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Hello and welcome to tony martignetti non-profit radio big non-profit ideas for the other ninety five percent i’m your aptly named host. I very much hope that you were with me last week. It would cause me great vengeance and furious anger if i learned that you had missed e-giving in two thousand eleven, how could that have happened? How could you have missed giving in two thousand eleven? E-giving yusa and atlas of giving use very different methods to report charitable giving e-giving yusa is a survey that looks back the atlas is a forward looking prediction with e-giving yusa boardmember and the atlas of giving ceo we contrast, id the methods and heard what each had to say about last year’s e-giving numbers and video talk with scott scott koegler our tech contributor and the editor of non-profit technology news. He shared buzz on video sites, many that air free that help you make good looking videos to tell your stories this week, you’re more effective board. Gail gifford is the author of how to make your board dramatically more effective starting today. Starting today, she’ll help you make sure your charities mission is relevant. Your ceo is supported and your board is strong. Also, a conversation with paul clolery he’s, the editor in chief of the non-profit times. We talk about what he sees trending and what concerns him about the future. For charities. Between the guests. On tony’s, take two non-profit radios. One hundredth show it’s in two weeks on friday, july thirteenth. I’ll say little about that. Use the hashtag non-profit radio to join the conversation with us on twitter. Right now, i’ll take a break, and when we return, it’s your arm or effective board with author gail gifford, stay with me, co-branding think dick tooting getting ding, ding, ding ding, you’re listening to the talking alternate network e-giving. Nothing. Cubine hi, i’m carol ward from the body mind wellness program. Listen to my show for ideas and information to help you live a healthier life in body, mind and spirit, you’ll hear from terrific guests who are experts in the areas of health, wellness and creativity. So join me every thursday at eleven a, m eastern standard time on talking alternative dot com professionals serving community. Are you stuck in your business or career trying to take your business to the next level, and it keeps hitting a wall? This is sam liebowitz, the conscious consultant. I will help you get to the root cause of your abundance issues and help move you forward in your life. Call me now and let’s. Create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three, that’s to one to seven to one, eight one eight three. The conscious consultant helping huntress people be better business people. Dahna you’re listening to the talking alternative network. Hello and welcome back. I’m glad you’re with me. Also with me is gail gifford she’s, the author of how to make your board dramatically more effective starting today. Published by emerson and church, she has, over thirty years experience working with non-profits she’s, a consultant, and has extensive experience working directly for non-profits as director of development and communications, a plan yusa director, development in marketing at save the bay and director of development at city year or i rhode island she’s on the board of several charities, including waterfire, providence and she joins us from providence, rhode island. Dale gifford, welcome to the show. Welcome, thank you, tony. I’m it’s such a pleasure to be here when they were for inviting me. I’m very glad you’re here, it’s my pleasure, you tweeted something very thoughtful, like an hour and a half or two hours ago that you were you can’t wait to be on the show, okay, that was very thoughtful, thanks. What’s ah, what is a good board? Upleaf a board that makes up organization that does great work in the world. That’s a good board. Okay, that where the non-profit does work, that really matters where the board is thoughtful and building an organization that’s worthy and trust worthy of support. And where the board members i really enjoy the work that they did that’s interesting. So the mission of the you believe the mission of the charity suggests whether it’s a good, effective, bored or not? I think the mission of the charity is central and fulfilling the mission of the charity is the highest aspiration of what? Makeup for a good and effective board. Okay, what good is a great board? Because i’ve got great people, it’s the organization isn’t really doing anything valuable, okay? And we’re gonna talk about some of those. Some of those important on dh hard questions to ask. Why do you see that? Boards are not so effective? Is they could be saying a little more than just they’re not doing what good boards do. See, you know, i think there are a lot of effective board or the shaft, right? So but think about what this board is that the bunch of volunteers teo being a boardmember isn’t theirjob working for that particular organization’s mission may not even be a particular expertise of theirs, and we asked them to do lots and lots of things, so we want them to be knowledgeable about that particular industry or cause that the organization is doing. We expect them to be knowledgeable about non-profit rules and regulations, we expect them to go out, be champions and advocates for the organization, we expect them to be good facilitators, we expect them to be deliberative people and strategic thinkers, and we want them to be fund-raising there’s a lot for a volunteer, the list goes on and on and on, right? So when you put that superhuman job description in front of people it’s not surprising that not every board is as effective as it could be boardmember czar are stewards, you make the point of the book, what they stewards ove yes, so that this concept of stewardship, which is taking care of things that you don’t know on behalf of someone else, is what boards are essentially so they are taking care of all those. Things that this organization wass kind of socially contract id to do, right. So it’s two to fulfill the mission to be trustworthy and responsible organization those things that the board needs to think about and that’s what they’re stewarding, and that promise really to the community that promise, exactly. And does that gets to where it was just it was on my lips. You heard the first one who who does this charity belong to write that the board is stewarding it for, right? So now we have with the social compact society says we allow these privileged organizations to exist that don’t pay taxes, that people can get a donation or, you know, in most case, who could get a donation, a tax deduction for donating to that gets used, volunteers, people, unpaid labor in their organization without violating labor laws, right, and then return we want something back, we want a better world for that, a better community, or better life, or some people or whatever that is so that’s where the promises right, the promises back to society and one of the first drops of aboard is, in fact, to figure out who exactly is it? That we’re holding this organization and trust for okay fremery organization is a little different that’s another one of the big questions and just we have a couple of minutes before a break. You really challenge boards and senior staff to ask some hard questions? Yes, as what are is what we’re doing really making a difference? Is it relevant? Is it relevant? Doesn’t that that’s important? What if they say not so much, then they need to figure out whether they still need to exist as an organization or if they may be, should be doing better work and again, just a minute or so before break. How do you how do you assess whether your mission is relevant and we’re going to be a more time after the break? Of course, afraid to go over? How do you figure that out? Let teo really be smart and thoughtful about doing your homework on what is it that the community needs? You know what is happening out there, and the others have conversations with people and ultimately the community’s going to tell you if your still relevant, because if you’re not there not going to give to you, you’re not going to get support, so you need to be getting information from outside. This is matt, get outside, i think you make the point that book get outside the conference room, right? This is not an internal discussion, all right, are we relevant? Yeah, figure out who you need to talk to in your community, who you’re serving, talk to them, talk to the people who would be interested in the work you’re doing. Look at the data. I mean, all of those things are things that need to happen in the organization, and in some way, the board needs to facilitate that. Make sure that that’s happening. We’re going to take a break, and we’re going to get into some more detail about assessing the community’s needs and getting out and talking to the right people with gail gifford. And i hope i’ll be with you after this break. Talking alternative radio twenty four hours a day. How’s your game. Want to improve your performance, focus and motivation than you need a spire athletic consulting stop second guessing yourself? Move your game to the next level. Bring back the fun of the sport, help your child build confidence and self esteem through sports. Contact dale it aspire, athletic, insulting for a free fifteen minute power session to get unstuck. Today, your greatest athletic performance is just a phone call away at eight a one six zero four zero two nine four or visit aspire consulting. Dot vp web motivational coaching for athletic excellence aspire to greatness. Are you fed up with talking points? Rhetoric everywhere you turn left or right? Spin ideology no reality. In fact, its ideology over intellect no more it’s time for action. Join me, larry. Shock a neo-sage. Tuesday nights nine to eleven easter for isaac tower radio in the ivory tower will discuss what’s important to you society, politics, business and family. It’s provocative talk for the realist and the skeptic who want to know what’s. Really going on? What does it mean? What can be done about so gain special access to the ivory tower. Listen to me. Very sharp. Your neo-sage tuesday nights nine to eleven new york time go to ivory tower radio dot com for details. That’s, ivory tower radio. Dot com. Every tower is a great place to visit for both entertainment and education. Listening. Tuesday nights nine to eleven. It will make you smarter. Money, time, happiness, success, where’s, your breakthrough. Join me, nora simpson, as i bring you real world tools for combining financial smarts with spiritual purpose. As a consultant to ceos, i’ve helped produce clear, measurable financial results while expanding integrity, passion and joy share my journey as we apply the science of achievement and the art of fulfillment. To create breakthroughs for people across the world. The people of creation nation listened to norah simpson’s creation nation fridays at twelve noon eastern on talking alternative dot com. Hey, all you crazy listeners looking to boost your business, why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com if you have big ideas and an average budget tune into the way above average tony martin. Any non-profit radio ideo, i’m jonah helper from next-gen charity. And i’m tony martignetti from tony martin and non-profit radio and gail gifford is author of the book how to make your board dramatically more effective starting today. Gail, what are we, um, what are we going to do out in the community to find out what the community’s needs are? And, you know, i also find this interesting this could be for brand new charities, of course also this important questions for startup charities, i especially for start of charities, you probably you bump into many, as i do, where people just decide to start a charity, and then they they haven’t really done any of their homework and haven’t talked, they don’t even know that they’re whether there are other organizations that are doing exactly the same thing that they’re doing, and they might be able to save themselves the the burden of creating an organization if there’s one existing already that they can partner with right, maybe volunteer for or maybe develop a program for something like that exactly. But in terms of evaluating the community’s needs, say a little more about what those data points are. How do we figure out who to be talking to? Well, what? I’m working with a couple of organizations right now, you know, most of us think of it traditionally and strategic planning, but it doesn’t have to be limited to strategic planning, but it’s really great for board to come up with who’s, everybody in the community that we need to hear from him. And that would not like to talk to a boardmember in our organization. So it could be some of your partner agencies. You could go meet with another board of directors of the similar colleague you could set up. You know, i like to use the formal questionnaire and then go and talk to potential donors, talked to state agency people talk to the really smartest person in the community. Yeah, there are lots of people that we can think of your political officials, all of whom are really important people toe be talking, teo, and that it makes a big difference. Tab boardmember having conversations. I know your executive director’s having conversations with those people all the time and some of your program staff. But it changes the relationship for an organisation and it changes the the board’s thinking about the organization when they can go out and have those conversations as well. You didn’t hold a focus group focus group? Yes, in the in the office, right man, the officer and somebody else’s location again. It’s, great to get out of your doors. You recommend that the that if this if this is part of a strategic planning process and as you said, it doesn’t have to be that the strategic planning commitee could meet year round instead of just being on an ad hoc limited duration committee, right? Some organizations create strategic planning committees that that do go on and they they’re sort of the champions of the plan, right? So they’re constantly making rechecking the assumptions under what the strategic plan was created and also falling through and saying, are we doing this? You know, how is this influencing our work? Where are we going? And so asking those questions in the board way spent way too much time in our boards talking about what did we do last month with our finances? Are not that that’s? Not important, right? But we’ve lost sight of having the big conversations about the work that we do. Yeah, and these are the aziz. Said the earlier the challenging questions that you’re you’re insisting that charity’s asked, all right, of course. Now, if we convene the strategic planning commitee year round that’s going to be upsetting that people who were looking for something short term, i mean, i don’t like i only want to be on the committee for a year now you’re going to make a lifetime, but you can convene it year round, but it only has to meet once or twice, right? Okay, i mean, that doesn’t meeting every month as the strategic planning commitee once your plan is done might be a little excessive, and i wanna make a point that no, one of the things that board should do is really a that’s. How often do we need to meet? Do we really need to be here every month? That’s it doesn’t seem pretty frequent once a month. I’ve seen charities that meat that often doesn’t that doesn’t mean it. Could there be a call for that? I think it’s the norm for many and boards go through cycles or the work of boards goes through cycles, sometimes there’s, there is a lot of stuff happening that boards need to connect with, say, you know, you’re in between ceo, executive directors, so the organization and or you’re in some kind of a crisis or there’s some fast moving program changes in the wind or community changes that might need you to be together that frequently but many, but often that leads to cash we, you know, we really don’t have very much to talk about at the board meeting, so let’s get into stuff that’s just staff work sometimes i think metoo zoho often causes boards the medal yes function. And again, it’s different. No. One of the points i want to make is every board and every organization is different. And so each board has to determine what’s the right board what’s the right governance work that we need to be doing for this organization at this time looking forward. Okay. And how does the board know that it’s getting accurate information from the charity as it is convening in reviewing how can they be sure what they’re getting is correct? That’s a good question. Well, it’s one of yours in the book? Yeah, thank you very much. But i stole it from day one. Thanks for asking. It on the show, the i’m a big fan of the work of john and mirriam carver boards that make a difference and they used the course a couple of them criteria. One is you get a report, right? That’s the one you’re asking so some, you know, staff give a report that’s one way of of checking. But in order to know if that’s true, you either have to send hired somebody else or get somebody else to go in and check things for you. Which is what auditors do. So we’re familiar with that model or periodically, you got to go check them yourself. Okay? Point. Somebody do some kind of thought check. And hey, is this really happening? Did this really going on? Because it might not be right again getting outside the conference room. Right? Okay. How about assessing impact? I mean, part of the concerned about are we meeting? The community’s needs let’s. Assume we’ve identified them correctly. Is are we now presenting a solution for those for those needs? Are we creating impact? How do we measure that that’s? Very difficult. In some cases. Well, that is very difficult. But that’s a good conversation. So what? And and bring in the professionals. I mean, this is a partnership with your professional staff and with outsiders, but just raising the questions. How do we know what’s the right stuff to measure? It isn’t important conversation for the board to have, and not just because, well, mainly because we owe it to the community to make sure that were the work. And the resource is that we are receiving are being used well and wisely and working toward making a difference. But also those watchdogs out there that people who are following charity good start asking, right? And it might be that you don’t have all the data or you don’t have perfect measures, but if you don’t have any at all, you’re gonna get penalized for that. Yeah, yeah. Now, charity navigator only only measures how many’s it was five thousand. Haven’t they broadened? I think the seventy five hundred. Yeah. You have to be a fairly large organisation. Toe set and charity navigator. But but local thunders, they’re asking the question. How do you how do you know? Are you making a difference? How do you know you’re making a different local funders are an individual. Donors are asking this more and more. Yeah. Okay, so you need to have to have an answer on impact. Yeah, you need to do it. This is the right thing to do. And you need to do it because people are asking e-giving gail gifford is the author of how to make your board dramatically more effective starting today. And it’s published by emerson and church. And i love our listeners. And i want to say hello to our we have listeners in north carolina. Hello, north carolina. Great north carolina. My sons both went to college. They’re okay, where one at guilford college and green sarah and the other at warren wilson college in outside asheville. Oh, actually, today feel i’m dying to get to national gorgeous. I know, i know. Um, let’s say a little about recruiting the right board members. Now, if we’ve how can we be? Sure? Listen, you sound like you’re eating a chocolate chocolate souffle or something. That’s pretty good. Ah, rich topic for you recruiting boardmember zoho how do we go about it the right way? First and foremost, we need to sit down and have a conversation. What is that? That is the ideal board. What is this organization need? What kind of experiences? What kind of knowledge? What kind of thinkers? What kind of connections? What voices do we need at the table? Asking the right questions and coming up with a profile of what that ideal board looks like. And that’s not. Oh, we need a lawyer, it’s. Much that’s. Just going to say right, it’s much more than we need a c p a right. Exactly, it’s. Not that it’s g we really don’t know what these segments of the community are asking. Are we asking the right questions? How do we get this person to the table? Maybe i can give the example of our, um i was on the board of our state humanities council and at various times do-it-yourself one a big question that we were confronting wass what’s the role of no technology in discussions about the humanities, and we needed some expertise on the board even know what the right conversation wass so if you, you don’t have enough knowledge teau asked, and not that our staff wasn’t knowledgeable in that area that we wanted other voices, a cz well, do you know where you want to reach into new communities and get their perspective? And sometimes you don’t need that legal not the opinion, because i’m not one for putting your counsel on the board, but the lot of mines that can say, hey, this is an area that we might want to pay a little more attention to our need to be thinking about here, you know, finance people who can really think strategically about the financial future of the organization and make sure that that conversation happens in your board and once we’ve recruited the right board members, then we need to be the board needs to be following their own rules about how they operate, right? Yeah, they’re by-laws i i want to go back a little bit more to recruit, but teo, say one of the things that, after you’ve come up with that ideal profile, you need to start making a list, right? Like called the shopping list for the board, who’s everyone in the community that could potentially be a boardmember that fills this role that cares about our issues and that that’s something that boards can keep building on forever. And i’m a big fan of governance or board development committee’s, because i think that we need a little human resource department for the board of directors and that’s what that committee’s purpose is so it’s to make sure we have the right board and to make sure that the board members who are there have the tools that they need to participate well, that relationships are built between people, all of those things. So i like to think governance committee develop for development committee, the human resource department for the board, okay? And when you’re paying attention to that it’s, more likely that you’re going tohave ah, better functioning board of directors, okay, and a little bit more about the functioning, and then we want to spend some time talking about the ceo also, but you mentioned the by-laws that’s, the rules that the board is supposed to operate by, right, right? You need to pay attention to what they are because, you know, we think a lot of organizations think it doesn’t matter, but i know organizations they mentioned in the book that have been sued for actions that they’ve taken and the judge is ultimately went backto, say, one of the by-laws on whether those oh, so whether those actions were permitted by the by-laws whether the bored was, um, organized according to the rules of the by-laws with valid being their right to have a quorum, where the people who were elected that they have the authority to make that kind of decision, those questions, and if you’re not, then you can always but if you’re operating properly on deficient lee, but outside the by-laws is just you can amend the by-laws right to comport with reality, right? The by-laws should be adaptive to the structure that you need for your organization at the time, but don’t jump in and start doing things like we can never get a quorum for meeting so let’s lower the quorum you need todo the problem about why is it that we never get a quorum for meetings before you start making little fixes that don’t go to the court? How does the board make sure that the organization has the right ceo? You have, ah, number of good, uh, ideas about ceo effectiveness, right? And what i say, and sometimes when organizations they’re stalled out, probably that leadership somewhere isn’t the right one for what you need at this point in time. So getting the right person to begin with being really clear about what type of leadership you need in your organization again, you know what? Qualities of leadership, what expertise is the person? A connector into the community? Can they bring? Resource is in, do they? Are they an implementer? Are they make things happen? Kind of person right there. Just a sinker. Yeah. So. And clearly doing a big search, casting a big net, having lots of conversations and checking references. Okay, that part that’s also do. What did they do before. Okay, what’s past past history show straight about them. And then the other is reviewing the one that you have right and asking all those same questions. Because as our organization’s change and grow and develop gnarnia for leadership changes too. And which brings me to another thing that i think it’s just the really important requirement of being an effective board way have just about a minute and i’ll just say it. Courage boards need to be courageous. Board members need to have courage because there’s a lot of tough decisions and a lot of difficult questions to ask. No one tells us that we need to be crazy. Effective. Quite a coincidence. I just pin something on one of my pinterest boards is women leading non-profits and i just yesterday pinned a video where the woman who’s in the name of the organization. Vital voices? Yes. I think it’s a least nelson and she’s have a short clip of her saying courage is not eyes not working without fear. It’s having fear and transcending it and proceeding despite your fear. Yeah, great. Yeah, well, that’s the least nelson and vital voices, but more important, gail gifford is the author of how to make your boardroom attic more effective, starting today, published by emerson and church gifford, thanks so much for being on the show. Thank you so much, and board members out there, keep doing great work. We need them to you. Right now. We take him right now, we take a break, but i want to give a shout to california. We have listeners in california, love, love, california, love those who love the listeners. Right now, we take a break, and then it’s tony’s take to stay with me, talking alternative radio, twenty four hours a day. Geever hi, this is nancy taito from speaks. Been radio speaks. Been. Radio is an exploration of the world of communication, how it happens in how to make it better, because the quality of your communication has a direct impact on the quality of your life. Tune in monday’s at two pm on talking alternative dot com, where i’ll be interviewing experts from business, academia, the arts and new thought. Join me mondays at two p m and get all your communications questions answered on speaks been radio. Hi, i’m carol ward from the body mind wellness program. Listen to my show for ideas and information to help you live a healthier life in body, mind and spirit. You’ll hear from terrific guests who are experts in the areas of health, wellness and creativity. So join me every thursday at eleven a m eastern standard time on talking alternative dot com professionals serving community oppcoll money, time, happiness, success, where’s, your breakthrough join me, nora simpson as i bring you re a world tools for combining financial smarts with spiritual purpose. As a consultant to ceos, i’ve helped produce clear, measurable financial results while expanding integrity, passion and joy share my journey as we apply the science of achievement and the art of fulfillment to create breakthroughs for people across the world. The people of creation nation listened to norah simpson’s creation nation fridays at twelve noon eastern on talking alternative dot com. Hey, all you crazy listeners looking to boost your business, why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com welcome back time now for tony’s take two at roughly thirty two minutes into the our very excited made people say they get excited about something, but usually there they say like, oh, i’m very excited to be here, but i am very excited that non-profit radios one hundred show is coming up in two weeks. It’s friday, july thirteenth, one hundred show and it’s devoted to social media and i’m opening it up. You are asking the questions my guest is going to be amy sample ward she’s, an officer at n ten, the non-profit technology network, and she’s, also a blogger and contributor to stanford social innovation review at stanford university, and we’re going to take your social media questions. We need the questions in advance so anything social media related, you know, we’ve talked a lot about social media, scott koegler especially, but others also. So whether it’s, facebook, twitter, linkedin, four square youtube, your blog’s quorra is a new one, any of those or others that you’re using or that you’re not sure of or if it’s a more general question love to have your questions in advance and a great place to post your question. We’ve already got one is on the show’s link in group, so please, next time you’re on linked in, join the group post a question for amy sample ward for our one hundredth show in two weeks and there’s always, of course, more information about finding me and the show on my block at tony martignetti dot com and that is tony’s take two for friday, june twenty ninth, twenty sixth show of this year and my ninety eighth. Now i have a pre recorded interview with the editor in chief of the non-profit times, this is from fund-raising day just a few weeks ago here in new york city, and here is that interview. Welcome to tony martignetti non-profit radio coverage of fund-raising day two thousand twelve with the marriott marquis in times square, new york city, hosted by the association of fund-raising professionals, greater new york city chapter. My guest now is paul clolery he is vice president and editorial director of npt publishing group, which includes non-profit times and magazine for clolery welcome. Thanks, tony. Glad to have you on the show. It’s quite a crowd here. I think we’re going to do a dunking booth next. Year thie only crowd is because non-profit technology news i’m sorry, because non-profit times is right next door, right? You’re the you’re the magnet with the we’re just in your pocket and people just throw things at me so it’s a lot easier. Well, because you reject their pictures routinely, right? But it, but in a nice way, i’m sure no doubt you are seeing some trends in buy-in events, they’re getting bigger than getting costlier say little about that. Well, what we’ve been seeing lately, not just in new york, but around the country, it seems like events are coming back strong this year and the ticket prices are going up. I know. In new york city, for example, a lot of organizations were trying to keep their events under a thousand dollars for the big gala. Now they’re routinely at a thousand or more, and we’re seeing that. And then just in the past four to five months, people are really starting tio realize that there’s the economy’s getting better, at least here in new york and for the people who would frequent these types of events, and we’re seeing also a lot of online bidding for extremely expensive items for help organisations, whether it be trips where there would be top gun type, that airplane battles. Yeah, really been exciting to watch and this is not only in new york, you said nationwide, nationwide, the prices are coming up and the people seem to be on the high into the doner scale looking for adventure now, not just to give money. Yeah, and thie you mentioned online auctions is that has that been trending for awhile? The auction’s moving from something live or silent to online? Or is that more recent, too? Well, it’s been building over the years, but now organizations are finding that they don’t need a gala to have an online auction so they can have it for months and months and lead up to a gala or let it go afterwards. And they’re even doing it online with people’s cell phones from the event so people don’t have to run back and forth to to the silent auction decide their name. Oh, my god! Seventy five bucks here’s. Another fifty? Yeah, they’re doing it on their cell phones and in some cases, that being prompted by bye, butlers come to the table and say oh, by the way, your bid, sir, it has been has been upped. Your bid? Oh, interesting. Yeah. It’s a organizations are finding lots of different ways to up to get the bidding going. That seems pretty sophisticated. Your online bid has been has been challenged. Would you like to? Would you like to reply? Exactly? Yeah. Okay. It’s. All right. Since you’re talking about technology, i have the current issue of non-profit times publication that you’re somewhat familiar with a little bit. Yeah, eighteen years is editor in chief. Future of technology donations is cloudy. What what’s happening around this around mobile given well technology in the cloud organisations are so used to going to gifts in-kind international or nair or some of the other past the rent cities where non-profit organizations i’m sorry for profit companies like microsoft or some of the other vendors in the industry would give product, and then it would pass through the charities. That would be a donation gift. In-kind well, the charges were used to getting the box you’d say, oh, i want microsoft office and they would send you the box right now. It’s all online so everything is moving to the cloud particularly, but when it comes to technology donations of software i miss i miss read your headline. I see going to the cloud it’s an ambiguous headline who wrote the headline it’s a u s citizen quote it’s in quotes it’s a cloud technologies in quotes icy future of technology so i mis read it to think that it was mobile give it was giving. Okay, so what? What khun charities be asking for now from microsoft, etcetera? Well, what we’re seeing that the product will stay the same difference is theirs now selling site licenses or licensing seats rather than giving away the software. Okay, and we’re seeing now is a lot more. We’ll have to be spent probably on the side of putting it together in your office dahna needing to have a specialists in house to craft the technology. So that works best for your organization. Nothing’s in a box anymore, everything is khun b handcrafted. Everything could be manipulated to what you needed to dio and there’s so many bells and whistles these days from various online vendors that the technology vendors that you khun craft a piece of software or or a piece of technology. Now you’re not getting the software to do anything that you need to do. And so and so some of that consulting is available. Oh, yeah, and that’s and that’s. Where it’s going to start getting expensive? Because the consultants are not free. Software was always free. The consultants were never free. Ok? And now when you download software and you now have to configure it to your systems and what haven’t worked with what you’re doing that’s now it’s going to start getting expensive? Uh, well, you see the company’s donating that consulting service as well? That oh, no. Oh, no. I’m not going that far. Okay, beneath that one let’s, see if i could read this one appropriately. Alright. I’ll just read it. Vegas draws youths looking for meaningful relationships. Meaningful relationships in vegas. He’s, not he’s, not by the hour relationships. Well, no. You know, i forgot to tell you to take that gross thing off. It just reflects that’s all it’s. Not gross, though. The name tags are beautiful, but they reflected our lights. What about vegas? Youthful relationship? Well, they’re hoping what happens in vegas doesn’t stay in vegas. Okay? The whole point is to bring kids into you a friendly setting, a familiar setting, someplace that’s a little bit exciting, and maybe they’ll bring some of the what they learned back into their communities. In this case, we’re talking about jewish community organizations where there have been seeing some waning in youth development and it’s going back to the communities and building the jewish community centers and whatnot, and what they’re trying to do is bring folks into an exciting place like vegas, hoping to build those friendships, helping to build those connections so that they can bring it back to their communities and helped to build the next generation of jewish communities. Okay, and you are you familiar at all? And if you’re not fine hyre with the trend generally around youth engagement, is it declining generally? York i know this was just about the jewish community organizations well, there’s been a whole man push for national service and then not and not just community in your community, but nationally and internationally. I think it’s next week either the next week or in the next two weeks, the national service conference is going to be out in chicago, make tens. Of thousands of people going to talk about how they could serve their communities better it’s a terrific conference put on by the points of light institute, the corporation for national community service, and they bring volunteers and volunteermatch ledgers in from all over the world actually to talk about how they could make those connections in their community. And it’s really starting to build national service is no longer a buzz where, but had we had we’ve been seeing youth engagement declining? Well, no, i mean it’s starting to build now, because building now it’s building now in the last five or six years, okay, you really start because kids had to do it for their college transcripts, but now you’re seeing more and more count kids getting engaged, you’re seeing the occupy wall street kids, you’re seeing a lot of youth engagement across the country and national service is really becoming important aspect of what kids do these days, okay, i’m going to switch to another publication that you’re acquainted with exempt magazine, i’ve seen it, and by the way, the non-profit times issue i was referring to was june first of this year. The exam. Magazine rights. Bright lights and big stars challenge. Charities are reaching out to celebrities. More you’re seeing more of this now, we’ll not. Only we’re seeing more of it, but so much of, unfortunately, big charity is being tied to celebrity, and that could have its good points and its bad consequences. If especially when charlie sheen goes to jelly down here, that could be a problem, and in years gone by, if you’re a celebrity went to jail, it was problem, maybe the’s days. It’s actually, my actually being enhancement to some of some of what they do. But the challenge there. There are a lot of challenges with working with celebrity, obviously the obvious ones of the arrests and then with the public relations nightmares, right? But also just getting them, too. To go to these events gets expensive. Oh, john doe is going to show up for free, but he’s got an entourage has gotta pay. You gotta pay for it. You got a paper? The first class flight. You’re gonna pay for the first class hotel and it can get very expensive. There were some celebrities who are salt of the earth human beings like george clooney. He will do anything you want if he signs on he’s there and he’s there for free. And that doesn’t mean a first class room. He’ll buy his own by his own flight and one of those terrific human beings. But there are others who are will demand have a very high list of demands? Okay, but what are some of the upsides of of the of the celebrity. What do they bring? Bringing it back, teo mobile giving and back teo special events. You can pack a room with lady gaga and the robin hood foundation here in new york city did that just the other day. Hey, i think they think the number was eighty seven million dollars that they raised in that holy count in one night. So they had. They had lady gaga at there, right at their gala, and they raised eighty seven billion dollars. Yeah, there’s, about eighty million. All right, round it. Well, this is the amazing thing about it was they had lady gaga and martha stewart in the same room and nobody got hurt. They play nice together, at least in public. In public. I see a column. This is a regular feature. Human resource is donordigital what what what are we seeing around dahna diversity in human resources? Did i scare you? Do you want to read it up first? No, no, no, no. What? I positive we look like, oh, yeah, you’ll realize that i’m working on seven of the ministers at one time not to have the print, but we’ve got five letters, so sometimes that their mental roll index that takes a while to go back and remember what we did was that that actually came out back in february. Oh, i’m already working on some temporary you worked out all right. Can you say anything about dahna differences? Non-profits are working very, very hard to move the donor base abroad in the dahna base for years and years of the backbone of the e-giving was done by white females in their seventies who would get a piece of mail and said give to the red cross or give to the salvation army. Or give to whomever. And they would dutifully write a check. Well, it’s, time for charities to start grinding that that base. And we’re seeing in communities of color, ethnic communities, more and more non-profits going into those communities and trying to reach in and trying to broaden their appeal to those communities. Because every poll that you’ve ever seen, when you ask somebody where they gave the answer is because you asked nobody’s asking in those communities for years and years, names nobody asking those korean. So now, charities are finding ways to ask within those communities. And they’re building out the diversity of their of their donor base, okay. You’re listening to the talking alternative network. Have you ever considered consulting a road map when you feel you need help getting to your destination when the normal path seems blocked? A little help can come in handy when choosing an alternate route. Your natal chart is a map of your potentials. It addresses relationships, finance, business, health and, above all, creativity. 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What he’s, seeing there danger. There are a lot of people are coming across the border for medical help, medical care. So if human services organizations that just strapped along the border because people are coming across seeking help and just trying to get out of the out of the massacres that are going on just one hundred yards over the border, and then the legal issues of serving that population and treating that population well, the legal issues are not so much the treating of them if they show up at your doorstep, if they show up at the hospital, they will be treated, the question becomes then it becomes dicey about the immigration status and it is immigration get called and that’s a whole other bag of worms that they’re they’re dealing with right now, but right now they’re dealing with the money issues because they’re coming. People coming across the border need to be treated, they need to be fed, they need to be housed because there’s a war going on in their community and you can hear the gunshots at night. Dahna okay, what else? What else? Coming up, coming up, we have the power and influence top fifty coming up we fifteenth annual npt pound influence top fifty that’s the argast one issue okay, every way announced really fifty most influential people in the sector r i’m not on the list of incredibly and i know times are not yet there’s still, time doesn’t come out till august. Yes, but i’m the editor of publication. I don’t get on the list. Okay? So we’ve got we both got screwed and there’s way have a gala for the nominees in september and he’s gonna be an interesting list again this year are these are people working in charities or they philanthropists giving to charities or both or neither? They have to be executives working in the charity at the time that, well, the issue comes out, so they have to be working in the charity august one one that when the list comes out ok, and they’re nominated by their organizations know we have a kitchen cabinet. How does this work explain? We have we’ve been doing it for fifteen years, so about janu first week in january, second week in january, let it goes out to all the former winners, okay, who did we miss? Who do you think we should be putting on this list? Okay, if you’ve been on this before, you’re automatically re nominated, that doesn’t mean you’re going to get on the list, so we look at those lists we talked way have the contributing editors to the non-profit times who way? Talk to them about who they think we should be talking to. Then we get pool of about three to four hundred names on it over the time over a couple of months, we whittled it down to fifty one fifty two, okay? And then it gets to fifty and then we published on what criteria do you use? What you looking for? We’re looking for people who are moving the industry in a specific area and putting together programs that can be used as a bridge nationally, programs that can be implemented in other organisations people who have enough girth in the industry that they can get something done and move it and they can only they don’t have to have been in the second one hundred years if they come up with a new idea in the past couple of years, and they vaulted to the top of the list that we’ve had those people. For example, scott harrison, charity water was on the list, and they’ve only been around for a couple of years, right? Right? Okay, eighteen years as chief. What concerns you aboutthe charity community regulation arika e-giving getting more burdensome. Not only is it getting more burdensome, but it’s getting to the point where there is a blurring between charitable sector, federal government and local governments are trying to regulate the sector as well. I mean, everybody knows that there’s been a recession. There’s been financial crunch. All this property is tax exempt and so there are payments and little taxes going on throughout the country. But if you look at the way that congress and some state legislature’s looking at the terrible sector, it’s clear that they don’t understand it, and nobody is out there making it clear to them that know this is what the non-profit sector does, we don’t do that four this is the non profit sector there. There are some lines and walls between what we do and what the government does, what state government does, and i’m getting more and more concerned as days go by that the charitable sector is going to get even more regulated, be forced to do even more things that they’re not supposed to be doing well, if you look at california, they now be corporation. Well, this is from for-profit cos for-profit cos that want a special designation because they wanted to get within their communities? Yes. Oh, yeah. So if you want to do good, do good. I mean, look at newman’s own a terrific company they wanted. To give back to the community started a foundation. Profit from the company goes to the foundation when he gets put out. Is nothing wrong the way that’s not. Why do you need a special special designation? Newman’s own doesn’t want designation. Neo-sage killing him is an example of a sterling example. If you want to do good, make your money, give them foundation gave it to the community. Why do you need a special for-profit wolber intensity will be cooperation. You want that? Because that’s just the first step. Then the next step five years from now is going to be so. Maybe we should get some tax exemption on the property they have. Or maybe we should get some relief on the payroll taxes that were paying the people who work in our company because we do good to the extent that we’re doing good a proportional breaking taxes that are very interesting so that that’s that’s the real danger that i said, ok, we’re gonna watch that. Thank you. Well, clolery is vice president and editorial director of and petey publishing group, which includes as we talked about non-profit times and accept magazine eighteen years in the post paul’s a real pleasure. Thanks, darling. Thanks for being against this is tony martignetti non-profit radio coverage of fund-raising day two thousand twelve, hosted by f greater new york city chapter and my thanks to the organizers of that convinced conference fund-raising day twenty twelve in new york city and also, of course, to gail gifford. Next week’s show number ninety nine, ninety nine automated accounting aaron schmidt is chief product officer at billhighway, and he thinks a lot about accounting so you don’t have to. He has ways to increase visibility, improve reporting, standardize accounting if you have more than one office automate and integrate with your bank. Also, online engagement toe action from fund-raising day twenty twelve again j frost, ceo of fund-raising info dot com talks with me about moving people from engagement online to giving online how to convert your social media friends into donors. Last minute shout out to rest in virginia thanks for joining us reston keep up with what’s coming up to sign up for our weekly email alerts on the facebook page, join are linked in group and comment on this show and put your questions there for ah the one. Hundredth show on amy sample ward on itunes were at non-profit radio dot net on twitter. You can follow me and use the show’s hashtag non-profit radio i’m on foursquare connect with me there, which reminds me, i actually have lost a few mayor ships in the past couple of weeks very distant, very distant chanting, very disheartening to lose those mayorships one was at a supermarket, i lost that ah right ade i lost the mayorship iterated i can’t show my face in there again let’s connect, however however you want teo, i’m all over and the show is all over social networks my thanks to lynette lynette singleton she’s on twitter she’s at s c g for the number four non-profits thanks for retweeting on that. Our creative producer is claire meyerhoff. Sam liebowitz is the line producer of the show’s social media is by regina walton of organic social media and the remote producer of tony martignetti non-profit radio is john federico of the new rules. I hope you’ll be with me next friday. Show number ninety nine every friday one to two p m eastern at talking alternative broadcasting, which you’ll find at talking alternative dot com. I didn’t think that shooting. Good ending. You’re listening to the talking alternative network. Get in. Nothing. Cubine hi, this is nancy taito from speaks been radio speaks been radio is an exploration of the world of communication, how it happens and how to make it better, because the quality of your communication has a direct impact on the quality of your life. Tune in monday’s at two pm on talking alternative dot com, where i’ll be interviewing experts from business, academia, the arts and new thought. Join me mondays at two p m and get all your communications questions answered on speaks band radio. Are you stuck in your business or career trying to take your business to the next level and it keeps hitting a wall? This is sam liebowitz, the conscious consultant. I will help you get to the root cause of your abundance issues and help move you forward in your life. Call me now and let’s create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three that’s to one to seven to one eight one eight three the conscious consultant helping conscious people be better business people. Dahna you’re listening to talking alternative network at www dot talking alternative dot com now broadcasting twenty four hours a day. 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