Abbondanza Alliances & Claire's Cliches

Rosanna Imbriano--a true Italian--and principal of RI Consulting, encourages you to secure strategic alliances that expand your marketing and save your marketing budget--because they cost you nothing.

Claire Meyerhoff returns. She's principal of The Planned Giving Agency and creative producer of Nonprofit Radio. This week she's got cliches aplenty for you to avoid and simpler words to replace them with. The show's Jargon Jail is sure to suffer overcrowding.