Tag Archives: bequests

Make 2010 the Year YOU Start Planned Giving

Fundraising Fundamentals, Planned Giving, , , , , , , , ,
Man Giving Gift

I’m writing a year-long series of articles for GuideStar to help nonprofits get started in Planned Giving with a bequest marketing program. The penultimate, fifth article, is out today.

While it’s probably too late to start your program in this, the fourth quarter, you can start planning for 2011. The series has been going since February.

If you really want to dig into bequest marketing, here are the first, second, third and fourth pieces. They build on each other to lead you through the process of inaugurating your program.

Bequests are the place to start your Planned Giving program. They are always the most popular gift in any program, regardless of what type of work you do and who your donors are. Why? I explained that in this November 2009 GuideStar gem, “Get Going On Planned Giving.”

The Premiere of the Tony Martignetti Show: Big Nonprofit Ideas for the Other 95%

Fundraising Fundamentals, Planned Giving, , , , , ,
Rideau ! courtesy of Constuview on Flickr
THE TONY MARTIGNETTI SHOW: Big Nonprofit Ideas for the Other 95%

— Compliance.
— Board relations.
— Fundraising.
—Technology.
— Volunteer management.
— Accounting.
— Finance.
— Marketing.
— Social media.
— Investments.

Every nonprofit faces these issues. Big nonprofits have experts in all areas.

The other 95% have The Tony Martignetti Show. Trusted experts and thought leaders throughout the country join me to take on the tough issues facing small and medium size organizations.

This week:

  • I Welcome You To My Show (so new it’s not branded yet)
  • Starting Your Planned Giving Program; guest Steve Imperato, Future Funds.
  • Cloud Computing is Perfect for Smaller Nonprofits; guest Scott Koegler, editor, Nonprofit Technology News.
  • Boards: Recruiting; Retaining; and Releasing Recalcitrants; guest Michael Davidson, board coach.

Listen: Friday, July 16th, 1-2 Eastern, and every Friday or listen to the podcast; coming to iTunes soon.

Where: Talking Alternative Broadcasting

You can subscribe on iTunes and listen anytime, anyplace on the device of your choosing.

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“Like” the show’s Facebook page.

I hope you’ll join me. Please don’t listen to just the last 15 seconds.