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Nonprofit Radio for July 19, 2021: 550th Show!

My Guests:

Claire Meyerhoff, Scott Stein, Gene Takagi & Amy Sample Ward: 550th Show!

It’s Nonprofit Radio’s 11th Anniversary and 550th show! To celebrate, we’ve got the whole gang together. Claire Meyerhoff, our creative producer, co-hosts. We have live music from Scott Stein, composer of our theme music, Cheap Red Wine. Our esteemed contributors are with us: Gene Takagi and Amy Sample Ward. Join us!

 

 

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Transcript for 550_tony_martignetti_nonprofit_radio_20210719.mp3

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[00:00:04.44] spk_0:
Hello and welcome to tony-martignetti non profit

[00:00:12.98] spk_1:
radio big non profit ideas

[00:00:15.56] spk_0:
for the other

[00:00:16.99] spk_1:
95

[00:00:17.62] spk_0:
percent. I’m your

[00:00:19.06] spk_1:
aptly named host

[00:00:20.37] spk_2:
of your

[00:00:20.88] spk_1:
favorite abdominal

[00:00:22.04] spk_0:
podcast,

[00:00:23.42] spk_2:
it’s

[00:00:49.34] spk_1:
R 550th show, you hear the live music, It’s our 11th anniversary welcome, welcome to the anniversary show, we’ve got live music and much more of that to come. We got lots of guests and the guests begin with my co host, Claire Meyerhoff, she’s our creative producer and principal of the plan to giving agency PG agency dot com. Claire, Welcome to the 11th anniversary 550th show,

[00:01:09.94] spk_2:
Tony I cannot believe that this is the 550th show because when I first spoke to you about this show, when we sat across from each other at a restaurant and cary north Carolina, I said to you, you want to do a radio show, are you crazy? Do you know how much work it is And you were like yes, I want to do this radio show And here we are, 550 shows later. It’s quite an accomplishment. Congratulations, Tony

[00:01:16.01] spk_1:
Thank you very much, Claire. Yes, we started in july of 2010. So you and I would have been having that lunch in cary north Carolina, probably

[00:01:25.58] spk_2:
25 years old,

[00:01:27.74] spk_1:
June of 2010. There was we

[00:01:35.74] spk_2:
Were like 26, years old then, you know, we were so young Now We’re pushing 40.

[00:01:39.94] spk_1:
No, we didn’t. Claire has always been a dreamer.

[00:01:41.38] spk_2:
I love them, I’m a dreamer.

[00:01:43.14] spk_1:
Uh we didn’t know what we were doing but I knew I wanted to do it. And you’ve been the creative creative juice since the beginning.

[00:02:16.54] spk_2:
I have been every once in a while. tony will hit me up, he’ll go Clara and I need some new something, something for this. You got something like yeah, I’ll read you something. There we go. That’s my job as creative creative producer. Was mostly at the beginning to be the creative producer. And what I said to Tony at the time was I said you know what I would really just like a credit on the show that way if it becomes really successful. My name is always like in this show and that’s really what I wanted. And over the years I’ve been working with clients and they go for you know I was on this thing and they said your name.

[00:02:19.54] spk_1:
I kept my word every every show, your credit to

[00:02:23.19] spk_2:
this creative producer, Clair Meyerhoff. Yeah. Doug White said that when he was a guest he was like I was on the tony-martignetti show and then at the end they said that you were you were a producer and I was like yes I

[00:02:33.15] spk_1:
am glad that

[00:02:34.33] spk_2:
beautiful with that beautiful

[00:02:35.38] spk_1:
bass voice that he has.

[00:02:36.67] spk_2:
Oh I know he should sell it

[00:02:42.54] spk_1:
Russia, It’s like honey, it’s like a sweet honey. It’s wonderful. So what’s going on with you and the PG agency?

[00:03:27.44] spk_2:
The agency, the plan giving agency. Well, you know, I’m a creative person as my title suggests on tony-martignetti non profit radio And so I am in the creative space of philanthropy and I kind of specialized in planned giving, which tony um is a very great expert on and so I help non profits make the most out of their burgeoning plan giving programs. And a lot of times it’s just they have nothing. And I come in and I create sort of a nice back end for them and help them talk to them a little bit about talking to their donors about making a gift of a lifetime, like leaving their favorite charity and their estate plans or is the beneficiary of a retirement plan and you know, all those wonderful things in the wonderful world of plan giving.

[00:03:43.84] spk_1:
Cool. Yes, I do know a couple things about it a lot and uh, welcome the creative energy that, that

[00:04:08.14] spk_2:
you bring. Not only I, but I learned a lot from you tony that’s how we first met, because I was writing an article for something and I, you were my expert and then I said, you know, I have to write this stuff and sometimes I don’t understand. And you said, well, you can reach out to me if you have a question about something. And I did, I’d say, well, what’s this or what’s that? And you’d explain it really well. And I still remember a lot of the things that you told me at the very beginning and I use those in my, in my practice today, such as, you know, spending a lot of time trying to reach and engage younger donors and tony was like, don’t you want the money sooner.

[00:04:17.47] spk_1:
I remember you were writing that article, I remember who you were writing it for two. Yes,

[00:04:22.27] spk_2:
yes, yes.

[00:04:34.44] spk_1:
That, that brought us together. Yes. And then I knew you had a background in radio. And so I I saw your, I saw your wisdom about starting a radio show. That’s, that’s the podcast of

[00:04:52.84] spk_2:
course. Exactly, Exactly. And so you built it out really as a radio show and it’s, it’s cool that way because a lot of times podcasts are kind of like podcasting, but if you do more, if you treat it more like a radio show, it’s a lot more robust and that’s what yours is. You have this very robust quote podcast that’s really more like a traditional radio show with a lot of elements that breaks and things like that. And so it’s really a radio show rather than a podcast to me

[00:05:02.14] spk_1:
and no, no, no surprise at that because Claire Meyerhoff was creative producer. So you, you coached me along and I had some nodules to copy like I was like the car talk guys and uh, but yeah, you were instrumental and help me put some of those elements in and thinking about it as

[00:05:17.06] spk_2:
radio but you did the work. A lot of work.

[00:05:34.24] spk_1:
Oh, thank you. Let’s bring scott stein in scott, Stein, Brooklyn new york composer, composer of our theme song, which we’re gonna hear in full, of course, Brooklyn new york based pianist, songwriter, arranger, conductor and music director. Scott stein music dot com scott. Welcome to the show.

[00:05:38.24] spk_4:
Thank you. Great to see you again, Tony and Claire. That’s uh we feel like we’re getting the band back together after every 50 shows, we get to do this. It’s the reunion

[00:05:47.55] spk_2:
tour where the snow happening

[00:06:00.44] spk_1:
were the snacks. Where’s the craft services? Yeah, no, absolutely scott. I love your, I still love the song, cheap red wine. Uh, it opens and closes every single show. I’m so glad that mutual lawyer friend of ours jo Becker brought us together.

[00:06:08.44] spk_4:
Yeah. My old roommate, back from, back from both of our bachelor days. Ohio

[00:06:11.79] spk_1:
Ohio Ohio State was it?

[00:06:19.34] spk_4:
Uh, I went to Ohio State. He was one of my roommates here in new york. Ah, okay. So

[00:06:21.64] spk_1:
because you’re originally an Ohio

[00:06:22.84] spk_4:
guy, right? I am. I’m originally from Akron Ohio and a graduate of the Ohio State University. Good bucks.

[00:06:30.64] spk_2:
I did not know that all those years. You’re from Akron. It’s near Toledo, right. Akron

[00:06:47.84] spk_4:
actually opposite part of the state. So yeah, well Toledo’s northwestern Ohio’s north. Excuse me. Akron is northeast is close to Cleveland. Oh, okay. You know, it’s okay. Most people mix up Akron and Dayton.

[00:06:52.04] spk_2:
Yes. Well Jaden’s in the south more towards like Louisville.

[00:06:55.21] spk_4:
Yeah, it’s called Cincinnati. The south,

[00:06:58.24] spk_2:
right, Cincinnati

[00:07:00.07] spk_1:
and scott. You just moved? You just did an intra Brooklyn

[00:07:20.44] spk_4:
move? I did. I just up the block same street about maybe four blocks north. Uh, yeah, so we moved in on friday. So it’s, it is a wonder that there are not more boxes on either side of me right now. There are some there just out of there, just out of picture right now. So

[00:07:23.82] spk_1:
is non profit radio your first gig since in the new apartment.

[00:07:47.14] spk_4:
Uh, well I guess it’s the first gig in the apartment. I had a gig just outside of the apartment yesterday and another one the day before that. So actually I moved at a rather busy work time, which was a little bit of a balancing act. All right, but we’re with you and then I’m going to be hitting the studio on Tuesday, starting in a new record. Our first session is Tuesday, so because that wasn’t busy enough, I thought I would squeeze in a problem into that because planning is something I am clearly very good at.

[00:08:02.84] spk_2:
Right? And then, and then you took on that catering job and that was really just the end of it all,

[00:08:08.01] spk_4:
you know?

[00:08:10.64] spk_0:
Uh,

[00:08:11.83] spk_4:
that’s, you know,

[00:08:12.79] spk_1:
he’s been doing some political consulting to. Right. Right. So we’re your inaugural gig in your new apartment. That’s what I, I like. I like being inaugural for anything. I find something

[00:08:40.14] spk_4:
inaugural. Yeah. Do I have because I’m not teaching over the summer, which is something I was doing over zoom the whole year um, and uh, and even ransom choir rehearsals over zoom when we’re during the pandemic before we could meet up in person and uh, so, but that’s been off for the last few weeks, last month or so, so yes, so this is the first zoom session in the new apartments.

[00:08:47.88] spk_1:
Outstanding. Very, a milestone to milestone. You’ll always treasure

[00:08:51.54] spk_4:
naturally. Indeed,

[00:08:52.81] spk_1:
it’s good. It’s really good to have you back with the uh, on the anniversary show, on the

[00:09:04.14] spk_4:
11th anniversary. Always, always happy to reconnect and like as they get the band back together. So great! All right,

[00:09:07.94] spk_1:
Claire

[00:09:14.24] spk_2:
tony I have something very important I want to talk about, We’re going to have the very first Tony awards.

[00:09:18.31] spk_0:
Now

[00:10:14.44] spk_2:
you might be thinking listeners that the Tony awards are all about broadway, but they’re not. They’re about guests from tony-martignetti non profit radio Those are the real Tony awards and today we’re going to pepper them throughout our show. So I’d like to give out the very first tony award and you know, an award requires an actual award. And I thought I’d let you guys choose. So should the award be a troll? Blue haired troll? All right. A fossil from Hack alito’s canyon in Coalinga California. These are fossil. Um sand dollars. Mhm. A nun. My friend Marianne gave me because we have a joke about nuns who run and this is a nun who runs or one of my mother’s antique little things that I saw and I thought, well that looks like an award. So what should we cheers guys troll fossil. None falls. That looks like an

[00:10:18.89] spk_4:
award. Well, when you mentioned none to broadway shows came to mind when with the sound of music and the other was sister act. So that gets my vote.

[00:11:24.14] spk_2:
All right, that’s going to be the award and not that everybody’s going to see it, but we’re not going to keep talking about. It’s a little it’s a little new guys will see it. We’ll just say it’s a little nun doll. It’s a little none. It runs you go like that. It runs across the counter. It’s like my little thing and Marianne, we joke about it a lot. Okay, so for the very first Tony award given out the award for very first guest goes to Yes, we’ll just do a little music under music. Music, Music, Music, dramatic, dramatic, tony Award. Music. Hi. And the award for very first guest goes to Steve Imparato Steve. Here’s your reward. Steve’s not here. I’ll accept in his in his accidents. So he was the very first guest on Tony-Martignetti non profit radio on July 23, 2010. So Tony how do you recall steve’s appearance on the show?

[00:11:40.94] spk_1:
Uh Well it was at that time it was the tony-martignetti show. Uh It was actually, I I hesitate to correct my esteemed creative producer. It was July 16. You’re you’re confused,

[00:11:42.12] spk_2:
You gave your 7 23. Okay, never mind

[00:11:45.97] spk_1:
You were July 23, I just

[00:11:48.45] spk_2:
Saw this date. Okay, okay, July 2013

[00:12:02.64] spk_1:
By Claire Meyerhoff came on the show on July 23 a week later, after Steve the show was changed, it was no longer the tony-martignetti show because you claire explained to me that nobody knows what the hell tony-martignetti show

[00:12:06.74] spk_2:
is right, is about is it about cooking, Is it about trolls? Like what is it about? So I thought I said to him tony you just have to have the word non profit in there somewhere. Just shove the word non profit into your, into your title,

[00:12:38.54] spk_1:
has to have it shoved in tony-martignetti and nonprofit radio And so by the second week of of the show which was now newly named so you were on July 23, 2016 you were on the first tony-martignetti non profit radio Claremore off talking about uh storytelling

[00:12:57.24] spk_2:
Amazing. So that was 10, 11, almost 11 years, 11, it is 11 years ago, it is 11, well on the 23rd it’ll be 11 years. I expect a nice gift. I want a Bugatti and a villa on lake como. Thank you. I will take nothing less.

[00:12:59.22] spk_1:
Very italian themed. Okay, well we’ll give you is a nun, we have a doll. None for you

[00:13:04.10] spk_2:
know I already have that for mary.

[00:13:06.01] spk_1:
We won’t take yours away. How about that?

[00:13:09.19] spk_2:
Okay, I’ll get another one. She’ll have a little friend. I’ll give it to Marion.

[00:13:13.24] spk_1:
But that was the very first show and you were on the very second show.

[00:13:26.64] spk_2:
I was all right. So we have another award to give out scott a little music for atmosphere. Thank you. And the second Tony award goes to the Tony award for longest distance guest. That’s the guest who phoned in from the furthest away it is. Let’s open the envelope. Matt Barnett from Sydney Australia on november 30th 2020 matt, here’s your award tony Tell us about matt

[00:13:56.14] spk_1:
matt Barnett is the papa bear. He calls himself papa bear of his company, which is Bond Euro and they do personalized videos. So he’s the ceo of bonds Euro, but his title is papa bear. And uh yeah, he zoomed with me from Sydney Australia as you said,

[00:14:05.14] spk_2:
That’s fabulous with a big time difference as well. So he had to accommodate that.

[00:14:20.34] spk_1:
Uh, we, we both, yeah, I think I was up a little early and he was up a little late. Uh, one of the other, I think I was like nine o’clock and maybe he was seven or eight in the morning the next day. Something like that. Some, something like that.

[00:14:29.64] spk_2:
Yeah, wow, that’s, that’s awesome. All right. We have, we have another Tony award and it is for the guest who came closest to having a heart attack in the studio. And that award goes to Dennis Miller, tony Tell us about Dennis

[00:15:06.34] spk_1:
Dennis Dennis ran a long way from, from, I think the nearest spot that a cab could drop him off. This was the very first studio on West 72nd Street and he was stuck in us. Uh he was stuck in traffic and he uh it wasn’t, I’m pretty sure it was not the subway, he was stuck in traffic, he told the cabbie he would just bail out and uh he hooked it a couple of blocks and

[00:15:09.22] spk_2:
uh

[00:15:13.14] spk_1:
Dennis Dennis is not spelt, so he was, he was a little red, he was a little red cheeked and heavy breathing and then you had to come up the stairs, one story.

[00:15:20.34] spk_2:
I remember

[00:15:27.44] spk_1:
one flight of stairs to add a little more exercise to his couple block run. Um so I we did the best SAm and I remember SAm the

[00:15:31.48] spk_2:
producer. Yes, I know SAm. Well,

[00:15:37.24] spk_1:
uh we did the best to calm him down and uh I did a little improv and then we brought him in and he was fine. Dennis was fine and he was brilliant.

[00:15:41.79] spk_2:
And so who is Dennis Miller? What does he do? And why was he a nonprofit radio

[00:15:45.68] spk_1:
Dennis Miller is a frequent writer about board’s approval board, very important, a strategic planning with your board retreat,

[00:15:56.04] spk_2:
yep,

[00:15:56.74] spk_1:
we were talking about, we have been talking about the board and fundraising, but

[00:16:01.94] spk_2:
it was right, Yes, that’s that’s that’s enough to give you a heart attack right there, trying to get your board to do some fundraising. Very

[00:16:11.64] spk_1:
good claire, that’s Dennis Miller,

[00:16:28.94] spk_2:
that’s Dennis Miller. Okay. And we have a we have a final in this little segment, this is the final tony award for, for this, this little segment of our show and it goes to the Tony Award, goes to the weirdest guest and the weirdest guest is Sandor Katz, tony I’ll let you explain our weirdest guests, Sand or cats and the lessons you’ve learned.

[00:17:18.34] spk_1:
Yes, you learned a lesson. I should have consulted you first or you know, maybe I did and you advised me against it and I, uh stupidly you can’t be ignored your advice. I don’t remember what sequence it was, but it was my, it was my original idea. I’m not, I’m not putting that on you. I thought, well it’s a podcast for nonprofit folks, but maybe, you know, folks and nonprofits have multidimensional lives, so maybe I can capture some of the, some of that breath in, in the non profit radio podcast. And I invited someone to come on and talk about fermentation implementation. Uh, yeah, as you said, his name was Sandor Katz, but he, he called himself Sander crowd because sauerkraut is a

[00:17:20.84] spk_2:
popular, uh, that’s true, it is,

[00:17:23.92] spk_1:
This was August 2nd of 2013,

[00:18:00.44] spk_2:
so three years in, you decided let’s let’s shake it up a little bit. Let’s have some fermenting topics now. I remember that because I think you had a wine person on one time, like you’ve done a couple of them where you thought, well let’s do like some other stuff. And I said, well tony it’s, it’s better to just stick like stay with the message. Like stay with what the show is about like on car talk. They don’t like have a nonprofit segment on car talk. They talk about cars unless it’s like something about like, you know, cars with nonprofits. Like if like if Sandor Katz had run like the, you know, the fermentation 501 C3, right? The nonprofit groups supporting um fermentation?

[00:18:05.34] spk_1:
Yes, that would have been ideal. That would have been that he had no connection to night connection to non profit He was the furthest thing I could find from nonprofits and

[00:18:13.33] spk_2:
he talked a long time and tony just we’re both in the studio and I’m like, I’m giving tony like the stink eye and I’m like, yeah, tony that’s what that’s all about. He’s like, this guy is talking about the pickles and

[00:18:50.54] spk_1:
chocolate, coffee, sauerkraut wine, all these champagne versus wine. So yeah, I learned a lesson. I learned a lot and uh claire you were spot on podcasts are about narrow and deep, you take your narrow niche and you run deep in it and you don’t try to bring in fermentation or uh, or uh wine enthusiasm or anything else. So at

[00:19:08.04] spk_2:
least it was like a really like weird one that we can still talk about years later. It’s, it’s not like the tipping point with something about like a guy who does custom framing or something like that wouldn’t be that funny, but like this guy was all about the fermenting and now we can we can joke about that. But but yes, he got the Tony awards, so we’ll have to send that to him and maybe he will send us a lifetime supply of sauerkraut.

[00:19:14.64] spk_1:
All

[00:19:19.24] spk_2:
right, we’re moving on.

[00:19:37.84] spk_1:
We have someone who just joined us. We will get to your song into the 2nd Scott in a few minutes. Let’s bring in, let’s bring in as soon as he piers. This is Stefan, Stefan. Szabo. Best to Stefan welcome to nonprofit radio

[00:19:44.14] spk_3:
Hey, nice to meet you. Happy to be here.

[00:19:47.94] spk_1:
Thank you. Did I say your name right? I wanna make sure is it sure best to?

[00:19:51.84] spk_3:
Oh perfect, very nice.

[00:19:53.98] spk_1:
It’s

[00:19:54.91] spk_2:
just the way it looks. It’s a beautiful name, Stefan Sebesta.

[00:19:58.84] spk_3:
Thanks

[00:20:00.05] spk_1:
Stephanie is Ceo of one of our sponsors, our newest sponsor, Send In Blue, which is a digital marketing platform, Stefan thanks so much for joining us.

[00:20:11.04] spk_3:
Thanks and congrats on your 550th show your 11 year anniversary.

[00:20:26.44] spk_1:
Thank you. Thank you very much. I’m glad you could be with us. Thank you. Um so tell us a little about sending Blue. Want to give you a couple of minutes to uh talk about this digital marketing platform and how sending Blue helps nonprofits.

[00:21:34.64] spk_3:
Sure, happy to do so, so sad. And blue, you know, as we were founded in in 2012, we really have this vision of helping small and medium businesses and many nonprofits are fall into this category to help these kind of business is to be on equal footing with the big players, the amazons of this world and to empower them and enable them to do similar marketing, online marketing activities. So we started with email marketing and then added more and more channels over time. And our really, our our vision is to provide a very easy to use, very affordable tool to small and medium businesses to grow there, to grow their revenue to for nonprofits, you know, um fundraising is very important. So we give a lot of tools that you can use apart from email marketing, you can have a landing page generator facebook as the chat chat about that you can put on your website, Syria. Um, and so we’ve added more and more functionality and it’s, you know, that’s really what what’s in blue stands for.

[00:21:43.44] spk_1:
So like full spectrum enterprise level digital marketing,

[00:21:44.79] spk_3:
but enterprise

[00:21:46.35] spk_1:
enterprise, but enterprise, like enterprise quality

[00:22:12.54] spk_3:
for non profits At at at a price that’s really affordable for for for small businesses. And that’s easy to use where you don’t need to have maybe an 80 team or a dedicated marketing manager. You can, everything is very visual. You can use our drag and drop editor, create planning pages or emails and it’s it’s really easy to to set up campaigns and become successful. And like I said, be on equal footing with these bigger players that have much higher budgets, of course.

[00:22:34.44] spk_1:
Cool. Right. So you get that quality without the enterprise level pricing, That’s exactly right, awesome. So distinguish between some sending blue and some of the bigger names that may or may not be, you know, appropriate, like, you know, constant contact and mail chimp what we’re sending blue, what is sending blue do that? These guys don’t

[00:23:50.64] spk_3:
phenomena. So one thing I mentioned is really, it’s a very comprehensive tool, right? We offer all these different channels that you can combine and make your online marketing extremely powerful With that. Apart from that we, You know, we offer very affordable product. We have very good customer service basically 24/7 and six different languages. So that’s something that nobody, nobody else offers in our industry either. And overall, you know, it’s a lot of features and maybe there are different um preferences for for each customer. But We really targeted white audience. We have over 300,000 paying customers worldwide. Originally the European company and you know, for for one person may be the functionality is more important for the other one that’s a customer service for another one. Maybe it might be the data privacy regulations that we have to follow european, G D P R C C A and so on. So we’re really, really focused on that as well. Um and for for others who might just be, you know, the ease of, of, of using the product. So um it’s different for for each customer basically.

[00:24:26.94] spk_1:
Cool. Alright. Easy to use price for nonprofits. Um and non profit radio listeners get a free month. Yes. And in blue uh free straight out exactly. You go to the listener landing page at send in blue aptly named. That’s easy to remember. Yeah, Stefan. Thanks so much. Real pleasure. And and and thank you. Thank you. And thanks to the team. It’s sending blue for your, your sponsorship of nonprofit radio Thank you so much.

[00:24:35.94] spk_3:
No problem. Thanks.

[00:24:40.11] spk_1:
Thanks so

[00:24:40.78] spk_3:
much.

[00:24:45.04] spk_1:
That’s fine. You got a song for us?

[00:24:48.54] spk_4:
I do. It’s about fermentation

[00:24:50.94] spk_2:
awesome.

[00:24:54.34] spk_4:
That may or may not be true.

[00:24:56.94] spk_1:
All right, you got for

[00:26:08.94] spk_4:
us. I’m gonna play this song off the new record that we’re gonna be doing uh starting tomorrow. Um uh the song is called on my way and it’s about a trip that I took to New Orleans and um I everywhere I went although I you could still kind of see um like remnants of what happened during hurricane Katrina if you look closely enough. And and I had I had been there initially a couple of years after Katrina and hadn’t gone back since uh this this trip was about two years ago and and I was just on one hand I was just taking it in because I love New Orleans, I love just hanging out there. Obviously it’s a great music city. Um But you you kind of scratch under the service and you can see you know some of the scars of what happened. And I thought that was just a really interesting um dichotomy there. So that’s that’s a little bit of what informed this song. So this is this is called on my way. Yeah. Mhm. Mhm.

[00:29:28.44] spk_0:
Yeah. I’m on my way. I could still find my way out of the ordinary back into the frame. But it takes some of that comfort and it cast it aside, slip out of the jacket. It’s the ball of the way outside. The wind is at my back to push me through the sorrow way through the storm And the swell as for the destination. It’s too early to tell there in a while in the solace. Ain’t no river a trust ain’t no poetry to this life baby. We only do what we must and I cannot step the time. I can only stand in wonder and I grab a hold of the ball Bowlby older I breathe different and I got a swagger in my stride. I’m walking through the war. There’s the mighty river at my side but new Orleans bears the scars now and it’s shaping in its storm, which is the threat of rain, reminds her of the memories of the storm. Yeah. Yes, yeah, yeah. Take all that I am. Take all that I was Yeah. Try to pull myself together the right kind of bus. Take all of my love, take all of my sins. Ain’t no use trying to polish up the mess that I’ve been. But I will be better. I will be better better than before. Uh huh. Mhm. Mhm. Mhm. Mhm. Mhm. Who scott stone?

[00:29:32.44] spk_1:
Thanks scott stein. Wonderful,

[00:29:33.58] spk_2:
thank you, lovely, thank

[00:29:35.34] spk_1:
you. Excellent. And that’s going to be on the new album. Do you know the name of the new album

[00:29:39.37] spk_4:
scott? I don’t just yet, I’ve got some ideas I’m kicking around but it’s uh we’re pretty early in the process right now.

[00:29:50.74] spk_1:
You’re starting recording tomorrow. Indeed, I didn’t know creative process runs.

[00:30:12.04] spk_4:
It depends sometimes, like I’ve got an idea, you know, coming out of the gate. Uh, sometimes I have one, I don’t want to share it right away. Sometimes one record the woman with cheap red wine. I think I came up with the title of that record jukebox. Uh, we were mastering the record, we were all done and I still didn’t have a title. And uh, so it happens when it happens.

[00:30:16.94] spk_1:
Okay, okay, mastering. That’s one of those insider terms. I love

[00:30:19.13] spk_4:
that. That’s the last, it’s the last step of the last thing you do and then it’s done. You

[00:30:30.34] spk_1:
know the lingo, you’re an insider musical insider. I know. All right, Claire.

[00:30:32.54] spk_2:
I think we have more Tony awards to give out. So do we.

[00:30:37.44] spk_0:
I think we do.

[00:31:11.74] spk_2:
I would like to present the Tony Award for 2021 to most newsworthy guests on the Tony-Martignetti nonprofit radio show and the Tony award for most news where the guest goes to Barbara Newhouse, the ceo of A. L. S. The A. L. S Association and the ice bucket challenge competition that was so well known and successful back in the day. And tony nabbed that high profile guest. Yes, yes,

[00:31:51.84] spk_1:
Indeed. That was that was October of 2014, 3, 2014. May recall, uh, if you were working around nonprofits then the, the ice bucket challenge. It was the summer of 2014 and it pretty much wrapped up by labor day of 2014. So early October I got Barbara Newhouse on the show and actually recorded that in the Chronicle of philanthropy office in Washington, D. C. That was a collaboration between non profit radio and the Chronicle of philanthropy. They promoted it and I did too. And I did the interview with Barbara Newhouse.

[00:32:12.74] spk_2:
Really, that’s wonderful. And now I have another award to give out and it’s for Tony’s favorite guests. So the Tony award for favorite guest goes to and it’s a tie Tony’s favorite guests receiving the Tony award are Amy sample Ward and jean to the hockey. I can never say his name. Right. I’m a terrible

[00:32:19.64] spk_0:
host. Yeah, I couldn’t pick just one of

[00:32:20.79] spk_1:
you. Welcome. Welcome. Hey, you are my favorite. Together. You are my favorite. Get

[00:32:26.03] spk_2:
your tony award

[00:32:28.04] spk_0:
or

[00:32:30.31] spk_2:
are you going to Patrol?

[00:32:32.14] spk_5:
I am very happy to share with jean.

[00:32:35.54] spk_7:
Me too, Amy, thank you for the Auto

[00:32:49.44] spk_1:
tony include Absolutely, absolutely. Together. My favorite guest, Uh, Jean, Jean started on nonprofit radio on, on show number seven show number. So

[00:32:57.14] spk_2:
right, that’s right. So he also wins the award for longest running guest jean. He gets to awards 20

[00:32:58.81] spk_7:
10 I think

[00:33:10.94] spk_1:
It was, it was 27 absolutely. It was, it was August 27 of 2010. Exactly right. That was the 7th show we had just started the month before. And Amy joined non profit radio on the 100th show.

[00:33:18.14] spk_5:
Yes, because I remember thinking like there’s all this stuff going on. What what is this show? You know,

[00:33:30.64] spk_1:
I didn’t know I wasn’t sure myself. So that would have been the 100th show would have been July of 2012 and with us ever since. So welcome. Welcome to the anniversary. Welcome

[00:33:36.92] spk_7:
congrats.

[00:34:10.74] spk_1:
Thank you. Thanks very much and you get you’re both gonna stay with us. Right, both of you are gonna stay for the duration. All right. All right. Um Amy, what’s what’s up at and 10 I should have said Amy, sample ward of course are technology and social media contributor naturally, you all know, you all know Amy and jeanne aimee Ceo of N 10 at 10 10 dot org. And AMY is at AMy R S Ward. What’s up in the MERS Ward or the N 10 World? You what’s up there?

[00:34:55.54] spk_5:
We Well, lots of good things. I mean, you know, we’re now in our Fy 22 Every, every year we get to like put stuff behind us, no more of the last 12 months, you know? Um I mean right now we’re getting ready to launch 22 NTC, you know, sessions, emissions folks have been tons of folks already volunteered to be on the committee’s. So doing all of that planning now and getting ready. I think that will be launched or announced to the community in like two weeks. So stand by watch that inbox. Get ready to pencil things into your calendar.

[00:34:57.84] spk_1:
Um Okay. 22 T. C. The nonprofit technology conference. Yeah. Where is that where is that going to be?

[00:35:06.54] spk_5:
I think that’s part of

[00:35:07.62] spk_1:
the is that part of the reveal reveal?

[00:35:11.31] spk_2:
Yes.

[00:35:12.25] spk_5:
Yes. Can

[00:35:13.54] spk_2:
you give us a hint? I

[00:35:22.54] spk_5:
can say all of you are invited and all of you can definitely make it.

[00:35:23.74] spk_0:
Okay.

[00:35:37.34] spk_1:
Okay Jean. Okay we’re waiting up so a couple of weeks we’re gonna hear about 20-80. Okay Jeanne, what’s going out? Gene of course our legal contributor uh Principal of

[00:35:39.05] spk_5:
Jean jean will appreciate the way that I nimbly answered your question,

[00:35:44.94] spk_7:
definitely looking at a legal second career

[00:35:47.88] spk_5:
Amy

[00:36:09.43] spk_1:
Jeanne, our legal contributor. He’s a principal attorney at neo the nonprofit and exempt organization law group in san Francisco Neo law group dot com. He edits the wildly popular nonprofit law blog, which everyone should be subscribing to. It’s Simple Gene. It breaks things down. That’s why he’s our legal contributor. No, no.

[00:36:14.58] spk_5:
We email the intent board with links to jeans blog. Anytime they ask us a question, we don’t need to answer this. Gene already answered this. Here’s the answer. Go read this blog post jean. Can I ask you a question and take over the show.

[00:36:27.13] spk_1:
Absolutely.

[00:37:43.53] spk_5:
So we, because Anton puts on a big conference, um, we are connected to lots of other event planners and other organizations, you know, that have the big enough events where you’re like conventions and our hotel contracts, all these different pieces, you know, and really until a month or so ago, if you had contracts, it was, it was scary and stressful, but you were going to get out of them because you were legally not allowed to have events, you know? But now Covid’s over or something and like no more restrictions. So organizations that had contracts, you know, maybe for this summer and thought, okay, well we don’t have to worry. Like obviously we can’t have events like that can be over. Will plan something else are now stuck in this like, oh, I guess we are going to be beholden to these legal contracts that have massive fines because you know, the governor of whatever state is no longer barred events of, of a certain size or something, you know, Are you seeing, are you seeing folks trying to navigate that or did they somehow successfully negotiate out and we haven’t heard from them or what are you seeing in that world?

[00:38:40.02] spk_7:
So in anticipation of Tony’s question to me about what was going on, that’s a lot of what’s going on right now. Organizations trying to figure out post covid kind of post covid or wherever we happen to be now, how do we proceed? And yeah, having provision in the contract not to sell lawyers services, but right now is a time before you enter into a big contract for an event. You want to make sure you’ve got language in there that allocates risk and protects you. So to the extent you can and most contracts are not like rental card contracts where you have to agree to whatever they put in, most of them can be negotiated, that’s something to think of. And so tony great summer a lot of work. A lot of changes going on here. I hope everything’s been going well with you two.

[00:38:45.22] spk_1:
Oh absolutely. Um and Amy is going to get a bill from you for a legal consultation and I get a 30% cut of that because it’s cutting into non profit radio I like I like how she asked like how Amy asked jean, can I ask you a question and take over the show? She didn’t ask jean, ask the host,

[00:39:01.32] spk_2:
can I ask a question? Let’s keep

[00:39:27.02] spk_1:
advice for intend for free. Can I do that? I shouldn’t ask. All right. Uh no, we’re glad to help. We’re here to help nonprofits. We’re here to help nonprofits of course. And I want to introduce both of you to Scott. Stein, who you’ve not met. Scott is the composer of cheap red wine, which is our theme song that you hear at the intro and outro of every single, every single day.

[00:39:27.54] spk_5:
Didn’t we meet last july in this same

[00:39:30.32] spk_0:
setup

[00:39:36.52] spk_4:
I was gonna say Yeah, I think we did meet over zoom about a year ago.

[00:39:37.66] spk_1:
Okay, it would have been a year ago. Alright, well, back

[00:39:43.50] spk_7:
and Scott’s composition is incredible. So, the theme song,

[00:39:49.82] spk_1:
we all love cheap red wine. Absolutely. We’re going to hear it. We’re gonna hear it later on Scott. You’ve got another song for us right now though. Yeah,

[00:41:00.41] spk_4:
yeah, absolutely. I’ll do it off the forthcoming new record. Actually. I I think I did this one on your show, probably the lesson. We did it in person. I’m gonna do it again because we’re about to go record it. Um But I wrote it the morning of the show. I’d had this chorus kicking around in my head for several months. And remember I that morning I had gone, I dropped my my son off at daycare, who’s now too. So we probably about six months old at that point. And um after I got home, I had about maybe, 2030 minutes before I had to leave to come meet with you and I was like, go I just had my second cup of coffee. It kicked in. One of my favorite songwriters, dan Wilson is fond of saying that human songwriters are machines, you input espresso and songs come out. So, and that’s kind of what happened. So I’m paraphrasing, he said it more eloquently than I did. Alright. But anyway, so this is uh, so the two that was debuted on your show a couple years ago, I’m gonna rip res it here. I remember,

[00:41:12.75] spk_1:
I remember you telling that story,

[00:41:25.01] spk_4:
please. Yeah, it was that morning and I just like there there it was, oh, that’s what that song is supposed to be. So here it is. Uh, this is called, It’s a Good Life. Oh, I had to remember what key it was in. All right. Here we go.

[00:45:37.39] spk_0:
Uh huh. Yeah, I got some inside information. Someone slipped me a copy of the master plan. My sources are were reliable with the rental language. I don’t understand. You know, I’ve always been a cynic since the day. I can remember ways skipping past silver lightings. Always looking for the snow in september. But baby baby baby is a good high Oh baby baby. It’s a good hi. No matter who you are, you can’t see the nearest store. Baby baby. It’s a good I some days you’re offer busy. Some days you can’t get a damn thing. You’ve done. Some days you get the car keys. Some days it’s the keys. The thing that giants that you love lying. Very good reasons. But baby baby baby. It’s a good uh Oh, it’s a good lot. No matter how you sing the song, there’s always someone singing along baby baby, it’s good, allow once was up getting her what? Baby, baby, baby, it’s a good life. Oh baby baby, it’s a good I don’t, you stick to what you know, let me fly watching. Oh baby baby, it’s a good life. Oh baby baby, it’s a good oh baby baby, it’s a good life. Yeah.

[00:45:54.59] spk_1:
Who scott stein thanks, I love that. Of course. I love the song debuted on nonprofit radio a couple of years ago. World world premiere was

[00:45:56.40] spk_4:
non profit here. It was an hour long, it was an hour old, that newborn.

[00:46:21.28] spk_1:
Thank you. Beautiful scott. Thank you scott stein scott stein music dot com. We had a couple of folks, uh, we had a couple of folks join us, another sponsor of nonprofit radio from turn to communications. Peter Pan a pento and scott. Westcott, both partners. That turn to Peter scott Welcome.

[00:46:24.68] spk_6:
Great to be here. And we, we came together even though we worked six hours apart. This was such a big occasion for us. I drove up to Erie pennsylvania to be here. So,

[00:46:34.78] spk_1:
uh, well and Scott living in here. He knows what a sacrifice that was.

[00:46:38.97] spk_8:
Yeah, it’s serious, but it’s not in the winner. So I mean, it’s a little bit, Yeah.

[00:46:57.68] spk_1:
Okay, Welcome. Welcome to the, to the anniversary show. Peter Scott for having us and, and thank you for your sponsorship as well. Grateful, grateful for that. Thank you. Turn to communications Media pr For, for nonprofits. Tell us tell us a little more detail than I’m able to go into in my 32nd sponsored messages.

[00:47:36.48] spk_6:
Sure. So, um, Scott and I started turn to communications about four years ago and we’ve been working, um, for quite a while building on our background as journalists and folks who’ve worked in and around the sector for a number of years, um, to help nonprofits um, tell their stories more effectively in the media and also be much, um, much clearer and more direct with reaching their target audiences through their content. So we work with quite a few community foundations, a number of national and local nonprofits and have really enjoyed, uh, helping nonprofits raise awareness about their work, um, dr action and and get results on some of their advocacy campaigns. And in some cases, raise some more money to

[00:48:12.77] spk_1:
scott. I’m often talking about the relationships that you can help folks build with media outlets. And as I’m doing the sponsor messages. Um, so, you know, for the weekly shows, talk about a little about the value of those relationships, how you build those relationships with media when when you’re not looking to be quoted or, or be a source.

[00:49:00.87] spk_8:
Yeah, so I think it’s, you know, there’s some legwork there and it’s a matter of, you know, first of all understanding what the journalists are looking for, what they need, and then voting that relationship over time, uh, being as useful as possible to them, you know, because they’re obviously swamped these days. I mean, they get hundreds of emails a day, you know, everyone pitching a story. So we really do focus on that relationship, you know, getting, you know, journalists what they’re working on what their beat is. Um, so, hey, we can be top of mind for them, you know, when they are doing a story and be just being able to give them information and get them sources in in the fastest way possible. So, uh, that ended up being a beneficial

[00:49:23.27] spk_6:
relationship for everybody, really does. And I think, you know, so much of our approach to media relations is to almost treat, um, not just our clients as clients, but the journalists themselves as clients. And in some cases finding ways to to be support to them, um, when it doesn’t necessarily benefit the organizations we work with, but building trust with them, making sure if if we can’t get them an answer or get them the people they need through our network, um, reaching out and connecting them with people who we might not be working with so that we can, you know, provide them with value and build

[00:49:51.87] spk_1:
trust. And isn’t that just basic, that’s just basic relationship building in any in any in any network or bunch of friends, you know, you get to know each other and you help each other when when someone needs help you. And there’s and there’s no, you know, there’s no benefit for you. You don’t even think about

[00:49:56.12] spk_8:
that journalists or human beings.

[00:49:59.40] spk_1:
I’ve heard, I’ve heard rumors to that effect. Yes.

[00:50:07.86] spk_2:
Well as a journalist, as a, as a, as a working longtime journalist, we are human. Absolutely. But then we leave and work for nonprofits and uh,

[00:50:14.08] spk_1:
you know,

[00:50:14.32] spk_8:
I think you’re right Tony, I mean, basically the same same fundamentals

[00:50:40.66] spk_1:
and you both are journalists. So you’ve gotten, you’ve been on the receiving end of thousands of pitches, tens of thousands through the years. Peter used to be at the Chronicle of philanthropy. So you have a special niche within nonprofits. Um, so the two of you together, you know, it’s a, it’s an ideal relationship. And uh, and I’m, I’m pleased to say tell folks that, that the plane giving accelerator that I have is a, is a, is a client of turn two.

[00:51:06.96] spk_6:
That’s right. And uh, yeah, so tony Uh, you know, we, we often tell the story on your anniversary shows about how, um, you came into the Chronicle office back when I was working there with the idea for tony-martignetti non profit radio And we actually did a kind of a parallel podcast through the Chronicle for a number of years to so tony was a podcasting pioneer, which

[00:51:52.86] spk_1:
thank you maybe maybe just an early adopter, an early adopter, maybe you’re being degenerate, but thank you, thank you. Yeah. And you can find that old collaboration that I did with the, uh, with, with the Chronicle of philanthropy. It’s called fundraising fundamentals. It ran about four or 5 years, Much shorter, like 12, 10, 12, 15 minutes was the longest episode we ever did. And but it’s still out, it’s still on apple podcasts and I don’t know about other sites, but folks mentioned it to me occasionally fundraising fundamentals and that was peter and I collaborated on that, but that created that so long running relationship. Thanks thanks for and again, thanks for your sponsorship. Turn to thank you

[00:51:58.36] spk_6:
so thrilled to thrilled to have the partnership and you have such a great audience in such great guess. We’re really thrilled to be associated with it.

[00:52:21.55] spk_1:
Thanks. Thanks a lot. Thanks to both of you. Oh my pleasure. Um you’re welcome to hang out if you like guys, we’re uh we’re gonna give out some more Tony awards. Claire has some more Tony awards and I should have said uh you all are stuck with a lackluster host, you know that you know that by now I should have said that uh these are the authentic tony awards, those imposter awards on broadway, their name for their name for someone named Antoinette Perry, she’s not, her name isn’t even tony it’s T. O. And I Internet is T. O. And I. But they change it to T. O. N. Y. Awards. I don’t know why they made it a masculine when it was named for a woman. Why did they do that? It’s all about the imposters, imposters

[00:52:50.74] spk_2:
imposters. So they give these awards for what were you know, writing a whole broadway show and performing it on a stage in front of thousands of people and creating joy for millions. Got really come on that all about

[00:53:06.75] spk_1:
the real awards are right. Really? What’s

[00:53:08.11] spk_4:
got its cake? It’s not it’s no work at all

[00:53:11.12] spk_1:
knew scott would take offense at that. Um there’s yeah, no, this is the real these are the real Tony awards right here, Claire you have you have a couple of

[00:53:20.57] spk_2:
couple. We have, we have a couple more awards. Not too many, but the next Tony award. And let me get my

[00:53:28.85] spk_0:
or award the nun the

[00:53:30.29] spk_2:
Tony award for most famous guest on tony-martignetti non profit radio goes to dan Pallotta. tony Tell us about dan Pallotta.

[00:54:10.84] spk_1:
That was April 3, 2015 uh he had a famous or infamous depending on your perspective. Ted Talk called the way something like the way we think about charities or the way we look at charities is all wrong and it was provocative and he got a lot of fame for that he had or infamy again uh when you look at it. Um so millions of views widely, widely um quoted and interviewed Peter you may know did you? I’m sure the Chronicle certainly covered dan Pallotta and his ted talk.

[00:54:19.44] spk_6:
Yes, yes, it got a lot of attention around that time. I was still at the Chronicle back then and you know, I interviewed dan a few times and and he wrote quite a bit of he wrote some provocative op ed pieces back in the day to certainly a big name in the field, although not as much so now. I don’t think

[00:54:47.94] spk_5:
he even was a keynote at the end. You see Peter, do you remember what year that was? It was before I was Ceo, So it so it was not

[00:54:48.82] spk_2:
2013.

[00:54:53.34] spk_5:
It had to have been before 20 12 2011.

[00:54:55.64] spk_6:
It was really yes. Yes. But

[00:55:01.24] spk_5:
I mean his keynote was the same, you know,

[00:55:02.84] spk_0:
topic. Yes, yes.

[00:55:05.74] spk_7:
We didn’t show Tony responding to one of Dan’s offense or his TED Talk in 2013 as well. So we talked about it as

[00:55:13.69] spk_1:
well. That’s right. We did a little postmortem about the issues that he raised. Exactly jean. Thank you.

[00:55:27.54] spk_2:
Interesting. And we have another Tony award that goes to the and I’m going to lower my voice. Softest spoken, famous guest. So the softest spoken famous guest award, Tony award goes to not dan Pallotta, it goes to Craig Newmark, the founder of craigslist, tony Tell us more,

[00:56:07.93] spk_1:
Craig. Newmark is terrific. You know, he founded Craig’s, you have to say Craig Newmark, the founder of Craigslist because nobody knows it because he’s so modest, you know, uh he didn’t turn craigslist into a billion dollar platform uh like so many tech entrepreneurs do. He resisted that. And so, you know, he we don’t know his name the way we know other tech entrepreneurs who can remain unnamed because we all know who they are, Right? So you have to say

[00:56:08.96] spk_5:
being sued by the federal government or what they’ve done with their social media platforms.

[00:56:43.43] spk_1:
Yes. Being sued by the former guy, the former president as well. So Craig Newmark is the founder of craigslist. He resisted the temptation to turn it into a billion dollar platform. He kept it free or very, very low cost and and craigslist exploded for that. And that just exemplifies his character is so you know, he’s modest, he’s soft spoken. Uh and so that’s why he’s got to be non profit radios, most softest spoken famous guests.

[00:56:54.63] spk_2:
And we have one final Tony Award. It’s a very important one. Yeah. And the Tony award for best original score. The Tony award goes to scott stein for a cheap red wine.

[00:57:01.48] spk_0:
Wait till I

[00:57:05.88] spk_4:
have to play underscoring for that

[00:57:07.90] spk_2:
for your own award. Yes, you got to do it all. You’re the only music I hear

[00:57:12.55] spk_4:
stuck. I’m stuck in the orchestra pit, even when I’m getting

[00:57:20.13] spk_2:
congratulations scott. Absolutely. Now you can say now you can say Tony award winning composer scott. Stein

[00:57:26.74] spk_0:
really

[00:57:28.64] spk_2:
with a

[00:57:29.03] spk_5:
little after a big

[00:57:31.25] spk_2:
let’s ask Gina, big asterisk

[00:57:34.67] spk_1:
and, and, and, and note, put it at the end. Not, not the footnote, it’s easier to meet, put it at the end.

[00:57:41.33] spk_4:
Uh, tony-martignetti I’m a big baseball fan. So any award that comes with an asterisk, you know, like,

[00:57:46.83] spk_1:
all

[00:57:47.91] spk_4:
right. Like all the batting titles from like

[00:57:49.84] spk_2:
Pete Rose or

[00:57:51.19] spk_4:
barry bonds is anyway, but thank you.

[00:58:05.72] spk_1:
Absolutely. I love cheap red wine. It’s been our theme song listeners have heard it at the beginning and the end of every single show for many years, many years since we got brought together by a lawyer friend, I mentioned,

[00:58:19.82] spk_4:
uh, josh, Good name of mine. Exactly, joseph, but his name is, joseph goes by josh. But so thank you josh. If you’re I hope you’re out there listening to this right now, so cool.

[00:58:51.32] spk_1:
Thank you josh. Indeed. And I want to thank everybody it’s time for. Thanks Claire Meyerhoff, thank you for co hosting. Thank you for being non profit radios creative producer. You’ll find Claire on linkedin and the company is the planned giving agency PG agency dot com scott Stein. Love it scott. Thank you. Thank you so much. Every anniversary show, I always look forward to it. Thank you very much. You’ll find scott at scott stein music dot com and a new album coming shortly. The recording starts tomorrow, so we don’t really

[00:59:00.52] spk_4:
know. But fall, fall, maybe winter. We’ll see. We’ll see how long this takes

[00:59:43.12] spk_1:
scott stein music dot com. We’ll give you the latest jean takagi principle of neo law group uh the nonprofit and exempt organizations Law group. Neo law group dot com edits that nonprofit law blog at nonprofit law blog dot com. So many aptly named to see everybody took my aptly named host, uh not private law blog dot com. You need to be following that. That’s uh, you know, if you’re not, it’s your life, I can’t help you. Uh you need to. And he’s at G Attack AMy sample award With us since the 100th show ceo of intent and our technology and social media contributor and 10 dot org. And at AMY R. S Ward. I know AMY has to go to a meeting, so thank you, Amy. Thanks for being with us.

[00:59:52.69] spk_5:
Yeah, Thanks everybody. Congratulations, tony

[00:59:56.17] spk_1:
Thank you, Amy. Thanks

[00:59:57.40] spk_5:
congratulations. All the tony winners.

[01:00:05.41] spk_1:
All the tony All the winners. All your fellow award winners. Yes, go tell your staff you won an award. You want to tell

[01:00:07.59] spk_2:
everyone

[01:00:12.71] spk_1:
tony All right. And peter pan Pento scott. Westcott, thank you again for your sponsorship. Uh turn to communications that turn hyphen two dot C. O. And so thank you gentlemen,

[01:00:25.81] spk_6:
thanks so much for giving us a little time. This is

[01:00:27.84] spk_8:
great. We will strive for a Tony award in the future.

[01:00:41.01] spk_1:
Stay. You can the longest running sponsor. If you if you hang in there scott stein, you know you gotta take us out with cheap red wine. All right. Mhm.

[01:05:09.29] spk_0:
Uh huh. Mm Uh huh. I think I just want you you see your romantic investment to build what I’m looking for answers up on a tv screen. We can’t agree on nothing. We had till the ropes from my down. Yeah, we’re disappointed each other not to be baby and just love that we found you know, you used to find me charming. Gonna care figure out how you see you thought I was handsome. But it doesn’t matter now. So keep falling from my punch lines. As long as your time will allow. God, I reckon promises if I let you read a wine and how wear diamonds and they’re tired of the clothing that way. Yeah. Love to put over for the good stuff and you’re too easily to stretch the tooth care. Well, I ain’t got too many options so I’m gonna do the best that I can. Well maybe you’ll have some competition a day when I’m a wealthy man. You know, you used to ferment your I’m gonna care figure out how you see if you thought it was him. But it doesn’t matter now. So keep falling more. But as long as your time will allow because I’ve got her any promises about ideology, their wine and thou oh yeah, maybe let’s raise our glasses. Take a dream to better days. The other people can kiss our asses, but in life he said, and I ain’t get across the heavens. The woman flashed victory sides because we’re perfect for each other as long as well. Nobody else in mind. Oh yeah. You know, you used to care, figure out how can you say? Never mind. Don’t matter now. So keep falling from a problem in my life, jeanne red or whatever. Mm Next week on nonprofit radio I’m just gonna have to trust me. I was focused on the fire and so I don’t know what’s coming up, but I promise you it will not be the fermentation. She can you missed any part of this week’s show I’ve been finding at tony-martignetti dot com responded by turn to communication. You are currently on profits. Your story is their mission terran hyphen two dot c o. And by sending blue and only all in one digital marketing

[01:05:11.59] spk_2:
pact. Powering

[01:05:12.73] spk_1:
nonprofits to grow.

[01:05:44.79] spk_0:
tony-dot-M.A.-slash-Pursuant going through a creative producer is the wonderful Claire Meyerhoff show. Social media is by students Chavez. Mark Silverman is our Web guy And this music is by Scott Steiner. Thank you for that after making money you with me next week for nonprofit radio big non profit ideas for the other 95 go out and be bobby.

Nonprofit Radio for July 26, 2019: 450th Show!

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Claire Meyerhoff, Scott Stein, Maria Semple, Gene Takagi & Amy Sample Ward: 450th Show!
We’re celebrating Nonprofit Radio’s 9th anniversary and 450th show! We’ve got Claire Meyerhoff co-hosting, live music from Scott Stein, giveaways from Cura Coffee, our contributors Maria Semple, Gene Takagi and Amy Sample Ward, July 26 history lessons and lots more fun. To win prizes, tweet about our 450th using #NonprofitRadio. We’ll pick the clever ones and shout you and your nonprofit as winners, making you a part of history. Celebrate with us!

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View Full Transcript
Transcript for 450_tony_martignetti_nonprofit_radio_20190726.mp3 Processed on: 2019-07-27T00:45:39.647Z S3 bucket containing transcription results: transcript.results Link to bucket: s3.console.aws.amazon.com/s3/buckets/transcript.results Path to JSON: 2019…07…450_tony_martignetti_nonprofit_radio_20190726.mp3.427129504.json Path to text: transcripts/2019/07/450_tony_martignetti_nonprofit_radio_20190726.txt Hello and welcome to Tony martignetti non-profit Radio. Big non-profit ideas for the other 95%. You heard that live music. It’s our 450 of show foreigners. That’s a lot. That’s a lot of radio. I’m glad you’re with me. I’d be thrown into op Telmo psychosis if I saw that you missed today’s show. It’s our 4/50. Claire Meyerhoff from the PG agency is our guest co host. We’ve got this live music from Scott Stein. All our contributors Jean Takagi, Amy Stamp Award and Maria Simple will be calling in along with the new sponsors to introduce and announce we’re gonna giveaway bags of cure a coffee. Scott is going to be playing more music for us. Claire’s gonna lead us in a fun history lesson. We’re live tweeting with the hashtag non-profit radio, So join us on Twitter. We’re on Facebook. Live at the Tony No at on my page. Tony martignetti zoho of your If you are a friend there, we’re on Facebook. But if not Twitter with the hashtag non-profit radio. This is all on our 4/50 show, ninth anniversary Thank you so much for being with us. Were sponsored by Response, sir by Wagner c. P A is guiding you beyond the numbers. Wagner cps dot com By Cougar Mountain Software Denali fundez They’re complete accounting solution made for non-profits tony dot m a slash Cougar Mountain for a free 60 day trial also sponsored by turn to Communications, p. R and content for non-profits, your story is their mission. Turn hyphen two t w o dot co So that website is turn hyphen. T w o dot CO and for the 450th show were sponsored by Cure Coffee connecting coffee lovers with farmers and families who harvest the finest organic coffee beans. Cure a cough a dot com. Don’t you talk pretty? That’s clear. Meyerhoff. Welcome. Welcome. Oh, she’s a trained. She’s radio could tell that I’m on treyz Telemann train and she’s a pro. Welcome back to the show in my heart for 50. Thank you for coming up. Thank you. Came from Washington D c. I drove actually was in New England. Drove down yesterday. Will be driving back to D. C. Welcome. Bible days are creative producer. It’s good to have you. Yes, way We started this show. Will you started the show. But I helped you way back when you asked me some for some advice, and you were like, What would you charge me? And I’m like, you know, really wouldn’t charge you anything. But you know what I’d like? I’d like my name at the end of the credits of every show. It’s been their claim. Our creative producer, cloudgood I know it’s serving last. That’s what you want. It’s there. Nine years. It’s been, like one. A legacy. Scotty Stein’s got Stein. Welcome back. Thank you. Thanks for having me. Always good to see it. Always good to be beyond the show. Pleasure. I love having you for the anniversary shows. You bring your keyboard. Yep. We’re gonna hear cheap red wine. We are gonna hear a brand new composition World release. Ah, yeah. I wrote it this morning. Okay. E wrote it this morning. First to hear it are awesome. Yes. What? What’s going on in the Scott Stein music World Music gigs coming up? Yeah, actually, doing a gig out in Brooklyn on Monday at a place called Bark or Tits And the debt. Ms. Park section of Brooklyn, close to where I live. Uh, me and three other songwriters Jerry Cherry, Kyle Lacey and Sarah Wise doing kind of a song writers in the round thing. It’s a great little room for that. So I’m doing that on that. I’m about to head to Chicago on Wednesday. I’m goingto Lollapalooza. I’m playing really play? No, I am playing a CZ part of a kid’s rock fan, Joanie Leeds in The Night Lights who I’ve worked with for almost 10 years. Uh, we’re playing the kids stage at Lollapalooza on Thursday. Friday, Joanie Leeds and that’s it. Love that. Congratulations, follow-up, Pollux. Yeah, I’m excited. How do they define kids at Lollapalooza? But, uh, I think 10 and under. Okay. I mean, I think the general demographic for Joni’s me could be anything from like toddlers up. Three. Think that 1st 2nd grade, something like that. It’s pretty broad range of children’s ages, but a lot of fun. It’s super super fun. Congratulations. Thank you. It’s awesome. Yeah, What’s going on in the clear Meyerhoff PG agency World plan giving creative. I continue to help lots of wonderful non-profit organizations with their legacy programs, helping them build out their legacy societies and helping them reach and engage their best prospect. So they make requests and other plan gif ts to their favorite non-profit charities. About s So where you living now? You live in North Carolina and I live in Washington, D C live in Alexandria, Virginia, in Alexandria. Okay. Okay. What’s Ah, that’s a cool town. It’s great a lot going on right now. That’s Ah, that’s the new isn’t Google. It’s coming. The Amazon Amazon. Remember? Amazon had the big contest and it shows part of Arlington, Virginia to be the darling of Alexander. Pretty darn close. Pretty close. Does this mean your property value is going about my condo in October? And it’s already increased quite a bit. So it was. It’s been good for real estate, Awesome in the DC area, people buzzing about this And I guess that’s the thing like Courtney, I don’t know. You know, you’re not in the, you know, in the local Well, there’s a lot to talk about. What you live in Washington, D. C, for instance. There’s this guy on Pennsylvania Avenue and there’s this Congress and okay, so people talk about it and then they talk about non-profit radio there, like every day I walk down Pennsylvania Avenue, our Constitution evident. People are just talking about Tony martignetti non-profit radio and I go What’s not to talk? That’s great. It’s 9th 9th 10th anniversary. You know, I can’t believe Help me. You did help me in the beginning. It’s got nine years on. I have, I have when I’m gonna get to actually way could share these Now I got I got the history is where it was a little thematic Well, history’s thematic thing Yes, you’re clear Your very first show non-profit radio. Yeah, I have it. Here’s the show sheet from It was July 23rd 2010. Wow, nine years ago. That was nine years ago. We started in July. So you were on, like the third or fourth show I was. What was I talking about? I think donorsearch Tory’s for playing storytelling was actually story storytelling in jargon. Remember mary-jo argast maybe jargon jail Throw people in jargon jail. That was your charge. It was your concept. I hate jargon. Credit. I hate the word used all the time. I don’t want any. I don’t ever want to hear the word youth in everything because as I learned in broadcast journalism from Bill Torrey at American University. He said no one ever says, like I saw five youths running down the street. People don’t talk like that. No, this I saw you got five teenagers, five young people running down the street. But that was your first show and jargon. See, the, uh well, I made you those shows. She’s a major your clock. But look how Look at the comparison. I mean, there’s the 2010 show sheet is just like lines, right? And the 2019 is big paragraphs. Dense. We got more going on. All right. Scott Stein. I got your first, uh, Scott Stein. We first used your music on the September 6 2013 show That’s coming up nine years. Yeah, I know. I’m sorry. Wait. Coming up. Six years starts coming up six years? Yes, exactly. I agree. And ah, so that was And that was the first time we used it. And then your for your first time, live with us. Was the 200 show July 18 2014. Okay, 200. You’ve been here for every anniversary since. Except one. Yeah, there was one. I had to go to your apartment record, right? I think I was gonna be on the road or something. That during that during the live broadcast. So yeah, but I pre recorded way pre recorded cheap red wine and played it. I don’t know if that was the 3/50. It was like the one you’ve been on every anniversary since doing every 50. It’s fun. It’s really like a high. Almost like a highlight of the year I turned summer. I’m like, Oh, pretty soon we’re going to do the New York New York show. You think about just I love it. It’s fun because biggest for me. I worked in radio for years, and it’s like my only radio thing I do anymore. We’re gonna turn Scottie. Alright, cheap red wine. This is the song that I licensed from you in 2013. And of course, we only sample of 10 seconds before the vocals. You know, Uh, so I always wanted it. I always want you to play it live. Yeah, and full. And so, if anything you want to say about cheap red wine, I don’t know. This song is older than the show. Uh, comes from a record that it did back in 2009 10 years ago. And I think the song was had already had it for about a year before that. But, uh, yeah, it’s Ah, it’s been really fun. Thio here. It used in this kind of context, So happy to do it for you, son. Please hurry up, baby. Just keep talking sooner later. Offing a routes to what you mean seeking romantic advice from a bimbo. Dumb luck never answers upon a TV street way can agree on nothing way Get tail or ups from my down It is a pawn in each other now, baby. And this look that we found you know you used if I’m a charming gonna can figure out how And you said you thought I was handsome But it doesn’t matter now so keep fallin lungs Your time will allow because I gotta empty promises every bottle of cheap red wine and wait, Wait, Just diamonds. They won’t talk to the cut of clothing that I wear with good stuff when you’re too easily distracted too. Okay, you got to, man. So I’m gonna do the best that I can, but maybe you have some competition day when I’m a wealthy man. You know, I used to find a charming, but I can’t figure out how you said you thought. Always handsome. But it doesn’t matter now, so get full in my punch. Sloane’s your time allow because I’ve got her and promises a bottle of cheap wine. And let’s raise our glasses to take a drink of better days. The other bilich a kiss like that, you say, And I ain’t gonna kill Helen’s dialogue. National victory signs. Who’s We’re perfect for each other long nobody else. Nobody is way. You know, you used to find me charming, but I can’t figure out how you said your father was. Hanson never minded, no matter now. So he had fallen from a punch. Eyes is like your time will allow. Got her Any promises? Neo-sage I love that. I just love that song. Thank you. There’s nobody waiting in line just like cheap red wine. Love. It’s got Thank you. Thank you so much. E-giving are gonna play another one for us later on. Yeah, the the World release premiere. Um I want to give away a prize. We’ll start with Yes. We’ll start with our prize is the 1st 1 is going to This is these are our recent subscribers to the insider alerts where you get it. You get an email from me every Thursday tells you the guest star insider alerts linked to my video on the 1st 1 The most recent to be subscribed is Dennis Lee. Dennis is executive director at the Marching Elite Foundation. So Dennis is gonna get a pound of cure coffee. Congratulations, Dennis Lee, Your coffee going to Dennis Lee? Thank you for being our most recent insider dentist. And, um, we have a little, uh we have a little We have a little bit about, uh, a little bit about your cure Coffee. Well, what we do, we D’oh! I love your coffee. It’s my favorite cure. A coffee directly connects coffee lovers with farmers and families who harvest the finest organic coffee beans. And, you know, with every cup of cure, you joined their effort to expand sustainable dental care to remote communities around the world. They are a direct trade coffee company Now, with learning opportunities for dental students in the U. S and abroad. Cure coffee dot com. I love that mission that is so great. They do the dental work for the farmers of the of the beans because the CEO of the company is a dentist. That’s great. I love that Thomas Godlessness. Fantastic. He’s a dentist in California. Yes, bona fide dds after his name. So maybe I’ll go to California to see him. Because, you know, a good dentist. That’s that’s what you find when you stay for life. I’m going to California for years old Blue Frost and Rutherford, New Jersey. Really? Um, yeah. Trust in, like, 3000 dentists. And then you’re not going to, you know, practice dental loyalty. Well, I D’oh, but I guess I have moved to other places where it’s not practical to my dentist and Carl play. Well done, Island, New York. You’ll dentist with anybody? Nothing. My original dentists. Bad reputation, the bad dental grip. You should practice more dental lorts. I hope you’re practicing safe industry. I have my new dentist in Shady Side Maryland. 1,003,000. Dentists. I hope you’re doing it safely. Um, So there was something, huh? Let’s see. Where are we now? Okay, Is that it’s somebody on the phone. Oh, excellent. Okay. Awesome. That must be Jean Takagi. Hey, Jane. Congratulations. Thank you. That is Jean Takagi Eyes our legal contributor, Jean Jean. The Law machine. You’ll find him at neo-sage log group dot com and he’s at G. Tack on Twitter. Longstanding, longstanding contributor. How are you, Gene? I’m doing excellent. How are you? Oh, very good. It’s the 4450th 9th anniversary, huh? You know, we’re doing great. My voice is cracking, which means I’m excited that we’re doing great. Like I’m 14. Um, what’s going on? It, uh, like Neil latto. What do you, uh, what you all paying attention to in San Francisco? We’re enjoying this summer. It’s not. It’s not so hot here. So we’re having fun here, And, uh, I’m working with my partner, Aaron bradrick and Cindy latto. Actually, who’s the director of the master of masters and science of the non-profit management program at Columbia University. Designed a course for the program that we’re really looking forward to doing that. So does that mean you’re gonna be in New York teaching? I may be a little bit more, but we’re doing the design phase right now. Still in design phase. Okay, but you’re hired, right? It’s not You’re going to do it. We’re all working it out right now. Okay? I won’t make any premature announcements. Would get everybody excited. I’m sure we’ll be the first to know. Yeah, yeah, we’re here. We’re here in New York. It’s gotta be. It’s gonna be the breaking news here, so let us know, Gene. Absolutely. Okay. Um and what would you be teaching? It’ll be a program on sort of a business law issue for for non-profit professionals programme A programme? Oh, not just Of course I was I was minimizing it. What would be like a top topic in that in that class for non-profits that they would need to know about what’s what’s a top 10? Things like public private partnership collaborations and kind of some of the legal issues that may arise in those type of interaction. All right, well, you let us know when it breaks. Gene, you’re, uh I always talk about when you’re first way talk about when you were first on the show and then I never know exactly, but I found it this time. I actually did the legwork. It only took me about three years. We’ve been talking about this, but your very first time on this show was August 27th 2010. Nine years. We have just about nine years. Way had just started in July 1010 1 of the show’s Gene’s been on forever. Yeah, regular contributes an original. Well, that’s why he’s changing the law machine. Yeah, he’s on his own longest running contributor. Not not producer. Is that, like Israel tag liners? That attack line you gave him again? He’s too modest. These jeans. A very modest man. He wouldn’t He wouldn’t do that to himself. Right? So you like Tony? Tony, you cringe, Gene, when I say that the radio machine, it’s just a little bit you blush a little bit. Tony Tony, the radio pony like that? Uh, more like a horse, but not a pony. Move on. All right, Jean, I want to thank you so much for calling. It’s good to talk to you. It’s been always my honor and pleasure to Congrats on for 50 and looking for Thio. All of you. Thanks. Thanks a lot. And he has it in his bio. I love that. Thank you, Jean. Good to talk to you. And thanks so much for what you contribute. Thank you, guys. Thanks. Jane. Already anywhere else on the phone. Okay, then, uh, there was this New York Times article on podcasting. Yes, I saw it. And there’s you emailed, just like two weeks ago that I was so excited. But I thought of you as soon as I read it. I did because I said to a friend of mine I was with my friend Laurie and we were reading New York Times at our favorite Starbucks in Newburyport, Massachusetts, and I turned to Laurie. And I said, Look at this article about podcast and and my friend Tony, He has this long time podcast I think he liked goes down into the history books for the podcast. And I think there were a lot of great points made in that podcast. And Sam talked about one of them. Scott Well, Scott. Oh, so Well, Sam talked about what, The 19%? Yeah. Uh um, from march to May of this year, 19% of podcasts had a new episode, right? And there’s something like 700,000 podcasts, and only 19% of those has have produced a new episode in the last few months. So they’re staying. They’re mostly stay after men s three months. March, April May s O That alone puts us in the 81st percentile just of eso tribute to how much work you put into this. You know, I think one of the up shots of the article was that a lot of people go into podcasting and think it’s easy and think it’s, you know, it’s It’s not as much work as it is. And it’s to your credit that you’ve kept this thing going, not just for the number of years but the number of episodes. It’s a lot of work. You have to really devote yourself to it. And, ah, you know, it’s that the technology may not. Maybe, you know, it may be easy for everyone to get started, but it’s hard to to sustain it. And ah, knowing your audience of having your niche is is a big part of it, which is something that you have it. And they said that in the article, Yeah, yeah, And over the years since I’ve been involved with your podcast, people will be try. Oh, I want to do a podcast. I want to do a podcast and I say, Well, do you have any idea what goes into a podcast? Because my friend Tony martignetti has been doing one for 789 10 10 years now, and and he does them consistently every single week, except for two weeks a year. So he does 50 podcasts a year and to produce a podcast every single week and book the guests and come up with the topics and write all the things and keep the sponsors and work with Sam and and work with Scott. And to get it all done is really a great achievement. So around of applause, that’s a good tagline that zoho that’s a good better than the non-profit pony. Yeah, radio pony Radio Way could let the pony die. I send the money to a farm in the form of a glue factory farm in Vermont. That boy got quickly. Thank you. Thanks a lot. I guess it’s, uh it’s gratifying. It’s just a love affair. I just love doing the show and all the work. Uh, it doesn’t matter, cause I know that, uh, we’re helping non-profits helping small and midsize shops who I always have in mind as I’m as I’m doing it. That’s the God and, Scott, you gotta be in a niche. You gotta be loyal to your listeners that gotta get values value to listeners. Otherwise, right, they’re going to be Oh, there’s Ah, major correlation between that and being a musician, you got to know who your audience is Without that, it’s very, very difficult, right? And provide content specifically for them. And don’t drift off into other places and provide, like something else just cause you want to so right, like you don’t have a sudden play like, you know, the hokey pokey Or do you want me? And I am playing kids music in later? Well, I guess the parallel only goes so far. There’s there’s there’s a balance to be struck for sure, but, uh, we got off the mood strikes. We got somebody on the phone who is very committed to like exactly what we’re talking about. Staying true to mission, not veering. And that is an example. Ward our social media and technology contributors. Do-it-yourself Award. How are you? I’m doing great. Congratulations. Thank you very much. Were you able to hear our conversation while you’re on hold. There. I You did. So we were just talking about staying true to mission, right? I mean, you’re about that. Yeah. And I was reflecting on, you know, the whole, like, 50 episodes a year, All the work that you do to make sure that you have tops and people to join the show and all of those things And how many times we’ve been on. And I wanted to make a joke, but I didn’t make it because I felt like, maybe I maybe I should sensor that joke. But I was Yeah. How is there anything to say anymore? But you always find new things to talk about. And I think that’s to your credit. Thank you very much. You help? You’ve been contributing a long, long time on social media and technology. Your first show with us was, um it was July 13th 2012. The 100 show. Exactly. Right. Um, And at that time, with the 100 show, we had 1000 listeners. So yeah, so two years into this thing. So we started in July 2010 July 2012. Your first show, 100 listeners. I’m sorry 100 shows. We were celebrating having 1000 listeners, and now we’re over 13,000. Wow, that’s pretty cool. I think that’s you know, that’s that’s great. Thanks pretty good. 13,000. Pretty good. 13,000% growth. Is it 15%? I don’t know. 13,000% better. It’s more than 13% stock in that 50% of thousands. 130. It’s 13,000% growth 1000 times. This is not the math show, right? 15,000% growth is 13,007. We got it sends a music show non-profits fun stuff, no matter what’s going on it and 10 dot org’s You know, I love non-profit. You know, I love intent. I’m not supposed to say no. Never What? Uh, what’s going on in time going on while we have, um, 20 ntcdinosaur action proposals just opened. So people are submitting their ideas. And this year, for the first time, we have moved the ignite applications intothe same sessions, a mission timeline. So in the past, ignites which are a type of presentation with five minutes exactly, and you have 20 sign and the slides auto advance every 15 seconds, and they are hosted up on the main stage as one of the general sessions in the morning. In the past, applications to be one of those people opened Ah lot later in the year after registration was already open, they were open in, like, November and December. Okay, but this year we decided to do it all at the same time. So what types of conversations or topics? They want a surface of the conference. They you know, they could do that a little bit more holistically. So, uh, sessions in-kind of more standard breakout format as well as the main stage content, are all open for submissions. Right? Cool. And this is all for really big. This is offer. Then this is all for 20 and T c. Right? Next. Give us the dates for 20. Sure. 20 ntcdinosaur be in Baltimore, Maryland, which we’ve never been to before. I mean, people I’m familiar with the conference has never been hosted in Baltimore, and we will be there march 24th through 26. Okay, Okay. Cool. So submissions air open you goto and 10 dot Or if you want to submit, it’s a very, very good conference. Non-profit radio has been there, I think, half a dozen times. Maybe I’m exaggerating. Maybe it’s only five, but always on the exhibit floor, capturing the brilliant speakers that that a subset of the brilliant speakers that in 10 has and expanding their reach and expanding the reach of the conference. I love doing it, You know I do. Amy, don’t You know I love it. We lose any sample word? Well, trust me, she knows She knows that I love it every step forward. No, no more. Okay, well, I’ll pretend that you may be speaking. Well, it’s a great conference, and everyone should go. And it’s in Baltimore. Yes. And, uh, that’s two of us. Who, speaking for Amy. Amy, thank you very much for calling. And thank you for being ah, contributor for so many years from since the 100 show. Thanks. Thanks so much, Aimee. Simple work. She’s great. Um, let’s I want to welcome one of our new sponsors. Um, and that is, uh, Cougar Mountain Cuckoo Mountain software. They do accounting software for non-profits, the Denali fundez your complete accounting solution specifically designed for non-profits. They have a free 60 day trial and you can find that a tony dot m a slash cougar Mountain. Don’t you talk pretty, tony dot m a slash cougar mountain for your free 60 day trial of the Denali Fund. Your complete accounting solution specifically designed for non-profit. Very excited to hear about it And brand new brand new sponsor. Because because non-profits need things to be more, you know, simple and specific. And Taylor to them agree. Not using QuickBooks, which is designed which is made for corporate and individual and, ah, trying to tailor it to a non-profit. It doesn’t doesn’t work because you got your fund accounting problems, which right? Denali farmer takes takes care of you. Come on to talk about, uh, no, but but he’s the marketing manager. Brian. Brian. Brian blessed our marketing manager who have been working with Welcome, Brian. Glad to have you. Thank you. Thank you for joining. Not properly with a sponsor. Thank you, Brian. And thank you. Cougar Mountain software. Um, you had, you know, a little something going on. You want to talk about a little history? I do. Well, Mr Ethan, will you know, Tony, your show really is historic to may that this is the 450th show. As we discussed earlier in our discussion about how podcasts are, really, you know, it’s just hard to produce these podcasts and keep them going. So so kudos to you for doing this historical show. So today, in honor of that, as you enter the history books, I have a little game for us, a little door just a little today in history thing. So the 1st 1 I want to mention is that and and you asked me when I say that I would do this well, that clears air non-profit angle to it. So I’m gonna try to do my best to Time non-profits to these as much as possible. So in 17 75 the office that would later become the United States Post Office Department was established by the second Continental Congress. Benjamin Franklin, Pennsylvania was the first postmaster general now way have a musical clue for you on the state. In 17 88 a certain state became the first actually became ratified as state in the United States. The 11 state. Which day was it? We have a musical clue wrote down. Try it again. Scott, New York, New York so that non-profit Italian is, Of course, that’s the home of non-profit radio. Oh, that’s tenuous. Oh, my goodness. That’s cool. What? You’re clever. Well, and for the post office one, I was gonna say the tie in is how much not how much mail have non-profits sent over the years through the U. S. Postal Service? Thanks to Benjamin Franklin Weaken, send nice mailers to people to raise money. Clever mailers, envelopes post towards all that, All that. So on this day in 1945 the Labour Party one the United Kingdom General election by a landslide and that removed Winston Churchill from power on this day, the Labour Party. One serious. Winston Churchill was a Tory. I guess I should have done that. But, um yes, of the Labour Party came into power today. So in 1947 Harry Truman signed the National Security Act of 1947 creating the C I A, the Department of Defense, the United States Air Force, the Joint Chiefs of Staff and the United States National Security Council. And I do not have a non-profit tie into that. But you know, that’s great. It’s okay. That’s important. Are we Don’t you cut me off because I got a whole thing here. I know. We got it. We got a call her. We have a call or ever sponsored me. Can we come back to our way? I can’t. I don’t want to keep promises. I can’t keep way. Way will try. Okay, you duitz doom. How are you? Hey, Tony. Good. Very good. Very good. How you doing in there? I’m sorry. Thank you very much. Are you in Madison, Wisconsin? Yes, I am. Okay. Of course I’m grateful to you because, uh, you’ve been a guest on the show a bunch of times. In fact, your your first time on the show keeping with the history theme that Claire set up for us. Mystery theme That clears that up for us. Ah, was September 12 2014. So five years ago, almost five years and you’ve been on you’ve been on a couple times. And I’m also, of course, grateful for, uh, for Wagner. C p. A sponsorship. It’s been a couple of years now, and I’m grateful for that. That’s awesome. Yeah. They’ve been with us a couple of years waiting to cps dot com. What’s, um What’s what’s Wagner looking at for non-profits this summer? First of all, we’re really be supporting your show. And I would like to thank you for your dedication again. Um, for nine years now and helping out the other 95% of the pregnancy. The eighties. They were looking at you a constant standard. All the very, very fighting. Okay, Yeah. Don’t go into detail on you. Can’t be gonna be different going forward. It’s gonna be more challenging. And we’re helping our clients kind of, like navigate through the complexity that giving them some implementation plan. Okay. And wedding has a bunch of webinars they’re doing this summer. I’ve been a summer on the fall. I’ve been promoting them on the show. So you’ve got a ramped up Your free resource is for non-profits. Yeah, we started thing, baby nurse. I get like, two years ago now and we plan on doing a lot more and abila xero pompel latto part that other other resource is we’re creating for our clients again. We work with a lot of nonprofit organizations and we understand that they enough resource is sometimes like the other 5% provide that. Yes, Thank you like the other 5%. Thank you very much. Um, eat. We have to go. But I want to thank you again. Thank you for the sponsorship. Thank you for your sharing the value that you do when you’re a guest. And, uh, we’re gonna get it. Be getting you back. I know you and I are working on that. Yeah. Yeah. Thank you so much. Thanks for having their happy contribute. Thanks. Thank you so long. So long. Uh, let’s give away another prize. I don’t give a prize. Another sec a second. Most recent, uh, new insider on this is Thio Alana Cooper, who is the senior director of donor relations at the Jewish Federation of Palm Beach County Beach County, Florida. Alana Cooper is gonna be a bag of your coffee coming your way. Congratulations, Alana. That’s a wonderful non-profit organization. You know what? Your federal I’m very familiar with the Jewish Federation of Palm Beach in that area. Would you, uh, cubine teamviewer quaint? Just with the cure of one more time? Cura Uh, okay. You’re a coffee. Well, I love Kira coffee because it directly connects coffee lovers with farmers and families who harvest the finest organic coffee beans. With every cup of cura, you join their efforts to expand sustainable dental care to remote communities around the world. They are a direct trade coffee company now with learning opportunities for dental students in the U. S and abroad. Cure a coffee dot com and now I want coffee. Thank you. It’s so hot in here. You sure you want coffee? One iced coffee? It’s the reason the reason I’m here is because the host doesn’t like the air conditioner on really during the during this show. If anyone was wondering because it makes me I don’t care for So that’s why um let’s do the live lister love because we’re, uh, cool like this. Look at this list of listeners. I mean, it’s incredible. Look at this. The sheet of live listeners, um, shot him out. San Francisco, California Middlebury P A. Longview, Texas Tampa, Florida Alexandria, Virginia. I lived My neighbor. You leave is listening. Yeah, sure. Awesome life. Listen, love to Alexandria and Washington D. C. Right by them if he’s listening. Oakland, California monisha, New York, New York. We got multiple New York, New York, as usual. That’s good. Uh, Charlotte, North Carolina. Um, Seoul, Korea. Seoul? Yes. We got Seoul, South Korea, on your haserot. Come So ham Nida, for our Seoul Korea. For our South Korean Romania, Romania is with us. Tulani osili Ramani Iran. Iran. I was I was recently very close to Tehran, Iran. I was nearby. You were living in January. We took a cruise and and for a while my phone gave me a little thing. It said I was in Tehran. All right, let’s take a person. All right. Theron, live. Listen, love out through Tehran. Um s boo. I don’t know if I’m pronouncing right, but the country is Finland. Yes, piela Oh, as proof Inland, Uh, live nation left to you and, uh, also abroad. We got some other broad. Uganda, Kampala, Kampala, Uganda Indeed. Also in South Korea. Got CEO Joo. Were you near Seo? No, but I might go there next year. Okay. Ono Japan and bringing it back. Uh, we got Hell’s kitchen. That’s interesting. Hell’s kitchen. New York shows up differently than New York, New York. That’s funny. A lot of good restaurants Night. They have 10th abila station live listener left to you. And congratulations on showing up separately from all our other New York New York listeners going upstate Watertown, New York is with us. Um, going out a little West West Salem, Ohio, and um oh, Munich, Germany. Gooden, dahna and Freeport, New York Report, Long Island, New York Report New York Right near There you do. I’m pretty far away from Carl koegler York C a R E l E P L A c They’re working on the new train station there. My friend Mary Ann was right by the trains. It is being to get that extra stuff going on. Moscow’s with us. Moscow nasco I don’t and no Russia. And ah said Munich, Germany. All right, so live Mr Love. Awesome. And Sam, if anyone new ones come in, that’s treyz. Would you update us, please? Because I want to shout out everybody falik If there’s all over the place all over the world, it’s incredible. We got multiple multiple continents, indeed. And of course, the podcast pleasantries were multi Continental and were, and even, uh, further reach then the live love is the podcast. Love the podcast. Pleasantries to the outs where the over 13,000 people listening each week on small and midsize non-profits, uh, CEO, executive directors, fundraisers, board members, consultants and other vendors to non-profits. Podcast Pleasantries to you. Thank you for being with us. I hope the show continues to serve. You give you value. I believe it does cause the listener numbers keep growing, so and the feedback I get is positive. So thank you for being with us podcast, especially board members like you. Dorothy Hamill. Today’s her birthday. Today’s Dorothy Hamill’s birthday. What is your boardmember? She is a boardmember or a recent boardmember of the Baltimore Symphony Orchestra. How do you know all this? But well, because I researched the whole bit that I was going to do today. So I know your birthday’s today and everything that happened today in history. So I’ve got a musical clue from Scott here. There’s a the original sitcom anarchist, the original sitcom actresses Birthday today. Who is it? Close. It’s Ethel’s birthday. Vivian Vance Vance and she was married to William Frawley know they were well on the show. They hated each other in real life. They hated each other. It’s a legend that was Fred. Fred and Ethel never even spoke off. Hated each other. You got one more. You got another history thing, another history things. So there’s there’s another. It’s another musical clue And someone’s birthday today. What’s the band? Sam knows Rolling Stones today is Mick Jagger’s birthday. Uh, that sounds better on the guitar by, and I do not have, like, a non-profit link to Mick Jagger. Actually, I found that I think he’s kind of not that charitable that he spends a lot of time trying to hide his body from the But he’s born July 20,000 fans she shares a birthday with Britt said non-profit really are all right. Hyre s Let’s, uh, there’s another Tony martignetti in the studio here. Oh, step up. Step up to Scott’s Mike, would you Come on. Come on, Come on. You’re gonna be on a podcast. Yes, I’m gonna like there’s another Tony most second. There’s a second Tony martignetti here. I just want a little shout from better looking. Thank you. Thank you. Come a little closer. That every proud of my son on the work he’s doing for nonprofit organizations goblets and and thank you for your faithfulness. Appreciate it. Thank you, Dad. Thank you. That’s so sweet. And after the show, I’m gonna explain to Dad what a podcast is. He’s got to start his own podcast. Uh, all right, well, uh, Scott, I wanted to Ah, what you do? Another song you got? You got a world world premiere. Yeah. Uh, they said earlier on the show. I wrote this this morning, which is half true. Um, I have had a part of this song running through my head for the better part of, ah month. And then I wrote a quick, rough draft Ah, a couple of weeks ago, and then I wasn’t quite sure where the music was gone, and I put it aside. And this morning I had about 15 minutes, and I was like, Let’s just let’s just finish this song, right? You know, sometimes songs spring songs are like, Sometimes it’s like pulling teeth. And sometimes it’s like cooking breakfast. And, uh, this one’s been a little of each make on fits and starts. So what is it? Uh, I have a number of ah, All right. World release a cz yet? Untitled. Yeah, I think I got a couple possible titles. Ilsen Okay, maybe we’ll challenge. Maybe we’ll challenge listeners to come up with a title for Scott Stein. So listen closely. And, uh, at the end at the end, we’ll tell you how you can reach Scott with your title suggestion. Great. Great. All right. How does this go again? I am only half joking now. That’s too all right. Uh, Getsem inside information. Someone’s me a copy of the master plan. Sources were dependable, but they’re in a language I don’t understand. You know what? I’ve always been a sin for as long as I can remember. Always skipping past super landings. Always looking for that snow in September. Good. The way you play the song. Always someone since long Booth. Some days your own busy Some days you can’t get a damn thing done. Some days you get the car key. Some days it’s the keys to the king. Sometimes the changing of the guard, professor than changing of Caesar way Sometimes the people that you love way very good reason. Wait. I once was beginning. Wait, don’t just watch. You know, watching you know. All right, Scott, that Claire was smiling. Way no, Scotty. So talented. He’s right here. And this is great. Absolutely often do have, like this really good artist right in front of you Sing a song he just wrote first here. I think my favorite part was hit the last court, and there was a truck or something going by honking his horn. I’m saying I don’t like you understand? Like those of you who are listening. I’m on a keyboard. I’m not on a piano, so I’m going like this. Think didn’t just go out. Oh, what did I hit? A wrong note. I think I was right. It’s got if if people do wantto well, give you feedback and or maybe even give you a suggested title, How did they reach you? Uh, on social media on Facebook and Instagram and Twitter. I met Scott Stein music on my wife’s a Scott Stein music dot com where you get to come out to bar chord in Brooklyn on Monday. And there’s my little plugs. There are New York, New York and Hell’s Kitchen listeners. Absolutely. Um, when else do you play in New York? Give us a little, um right now I’m actually just getting back into playing gigs. Uh, I’m just getting back into the into the map. for a while. Um, I took a little hiatus. My wife and I had a baby in October. Maybe boy and early October. What? October, uh, cover nine. Nice. Very nice. And thank you. So s so. I took a little time off from that. And as could imagine, my spare time is non existent these days. So it’s every second is precious these days. And, er eso I’m doing I’m doing this show tomorrow and I’m doing another one back-up Bark or another song Writers in the round on August 19th of things. The date’s on Monday evening and then hopefully more on the fall once I’m sleeping a little. Congratulations. Awesome. Thank you. We got we got another new sponsor on the phone. Peter panepento. How are you? I’m doing great. How are you? Very well, thank you. Peter panepento is with turn to communications, and they’re also a brand new sponsor of non-profit radio. So I thank you very much for that, Peter. Yeah, Thank you. Unfortunately, I didn’t bring my keyboard or my singing voice quite entertaining. No, no, you’re Scott Scott is up to the company. Would have been up to your competition too. So uh, what’s turned to tell us? You know, I’m telling listeners 32nd bursts, but you could take 45 seconds and tell us what turned to is about. Sure. So turn to is a consulting company. We provide PR and communications and marketing support, too. Non-profits and foundations. And it stems from my experience in the non-profit and foundation world. I was an editor or a number of years, the Chronicle philanthropy, and actually had a co host a podcast with you way back when Tony and Thea to see you’re still going so strong after all these years. And we’re really adept at hoping translate the messages that, um that non-profits hell thio to their key audiences and making sure that we’re doing it in a way that really resonates with them and help them make a bigger impact with their work. And, of course, their turn hyphen too dot Co ceo. Um, Peter, you were You were first on this show. Now I was on. I was on your show when you were ah, doing a podcast for The Chronicle. We’re not sure who was first, but I I know. I don’t know. I don’t know if you could look back in your archive, but I look back to the non-profit radio archive and you were first on non-profit radio on August 13th 2010. That was our that was our second month. So you are also very early newcomer. Yes, we were. Yeah, we were. We were blazing new trails back then, Tony, and it’s really amazing how much podcasting and digital radio has has grown up since then. It’s, uh it’s really been been really cool to have been on the ground floor of things like podcasting in social media and and webinars and everything else that we were doing at the Chronicle back in-kind of the explosion of the Internet. And and it’s been really, really cool. You you started out as as one of the, uh, as one of the staple podcasters for The Chronicle back when we were when I was there, too, and, um, hard to believe it’s almost 10 years now that’s making me feel quite old. It is. Uh, you’re referring. I think Thio fund-raising fundamentals which you produce. We collaborated on that. Peter and I would collaborate. It was it was a chronicle chronicle podcast, and I was on that I did a e-giving one. You were on fund-raising fundez forgot. Thank you. Yes, that’s right. That was That was that was a different format with 10 minutes. We were people. We were trying to keep those, like, 10 12 minutes. Max, Right? Right. Yes. And the thinking was we needed to keep it short for people to want to listen to us for tea, get to the end that way. Wanted to keep it short and tight. And you’ve really been ableto build a really engaging, thoughtful, long format program. And the fact that you do it so consistently is is really a testament Thio your skillet this but also the amount of work. You’re putting it really incredible. Thanks a lot, Peter. And, uh And who would have thought when you were a guest, 2010 our second month that nine years later you’d be your company? You have a company, and you’d be sponsoring non-profit radio knife. I thank you for being our newest sponsor. Thanks so much. Thank you. Thank you. It’s a pleasure to do it. I’m thrilled to be associated with it and hope you have 454 Thank you. Thanks a lot. We’ll be talking. Thanks a lot, Peter. So long. All right. Thank you. Bye. We got Maria Semple online. Maria Semple. How are you? I’m doing very well. Thanks. How are you? Awesome. Thank you for calling. Maria. Simple That she’s the Prospect Finder. She’s at Maria Simple. She’s the You’ll find the site prospect finder dot com No, wait. I messed that up. You know the prospect finder dot com The prospect finder dot com All right. To the source. And she’s at Maria. Simple. Did I get that right? That’s right. After all these years, you would think I would know. Yes. All right. How are you, Maria? Simple. I’m doing very well today. Thank you. Okay. And we’re well here, too. Is having a great time there? Yes, we are. 4/50 anniversary shows were always cool. Absolutely. Um, congratulations. You got what you got going on for your summer. Ah, well, I am calling you today from the beautiful downtown waterfront in Beaufort, North Carolina. Uh, yes, yes. Uh, can I stay here? The weather finally broke. We don’t have the crazy humidity today, so all is good. Are you on your boat. Wonderful. Wonderful. I am effort. That’s awesome. Um, okay. Uh, so I wanted to congratulate Scott as well. Real quick. I heard that he had a baby. I love the new song. It’s a good life. I have a feeling that maybe, uh, did the baby get some inspiration to that? That song, perhaps. I love it. Yeah, you may have. May have uncovered something in there. Yeah, that’s certainly at the forefront of, like everything I do. Right? Oh, thank you. Yeah. Maria, your first show with us was August 12th 2011. So you’re You’re a newcomer. You’ve only been on eight years. You’re a newcomer. Oh, boy. Don’t hold that against nine years. I think it’s pretty. That’s quite the legacy. My nose was cool, but she’s been gone eight of nine years. 9 8/9 What’s that? That’s a lot of divide. A nine latto percent that? Yeah, that’s a long time. So the Prospect Finder and the first thing we talked about was linked in for prospect research. That was your first subject with my like Clinton linked in. Yeah, it did for prospectuses. Right there. It’s bonified duvette duvette no duitz still talking about that today? Yes. So what’s your latest? Yeah, what’s the latest thing we should know about Lincoln and Prospect finding? Um Well, you can definitely do an awful lot still with the advanced search feature for free. And, um, you know, some folks deciding to take advantage of a free month of premium Thio get the, you know, the additional search fields and so forth. So certainly something to think about. I love Lincoln. Great. Yeah. Yeah, because after all these years of, like, sort of collecting people, it’s like this awesome roll index that keeps updating itself, and you never know. You might find I have. I’ve gotten a lot of work from lugthart valuable. Yeah, well, people will, like, sort of follow me on Lincoln for a while, then refer me to someone and mostly biggest. They know me from linked it not from in person, so it’s kind of interesting. Yeah. Okay. Glad it’s working for you. Reassemble. And so you feel like the free premium is worth checking out, Maria? Uh, definitely. Yeah. Why not? I mean, if you could do something for free for 30 days, why not? Um, definitely, But have a plan. I have a plan to use it and implement it well and do something with all of the great data that you’re gonna uncover. Okay, Cool. Thank you. Maria Semple. I got, uh we have to move on to another prize. But thank you so much for calling Maria. And thank you. Thanks, Maria. Thanks for all your years. Contributing 88 years. Thank you so much. Congratulations. Thank you. I want to give away another prize. We said it was like two minutes left in the hole. The hole in the whole shebang here, this’ll one is gonna be This is a book. It’s gonna be a book from the I’ll tell you what it’s going to be. Peter panepento. His book. Yes. It’s going to Peter’s book. All kinds of great information on marketing, communications and getting your message across and not using jargon. Exactly. It’s modern media relations for non-profits, which he co authored. He cooperated with the Internet car because you could be your own. Oh, I know into it. I think I might not think I’m in that book. Really? Yes, but no. I think I think I was interviewed for that book. actually now that because it’s Internet. And that was my grandmother’s name in the book. There was, Dad. Thanks, Peter. Thanks to put me in the book, So, yes, but yet because now I think these days you could be your own media mogul. You don’t have to rely on the traditional media. You can. You can be your own media mogul. Well, Barry, Steven’s gonna learn that he’s gonna get the book. Mayberry R. Stevens. He’s president of the Northeast Louisiana Arts Council. Barry Stevens with a V, not a ph. President. Northeast Louisiana Arts Council. Peter panepento book is gonna be coming to you, Barry. And, uh, we got a pretty much wrap it up. Scott Stein. So much. Thanks so much, Scott. Hey. My pleasure. Glad you guys are doing this practically in my backyard. Well, not quite. I’m in Brooklyn now, but we were in my I don’t have come to North Carolina or DC to do it right here in New York City. And the next time we all get together, which show is it gonna be? It’s gonna be the 500. Uh, summer. We’re going to get a celebrity to come in. I gotta work on that. I’m gonna find us a celebrity to come into the studio. Don’t look at me. I think should neo-sage No, you’re a celebrity. I made another kind of celebrity. I have someone in mind, I think. Claire, thank you so much for co hosting. Hey, thanks. Thanks for having me here was wonderful. Thank you so much. Happy for 50th. Thank you. Next week. Inconceivable That metric does not mean what you think it means. Plus Google analytics and Google optimize If you missed any part of today’s show, I beseech you, find it on tony. Martignetti dot com were sponsored by Wagner CPS Guiding you beyond the numbers Wagner c p a gps dot com weinger cps dot com By Cougar Mountain Software Denali fundez They’re complete accounting solution made for non-profits tony dot m a slash Cougar Mountain for a free 60 day trial Also sponsored by turn to communications, PR and content for non-profits, Your story is their mission. Turn to dot CO. That’s turn hyphen, T w o dot Co and for the 450th show sponsored by Cure a coffee connecting coffee lovers with farmers and families who harvest finest organic coffee beans. Cura coffee dot com Don’t you talk pretty? Thanks. Thanks, everybody. Thank you so much for being with us for the 450th show. The ninth anniversary non-profit Radio Our creative producer is Claire Meyerhoff. I say that every single week Sam Liebowitz is the line producer shows Social Media is by Susan Chavez who did are live tweeting today. Thank you very much, Susan. Mark Silverman is our Web guy and I say this every week. Do this Music is by Scott Stein, Brooklyn, New York, with me next week for non-profit radio Big non-profit ideas for the other 95% go out on Be great! You’re listening to the talking alternate network You’re listening to the Talking Alternative network Are you stuck in a rut? Negative thoughts, feelings and conversations got you down. Hi, I’m nor in Sumpter potentially ater. Tune in every Tuesday at 9 to 10 p.m. Eastern time And listen for new ideas on my show Beyond potential Live life Your Way on talk radio dot N Y c on the aptly named host of Tony martignetti non-profit radio Big non-profit ideas for the other 95% fund-raising board relations, social media. My guests and I cover everything that small and midsize shops struggle with. If you have big dreams and a small budget, you have a home at Tony martignetti non-profit Radio Fridays 1 to 2 Eastern at talking alternative dot com Hey, all you crazy listeners looking to boost your business. Why not advertise on talking alternative with very reasonable rates? Interested? Simply email at info at talking alternative dot com Are you a conscious co creator? Are you on a quest to raise your vibration and your consciousness? Sam Liebowitz, your conscious consultant and on my show, that conscious consultant, our awakening humanity. We will touch upon all these topics and more. Listen live at our new time on Thursdays at 12 noon Eastern time. That’s the conscious consultant. Our Awakening Humanity. Thursday’s 12 noon on talk radio dot You’re listening to Talking Alternative Network at www dot talking alternative dot com now broadcasting 24 hours a day. Do you love, or are you intrigued about New York City and its neighborhoods? 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