the more fear track yet? All right, I’m a I’m a I’m a I’m a cf a was certified forensic cannot be seen E And I’ll tell you, this is not the one little the little league that I sort of mentioned earlier. They were so proud of themselves because they had a way for everybody. She was feeling the concession stand money, and they had to a way for my dahna popcorn money, popcorn, popcorn and juicy fruits. Money, That’s what’s and all of the money for the registration that just got better. But they were so proud of themselves because they had account sheet inside of the concession stand. So when you know when the volunteer parent would do the concession stand, those people at the end of the day would count the money and fill out the count sheet. It was beautiful, and then they put the money and the count sheet together in the safe and get one of Is the treasurer strong to take the money to the bank, which would have been great except for what they Yet they kept be count sheet with the money. So she took the count sheet through the count sheet away, and then she absconded with the money instead of going to the bank. So it’s very difficult to go back and figure out what the volunteer people had counted because nobody separated the count sheets from the money so that she didn’t they basically, she was able to remove the audit trail. I see right. She had access to both the money and the council. So we want to make sure we have a good count sheep, but that the person who’s taking the money to the bank is not also the same person filling out the count sheets. O R. You know has access or reckon reconcile ing that count sheet with correct the bank statement at the end of the week or the end of the month, right? Exactly, because they don’t want them to change it. Popcorn money that pisses me off like baseball popcorn money. Oh, it’s the worst. How much money? How much? What did she get away with? A couple thousand dollars? No, no. Twenty five. Twenty six thousand. Shit. That’s a lot of popcorn. It’s a lot of money. That’s a lot of popcorn and hot dogs. Maybe this Maybe there’s something to this. No, no, don’t say that. So that that’s the number one, right? So that way, we have really great control than our ends up in the bank exactly where it should go. Okay. One of the most common frauds in general is that that person now have access to write you air tanks or to pay your bills or, you know, process your payroll and they write checks to themselves. They pay their own personal bills. They paid for your credit card and their credit card, too. And so basically, they’re using the money in their bank account in your bank account for their own benefit. And the most heartbreaking thing about these schemes because they’re literally on the face of the of the bank statement. We just did a case for Ah, pretty large and prominent non-profit where the woman was giving the executive director said, Oh, I’m going to give you online access so you could pull the bank accounts. And so, you know, you have to do all the codes and we were on the phone together, and I’m doing the codes and getting in on online banking. And so as she was still sort of talking to me, I I pulled a September twenty seventeen bank statement. I’ll never forget it, and I go. Do you guys have a one thousand four hundred eighty five dollar mortgage? She said, Excuse me and she goes, All of our buildings, they’re donated. We don’t have renter, you know, mortgages on our buildings and I go So you don’t pay one thousand four hundred eighty five dollar market and she goes, we’ll know what what? What are you looking at me like I’m looking at the first very first page ofyour September bank statement. Then I went to the second page and I said, Well, do you shop it? You know why you have three utility payments that you’re paying Well, we only have one building. That doesn’t make sense. I said, Well, you know what about X y envy. And so literally on the first page of the bank statement was this woman’s not this woman. I was talking to you there. The trusted beloved bookkeepers fraud. Um, and it was it had been on every single bank statement going back six years and not one boardmember not one exit, not the executive director. Nobody had ever looked at the bank statement. Six six years of mortgage and utility payments. Oh, get it? Got better. I’m shopping. She paid her property taxes with their money. Um, yeah. Okay, so that’s what I really I am a broken record. I heard if you should be sending your bank statements and canceled check images, you can get those images. You use it to pay a few extra dollars a month, get those images and send them, for example, to a boardmember who has no, who’s not signing checks or has any access to the money. Those statement should absolutely be routed in paper to somebody else who has no access to the money so that we’re verifying our expenditures. And if we’re not and don’t rely on online banking to do it because it just takes too long to load. All of those Check image is very simple. Look through of a bank statement and canceled checks that are printed on paper and come from the bank. I realized it’s not green or, you know, iko friendly, but it’s the best. You know it’s the best investment of your time ten or fifteen minutes a month for most bank statements, and you’re going to catch the majority of Franz, go through and explain again why you prefer in paper instead of having the Boardmember go to the online well, the online banking will work, and I don’t want to discount that. But when you’re trying to look at an actual check image on online banking, it takes a long time to load the images. And you could be sitting there for a very long time. Loading image after image after image and most of us don’t have time for that and would get a little bit bored with it and might might not be as diligent. If those images come in paper, you’re going to be much more. You’re going to just quickly, much more efficient at their. It’s quicker to flip through pages then was to click, and then you gotta look at the bat. Well, I guess you would have to look at the back, but you gotta click through each one. Wait for too lo o thes. Online banking systems have that information. It just takes a long time to toe load the image. Are you ever on the phone with the perp? Oh, I I I have gotten confessions out of perfect perpetrators. Yes, that’s part of my job. But how about well, while you’re doing the investing, he’s like that one you were talking about where you were looking through and as you’re on the phone, wait on. The phone had already left, but yes, there have been more than when I was at a private school not too long ago, where they asked me. They said things aren’t quite right, and they had me looking and I started asking the woman questions about ten or ten thirty in the morning, and she literally got up, got red and ran out of the building. So I I it’s not uncommon for me to actually be investigating are looking into things when the perpetrator still there. Oh, wow. All right, That’s right. That’s exactly I was going to ask. Have you ever been on the phone with them as your uncovering it? Like what they sort of said they’re present in their office? What do they say? What they say? Oh, that deer in the headlights. I can explain it all. You don’t understand what you’re looking at, or I have to go the bathroom. Suddenly my kid’s sick in school, and they literally leave and don’t come back. Wow, you don’t understand. I don’t trust this woman. She’s a forensic accountant, right? You don’t underst took a book. Teo, I’ve been here twenty years ago. How dare you say something? You know me. I’m so loyal. I work here all the time. I’m I haven’t gotten paid the what I should should be getting paid. And I just let them keep talking to me because they’re just rationalizing what it turns into. A confession must leave. Okay. All right. Definitely. We got to take another break. This is Tony. Take too. Of course. What else would it be? Have you become a non-profit radio insider yet? Because I know you’re going to, um, have you gone to tony martignetti dot com and clicked the insider alerts button name and email. That’s all I’m asking for. You want to be an insider because that’s how you’re going to get access to the private playlist that I’m setting up. I’ve already got about five or six of these done there’s There’s more coming. Um oh, many more s o I’m going to do that private playlist, and this is exclusive to insiders. Okay, I want you to be an insider. So go to tony martignetti dot com. Click the insider alerts button very prominent on DH. You will get access to the extra content that I’m doing with lots of guests. When Wei go into a topic that we didn’t cover on the show did not cover, or we’ll go into something deeper. Okay. Twenty martignetti dot com and I rushed through that tony martignetti dot com and then you click insider alerts. All right, let’s go back. Teo Kiffin, Tiffany Couch and financial fraud. All right, So these are great stories. What, you’re you’re on the phone with the part where you’re there in the office, even and they excuse themselves to the bathroom and then they’re never seen again. Correct. Wow. Alright, they grab their purse or their, you know, sometimes leaving their personal effects at the office and they leave it. He’s a cellphone behind. That’s more evidence. Oh, yeah. Or or try to sit there and try and figure out how much I’ve got in to convince me how wrong I am. Right? You’re the Robert Mueller of Trump doesn’t know how much he has. The more he says, the more deeper he digs himself. We don’t depart, no comment. I don’t do politics. So Okay, so we got the check. Only I’m sorry you got the cash skimming. We got the personal bill payment. What’s another year writing checks to themselves with various method just writing checks. That’s is not it again, I said I was asking, What’s another nefarious method to carry out these desperately no payroll? All right, just I write myself more payroll or I call in more payroll to the Carol service if we have an outside payroll service. Um, and so I’m basically paying myself more than you have authorized as the border as the executive director and so I made because I have too much control over that payroll process. I either pay myself more salary, give myself more hours. I don’t My taxes out of my check. I just pay myself extra check. I mean, it’ll come back to xero. Taxes is not so bad, is it? Is that Is that really illegal? Is that really bad? Yeah. Yeah. All right, I suppose. Okay, I know. I know it is. All right. So those who are most common, you know, in a non-profit we could see other things, like, you know, corruption schemes where folks have an inappropriate relationship. Maybe they’re on the board, and so they’re able because they’re a boardmember and have a business, They’re able to get a contract with the non-profit. And we see schemes like that where, you know, we don’t have those arms length transactions between the board are Excuse me. Between the non-profit and the vendor, um, and WeII do see those sorts of things. They’re a little bit more rare, but they do happen, and I’ve seen them happen and again, these smallest churches. I saw this happen and and and larger organizations as well. So I don’t want to discount those conflicts of interests or kickback schemes. They do happen. But I like to focus folks on the, you know, the vast majority or ninety percent of all frauds, which are those ones we listed? I just skim your cash or divert your cash before you make it to the bank. I pay my own. Um, you know, I just write myself checks or use your banking account like my own. I pay myself more payroll. I used your credit card on Victoria’s secret or to take my family on vacation. And and if we focused, if a non-profit focused their attention on that, those few things which are the most simple Teo, either avoid or tohave oversignt over, they’re going to reduce their risk by my, you know, greater than eighty percent. Okay, okay. We’ll focus on the main the main areas. I’m still thinking about that tax one. I’m not sure that’s so bad. Actually, I think you’re rationalizing over there. I’m fantasizing. I’d love to. Not. Okay, maybe maybe you and I will talk. Yeah. I mean, you know how to get around that You know how to avoid the you know how to avoid the people like, you know, very true. You do. You do? I don’t know how I know, but yeah, I know who they are. You want to. But I I come across the girl next door will turn you. I’m going to turn you to the dark side. Oh, yeah? I’LL make it worth your while. I’ll make it worth your while. You’d be surprised what I pay in taxes. You’d be surprised. I’m telling you you know how much money and that would have to take. You don’t know how much. I don’t know how much money I make. That very alright. Alright now certain dark side. So All right. What? Um okay, so in the payroll scheme so since we we’ve we’ve talked about what the problem is and then howto had prevented, or at least minimized the risk of it on the payroll side. What do you do there? Toe toe? Make that very light. Very unlikely toe happen in the event of heroes processed outside, which I think most folks are returning to now they’ve got an outside payroll service, you know, running their payroll that make sure those pay those processed payroll reports are sent over to again, You know, the boardmember or the executive director. Somebody who is not the person calling in payroll or having the or the person who’s processing payroll and the reason being is I can. It’s a great example of a scheme where they where my client said Hand I approved payroll. I said, Great, When do you approve payroll? While I prove it, when everybody turns in their timecards and they’re, you know, PTO requests and and I I approve it and send it over to Sally. Well, then what happens? Well, Sally calls it into the payroll system, and I said, Great. Well, then, what happens? I don’t know things because he never looked at the payroll after Sally called it in. And what was Sally doing? Sally was paying herself more pay. We’re all giving herself over time and paying her daughter, who wasn’t even working there. And so so it. Had anybody been looking at those payroll reports after payroll is processed, they would have picked up on that right away. And so again, very simple. All of this sounds very simple, but it’s truly once those perpetrators understand what you’re looking at and most importantly what, you’re not looking at it. And they’re going to sign the opportunities to, um, you know, potentially geever your money. And again, not necessarily because they intend Teoh right at the get go. Although some people do, they might just be dealing with something difficult their life and decide well, they need a little bit month of money to get through. Well, that’s still a conscious choice. I thought very true. I I thought you were going to say, they make a mistake and it doesn’t get caught and know that the great. And then they realize, Hey, I could do this on a regular basis. Forget the mistakes. So I’ve talked to a couple of, you know, big time fraudsters through some of my work with the association of Certified Front examiners. And a couple of them have absolutely explain just that, that they made a mistake. The mistake didn’t get caught, and they realized that a loophole existed and they took advantage. They waited like they’re wait a few months to see or they weighed a quarter. If they’re really smart. I’ve thought this through thiss tax thing is, I’m working on this with you So now they wait. They wait a good amount of time. If they’re smart, they’ll do it right away. You wait and nothing happens. One quarter of full quarter goes by a couple of board meetings. The the audit committee has met, and whatever. Whatever you think might be an obstacle. And nothing happened. Who? Okay, all right, so so a lot of what you’re saying, All of what you’re saying is is the, uh, the prophylactic. Uh, what involves another person? But suppose we have to suppose you have to. Bad actors collusion. Yeah, but that’s just means we have another. Okay. So we have different levels of weight or collusion a CZ we all know in throughout this country. Now, collusion is not a crime, but could Pearcey is we’ve learned that from Rudy Giuliani, So s o the crime would be conspiracy, but But you could have a couple of bad people, right? I mean, how how protected do you need to be? Um, you know, that’s going to be much more rare, because it’s some point somebody’s going to tell somebody’s going to break, so it’s not going to go on forever, so I will be honest collusion is really hard to uncover because you’ve got, you know, potentially two people uncovering or excuse me, two people working together to cover up something nefarious. So that’s really where we have to have that I am a big proponent of having those outside boardmember, especially those who don’t have access to the money or to the contracts of that sort of thing, to really be providing that oversight, that that has teeth, that we’re not just looking at financial statements that somebody’s prepared and knowing that that’s what you’re going to look at. So they make it look like anything that they want but that you are actually identifying what force documents. There’s a few of them here that are key that would help us uncover, whether it’s one one bad actor or to, um, you know, how can we in engender the bee work of usually it’s the board members to provide that oversignt okay. All right, So somebody outside the office, correct. And we’re not relying on the auditors, by the way, because the odd on ly for percent of fraud they’re found from a financial statement on it. Really? Alright, I hold that point we got to take another break. Save that. Save that one. Tell us can use more money. Don’t don’t get it The way I’m describing. Don’t don’t do The purpose of today’s show is to prevent fraud, not to encourage it, so don’t turn this around one. Eighty. All right. But if you do need a legitimate new revenue source legitimate now you get it from Tell us Get that long stream of passive revenue as cos you refer Process credit card transactions through teller dafs. Watch the video, then send those potential cos there to watch the same video. And it is that tony dot m a slash Tony Tello’s Let’s do a little live listener love which I can’t do can’t do city and state because we’re not live with pre recorded with Tiffany couch today. But the live love goes out. You know it, You hear me? Say it Live Love goes out to each of our live listeners and the podcast pleasantries. The vast majority of our audience over thirteen thousand people listening in the time shift pleasantries to you. I’m grateful that you’re with us. Thank you. Pleasantries. Alright, enough now. Okay, let’s go back to Tiffany Couch different. You were able to hear what I was saying right about. Did you hear what I was just saying about turning them, Turning this backwards and saying, Well, these are good ideas. I could do. I could make some money this way. All right. Well, yeah, it’s very true. I always have to be very careful because And I realize I absolutely realized that when I teach people how to prevent fraud, I am by default. Potentially, there are some bad actors in the audience. I hope not. But we have to assume that there could be We have better actors were listening. I’m sure we have thirteen thousand. Way. Definitely. We definitely have. Bad actors could develop, just got laid off. And I can’t make my Morgan. Oh, my gosh. Coach him to raise your hand right now. Put castles or are you out there? Call in right now. And you are here because we know you’re out there. Okay. True. Alright. We have we have some maybe, like one half of one percent. Would you say I Well, I think at least ten percent. Yeah. Ten. Thirty for-profit baizman bad listeners. Oh, my God. All right. I want you people to stop listening. If you’re the bad act, if you’re if you’re one of the one hundred thirty stoploss sinning. All right, now we’re safe now. The ten percent is no longer Listen, I think you have a great Ani, and tonight your numbers are way lower. Well, I’d like to think so, but we you know, we represent a cross section, but now we’re safe because the bad actors, I just admonished them. They’re not listening. And they’re not here anymore, and they’re not. Listen, So the audience size just strength by ten percent. Thirteen ten percent. That’s thirteen hundred. No, wait. Come back, Come back! No. Forget what I said. I hope they didn’t listen to me. Nobody listens to me. Nobody listens to this show. Nobody listens to me. So don’t worry about that. No, I’m sure they didn’t leave ten percent. That’s thirteen hundred, not one hundred thirty. But see, this is why I’m not a forensic accountant. One hundred thirty one percent. You should have caught me on that fifteen hundred. I don’t want to go down to eleven thousand seven hundred. Listeners know I don’t either. I think we were gonna bump you up to twenty as a result of it, because everybody’s gonna say, Want to say what? Right? I can make a lot of money. Listen to the show. Yeah. No, no, no, no. I know. All right, but bad actors stay with us. Do not unsubscribes keep listening. Okay. Um, all right. So where the heck are we? We’re talking on it. Oh, I asked you about multiple multiple people and and and you said only four percent of, uh, crimes. Fraud is found by an audit correct on ly auditors. Buy-in If we look at the statistics in terms of how fraud gets uncovered, the most common way is by a whistle blower tip. Somebody see something and says something about forty percent of all frauds or uncovered that way with the lowest right right around the lowest. About four percent. It’s actually like three point six or eight percent of frauds being uncovered by a financial statement. Bought it. Because a financial statement on it is not designed to uncover fraud. It’s there to make sure that the financial statements are reasonably stated reasonably. And it’s a fair and accurate assessment of right before noon, and they’re looking at number one there, looking at materiality. So they’re looking at transactions that are other hyre level on. And we all know are we all should know that fraud happening, usually at a lower level. Number two. The auditors are taking a random sample, so they’re not quote. Looking at everything is a common misconception that the auditors air looking and everything, and then I always say, the auditors air are wearing the Scarlet Letter A under their blazers. A’s for auditor, of course, because just like a non-profit, auditors tend to be actually contrary to popular belief, Really nice people who go around thinking that, you know, I’m a nice guy and I’m a trustworthy guy. The people I’m dealing with it at the non-profit er are people I can trust. And so they’re going to be just human nature, more likely to believe what somebody tells them rather than go get that stand of evidence they need. And so, you know, it just becomes this this unfortunate misconception that, you know, auditors, we’re looking at everything. And if there was fraud, they would find it when in reality, it’s the honor system. So I don’t want those folks out there saying Oh, well, number one, we have great employees That could never happen to me. And oh, by the way, we have a clean audit every year, which means there must be no fraud. The Dow non-profit I’m dealing with where where It was all on the front page of the bank statement and went on for six years. Clean on it every year? Yes. Lots of years. Okay. You say stop. You say substantiative. I say substantive. Is that really a West Coast? Could be. I just went to law school in Philadelphia. Uh, maybe that’s I don’t know, but substantively, I would’ve said substantive. I almost didn’t. I don’t look up the word you said substantiate. What? Where does that? But I assisted out. Forensics did. Out. Okay, There you go. All right. So what are some things that we should be looking for? Let’s move to that with red flags with you. Will you explain some, But But let’s go into Should we do that? Let’s do a couple of red flags, and then we and then we got a couple of the ones that are just the most comic the most common. The one that I hear over and over and over and over again. Tiffany, did you see? You should have seen what she warned us. Tow work everyday. Or you should have seen where they took their vacations. Or you should have seen the car she was driving. I’ll never forget. It was It was a non-profit. Um, I just can’t I did what they did, but they they provided a really wonderful service to our community. And I caught this woman stealing a lot of money. And this was one of those cases where I interviewed her. She got red, she literally turned purple and she and left. She ran out of the interview room, grabbed her purse on her way out. And me and the was one of the people that were very key in the organization. We and they were very. They were highly trained professional before they retired and became a non-profit volunteer. Or really, they were getting paid. You were. You were. You were volunteering for this organization. I can’t remember. I think I probably wass or, you know, they they had hired me for for a very small amount. And so we We stood there like with our mouths gape as she ran out and got into her brand new Lexus. And I mean ah, brand new, beautiful Lexus. You would if it was just gorgeous car. And this guy says, Do you see what she’s driving? And I said, Yeah, we should mark that down. Did you tell me she only works part time and that she’s a single mom? Yes, she works part time. She’s a single mother. She has three children at home who are teenagers. We all know how expensive teenagers are. And he said, Look at that car out there and it was just old Toyota, you know, probably one hundred thousand miles on it, he goes, You see that car out there and I said yes and he goes, That’s in my car. And so it’s just an example that people will observe that the persons lifestyle doesn’t make sense, especially when we know what we’re paying them, and especially what we if we know what their circumstances are at home or what their spouse makes or something like that. It is a huge red flag, and people are often too embarrassed or two. You know, they don’t even know how to deal with it. And I want everybody to be able to ask questions about how come that person has that. And do they have access to our money? And can that lead you to, you know, look at some things that need to be looked at? This is Tiffany This way. This is the number one red flag. The number of people want people’s lifestyle just doesn’t. But they’re very doesn’t fit there. It does not fit their what everybody knows about either what they make or just there. You said no, right? We kind of know it. I know. You know, if people are have a spouse or significant other and what that person does or if there’s a single mom or they’re going through a divorce like we know when we work with people every day, kind of what’s going on in their life. I got you. Okay. Okay. A big red flag. Number two, if they will know when. This is when we have the one bookkeeper with all of the control or the one treasurer with all over the control, and they will not give you basic financials on a timely in a timely manner. It is the year twenty nineteen we should, with a press of a button, be ableto print a financial statement, get online and get a bank statement, get online and get a credit card statement in any sort of delay in giving you basic financial information, especially if it’s coupled with How dare you question my integrity? Or that should just be a huge red flag and should not be tolerated. Okay, like, eighteenth month case that you were talking. I say, you know, three days. I mean, it should be, like, ten, ten or fifteen minutes. Really? Shit. All right, we gotta take our last break. Okay? Let’s do it. Text to give. Can you use more money? Don’t do it. The way I talked about with Teller this, please. For God’s sake, do not turn this thing on its head. I’ll never be. I’ll never forgive myself if we lose more than ten percent of the audience from more than ten percent of the audience goes south. Ten percent. I could live with thirteen hundred. I guess, uh, I guess we got to write them off. Okay. Um, legitimate revenue source here’s another way. Mobile giving. I can learn about it with text. Gives five part email many course. You’re only five emails away from raising money legitimately through mobile e-giving Easy, many course to start it. Text NPR to four, four, four, nine, nine nine. Okay, Tiffany, we still got several more minutes too. And if you and that’s a really interesting red flag, OK, the first one especially, but I just got the second one to the delay. You should be ableto way. Should be able to provide documentation within a couple minutes. Really, really fast for. Okay. Um, now, there’s one incongruity I got. I can’t I can’t let this go. You said that the people don’t take vacations because they have to have control over things so they don’t. They won’t go on vacation. But then you said they take lavish vacations. It’s very true. So you’re very right. The one of the big red flags is first oneto work last. When they leave, they don’t take vacation. If they’re afraid that, you know, while they’re gone, something could happen. They won’t take a vacation than okay. You’re still going to see lifestyle issues like I’m dealing with a woman who didn’t take a vacation in ten years. But she warned brand new clothes every day, shopped all the time, had beautiful things. And it didn’t make sense with making twelve dollars an hour. Alright, so other so. But vacations for somebody who does take vacations and usually will happen is there’s so efficient, so wonderful They’ll button up their desk and they’ll leave and nobody will touch it, right? Because they’re the trust of book he burned. We could go a week or so without the bookkeeper. Then you might see that they do take a vacation, but they’re never gonna have any cross training or let anybody touch any of them the money or the book or the financial. All right, all right. We gotta move. Teo, what to do when you when you do discover something on now, is something that we talked about earlier. You said questioning whether you should even go forward. Does that? Does that mean questioning whether you should even investigate? Well, here’s the best. The non-profit in the nonprofit world. We have this reputational risk. If somebody finds out that I’m the victim of a fraud, they’re never going to doe donate their money here. And so these boards are dealing with this scarcity issue in this fear. And when I was trying to explain it, the beginning is, I understand the fear and I I understand the reputational risk. But I want you guys to understand that that is not necessarily going to be what happens to you. Because on the flip side, when you take care of business, when you say this doesn’t happen on our watch, when you go back to your by-laws and realise that your by-laws actually say that you have to investigate, I have to protect your assets, then people actually want that right. People want the board or the executive director’s they want you guys taking care of business. And so number one that’s important. And number two guess what everybody else is looking at in the organization. Oh, I could steal. And then I get away with it. Great. I’m going to steal, too. Do we want to send that message, or do we want to send the message? Hey, lists and not on our watch. And here’s what’s goingto happen. We’re going to call the police were going to call our insurance company. Um, you know, this is going to be a reputational risk for the perpetrator and we as the border going to take care of business and not only make sure it never happens again, but send the message to our community and to our organisation. This is not acceptable. So I just want to make sure that everybody understands that I understand that reputational risk. I understand the fear, but usually the opposite is what happens. Okay. I see. All right, um, and your advice for what to do when it’s first uncovered. I was surprised that the first thing you do you that this wasn’t the first thing you said call the police. And then and then, In fact, later, you suggest maybe you shouldn’t call the police. Yeah, so actually, I don’t recommend calling the police right away. And here’s why what you can You can get a You can get a police number, but the police in most jurisdictions are not going to investigate a white-collar crime because white-collar crime is paper intensive. It’s time intensive, and they don’t. I usually have the resources to do that. And so what I recommend is that they either call a forensic accountant or they use their resource is in house under the under sort of the supervision of a forensic accountant to put their case together for the police. Because then it’s going to be much more likely that the police are going to investigate because you’re handing it over to the police. Why, I always say with a pretty pink bow on top, I actually asked for two things. If somebody calls me Number one, do you have, Ah, employment law attorney? Do we call an attorney? Let’s just make sure you’re doing everything right in regards to that person’s employment and been number two. Do you have employees? Dishonesty? Insurance? I please. Everybody out there. When you get off of this podcast, make sure you have at least six figures of employees. Dishonest. E. I haven’t heard of that one. Employees decided it’s going to probably only cost a few hundred dollars a year for a premium, but the average lost to a non-profit for a fraud scheme is ninety thousand dollars. That’s average on, and I am eats usually much more in my experience, and so I want to make sure you have six figures of employees dishonestly insurance. So actually, the second call, I’m asking you to make it to your insurance broker to figure out what your coverage is. Our because not only is probably going to help you recoup your money from the insurance company, it may or may not pay for my feet. Okay, okay. We have to leave it there. OK, I’m gonna do it. I’m I’m going to ask Tiffany if she can spend five minutes with me because we’re going to shoot an insider video because there’s mme. Or to talk about what to do when you discover it. So this is why you need to be an insider. And hopefully we’re going to get this with with different Tiffany. Thank you very much. You will find her. The company is at acuity forensics dot com and she is at the Tiffany couch. Tiffany, thank you again. Thank you so much, Tony. My pleasure. Next week, Jane Takagi returns with diversity in HK Clu, jh in and governance. If you missed any part of today’s show, I beseech you, find it on tony martignetti dot com. We’re sponsored by pursuant online tools for small and midsize non-profits data driven and technology enabled. Tony dahna slash Pursuing Capital P by Wagner. CPS Guiding you Beyond the numbers regular cps dot com by Telus Credit card and Payment Processing your passive revenue stream Legitimate Tony dahna slash tony Tell us, and by text to give mobile donations made easy. Another legitimate revenue stream Text NPR to four four four nine nine nine ah. Creative producers Climb Meyerhoff. Sam Liebowitz is the line producer. The show’s Social media is by Susan Chavez. Mark Silverman is our Web guy and this music is by Scott Stein of Brooklyn, New York You with me next week for Non-profit radio Big non-profit ideas for the other ninety five percent. I still think I still think it’s substance to go out and be great hyre. You’re listening to the talking alternate network. You’re listening to the talking alternative network. Are you stuck in a rut? Negative thoughts, feelings and conversations got you down. Hi, I’m nor in Sumpter potentially ater. Tune in every Tuesday at nine to ten p. M. Eastern time and listen for new ideas on my show Yawned Potential live life Your way on talk radio dot n Y c. Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested? Simply email at info at talking alternative dot com. If do you like comic books and movies? Howbout TV and pop culture. Then you’ve come to the right place. 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And on my show, that conscious consultant, our awakening humanity. We will touch upon all these topics and more Listen, live at our new time on Thursdays at twelve Noon Eastern time. That’s the conscious consultant, Our Awakening Humanity. Thursday’s twelve noon on talk radio dot N. Y. C. You’re listening to the talking alternative network. Hyre.

Nonprofit Radio for February 1, 2019: Successful Run/Walks & #19NTC

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Emily Parks: Successful Run/Walks
Emily Parks melds her productivity consulting with her experience in run/walks to give you her best tips that will make your sporting events winners. She’s founder of Organize for Success.




Amy Sample Ward

Amy Sample Ward:#19NTC
The 2019 Nonprofit Technology Conference is March 13-15 in Portland, OR. Amy Sample Ward, our social media contributor, CEO of NTEN and a Portlander, shares why you need to be there. Hint: You’re reading this. You use technology.



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Hello and welcome to Tony Martignetti non-profit radio Big non-profit ideas for the other ninety five percent. I’m your aptly named host. We have a listener of the week, Molly Sullivan at Fordham University here in New York. She was sharing the show with her colleagues and accidentally sent it to me. We love listener sharing. So thank you very much, Molly, for doing that, even if you have to share with the host. I love sharing. So share with me all the time, but thank you for trying to get it out to your colleagues. Hope you hope you got that Taken care of. Thanks for sharing Molly. And congratulations on being our Listener of the week. I’m glad you’re with me. I’d be hit with forma cation if you made my skin crawl with the idea that you missed today’s show. Successful Run Walks Emily Parks, Melcher Productivity Consulting with run walks to give you her best tips that will make your sporting events winners. She’s founder of Organized for Success and nineteen NTC twenty nineteen Non-profit Technology conference is March thirteen to fifteen in Portland, Oregon. I’ll be there. Amy Sample Ward are social, media and technology contributor, CEO of N ten and a Portland ER, shares. Why you need to be there. Here’s a hint. You can hear this right now, so you’re use technology durney steak, too insider responsive by pursuant full service fund-raising data driven and technology enabled Tony dahna slash Pursuing, but Wagner CPS guiding you Beyond the numbers. Wagner cps dot com Bye. Tell us Attorney credit card processing into your passive revenue stream. Tony dahna slash Tony Tell us and by text to give mobile donations made easy text. NPR to four four four nine nine nine. Pleased to welcome Emily Parks to Non-profit radio, she’s an award winning productivity consultant who founded Organized for Success in two thousand seven, using tips using tips garnered from her years as a small business owner and productivity consultant. Emily has more than doubled income generated by the lunge Forward, five k run, walk and rally that she directs for the Lung Cancer Initiative of North Carolina. She’s at or GE the number four success, and her company is organized. The word for success dot biz. We’ll have to show Emily Parks thank you so much for having me today. It’s a pleasure to be joining you. Thanks. You calling in from Raleigh, North Carolina, Are you? Yes, I am. Okay. You know, my heart is in North Carolina often. Yeah, cause I own my own two homes there once. Ones like, only an hour away from you in Pinehurst. Yes. And as a beautiful town. Yeah, it is. It’s nice. There. Rallies. Lovely. I love Raleigh. Absolutely. A little bit of everything in rally. A lot of college students Do I like that? Yeah. So let’s talk about our successful run walks to get started. You like to see a comprehensive checklist? Well, my experience working with entrepreneur small business owners, non-profit managers, frontline employees, every human being has reinforced the research that our brains are meant for thinking whether that strategic or creative. But they’re not meant for remembering things. And so when we’re putting together any sort of an event, but particularly a charity, run or walk, there are so many things to be remembered, and I find that capturing those is a great way to make sure number one, nothing falls through the cracks, but also, we can actually a sign a deadline for each of the items in the checklist. We can make sure that it it flows more seamlessly from conception that to the event day, and that we’re able to actually check them off the list. But there’s definitely a sense of accomplishment and empowerment where you’re checking things off the list. Yeah, I was like that when I can scratch something off a list. But so So if I forget, uh, my wife’s birthday, I could just say My brain is not made for remembering. So layoff, Is that true? Well, there is this little thing called technology that can help you with reminders and things like that so we can use the tools around us. But yes, actually, when so numbers were first created, they were given four digits. Because all the psychological research shows that we’re not able within our brains to capture more than four things at a time. And you’ll notice when when children or adults go through I Q testing and they give you the items that you need to remember and then they do something else and they come back and they ask you for those items. They only ask you for three or four different things in that list. And that’s because our brains are just not meant for remembering those things. Okay, now, when I was in when I was in college, I took some psychology courses, and it was cognitive psychology. One of the things we learned. Maybe this is Maybe this is outdated now, because this was nineteen eighty, Something, um was that the brain could remember. It was it was seven plus or minus two chunks. Does this sound familiar to you, or it does So bizarre is that learning so on a chunk is not necessarily a digit. I mean, you could put if you were, If you trained yourself, you could put six or seven or eight digits in a chunk. And then you can remember seven plus or minus two chunks of somewhere between five and nine chunks, you know, but you have to train yourself. You can’t do that right out of the gate. That is that. Is that antiquated research that I just wasted people’s times listening to? No. But there is a caveat to that. There’s the emphasis on number one training yourself, but number two, using tools to connect those items together. So a lot of times you’ll hear people talking about a list of items or shopping list or something, and they create a story that ties the different items together. So you’re more inclined to remember closer to that seven to nine range, then the four to six range. If you’re doing something with your brain to make those words matter, or there’s numbers matter or they’re more meaningful. Yeah, okay. You got do some exercises with them or something. Yeah, part of the part of the final exam in that course, the Professor Red things off. And I think you know how to have pens down or something. Your hands up in the air or something. And then And then after he read off a series of whatever they were, you had to write down as many of them as you could remember. That was, uh that was interesting. Exam. All right, Durney. How’d you do on the exam? Oh, no. I’m more like seven. I’m more like one plus or minus two chunks. My, my So so I grasp on when you say our brains are not made for remembering, I grab onto that so that will sustain me for another ten or twelve years. Well, in another thing, not only that our brains are not meant for remembering, but they’re meant for thinking is also that our our brains don’t grass someday. So one of the other reasons that I like a checklist is because of those deadlines that I mentioned. If we have associative deadlines with our checklist items, then it’s not floating out there as a wish. It becomes a goal and something that we contain. Gia ble attain. I don’t know about you, Tony, but I have yet to dahna calendar that has some day on it. So when I say that I’ll get to that someday, it usually just keeps falling down the list further and further and never actually gets accomplished. And when you’re planning a walker run, that charity is depending on the action’s getting completed in a timely manner and deadlines pair nicely with that. I admire how, how deftly you segregate us back to the topic. We’re supposed to be talking about an off the topic that I digressed, too, which was a seven plus or minus two chunks in the psychology class and everything else. So that was very well done. We’ve got to take our first break pursuant their newest free E book, The Art of First Impressions. Do you need more donors? This resource is all about donor-centric guiding principles of ineffective acquisition strategy. Plus how to identify your unique value and use it to advantage, plus creative tips. It’s all about making an excellent first impression for Donorsearch acquisition. You’ll find this at Tony dahna slash pursuant Capital P for, please. Always for that listener landing page. Now, let’s go back to successful run walks. All right, Emily. Eso brava. Well done, Segway ing us back to the topic that you got tired of talking about That I made you digress to That was never tired of talking about psychology. But I do know that I want to be able to give your listeners as much value as we possibly can. Yes. And if you, uh, worthless host digressions as possible, that’s that’s the natural conclusion From what you just said. I understand their kayman value is always Well, it better be. I just got some value to this. Okay, so what’s our next step? You You tell me what you want to talk about after after having that critical checklist, How about teamwork? No, I don’t want that. I don’t like that one. Now go ahead. Of course, Steven, do it. Well, I the quotes that come to mind when I’m thinking of planning charity walks and runs are in love as faras. You know, if you want to go quickly, go by yourself. If you want to go for go with a group or together everyone achieves Mawr. I mean, there’s there’s countless Mantra tze with which a lead our organizational group. But having a committee might be the most important element for the success of both the event, the growth of the fund-raising and the overall mission driven element of any charity organization committee’s Okay, we don’t want a committee too big. I mean, of course, right? I mean, this is a run walk, so of course it can’t be handled by one person, so absolutely I’m not not debating that. But you get too much committee. Andi, you get more, get more committee. I don’t know stagnation. Then you do productivity out of a committee. Absolutely. You want to make sure that you have enough people in the room said that each of the necessary rolls is fulfilled. But you want to make sure that you don’t have so many that it slows down the decision making process or that anyone on the committee doesn’t feel like they’re truly contributing. People want to make an impact. People want to help your non-profits vision and mission come to fulfillment, but if they’re just filling up space and coming for a free meal, they’re going to feel less fulfilled in the process. So I find making sure that the committee includes a volunteer coordinator, a team captain, coordinator, an exhibitor coordinator or host for those vendors that will be at the event a media contacts and then particularly someone to oversee the food and beverage element of your event. Those air really integral roles that helped the committee divide and conquer on the necessary functionality but also empower all those team members. Because if you’ve got a planning team that has the the right people in the right roles, then everybody excels because they’re all ableto bring ideas and energy and their network for bigger and better results. I’m in Italian, so I gravitated to the food and beverage section. What if we’re thinking about doing a run walk you know, we don’t do these annually with planning one first. One. What kinds of what kinds of foods and beverages should you provide to your your runners and walkers? The answer to that, Tony actually depends on what type of event you’re trying to have. I find it. The charity event that I oversee for our Greensboro Lunge forward here in North Carolina is part of a run, Siri. So there are running events all throughout the year, and participants that do at least five of those in the Siri’s get X surprising. So been to many throughout the series, and there’s different feelings at different events throughout the year. Some of them really focus on making sure there’s enough doughnuts and bagels and sausage biscuits or bananas or oranges for free race snacking and then refueling as soon as you’re done with the rich. There are others like ours, where we do have those items beforehand, particularly the bagels, the doughnuts, the bananas, oranges. You know, those high energy fuelling foods. But we also partner with a local restaurant in brewery in the area to be ableto have brought and beer now talking. Now, now breathe here for everyone that participates in the five K is always an exciting draw for any runner. And I’ve decided that if you run a five K, you’ve earned your free beer afterward. Can I just show up in shorts and a T shirt and just crash and forget the five k part? And just just I’ll do the walk from my car to the beer stand. Well, how about you registers a participant to the five K, but she just sort of hide in the background during the running part, and then you get your beard the alright? Exactly. Yeah, right. Right. I mean, you still get the teacher about trying to skirt the system, but I don’t want to cheat the charity, so I mean, I’ll donate, you know, I’ll donate to the charity too, but you’re in Brant’s. That xero okay. So a little some comfort food for afterwards, if But you know. But I hear you too. And you know, it depends on what part of the country you’re in. It depends on what your mission is. Beer and brats may not work for the American Heart Association. Well, the beer could mean that that alcohol is hard healthy too, in moderation I don’t know about. Maybe they read washing. Yeah, Yeah or yeah. That’s a myth, though. You know what? That’s the red wine producers all, however all alcohol? Yes. All alcohol again in moderation. The two ounces to three ounces or two to four ounces a day or something. Has the has the heart healthy benefits. But the red wine industry jumped on that when it first came out and said, You know, red wine is the is the source. You get the same heart healthy benefits from white wine or other other alcohol spirits. Trust me. Just you have to just trust me on that. That’s great. That marked the price of admission. Jellicle, my limoncello Limoncello, not lemon Jell O, please, Limoncello. What else do I like? Bailey’s? Yes. You get the get the advantage from all those different alcohol types. Not on ly red wine. OK, another worthless host aggression. I’m sorry. I don’t know why you come on the show. I would if I were you. I’d hang up because the hostess who keeps dragging you into places there only I think the lesson about alcohol. That’s a pretty good lesson learned All right. It’s true. Um, especially skillsets wear Red day today. Always today. Where? A day for what? Yeah, for the American heart is American heart miss that one. All right. Okay. Uh, while I’m in New York somewhere and gray and black, that’s that’s That’s the de rigueur colors here. All right, So what’s next? We gotta have some captains coordinators on the committee, right? Absolutely. So, talking about this, members of the committee that touched on the volunteer coordinator was the team captain coordinator. And I find that that team captain coordinator is an integral part for the growth of any run wall. Because if you’re using your committee and your media contacts and your email messages that go out your social media marketing to touch on each individual directly from the organization, you’re not gonna have the breadth and depth of reach that if you have a team captain coordinator who is the point person for energizing all of your team captains, then it gives the team captains the fuel to go out and work with their network and make those personal place to grow their network. And thereby you have this whole army of individuals that are out getting people excited and energized and signed up and making donations and asking their friends and family and neighbors and colleagues to come and join them. Research shows that we need to hear about something at least five to seven times before we want to learn about it. So if you’ve got your marketing messages going out, but then you also have Team Captain’s asking for help e-giving personal invites to their contacts. Then you reach that five to seven threshold faster, and you get more people to go to the website, learn more about the event and sign up, make known ations and truly take action. Okay. And then, of course, there’s technology that can help us to. It’s enlarge our network as well. Absolutely. I’m a firm believer that a combination of message sitting so email, marketing, multiple platforms of social media if you if you were non-profit, is the size of a mid having a text messaging element, that’s a huge way to get people while they’re on the go. You can also make sure that you’ve got calls going out. Our team captain coordinator does a great job to make calls to the team captains and then the team captains. Often Tom’s will call people on there on their teens, so it’s sort of that domino effect and also another coordinators that we touched on earlier. The volunteer coordinator and Exhibitor Coordinator. Um, you could also have a sponsorship coordinator, but those air all people to get other organisations involved. So your sponsor coordinator is getting people to donate money as sponsors. Your exhibitor Coordinator is getting organizations, businesses, community partners, tohave table tops at the event. And your volunteer coordinator is working with Universities High School’s key club, all different types of volunteer outlet to get more people there on the premises. Most events I’ve seen need anywhere from one hundred two hundred volunteers for a walker run. And you want to make sure that you have those bodies so that things run seamlessly throughout? Okay, wait. If you’re talking a minimum of one hundred volunteers, that’s a that’s a huge event. Yes. You know, you’re talking about So what size hominy, run runners. Walkers? Do you have just wait? We average between five hundred eight hundred participants, but we have a cz many as twelve hundred event. Okay. Okay. One factor we want to make sure we consider again. I imagine this is most valuable for people who haven’t done this much or at all. We need to make provisions for the folks who aren’t able to run or walk, but they’re going. They’re going to participate in a wheelchair or, ah, bike. So it’s one of the I don’t know what those bikes are called, but they’re they’re not your average bike, but you know, people who want to participate or need to participate, other than running and walking two, two elements to that number one, every walk run is responsible for partnering with the city in which they host their event to make sure that there’s adequate police coverage. One of the main functionalities of those police officers is to make sure that whenever that walk run participant goes through an intersection there protected from oncoming traffic. And so part of that is, Is your course flat? Or are you educating potential participants about where the hills are so that they can plan accordingly? Part of it is making sure that the police are aware when there are participants that needs special consideration, like those in a wheelchair or those that may be walking with a walker or things like that. We have also partnered with local organizations that they have runners that put some of our lung cancer survivors into these. They’re there kind of like they’re like, adult stroller type things. But they have three wheels and then the two handles on the back so that the runners can push the survivors that are unable to make it through the five k or the one k distance so that they’re able to participate in the festivities, right? Sure. Okay. Okay. Very good. And but making sure also, one of the most important things to add to your checklist as you are somebody doing a walker run is to make sure that you have first aid coverage. And for us, that has been a an organization with city where they have first aid medical medic who are on the bicycle. But it depends on where you are located and what resources are available in your city or town. But make sure that you’ve got first aid covers. Okay? Excellent admonition. Thank you. And then. So if we have this overall logistical checklist, there’s got to be sub checklists for probably each of these committees, or write each of these discreet activities were talking about. They need their own checklist with timeline and deadline absolutely going back to that part about needing to hear about something thought to seven times before acting on it. A checklist for marketing messaging that incorporates multiple different emails, multiple different social media campaigns, multiple different mentions that other events that people might be coming tio or calendar listings and things like that is huge. So a checklist for your marketing efforts is important that could in-kind clued media coverage and a timeline for how to reach out to media people. But then also a separate checklist for volunteer recruitment is huge. That volunteer coordinator needs to know where they should be sharing information and with whom. At what day. There’s not a someday on the calendar, so making sure that their specific deadlines for each step in it is huge. The exhibitor coordinator needs to know at what intervals to reach out to sponsors to see if they’re going to exhibit two. Solicit details about who needs electricity or who’s going to be bringing a ten by ten ten things like that. So the overall checklist being broken down into subjects list makes it great to delegate and have teamwork and everybody carrying a part of the load. But Mohr ever make sure that everybody is working and tamed them together so that your checklist makes sense working? Congrats, Emily. What’s your plan for crummy weather? Oh, I wish I could just stick a biodome up over the area where we’d have our event because, unfortunately, whether it’s the number one thing you cannot control and our events do happen, rain or shine. We have had some really chilly mornings because the greens for lunch forward happens in November because that’s Lung Cancer Awareness Month. But also because Veterans Day falls in November and military veterans are impacted by lung cancer a significantly higher rate. So our weather plan is threefold. Number one. We do an amazing goodie bag for each participant that has things like an extra pair of socks. Gloves that have, like the TEC tips on, Um, um, we give out to bargains are Beanies, I guess, is the new name for them. That people can wear to cover their ears in their heads. So number one is the Good East to acquit people for the weather. Number two is we do have the contingency plan that if there is a tornado coming through or lightning strikes or things like that, would you cancel the event in that place? But the third is to just educate people from the get go that our event happens. Rain or shine. OK, thank you very much. Very welcome. That was a wonderful question. I appreciate you touched tonight. Only took me twenty five minutes to achieve one. Thank you. Now all of the questions are great, that one, especially because people don’t necessarily think about the weather being something they can’t control. Your looking on your checklist, that all these great things that you can control and unfortunately, we don’t have a magic wand away just and say, Oh, we need a bright, sunny day with seventy some degree temperatures outside. Well, you’re in North Carolina, so you have a better shot at that. And lots of other parts of the country That is very well, remember, it’s a wonderful weather and November you have a better shot of that, then Lots of other places. Okay, way. Got a few minutes left, like, three minutes or so. Left. Um, well, how how early do you like to start the planning for this? We often times start as a committee with a debrief of the prior year’s event the week or so after that prior year’s event. And because our event is in November, we will do the debriefing in December in January. And then we actually start hitting the ground hard and February with making sure location is secured that our race route is is confirmed and certified that we coordinate with the city we coordinate with the police. So we started that the past couple of weeks. In January. We will hit the ground running through February, and then our committee will start having regular meetings in Mark and we start meeting every other month with people doing functionality in between those meetings on their own. And then starting in the summer, we’ll meet every month. But our with the event being in November, we make sure that the website launch is no less than six months before the event. Okay, the registration went okay. Excellent. All right. So really, you’re ITT’s a year round deal, all right? Absolutely. Family. We just have a minute left, which I need to hold you too. So what do you want to wrap up with in a minute? Make sure that you, as a leader for your event as well as everybody on your committee, understands that everybody is human and we can do the best we can. But schedules are going to change. Problems are going to arrive. There’s going to be fires to put out. So cut yourself some slack, incorporate self care and asked for help because teamwork will make everybody so much more successful. All right, That’s excellent rap, Emily. Thank you very much. Thank you. Toni. This fabulous. My pleasure. You’re right. You are fabulous. Emily Parks. She’s at Organ. The number four success and her company is organized for success. That’s the word for dot biz. Thank you again, Emily. Thank you, Tennessee. This was a pleasure. Let’s take a break. Well, your C P s. Here’s a block post for you. The differences between your nine ninety and your financial statements. Have you ever looked at these two things and seen the same word description, but there’s two different numbers, and it seems like they ought to match, especially if the same person, same companies doing the two things. But there are reasons why they don’t that and other things. Simple explanations there covered in this In this post, you goto wagner cps dot com Click Resource is then blogged. Now, Tony steak, too. Have you become a non-profit radio insider? Yes, he’s talking about it again. Oh, my God. Because that’s where you’re going to get the special access now special access to the private videos that I’m doing with guests Thiss Week with Emily. Since she’s a productivity consultant, we’re goingto do something, as as these videos always are that we did not talk about on the show. It’s not just we got a short regurgitation of what you just listen to on the show. What’s the point of that? So we’re going to talk about a productivity tip using the Eisenhower matrix, Emily and I. So that’s one example. But there’s there’s Ah, probably got six of these or so in the can that haven’t been released yet, but it’s going to be all part of part of a they will all be part of a private playlist and you get access to the playlist. But being a non-profit radio insider, how do you do that? You go to tony martignetti dot com and you click the insider alerts button. It’s so damn simple. It’s just name and email, some other podcast. It would probably charge you, but I don’t and I’m not going to. It’s not like I’m putting you on a list that you believe you’re going to get. You’re gonna get charged. I just wanted to be an insider. That’s how you get it. Okay, So you started twenty martignetti dot com. What a surprise. Let’s bring in AA step award. She’s been listening in, and, uh, she’s our social media and technology contributor. What do you know about that? She’s also the CEO. Event ten. How about that? NON-PROFIT technology? I’m sorry. Uh, well, the Non-profit technology network she’ll admonish me. Her most recent co authored book is Social Change. Anytime, everywhere about online multi-channel engagement. She’s that Amy Sample, ward dot or GE. And at Amy R. S. Ward. Welcome back, Amy. Simple word. Hi. Thank you for having me back. Actually, just as I was waiting my turn in the digital Q. Here I was looking twenty nineteen, a brand new year calling in non-profit radio. And then I was like, Wait a second. How long have I been doing this? And I just checked my email and it six and a half years. Is that, like a real thing? Absolutely. Just gave me a chill. Literally. I have a physical chill. Give me goose bumps. Yeah, because the first show you were on, we used to talk about this on the anniversary shows, but happy Toa. You know, not that that’s the only time. But so this is how I know the first show you were on was the one hundredth show. And yes, that’s what I remember that, you know, there’s searching through your Gmail can be a little difficult. So I just Tony hundreds show because I knew that the first one and yeah, that was in July of twenty twelve. That’s right. July is every every July is a new fifty new fifty more shows. Fifty show milestone and live twenty twelve. Yeah, and we’re at show four hundred. This is four hundred twenty seven or six or eight or somewhere around there. So that’s three hundred and twenty some shows and fifty shows a year would be six, seven, six years and a little less than half. You’re absolutely right. Yeah. Yeah. How do we possibly have things? They still talk about you. Uh, well, you make that you make that you make that determination on, then I routinely veto them, and then you make another determined. You probably have. Come on. So true. Yeah. You probably have come up with more. Like probably like seven hundred topics. Three hundred fifty. Some shows you’ve been on. Well, of course, you have been on every week either, but But But it has been that long. It has been that many years, you know, because you know, we get along great eye. I think you don’t have to say anything if you don’t want to. Wei have a strong enough relationship that I could say you can remain silent you on the show and it’s fine. You can remain silent when I say we have a good relationship. E-giving all right. So are you calling in from the End ten office? Yes, I’m calling in from antenna H Q, where we are quite literally surrounded by boxes as we have one last week where you know different different swag, different supplies, all the you know, physical things that make the conference happen are being sent to the office and then they get all rounded up and take take to the convention center in, like, one giant truck. So right now it’s the final week of the boxes like Back-up around us. I see Right? And, of course, we’re going to talk about nineteen ntcdinosaur twenty nineteen non-profit technology conference now. In years past, when this has not been in Portland, where your physical headquarters is, would those things just have been shipped to the hotel. And so that would should save staff a lot of a lot of labor fame. It’s here in pieces because a lot of it, you know, I mean, we are somewhat conscious of the carbon footprint we’re creating by putting on a conference. So as much as we can, we use your two year so a lot of it here in our building storage and then, you know, we bring it out in package. What we need to take for that year by the stuff that we need to buy, and then it normally gets put on him one or two palace and shipped to conventions come. But since we’re in the same town, that’s not like a thing we can’t have should become falik ties the boxes and literally just drive them across the river, you know, five minutes away. But we also can’t just take it. And, you know, like behind the scenes reality of big conference planning is that convention centers and decorators have all these rules about when you can access the pre event storage when you can access, loading, dock all of that stuff and that you’re charged every time it does get access. So instead of Ah, shipper, that’s going to put it on a pallet, you know, on some big truck and go across the country and said, We have a moving company coming to move these things. And that was quite an interesting process of trying to talk to movers. And we’re like, Well, no, we’re not moving offices, but you do need to pick it up from an office. We’re still going to work here. It’s just other stuff you’re picking up, so Yeah. Okay. That’s s o. I liked the behind the scenes stuff. Um, yeah. So you said Big conference. It’s always over two thousand. You have. Ah, you have a goal for the number of its India. We have a map Wey have, like, the amount of people that can sit in chairs. So we’re currently on track to sell out at our cap of twenty. Three hundred twenty hundred. You thinkyou? Yes. You think you’ll sell out twenty three hundred? Okay. Yeah. I mean, we have we call it a calculator, but essentially, it’s all of the week by week registration data from the last, like, ten years, and it just charts it in. So every week we put in how many registrations we do have. And it calculates out what we’re on track. Tio hit. If we continue the pattern of the previous data at Tio hit our cap of twenty three hundred a head of the conference, which means we’ll have tto, you know, hang up the closed sign on registration at some point. Yeah. Turn people away. All right. So get in. So then now place to go. Of course. Is in ten dot or GE. It’s right on the right On the home page. Big band. Is there a banner across the top? Yes. Big dahna krauz stop you. And ten dot or ge. Um Okay, So what? What are what are we signing up for? What we’re getting into if we when we sign up. I’m glad you asked. You’re getting you’re signing up for all kinds of things. There is. This is my very weak attempt creating a bridge to Emily Segment. There are some community members who already organized some morning runs, and one of the lunches has a guided walk by Beth Kantor. So the NTC, then I’ll have a technology conference ISS filled with all kinds of things that I think folks expect at any conference. They’re going to tow learn, but it’s also filled with things that I think community members often don’t expect to be in a conference. So on the first hand, there’s over one hundred eighty sessions this year so that, you know, three hundred some speakers and just lots and lots of opportunities to go learn from other practitioners what they want to dio on our conference has we label sessions are in our kind of way of thinking. We’re more like categorizing them or tagging them into the five kind of categories of an organization. So program fund-raising marketing, communications it and leadership. But they don’t act as like tracks or, you know, some conferences. You sign up and you’re you have a certain job title and those of the sessions you have to go to. That’s not how it is. I can’t see anybody can go to any session, but we use those labels because since then, DCS all about technology, there could be two sessions happening at the same time, about data or about maps or whatever. But if you see that one of them is tagged as a communication session and one is tagged as a night session, it’s easier to say, Oh, well, I couldn’t see the difference between these one of these is maybe going to be more technical, and one of these is going to be about, you know, external community communications. Um, and in that same way, there are people attending all those sessions, people speaking those sessions who are from every different kind of job type, every different kind of, you know, organizational mission, big, big, huge enterprise size organizations and really small one person organizations. So wherever you are at in that world, however, many staff are on your team or what mission your organization has there will likely be someone else has that matches your reality that you could find at the conference and share and learn with them. Have you ever gotten to go to many sessions, Tony? Because you’re always also creating content. I thank you, and we’re going to talk about what I’m gonna be doing there, but no, I’ve I’ve never been. I’m proud of this. It’s just the way, because I’m on the exhibit floor capturing fantastic interviews from your speakers. I have never been to an NTC session. Although I’ve been to This will be my fourth and T C. Hold that, though. We gotta We gotta take a break. Please tell us. Can you use more money? Do you need a new revenue source Get a long stream of passive revenue? When cos you refer process their credit card transactions through Tello’s, watch the video, then you send the potential companies to watch. And of course, there’s also applies for your own credit card transactions as well. And you will get fifty percent of the fee that Tello’s earns for each transaction. Not the prophet. Did I say profit? No, I did not. Fifty percent of the fee for each transaction goes to you from the referrals you make to tell us that video you will find at the landing page for listeners at tony dot m a slash Tony Tello’s All right, you gotta do the live listener love on DH. It’s going out. It’s going out. Tio, New York, New York, Brooklyn, New York. Thank you. Brooklyn and New York for Brooklyn and Manhattan being with us. Uh, let’s go. Let’s go west Phoenix, Arizona and Tampa, Florida. Well, that’s coming back east, of course. Um, and then let’s go abroad. We got We got two nations where we cannot tell the city and they’re very disparate. One is Columbia, and one is Russia. So I’m sorry I cannot dahna shout you out by city, but the live love goes naturally. It just goes, it goes to the whole country generally. And then you got the targeted and the specific and the attribution yl love directly to those listeners. And then we also got sent to Domingo in the Dominican Republic. Dominican Republic. We don’t see you too often, so thank you. Thanks for being with us. Live Love to you as well. Yes. And the podcast pleasantries. Thank you very much. But I’m not finished quite yet because I have to send the podcast pleasantries. Amy, you know that That’s the that’s the vast majority of our audience thie over thirteen thousand people who listen, whatever device, whatever time whenever it fits into their life could be Could be the next couple days. Could be many weeks or even a couple of months sometimes based on the stats, and I see the loud the downloads continue. We easily weeks after and sometimes months after an episode, so That means podcast pleasantries. Tow our podcast listening audience. Now, Amy Sample Ward. Thank you for your indulgence there. Um, yeah. So non-profit radio is partnering with and is sponsored by You don’t mind if I do a lot nastad out on my own ship. Well, y you know what I’m doing Asking you? Yeah, Come on. Stony martignetti Non-profit. When did I get so polite? What is this transformation? Yeah, of course. I’m gonna be doing a video and saying more about this as we get closer. Teo Ntcdinosaur Tch is March thirteenth to fifteenth. Um, we’re sponsored by ActBlue at at the NTC Act Blue and Non-profit Radio. We’re gonna be sharing a booth with an oversized booth a ten by twenty. So come and see us. ActBlue will be there and they are the non-profit radio sponsors. As I’m capturing at least twenty five, hopefully as many as thirty interviews for later broadcast on the show. All speakers from Ntcdinosaur as people come off or sometimes before they do their session, they come and see us in the booth. And we recorded very cool interview all about using technology to make your work easier so that you can focus more on your mission and less on the the tribulations of technology. This is ntcdinosaur and ten and ntc. That’s anti tech tribulations. That could be our new catchphrase. Yeah, I wouldn’t. I wouldn’t use that. I don’t think it’s for just that. They both start with T, but they don’t have the same sound. So it’s not an alliteration. It’s just two teams that don’t. So don’t don’t use that. In fact, let’s let’s talk about something that’s Ah, I thought you were going to admonish me for even even set it up so you could admonish me. So End ten is no longer the non-profit technology network. Right? Okay. Eso you’ve got You’re going the way of the American Automobile Association, the National Abortion Rights Action League, Thie, American Association of Retired Persons. All these organization that just want to be known by letters. What? Why do you do that? So we’ve always been known by letters. We’ve always been in your right hand, but I’ve always been allowed to say and ten we allowed Or we kept the Non-profit technology network a piece of it. Not that we use that ourselves, but that it was still there if you went to the website or, you know, use the logo or whatever, because people have this very strong expectation that they should get to know what the letters. I mean, you know that the letters have to be an acronym and that they need to know that I’m afraid I’m one of the one. Ultimately, even though we were saying the word stood for non-profit technology network, that wasn’t even what they stood for anyway, are actual legal name is Non-profit Technology Enterprise Network. What is Enterprised? Clearly has an organization. This wasn’t just me. You know, this is many years even more. I was here that e I did not mean anything. It’s not being used. So we just got to a place where we said, Why do we have to focus on Non-profit technology network? Which, if you didn’t know if you weren’t part of the community, just heard those three words. What do those three words means? They don’t really mean anything, right? Like they’re still not very descriptive. Um, so if the whole long words aren’t descriptive, let’s just stick with the name we already used. It’s maybe not descriptive, but neither is the long words. So let’s just go with an ten. Have that be our name and move on. Not have to spend all of this time. Oh, and then stand for this. No intense stand for no technology tribulations and stands for using technology strategically to meet real community need. Right? Like, get that piece out of there. Stop wasting time on that and just say, antennas this community in this work, and this is what we d’oh Okay, Okay, but, I mean, I think non-profit technology that part of it anyway, of the Non-profit technology network. I mean, yeah, I don’t agree. I mean, I think that’s descriptive. It says it says we’re about non-profits and we’re about technology, but Antenna doesn’t tell me even, Well, where do social enterprises sitting there? Where does that mean that we build technology or that we use technology or we endorse technology or were consultants I’m not offering. That is our perspective. But those are the questions we got all the time based on that name. Okay, because non-profit technology network could Alright, could mean a lot of different things. I was just focusing on the fact that it at least narrows it down from from brightstep. Ditigal would come to us say, Oh, it says that you you must build non-profit. You must build technologies for non-profits ru must, you know? So it’s still wass. Those words have meaning, but it’s a different meaning to all different people. And it is It wasn’t right. You build websites or something like that. Okay. Okay. So So then a newcomer Well, a newcomer would goto and ten dot or GE, presumably on. And then I guess they would quickly about. And then they would then read the text on the about Paige, right? I think it’s that simple, right? Okay. Okay. Look, very few people really care what didn’t What’s the name of the organization is what they’re coming to the website for is all the content that we have the conference looking for community groups, right? They’re coming for something else. And the name is just like where they got that article from right way. Didn’t we have received one email sense since dropping the Non-profit technology Network and on Lee going within ten, which is something we did back in November. But we have received one email from from someone that just said, You know, I’ve spent x amount of minutes I cannot find on your website what NTM stands for, and I need to know. I need to know. All right. Right. Well, did you talk about him or her off the ledge and word using technology strategically to meet your mission? It stands for deporting this community in this way. You know, you used to tell her you didn’t tell them they want and they wanted to know what? Those letters. So did you give it up? Eventually Did you say non-profit technology, Enterprise Network? Or did you refuse? I don’t know. I think I wasn’t me. That responded. I didn’t get the email. I think they may have said, You know, our founding legal name is this, but this is our D B. A. I’m not sure. All right. We just see this is This is why I, uh um Oh, yeah. No, we got time. Yeah, I’m thinking I just got a cue that we only have a minute left thinking Oh, my God. Can’t be over yet. But that’s just for a break, OK? Just for a break. Yes. Yes, of course. Way need Teo Metoo? Yes, but now we need to talk about ntcdinosaur. Uh ah. There’s more to say. And I’ve I’ve decided from from talking to Emily I think I’m going to coin this new thing W worthless host digressions because we’re there rife there with the show is rife with them today. And they do pop up from time to time. W hd is worthless. Host digressions. All right, let me take Let me take our last break. Please. Hoexter give. Can you use more money? Do you need a new revenue source. This is the second way you heard the first way before now is the second way right now. Amglobal e-giving learn about it with text. Gives five part email many course. Very simple. You get five emails over five days, dispelling myths, telling you how that it’s not as expensive as people think that the barriers are not high etcetera, including the tech barriers. Um, very easy start the many course to get it going. You text NPR to four, four, four, nine, nine, nine. Okay, and indeed, we do have several more minutes left, for example, Ward and ah, what else without? I was going to So what I was saying earlier we could rewind prior Tio tio. It’s hard to remember. Sometimes it’s hard to remember what came before there. So long. So long, their arduous. I was saying, There’s things people in debate, so duvette educational sessions. But the things that folks don’t necessarily anticipate that are part of what I think makes the NTC such a special event are more of the community pieces. So every day during lunch we have active sessions. So instead of a session where you would go sit in a room and hear somebody speak these air sessions where you can go do something. So there’s yoga. One day there’s going for a guided walk around around the river outside the convention center. You know things like that. You don’t need toe, bring other clothes, are you know Otherwise, Prepare for those things. You Khun, decided to him in the moment, but they’re just a different kind of peace. Um, all of the lunches and the breakfast on the last day have what we call birds of a feather. And those are things where people even now are submitting topics that they want and those then get set on the table. And anybody, you don’t just sign up for them. But you can go find one of those tables and meet other attendees and talk and those air anything from people saying, You know, I use WordPress for my website and I want to talk to other WordPress users to people who like Star Wars or people that mitt for people that like board games, eso it. It doesn’t have to just be technical topics, but that’s a really fun piece. And similarly, in the evenings we have dine around where people say, I want to go to dinner because we always need to eat dinner and you can just put your name onto a list. And these air reservations made for six people at all at, you know, delicious restaurants around town. And you don’t know the other five people. But you all get to go to dinner together and have a great dinner. And you are only responsible for buying your own food, of course, but you get to meet a couple other people in a setting that is, eh, Something needed to dio You need to eat, but be a small group. So you’re not trying to, you know, Here’s somebody ten seats down. I’m just a small group dinner. And, of course, Portland, Portland. Very well known for food here. I’m here. I’m season on the food again, like I did earlier. Yes, you make. No, we’re already trying to limit, you know, but challenge. We’re coming up with just again pulling back the curtain here to the behind the scenes is Portland Restaurant culture is mostly a no reservation culture. So the way the dying around usually work is that we have placed, you know, We’ve held reservations at restaurants, and then people can just add their name to the block. But many restaurants don’t allow reservations at all. So and that convict for tasty, delicious Portland restaurants. That way, we anticipate people want to go, too. So we’re trying to think of ways where it’s like you all are signing up with the group, but you’re just gonna walk over there and wait together for table. Might just have to be the reality, you know, right? But for a table of six, you know, that could be a bit of a weight too, right? That’s going to have fun around it. You know, we can have fun in the restaurant right now. Yeah, okay. But you know, you’re driving home the point that a lot of ntcdinosaur community driven. You keep it very open for people, Teo, contribute ideas and make ideas happen at NTC from the community. Very. Yeah, well, altum up. I mean, if you want to plan ahead and and do that kind of thing, you can. But we also wanted to be a place where people feel like they could meet somebody in the hall, start having a conversation, Realize they want to organize something and be able to have that happen while they’re still in person at the conference. Yes, that’s something I admire about Ntcdinosaur. So we have a couple of more minutes left. Of course, you goto in ten dot org’s you’ll it’ll be very obvious where to go to sign up. Are we still in the early bird pricing time, or has that passed? Oh, that passed in December. We got ten days until the regular registration rate runs out on DH. Pretty shortly after that is when we’ll be it the sellout No limit on the wait list to go up. So definitely go get your registration. And one thing we’re always asked is if they’re still opportunities to present. And the M ten session process is again kind of a community open process. People submit sessions in the summer than the community votes on them than US Steering Committee of experts based on topics vote on them, etcetera. And so that process has already happened, however, part of and then values and recognizing how strong and smart this community is that we don’t allow single speaker sessions. There is no topic that could be covered that truly. Only one human knows about it, so we don’t have sessions where just one opinion is getting shared. But however, that means there are some sessions where the person who you know is leading the session and was accepted. They don’t know somebody else that’s done a project like they have done, or they don’t know someone else who has an area of expertise like they have. So we have a page on the website. Anybody can see that lists any sessions where the speaker has currently told us they want help finding another speaker. So if you want to go, that page changes every day. But if folks want to go to that additional speakers page in the program section of the website and take a look. And if there’s a topic there that you know about, you can fill out the form and suggest yourself as their co presenter. Awesome, yes, So there there is still that opportunity. Wonderful. All right, so that’s Ah, twenty nineteen, the nineteen ntcdinosaur course. That’s the Hashtag ninety ninety SI Portland, Oregon at the Convention Center in Portland, March thirteenth, the fifteenth Come See me and Act Blue and non-profit radio together in a booth. Um, any sample board, of course, will be one of the guests that will be interviewing. And they’ll be twenty four to twenty nine other guests of panels. Panels that, Amy. That’s true. You’re the only single that I do interview at NTC sometimes. Well, actually, sometimes it’s a panel, but only one person could show up. It could be a panels two or three, but only one. But that’s rare. It’s quite rare, like one or two others. Maybe it’s always at least two people be for the probably eighty percent of the interview interviews that I captured there. All right, we have to wrap that up. Thank you so much. Amy and I will see you. I’LL see you in March. I can’t wait to see you. Great. Thank you very much. She’s Amy Sample Ward Amy sample war dot org’s and at Amy R. S Ward, you goto and ten dot org’s to sign up for nineteen Auntie si next week. Financial fraud with Tiffany couch. If you missed any part of today’s show, I beseech you, find it on tony martignetti dot com insiders, you’ll be hearing increasing your productivity with the Eisenhower Matrix with Emily Parks. Get those videos sponsored by pursuant online tools for small and midsize non-profits data driven and technology enabled. Tony dahna slash pursuant by Wagner. CPS Guiding you Beyond the numbers regular cps dot com Bye. Tell us credit card and payment processing your passive revenue stream. Tony dahna em a slash Tony tell us on by text to give mobile donations made easy text. NPR to four four four nine nine nine A creative producer is clear. Myer, huh? Chris Patera is today’s line. Producer Shows Social Media Is by Susan Chavez Mark Silverman is our Web guy and this music is by Scott Stein of Brooklyn with me next week for Non-profit radio Big non-profit ideas for the other ninety five percent go out and be great. Duitz. You’re listening to the talking alternate network waiting to get into thinking. Duitz you’re listening to the talking alternative net. Are you stuck in a rut? Negative thoughts, feelings and conversations got you down. Hi. I’m nor in Santa potentially eight. Tune in every Tuesday at nine. To ten p. M. Eastern time and listen for new ideas on my show Yawned Potential live life Your way on talk radio dot n Y c. Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? 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