Marc Ecko & Craig Newmark & Naomi Levine




Marc Ecko
First, thoughts on branding–and other business lessons applicable to charities–from Marc Ecko, founder of the very consistent brand Ecko Enterprises.
Craig Newmark
Then, Craig Newmark, the founder of Craigslist and CraigConnects has ideas about simple communications and knowing when to stop talking. I interviewed Marc and Craig at the NextGen:Charity 2011 conference.
Naomi Levine
I close with Naomi Levine, executive director of the Heyman Center for Philanthropy and Fundraising at New York University. Last May, at a reception for my show, we talked about professionalizing fundraising and enhancing its stature; the role of trustees; government oversight; motivation for small charities; and the future of the charity community.
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