Tag Archives: Big Duck

Nonprofit Radio Knowledge Base Inauguration: Branding

 

I’m kicking off the Nonprofit Radio Knowledge Base:

Sarah Durham is principal and founder of Big Duck, communications consultants for nonprofits. People need to know you before you can ask them for money. What is brandraising and how does it pave the road to fundraising? (Nonprofit Radio for 12/6/13)
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Nadia Tuma is a brand innovation strategist with clark | mcdowall. Your brand goes much deeper than logo and tagline. What’s the process to discover your brand strategy? Once you’ve found it, how do you manage it? Nadia and I discussed on Nonprofit Radio, 3/26/13.
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Lacey Kruger, lead information architect at Blackbaud, and Misty McLaughlin, the company’s principal user experience consultant, have lots of ideas to help you design your online properties for success, so visitors return and supporters stay engaged. (Nonprofit Radio for 2/1/13)

Fundraising Day New York & TMI

Screen Shot 2013-06-17 at 12.49.30 PMFundraising Day New York
What a rush!

I spent all day on June 7th, 6 to 6, at Fundraising Day hosted by the Greater New York City chapter of AFP.

We were on the exhibit floor in a jam packed 10×10 booth loaded with lights, cameras and mics to interview guests for Nonprofit Radio. I talked to 15 people in 9 interviews, including

  • Beth Kanter on online engagement & measurement; she said fuck twice
  • Sarah Durham, CEO of Big Duck, on brandraising; I put her in Jargon Jail for “competitive landscape scan”
  • Dan Blakemore and I talked about donor retention, from phone to Facebook; he’s got a great radio voice and a hearty laugh
  • Doug White and Greg Muth unpacked hedge funds, private equity and leveraged buy outs for fundraisers, including policies and ethics

In the coming months I’ll feature all the interviews on Nonprofit Radio. Get show alerts by email so you’ll know who the guests are each week.

In a few weeks, after post production, all the high def videos will be on YouTube. Here are pics from my interviews.

Screen Shot 2013-06-17 at 12.48.55 PMTMI: Too Much Information
Congratulations Aria Finger!

She’s COO of DoSomething.org and a past guest on Nonprofit Radio. She was recently appointed president of TMI, a spinoff of DoSomething.

TMI will lend to nonprofits and other marketers, DoSomething’s expertise and research in mobilizing 18-to-25 year olds in social change campaigns.

At Fundraising Day I interviewed Muneer Panjwani, business development manager for DoSomething, and he keyed me in to Aria’s success. Thanks, Muneer!

There’s another chief executive who’s even closer to Nonprofit Radio. Amy Sample Ward, our social media contributor, was appointed CEO of Nonprofit Technology Network (NTEN) this month. I congratulated her on last Friday’s show, when we talked about Storify and Quora.

Nonprofit Radio gets me meeting so many smart, successful people working in and around nonprofits who generously share their expertise with listeners. Are you one of the 9,000+ who listen each week? Join us! You can subscribe on iTunes.