Discover Your Brand & Content Marketing

Nadia Tuma is a brand innovation strategist with clark | mcdowall. Your brand goes much deeper than logo and tagline. What's the process to discover your brand strategy? Once you've found it, how do you manage it? Nadia and I will discuss.

Scott Koegler returns. He's our tech contributor and the editor of Nonprofit Technology News. What content should you post for consumption and where should you put it? How do you start your content marketing? Scott and I will discuss.