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Nonprofit Radio for December 11, 2023: Lessons From The Sam Altman & OpenAI Headlines

 

Gene Takagi: Lessons From The Sam Altman & OpenAI Headlines

Gene Takagi

Our legal contributor, Gene Takagi, returns to first, unravel the story in his clear, plain language way. Then he shares his wisdom on the takeaways for nonprofits including good governance, proper documentation, gift acceptance, commercial co-ventures, and more. Gene is managing attorney of NEO, the Nonprofit & Exempt Organizations law group.

 

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Hello and welcome to Tony Martignetti Nonprofit Radio. Big nonprofit ideas for the other 95%. I’m your aptly named host and the pod father of your favorite abdominal podcast. Oh, I’m glad you’re with us. I’d get slapped with a diagnosis of lordosis if I had to shoulder the burden of knowing that you missed this week’s show. Here’s our associate producer, Kate with what’s up this week? Hey, Tony, this week we have lessons from the Sam Altman and open A I headlines our legal contributor, Gene Takagi returns to first unravel the story in his clear plain language way. Then he shares his wisdom on the takeaways for nonprofits including good governance, proper documentation, gift, acceptance, commercial co ventures and more on Tony’s take two. How I can versus why I can’t were sponsored by donor box, outdated donation forms blocking your supporters, generosity. This giving season donor box, the fast flexible and friendly fundraising platform for nonprofits donor box.org here is lessons from the Sam Altman and open A I headlines it’s always a genuine pleasure to welcome Gene Takagi back to nonprofit radio. You know who he is, but he deserves a proper introduction nonetheless, he is our legal contributor and managing attorney of Neo, the nonprofit and Exempt Organizations Law Group in San Francisco. He edits that wildly popular nonprofit law blog.com and he’s a part time lecturer at Columbia University. His firm is at Neola group.com and Gene is at GTC Gene. Welcome back to the show. It’s a pleasure to see you. Pleasure to have you. It’s great to see you as well. Tony, thank you very much for having me. Absolutely. Let’s start our discussion uh about the uh the Sam Altman and the OPEN A I and the, the potential implications for uh for our listeners in small and mid size nonprofits with, if you could just sort of summarize uh what happened between Sam and his nonprofit entity and his for profit or not his, but the nonprofit entity, the for-profit entity. And what inspired you to uh think about this and, and write a, a two part blog post at uh nonprofit law blog.com. Yeah, I mean, it’s a great story, Tony, it gets a little convoluted but, you know, it was dominating our headlines for, for a few days and I think a lot of people sort of lost sight um about like one important fact is that the whole organization started out as a nonprofit public charity. So this is, you know, a charity with charitable assets that decided, hey, we’re gonna develop A I in a way that’s gonna like impact the world. Um but we’re not gonna do it for the benefit of for profit investors, we’re gonna do it for the good of humanity, right? So that’s the way the charity was developed and why they thought, hey, let’s develop it in a charity. Let’s not develop this in a for profit, let’s do it in a charity. So just to, just to be explicit, open A I is a 501 C three uh Open A I Inc. Um And so that’s important, that’s important. It becomes important in the story. Open A I INC is a, is the, the charitable entity, the 501 C three. That’s right. Um Dan Altman is the founder of, right, founder and board member. Just as an aside, Elon Musk was one of the uh initial board members uh as well and might have tried to take it over but didn’t, wasn’t able to do that. But that’s another story. Um So, um they, they were formed in 2015 and they probably took a year or so to get going. And I don’t know that they expected to develop into such a prominent player in the field and the dominant A I player with uh chat GP T, right? So uh GP T chat G BT, I think uh a billion users within just like months or even, you know, several weeks is the fastest growing application I think uh in history. Um So uh an amazing thing now before we got to that stage, the nonprofit sort of realized, yeah, we’re developing this and, you know, we raised, I don’t know, like $100 million or so. Um, to develop this A I technology. But we need a lot more if we’re really gonna, like, produce something substantial. And that’s their, their original goal was a billion dollars. Yeah. And they couldn’t get there. So they said, you know, this faces some other nonprofits as well when they, when they want to do something at scale and they learn, you know, we actually need to sort of partner up or collaborate with for profit investors here and they’re interested in this technology as well. But we have to remember the whole idea was we’re doing this for humanity and not be controlled by a for profit investor that tells us what to do. Um So they decided to drop down a subsidiary, they formed a subsidiary. Um and then they took in investments in the subsidiary, but by forming the subsidiary, presumably they contributed some amount of technology that they had developed to this point. So they raised over $100 million and they developed technology and they contributed down to the for profit. Now other investors are investing in it. And you know, it got to the point where I think Microsoft’s um investment and Microsoft is the second biggest company in the world. So talking about a big player, I think Microsoft’s investment was in the realm of $8 billion I think in total. So, and there’s a lot of investment, you know, of course, not all at once, but um and they created the subsidiary which um was a limited liability company or LLC. So I’ll just refer to it as the LLC. Um And um, so open A I INC, the nonprofit has now contributed charitable assets to an LLC and is in partners, in essence, with all of these other for profit investors who have invested a lot more money than open A I did. Um But because open A I had charitable assets contributed into the LLC, which it created, um it sort of said before we bring in investors, let’s set the rules and the rules are, we’re going to make the LLC, you know, provide in the operating agreement and provide to any investors that invest in us, that this technology is going to, you know, be developed for the benefit of humanity. And um this is what the operating agreement um said and that is a private document so we can’t see the full thing. But um this is on open A I Inc’s website and it says that the operating agreement of the LLC provides, it would be wise to view an investment in the LLC in the spirit of a donation with the understanding that it may be difficult to know what role money will play in a post A I world. And the company’s duty to this mission, the LLC S duty this mission um will take precedence over any obligation to generate a profit. The company may never make a profit and the company is under no obligation to do so. So before Microsoft put in any money or any other investors put in money, this is the operating agreement that they are signing and accepting. So that’s the thing. The other thing they did was, they said the nonprofits board is effectively going to be the fiduciaries, essentially the board of the LLC as well. So they’re going to determine what is in the best interest of the LLC. So they’re wearing two hats. Now, one is as the hat of the board members of the nonprofit. And one is as the board members that sort of govern the LLC. Um And at some point, the board and Sam Altman or majority of the board and Sam Altman, the founder, um uh who is also the CEO of the LLC where in conflict. Um And the board decided that they didn’t want to keep Sam on a CEO. Now, they gave a reason for it and it was essentially that he wasn’t um open and, and that’s the, the board of the LLC, correct, which is the same as the board of the nonprofit. So it’s, it’s right, but it’s not the, it’s not the nonprofit entity board that I understand they’re the same people, but they operate in two different, they operate as two different entities wearing two different hats, just like a, a person could be an individual and a trustee or an executor and an in. So, so the, the, the LLC board and Sam Altman were in conflict. Yeah. And so let me say that they, they made the structure much more complicated than that. So there are other entities that are acting as partners for, for, for like let’s call this a hypothetical. We’re simplifying it. So this may not all be accurate because we don’t get to see all the private documents involved, but essentially the same people are involved in both um as as the governing body or the fiduciary. So the board members of the nonprofit seem to be the same as the board members of the LLC from a practical perspective. So I’ll, I’ll go along with you kind of just using that analogy, but with that sort of caveat or disclaimer. Um So, absolutely, because there was a third party entity, a managing entity in between the two but, and a holding company as well. But for simplicity, uh le let’s keep it to two. And, and it’s not, it’s not a distortion of the story. It’s just, it’s for our purposes, it’s, it’s not a significant detail. So, um again, this is not the news for, for everybody, but this is trying to learn some lessons here from, from what we um So yeah, wearing their hats as the fiduciaries of the LLC, they decided they were going to remove or terminate Sam Altman as CEO. Now, this alarmed a lot of people and particularly because I think it’s widely viewed that this was apr blunder, um, as well that the board members of the LLC, the same board members of the nonprofit and said, basically, we’re firing him because he wasn’t sort of, um, open to, to what he was really, you know, doing or um um they didn’t say that there was any fraud or any unlawful conduct. But I think, you know, the presumption was that he wasn’t really looking after the mission of the nonprofit that was built into the operating agreement and therefore the purposes of the LLC as well. He was really looking to advance the A I from a commercial context, let’s expand it and grow the scope of the business just like in the for profit world would traditionally do. Um But the board members kind of had this background. Um, you know, some of them anyways, academics and kind of people who kind of understood the charitable context of it and were more concerned with the ethical issues related to, to A I. Um and I think, you know, you’ve probably discussed that with some guests in, in the past as well. Um uh of uh artificial intelligence and what that might mean uh beyond just making the world easier for all of us because we can talk to machines there are some dangers with that as well. And I think the board didn’t felt, felt like Sam was like progressing on like, let’s make this this, you know, huge company and let’s dominate the space. Um And not thinking as much about the ethical considerations that the board had. It’s time for a break. Are you looking to maximize your fundraising efforts and impact this giving season? Donor box’s online donation platform is designed to help you reach your fundraising goals from customizable donation forms to far reaching easy share, crowdfunding and peer to peer options. Plus seamless in person giving with donor box, live kiosk. Donor box makes giving simple and fast for your donors and moves the needle on your mission. Visit donor box.org and let Donor box help you help others. Now back to lessons from the Sam Altman and open A I headlines. I I saw this sort of captioned in uh uh something I was reading or maybe it was even a video that I saw uh just, you know, a week or 10 days ago when this was all capturing headlines, it was basically a uh altruism versus acceleration is I won’t go too much down the rabbit holes because there, there is this whole effective altruism movement um that um was embraced, I think by one or more board members um that’s associated with Sam Ban and greed, sort of the whole um other area but avoiding that rabbit hole for the moment yes, that, I think that’s right, that, that there’s kind of like, are we doing this for a charitable reason? Because this is an LLC with outside investors who put in most of the money? But they agreed that, hey, this is the operating agreement, we are going to be operating really for the benefit of humanity and we may not expect a profit. And in fact, we were told, don’t expect a profit, think of this as a donation. But then when you terminate somebody, we thought this makes no sense. And then I think, you know, from the perspective of some investors, even though some of them, you know, were involved in the signing of this operating agreement and the employees of Open A I who are probably a lot of engineers and others who were involved in the tech world that probably weren’t involved in nonprofit technology. So not really thinking about the charitable of it, they had a huge uprising against this move that the board did. And so within days, you’ve got um Microsoft being upset and saying, you know, we may desire just to hire um uh Altman and run the A I division within Microsoft itself because by this time, open A I and Microsoft are now very embedded together Microsoft being the, you know, the primary um uh or the biggest investor in Open A I I believe. Um And uh a lot of their um sort of programs that were or apps that we’re familiar with. Like word and outlook now have open a I sort of structures built into them and I don’t know if you remember Tony. Uh Another aside, do you remember Flippy um from Microsoft’s old, like a I help. This is from the nineties where you could say help and clip uh animated paper clip would pop up on your screen. I didn’t know clipping by name. Uh Sorry, I’m sorry. Clip uh the, the designers of clipping, I didn’t know him. Uh I mean, I don’t know, clip, he could be a woman too. Uh uh who knows the gender of clipping anyway. Uh I didn’t know clipping by name but I certainly remember the little, the little animated uh paper clip. Yeah. Yeah. So that was Microsoft A I so open chat is like a huge evolution from, from that, right? And now it’s embedded in Microsoft’s stuff and it’s like a, a powerhouse chat G BT um program that, you know, Microsoft can make available for users of its programs. Um And that’s a big deal that, you know, if somebody threatens what that might end up being. Um They had kind of A II I think from their perspective, reason to say, hey, why are you firing the CEO who’s been, you know, growing open A I LLC at like an incredible rate and incredible impact. Um And it’s really, you know, uh jeopardizing our business at, at Microsoft beyond our investment which maybe we don’t expect money back, but we’ve been like using the technology and if there’s some threat to the technology because you’re not going to follow the lead of your CEO, um, then maybe we need to sort of see what our legal recourse might be and maybe other strategies like hiring Sam Altman away from you and what’s terminated, just hiring Sam. And I think close to 90% of the employees of open A I said we’re going to if you don’t bring back Sam A CEO um at that point and a lot of media coverage. So everything, the New York Times, the Washington Post, the New Yorker, the Atlantic, like everybody writing all about this. Um probably not from the legal perspective that, that I might want to see. But um uh and understandably so, but yeah, I, I think there was pressure on the board to say, yes, we know what our fiduciary duties are. We know that the operating agreement says that, you know, the LLC is gonna be, you know, operating the, the programs for the benefit of humanity, not for the benefit of our investors, but in light of all of this, we are going to bring back Sam. So Sam Altman is now CEO there are other conditions to it, including some board members who um led the termination of, of Altman and to leave the board. But other board members who are thought, you know, at least this is how, how the, the press release from open A I read some board members or, or some of the outgoing board members, I should say um that the new board members were strong enough to stand up to Sam Altman. Like, so we put in fiduciaries that are strong enough. So should he go off, you know, kilter and really, you know, pursue a commercial and not a charitable purpose? Um uh or over the charitable purpose, I should say, and the benefit to humanity that there are board members that will hold him in check. Um So that’s kind of in a nutshell, what’s happened here. So nonprofit board also in charge of the for profit joint venture. So it’s a joint venture because the nonprofit has some ownership of it and the other for profit investors have ownership of it. Um And there are all sorts of rules that we can talk about in those type of collaborations, but nonprofit board is essentially in charge of both. Um And they made a decision with charitable purposes in mind. Uh That didn’t go well with the other stakeholders, they got threatened um with something that could have really harmed or um just eliminated a large part of the value of the LLC. Um And now we’re back to where we kind of started, but with a slightly different board and I think the questions are, what have we learned from this? And, and where are we now with nonprofits and for profits collaborating this way. Yeah, absolutely. And those are our broader lessons uh which we’ll get to imminently. It’s time for Tony’s take two. Thank you, Kate. I’ve been thinking recently about the, the contrast between thinking about how I can do something versus why I can’t. And this has always been my philosophy to, to think about the, the, the positive rather than the negative. I feel like if you’re looking for reasons why you can’t do something, you’ll find plenty. They’re, they’re easier, they’re much easier to identify. They come to the surface so much quicker than the, how you can. So I don’t like to start with the why I can’t because they’re too easy and, and they’ll, they’ll just block you up, they’ll jam you up. I like to start with the how I can. And I’ve been thinking about this in terms of like bringing on a new client, opening a door to a new donor relationship, um, visiting donors when I take my trips up to New York City, this is how it’s been, it’s been showing up for me. So for you, I’m urging you to uh start with the how you can just because the why you can’t is so much more abundant, so much easier to find. It’s, it’s definitely tougher to find the, the way forward rather than identify the roadblocks. I fully understand sometimes there may be reasons why very good reasons why you just can’t do something, but I urge you to not start with that thinking, figure out the how you can instead of the why you can’t first and then hopefully you can, you’ll, you’ll find a way forward for whatever it is that whatever it is that, uh, is maybe giving you some pause in your work or, you know, personal life, the, the how you can instead of the why you can’t. That is Tony’s take two K. That’s a very optimistic. Look at thinking that way. You know, how people make a pro and con list. Why not just make a pro list and manifest good things that you can do what you wanna do. I like that. Ok. Ok. Uh, well, sometimes there are legitimate cons. Uh, so I wouldn’t ignore them. But yeah, I don’t, I don’t like to start there. Definitely. Don’t, don’t wanna start there. All right. You, you sounded a little surprised. Were you surprised that this is an optimistic way of looking like that? I would be optimistic. I feel like when I like, talk about maybe like an event coming up and I’m like, oh, I shouldn’t go because con con con versus, well, I should go because pro pro pro and I can go do all these things, you know. I’ve, I don’t know, I liked your philosophy. I think it works very well. Not just nonprofits but like, in life in general. Ok. Cool. I just, I, I was afraid that you thought you, you sounded like surprised that Tony would have an optimistic outlook on things. What a shock. All right. But you, you’re not shocked. So that’s good. We’ve got VU but loads more time. Yes, we do. Let’s go back to lessons from the Sam Altman and open A I headlines with Gene Takagi. To me, this is a, a positive story for, for nonprofits. I mean, the, the, the humanitarian mission overcame the uh the uh the desire for, you know, acceleration is in, in profit, in, in, in potential profit making, maybe it’s too early to tell. But at this stage, I mean, I’m not saying this, this, this is gonna be the ultimate. But at this stage, I don’t know, I was pretty optimistic, maybe, maybe, maybe you disagree. But I, I felt that with, with the, with the, with the guard rails in place that uh overall, it was a, it was a positive story for non, for the nonprofit entity. Well, I, I think the positive story is in the creation of open A I and when they first developed the LLC um like that, that was certainly a positive, it’s like nonprofits and then for profits collaborating to make something really good at scale. Um And that goes outside of A I and the technology world, you know, one good example of, of this is National Geographic, that’s a joint venture um which is now uh between Disney and the nonprofit National geographic where Disney owns about 73% I think, um, of the stock of that joint venture and the nonprofit owns 23%. But each of them put four people on the board of that LLC. That’s also an LLC. Um, so that the nonprofit has an equal say essentially. And there are sort of guardrails there as well as to what the nonprofit must allow and not allow the LLC to do so. Because charitable assets are involved. Again, the nonprofit needs to have control over those charitable assets and how they’re used. So that would have held true here as well. And that’s why we have part of the reason why we have that operating agreement that the LLC um giving, you know, the, the board of the nonprofit to be the board essentially of the LLC and all these provisions saying that investors may not make money from this. It’s, you know, really about the benefit of humanity and, and in 501 C three terms, the ability of the LLC. So, yeah, the lesson is, yeah, there are some good laws that create these guard rails. Um And there are some people who are involved that really were interested in doing, you know, doing a I right the right way. But I think on the, on the other hand of it and sorry to be the pessimist in the holiday season. But on the other hand, or the other side of the coin is, the money always wins. You know. So, well. But we don’t know, we don’t know if that’s gonna happen, do we? Well, we know Sam got rehired, right. Altman got rehired as the CEO of the organization. And yes, they said there’s gonna be more controls because the board members are the new board or people that hold him to check. But the, the, the new board members are also kind of for profit people, right? They’re not other sort of nonprofit leaders are like they’re, they’re more well known for, for their investment expertise and what they do in the for profit world and technology world, which is important too. Um And, you know, we can sort of go into, you know, some people wanted to write an immediate reaction kind of in the nonprofit law world that I reside in is, hey, these are charitable assets. They did what they thought was the right thing to do. You’ve got to protect those charitable assets and those charitable assets always have to be used for charitable purposes. Uh unless they’re sold for fair market value in return, which I don’t think is the case here. So charitable assets involved got to be used for charitable purposes. But I think there’s a bigger question too. Um And the question is if the fiduciaries just held true and said, yep, we’re not changing, we’re not hiring Sam back because we want to do this the ethical way. And Microsoft went and hired Altman and 90% of the staff of Open A I and Open A is other investors lost confidence in the organization. Let’s say the organization tank. Um, there was, you know, the, the, about the $100 million investment that might have been made by the nonprofit that might be worth billions of dollars right now that the nonprofit could have all seen wiped away and all of those assets would be bound by charitable trust that had to be used for charitable purposes associated with it. So, you know, on one hand, it’s like, yes, you know, we have to stay true to our mission. But on the other hand, it’s like we own a really valuable asset. And if we do something that tanks the value of that asset to, to where it doesn’t have very much value anymore, is that consistent with our fiduciary duties? So I think there’s really sort of tougher questions in there. And again, because we don’t know all of the private documents that exist with the, the complex corporate structure. We don’t know exactly if it’s that simple, but I think that’s one of the considerations to have and why we’re not completely sure. I, I guess between your optimism and my pessimism, it is, we’re gonna have to wait and see what happens. OK. All right. Let, let, maybe we’ll come back to it in six months or we’ll see, we’ll see what’s, we’ll see what’s developed it. May not even be, who knows the way things move so fast. But in any case, we, we’ll, I’m sure we’ll revisit this. Let’s, let’s broaden to uh some of the, some of the lessons for uh not, not for, uh you know, a smaller mid-sized shop, having a, a for profit subsidiary, governed by a managing entity and entity that uh but there are, there are um takeaways for our, our, our um our routine sort of contracts with and, and partnerships with for profit companies that, that around fundraising um around some of the other char well, the, the uh the commercial co ving. So let’s talk about some of the lessons that we can take away. Yeah, I think that’s a great way to sort of take, take some lessons out of this open A I structure and make it real for, for, you know, our, our listeners here. Um And, and I think one, maybe the first one is not just for profit companies when, when you’re partnering with individuals as well. And let’s start with your kind of realm of the world. Uh and the nonprofit sect Toian fundraising, let’s say you’re representing a charity has a million dollars in, in gross revenues and is, you know, doing great work. And a donor comes along and says, I will give you $2 million that’s twice your annual gross revenues, but you must do this with my $2 million. Now, would you automatically accept it no matter what their conditions are. Um Or would you say, hey, we actually have to, to see what, what, what those conditions. Yeah, of course. You know, what, what, what are you, what are you asking us to do? And is it consistent with our mission with our organizing documents? Uh So I’m certainly happy to have a conversation and isn’t that kind of the open A I issue as well? Right. You’ve got for profit investors that say, hey, we’re gonna give you a ton of money and yeah, we’re not gonna ask pretty much from you because we said, you know, this was all like, this is what we all want. But when you fired your CEO now we’re upset now, we want to know what we can do to change that and donors can be the same way, right? I mean, so super major donors that are very demanding, upfront when they put their conditions on, it might be something that the nonprofit might be able to accept, but you should actually know what the history of that donor is as well. Like how, you know, once they made their gift legally, that relationship should be, you know, over unless there are other contracts involved. But if it’s a gift, they made their gift, they get a deduction, you know, from, from the gift and the control of that gift lies with the, with the nonprofit. And generally speaking, the donors really can’t sue the nonprofit. If they misuse the gift, it block that, that lawsuit would belong to the attorney general. So the donor would complain to the attorney general and the attorney general would say, hey, you’re not using it for the restrictions that were imposed by the donor that you agreed to. You know, we’re gonna step in and, and make sure that that happens. Um, and we’ll, you know, we’ll go to court if you’re not complying with it. And we might find you as the attorney general of the state or the state charity official. Donors can sometimes have rights in some states by contract if they entered into a contract. Um But largely it’s with the regulator that that’s going to deal with it. But if you’ve got a donor and you see this again, maybe outside of the normal listeners, but like in the university context and stuff where they’re asking for a lot of things and when you do something that they don’t like, they start to leverage it and maybe it’s because they leverage it with future donations that they could withhold that you thought you might get, um or they leverage it with a media attack against you and the leadership. Um So you wanna know a little bit more about that donor as well, not just the conditions, but is that donor litigious? Do they use pr to attack past relationships? Um um You know, so learning a little bit more about that when when you’re gonna get a big gift and when it’s conditioned, um, heavily where, you know, and, and this is not sort of the typical. We wanna just make sure you use it to, to advance children’s education in Los Angeles rather than in, you know, other cities we’re talking about like a gift that is like, suddenly quasi charitable, right? Like you’re not even sure if it’s really charitable or not, or the condition is so strange, um, that, you know, it should come up to the board for the board to decide whether we really want to do it because of this, because of the conditions that are attached. And, you know, you could add another layer. Uh I could add another layer to what you were hypothesizing, which is the person could be a board member and, and a major donor. So, you know, they can cause trouble for the leadership because they are a fiduciary. And, you know, they can claim that the organization is, is breaching its duty to its mission because it’s not adhering to the terms of my agreement, which is more in line with the, the mission. And, you know, you can imagine an argument, uh uh you know, a, a long played out a long played out uh difficult relationship uh on that level too. Um All right. So that, that’s very good. You know, it’s, that’s valuable. That’s, it’s not only, it’s not only corporate or even incorporated entities of any type profit or for or profit or nonprofit. Uh It’s gonna be a relationship with an individual that you need to be very scrupulous about. Yeah, that’s, that’s very teddy and not to say that, you know, we, we need to be super cynical about every goal that we have. No, but, but, but uh go in with eyes open, you know, you need, you need to, you need to protect what you founding documents and what your mission on your website says. Absolutely tiny, what else, what are, what are, what other uh lessons here? So, you know, I think there are other sorts of collaborations that nonprofits may have, including smaller nonprofits with for profit organizations or individuals including like, oh, we want to like fundraise together. Um You know, perhaps it’s um cause related marketing. Um So somebody is going to say, hey, you know, buy uh some of our goods and we donate, you know, 1% of our proceeds to charity. Um And that’s a, you know, a, a collaboration that has some importance to the nonprofit, right? So, you know, again, as a fundraiser, Tony, you probably want that what that company, you know, who that company is and how they’re run before you agree to let them sort of promote the charity as sort of um kind of a partner if you will um in, you know, in layman’s terms um with the for profit, in raising funds. Now, you know, if you get 1% of, of that, that might be, you know, great money that you wouldn’t have seen otherwise. Um, but we also know that there are a lot of scams that have gone on and sometimes those are with, like, it, it used to be robocalls. Right. I don’t think we have that so much now in our, in our world but it’s, um, uh, sort of email and, and other sort of, uh electronic messaging now. But Robo calls from, you know, charities, um, which were actually commercial entities that are saying, hey, you know, we’re fundraising for this charity that’s associated with the police or with the firefighters support us and, you know, you know, your proceeds will go to that charity and it turns out, you know, maybe 1% 2% or some minuscule amount would go to charity. And that commercial operator that Robocall was making all the rest of the money, um for providing that fundraising services. And some charities would say, hey, that’s one, you know, percent, you know, that’s money we wouldn’t have gotten in any way. So go ahead and use our name. But in the end, you know, that could really blemish the charity’s reputation and, you know, its relationships with donors because that seems pretty deceptive. Um, uh And so you have to be careful and that, that’s, those are extreme cases, but there are going to be those gray areas where you say, I don’t know, if going into this relationship with this organization and what they’re selling and how they’re using, our name is good. So you gotta be careful of that as well. If we’re gonna lend our name to something like this. Uh uh I mean, at the most basic level, we need to make sure that this is not just a handshake agreement, there needs to be a written agreement. Uh A as, as you’re thinking, you know, as you’re speaking, I’m thinking there has to be a way for the charity to remove itself if there, if anything happens that, you know, just, I don’t know, broadly would bring discredit to the, to the nonprofit name or reputation or, you know, anything, something broad like that. So that if the, if the president of the car dealership is, um, uh, you know, caught up in some kind of scandal, even just accused of something, let, let’s keep it, let’s keep it financial and not anything, you know, lascivious, but, you know, they’re accused of some kind of financial crime that, that, that brings discredit to the nonprofit and we can, we can walk away from this. Yeah, I mean, that’s just, and that’s just a basic, uh, that’s just a fundamental term I would think. But there has to be a writing between the two, the, the two, parties that are gonna, uh, work together and most states require some sort of writing and some sort of provisions in that writing to protect the charity in those relationships, um, under a lot of state laws, they call this commercial co venture, um, rather than cause related marketing, but kind of the same type of relationship where a for profit is out there using the nonprofit’s name with permission. Um, and saying to the public, if you buy some of our services or some of our goods, the car that you mentioned, then a percentage or some portion of our uh revenues, uh, or the, the funds that we get from the sale, we’re gonna go to charity and you know, having something in writing is great and you know, required provisions in the contract is great, but you’ve got to even do more than that because you know what if they give you, what if you’re the head of a charity and they give you a check for $10,000 at the end of the year and say, hey, this was all we raised. We thought we were going to raise $100,000 for charity, but we didn’t sell that much. How do you know, how do you know they didn’t sell a whole lot more? And what obligation did they have? You know, were they holding the $10,000 for a year, were they holding it for a week? Um And there, there are laws, uh, you know, depending upon what state you’re in about how that works. So, for charities, the obligation is if you’re going to enter into that type of, uh, relationship, make sure, you know, the laws involved as well because there may need to be a specific type of contract that’s involved. You might need to have, um, that other party register and report on this and you might need to build into your contract, certain things that allow you to be able to audit, um, what that organization is doing, at least, you know, on, on their books or on their paperwork. Um There could still be fraud. So you have to always be cognizant of, of uh the reputation and the history that your other partner again loosely um stated is, but you, you, there’s a lot that goes into that and again, just like with open A I and its relationship with its investors, you, you have to know something about that other party and you have to have this mutual understanding that should be documented in agreement just as you said, you mentioned registration. Uh a lot of the laws in states that require registration for charitable solicitation also require registration of commercial conventions. That’s right. Um And uh reporting, I mean, it might be with each form of solicitation or might be on an annual basis. Um So, um something to, to pay attention to, again, as a charity, you have a responsibility to make sure you’re contracting with parties that are permitted to do the work that they say they’re gonna do for you. So it’s not just their fault, it would be your fault is the charity leaders. Um if you enter into a relationship like that and it isn’t compliant with the law. So, be careful of that. What else should we talk about, Jean? Um So we can talk about a little bit about, well, partnerships where um there are actually kind of nonprofits looking for a little bit of money um from, for profit investors who want to do something with what the nonprofit is doing. And it might not be, you know, in the millions or billions of dollars that we’re talking about with open A I, it might be in the thousands of dollars. So you’ve got a nonprofit program. Um And you know, you think that there might be some people interested in supporting it, but they don’t want to give you a loan, they don’t want to give you a donation, but they said, hey, let’s go into some sort of business together and we want a piece of, of sort of the equity in it. And this happens again in a little bit of a bigger context all the time in low income housing. Um So for for profit developers to get low income housing tax credits from the government, they have to be partnered with a nonprofit in order to do that. Um So the only way to access those tax credits is to partner with a nonprofit. So in, you know, in that case, the nonprofit again has a whole bunch of rules involved in terms of, well, you’ve got to protect the charitable assets that you are contributing to this joint venture that’s co-owned with for profit investors. You’ve got to make sure that the nonprofit purposes are being advanced by that joint venture. Um, so again, if you’re thinking about it, even in a small context, not involving, you know, a lot of money, but even in a small term, like, let’s start a small LLC together and, you know, the nonprofit is gonna put in $20,000 and for profit investors are going to put in $20,000. Um, and we’re gonna do something that furthers the charitable purposes, but that is outside of maybe what 501 C three allows or it’s only gonna be capable of doing it at this scale because there are people who want their money back as shareholders or they want to have skin in the game as well, right? Um So if they’re gonna do something like that, again, laws involve that protect the charitable assets, so you have to do it carefully. Um, you know, 20,000 $20,000 is possible, but you, you, you, you’re gonna have some associated costs and of course, if you’re gonna also manage, uh, a joint venture, you have to be very careful about, um, keeping an arm’s length distance with the nonprofit, even though you need to have a certain amount of control of it. So again, just like the open A I thing, but on a much smaller scale it gets to be complicated stuff. Yeah, this sounds like walking a tight rope between, between the, between the two entities. Um All right. I mean, you’re, you’re saying it’s, it’s, it’s done but it needs, uh, obviously it needs to be done delicately. Now, I see this happening a little bit more often nowadays because there are like government incentives um for small businesses like so, um sometimes it’s, it’s minority owned small businesses, sometimes it’s women owned small businesses and there are sort of government funding to spur on these businesses and nonprofits are sometimes excluded from that. But the work that is to be done is often, you know, in the public interest, which is why the government is funding it in the first place, right. So it’s something that a charity could do and it might be a minority led charity or a woman led charity that wants to get in on it, but they can’t get in on it because those programs are designed for small businesses only. Um And that may not have been the intent of the legislative body that created that, that fund to exclude nonprofits that are led by those um uh persons that face sort of economic disadvantage in certain areas. So it’s interesting, some nonprofits are forming for profits for the purpose of being able to compete on those government bids. And what realms are you seeing that is that also mostly housing? No, in, in all sorts of realms from uh disaster relief, for example. Um um uh So, uh yeah, and, and you can find it in uh education as well. So, uh distance learning education um largely was kind of a concept of joint ventures as well. You had four profits that wanted to put up the money and you had a nonprofit that had the skills and the teachers, right? So a lot of distance learning, um um, now they’re in apps and stuff and in websites. Um, but when they first started, they, they were often done through joint ventures between educational institutions that were nonprofits and some uh investors or educational providers that were for profits. Anything else, uh, that you want us to be aware of when we’re partnering with some other entity? Yeah. So there’s a, you know, the, the big concept that everybody is concerned about from a regulatory perspective is 501 C three s are not allowed to give prohibited private benefits to anybody, right? Not just insiders where we call it private endure if like a board member benefits too much from an organization. Um, um, but for anybody to be overcompensated by a charity, um, for any reason, uh can be seen as a prohibited private benefit. Um And if it’s an insider, like a director or officer, there can be penalties on that individual and they would be required to return the money as well. And the board members who approve that transaction could also be personally liable for some penalty taxes as well if that private benefit is extended to an insider, like a founder board member, you know, high level manager or officer. Um, but if it’s to anybody, an outside vendor and you didn’t vet the situation well enough to know that, oh, they’re actually getting more than what they contributed um to us, more than what they paid for. They’re getting more value from the charity. So it looks like it’s a diversion of charitable assets, right? So if you overcompensate, for example, somebody who developed a website for your organization and the commercial rate would have been, let’s say $10,000 for this and that person did the exact same service that their competitors might have done, but charged you $50,000 for it. And the board just simply didn’t know what the commercial rate was and approved it without any intention of doing anything wrong. That’s still a private benefit transaction. And that could threaten uh an organization’s exemption. So, be careful, um, when you sort of enter into transaction with, for profits, even if they’re vendor relationships to make sure that you’re not overcompensating anybody and always be super careful if it’s an insider that’s involved. So a board member officer, you know, that has a company and they’re entering into the contract and, or office space. I see that often board member, board members giving office space to uh to, to the, to the nonprofit. But you’re talking about not giving or you’re talking about, you know, beyond market rate uh when they try to market rate transaction. So, all right. Well, so this goes back to, to uh the, the due diligence that you and I talked about years ago around uh private benefit transactions that were related to insiders c suite board members, uh founders, you know, so it’s the same due diligence supplies just uh it applies to a, a commercial entity as to your due diligence around a commercial entity as well. And, and what, what’s appropriate compensation for them? Yeah, and that wraps back into the open A I issue as well without knowing it. But I would consider that the, the board may have been concerned that they were extending a private benefit um to its outside investors by operating for commercial purpose, even though they’re organizing documents or their operating agreement said, hey, we’re doing this for humanitarian purposes and you might not get any profit coming out of this interesting gene. All right. Well, that’s savvy thinking. All right. I see uh anything else that we should take away from our potential relationships with other entities? Um Open eyes is what you said earlier. And II, I believe that that’s 100% true, Tony. So, yeah, most people are good. Most, you know, most people are trying to do the right thing. Um But keep your eyes open. Um And not just with respect to, to um what you know, who you’re dealing with, but also with respect to kind of what laws might apply. Um So, um stay, stay in touch with kind of the important resources that you need. Keep yourself safe, keep your nonprofit safe, stay safe. All right. Thank you, Gene Takagi. And it’s the nonprofit law blog and the uh firm is at Neo Law group.com. Gene is at G Tech. Thank you very much. Gene always uh always learn more than more than I can, more than I can manage in, in one sitting. I have to listen back again. Thank you very much. Thank you so much, Tony. Next week there is a 57% chance it’ll be performance measurement if you missed any part of this week’s show, I do beseech you find it at Tony martignetti.com were sponsored by donor box, outdated donation forms blocking your supporters, generosity. This giving season donor box, the fast flexible and friendly fundraising platform for nonprofits donor box.org. Our creative producer is Claire Meyerhoff. I’m your associate producer, Kate Martinetti. This show, social media is by Susan Chavez, Mark Silverman is our web guy and this music is by Scott Stein. Thank you for that affirmation. Scotty be with us next week for nonprofit radio. Big nonprofit ideas for the other 95% go out and be great.

Nonprofit Radio for May 31, 2021: BFD: Board Financials Dilemma

My Guests:

Andy Robinson & Nancy Wasserman: BFD: Board Financials Dilemma

What do you do for board members who can’t read your balance sheet? The authors of “The Board Member’s Easier Than You Think Guide To Nonprofit Finances” can answer that. Andy Robinson and Nancy Wasserman explain why understanding finances is critical so board members preserve your good work and protect themselves. Do their eyes glaze over when the numbers come out? We’ll help your board achieve financial literacy.

This originally aired on March 2, 2012 as show #81. This is show #540. Take a trip back in time with me. Of course, in 2021, your board members still need to understand your financials.

 

 

 

 

 

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[00:00:11.44] spk_0:
Hello and welcome to tony-martignetti non profit radio big non profit ideas for the other 95%. I’m your aptly named host and it’s March 2nd 2012.

[00:00:32.74] spk_3:
Who is that low energy uninformed imposter and that music. It’s May 31, This week’s show maybe from the deep archive, but that doesn’t mean we bring back a

[00:00:36.73] spk_0:
Host from six ft under.

[00:00:49.24] spk_5:
Hello and welcome to tony-martignetti non profit

[00:02:24.44] spk_3:
Radio big non profit ideas for the other 95%. I’m your aptly named host of your favorite abdominal podcast. Oh I’m glad you’re with me. I’d get slapped with a diagnosis of Takayasu says arthritis if you inflamed me with the idea that you missed this week’s show B. F. D. Board financials dilemma. What do you do for board members who can’t read your balance sheet? The authors of the board members easier than you think. Guide to nonprofit finances can answer that. Andy Robinson and nancy Wasserman explain why understanding finances is critical. So board members preserve your good work and protect themselves. Do their eyes glaze over when the numbers come out, we’ll help your board achieve financial literacy. Yes. This originally aired on March two, That was show # 81. This is show # 540. So take a trip back with me in time. Of course, In 2021, your board members still need to understand your financials, Antonis take two planned giving accelerator. We’re sponsored by turn to communications pr and content for nonprofits. Your story is their mission turn hyphen two dot c o. Here is B F D Board Financials Dilemma.

[00:03:08.34] spk_0:
Andy Robinson provides training and consulting for nonprofits in fundraising, board development marketing and earned income. He specializes in the needs of groups working for human rights, Social justice, environmental conservation, historic preservation and Community development. Nancy Wasserman has over 25 years of experience in community finance and social enterprise development. Her particular skill is working with clients on projects that must satisfy both financial and social or community goals. They worked together to co author the book, The board members easier than you think. Guide to Fund to nonprofit finances, published by Emerson in church. And I’m very glad that their collaboration brings them both to the show. Andy nancy. Welcome. Thank you.

[00:03:17.16] spk_2:
Thank you. tony

[00:03:18.37] spk_0:
Pleasure to have you both Andy. Pleasure to have you back

[00:03:22.21] spk_2:
to talk

[00:03:22.98] spk_0:
with you again. Thank you Nancy. Why is this important for board members to care about the financial condition of a charity?

[00:03:45.04] spk_1:
Because that’s really what your charges as a board member, you have the responsibility to make sure the organization is achieving its mission, and the way the best way to do that is to make sure it has the resources it needs to do it. Um And the financial statements and the finance, nonprofit finances is how you know, um pretty quickly what’s going on, especially if you’ve you’ve got that information. You also have some responsibilities to the community um to deliver non profit um uh that does achieve its mission and does it in a responsible and fiduciary fiduciary appropriate way.

[00:04:15.65] spk_0:
So board members are have a fiduciary duty to the charity, right?

[00:04:20.82] spk_1:
Absolutely to the charity and to the public at large.

[00:04:25.06] spk_0:
So why do you say the public at large?

[00:05:01.24] spk_1:
Why? Because the the uh in the U. S. The Internal Revenue Service typically gives charities a uh nonprofit designation which allows them to receive contributions and issue um tax deductible receipts. And because the US is for going that tax um on those on those dollars and giving the public a public benefit, um the IRS exercises oversight of non profit charities and make sure that they really are, um, delivering on their charitable

[00:05:03.78] spk_0:
purpose. So, there is some public money in here. It’s foregone foregone tax revenue

[00:05:10.61] spk_1:
at a bare minimum. Often there’s also, uh, direct public money from government grants or government contracts.

[00:05:19.64] spk_0:
And how about, um, financial problems that can occur within the, within the, um, within the charity? Like, um, you bring out an example in your book of, uh, people not getting their salaries paid, things like that,

[00:05:44.34] spk_1:
you know, you there is that, that oversight potential here, you’re, you are running a small business and, um, you want to make sure that your employees are well cared for, that you’re achieving your mission in, in the world at large. Um, sometimes in, in charities will see folks um, you know, giving up salary, um, and, or, um, deferring payment um, out of the goal of achieving the mission of the organization in the long term, um, that seriously hurts the organization because um, people aren’t really watching what’s happening with the money. Where is it coming in? Where is it going out?

[00:06:14.34] spk_0:
And Andy? Um, isn’t there potential personal liability for board members? When when there are problems like this, like nancy’s describing?

[00:06:21.51] spk_2:
Well, let me do the disclaimer here, which is that neither nancy nor I or attorneys and we can’t give people legal advice.

[00:06:34.24] spk_0:
Okay, Well, there’s no, yeah, I know we haven’t, nobody’s giving you a, I don’t know. The listeners have not given you a retainer fee, so not yet. No.

[00:06:54.34] spk_2:
Okay. I will say this. Um, if there is non payment of payroll taxes, for example, if a sensation goes into debt doesn’t pay the I. R. S. Or state taxing agency’s board members are individually liable for that. Most most expenses. Board members are protected from being personally liable on but there are some exceptions. So I don’t know that that’s what drives this conversation. Board members are simply looking at the balance sheet as a way of making sure that they’re not personally liable. That’s one level on this conversation but there’s a whole lot more levels having to do with the stuff that nancy was talking about. Are we being efficient meeting our mission? Are we tracking our work so that we know we’re being effective and that’s really what financial management is about.

[00:07:41.24] spk_0:
Indeed. Okay. There’s certainly a whole spectrum of reasons why board members should care. I just wanted to bring out the last one which is, there is the potential of, of personal liability. Um, let’s see. Um, we have just about a minute before a break and I’m hoping nancy, why don’t you introduce the idea of the financial dashboard and then we’ll talk a lot more about it right after this break.

[00:08:27.44] spk_1:
Sure. The financial dashboard is something we introduced that, that really gives you a one page sense of how the organization doing. What I’ve found happens with a lot of Nonprofits is that they, um, they give their boards just reams of paper and um, all of a sudden you get the budget and the performance and the balance sheet and there’s 15 pages of financial statements and most board members, even ones who do know how to read financials don’t plow their way through it. And so the dashboard is essentially a one page um, opportunity to get a sense of um, how are you operating financially? Are you being efficient and um, are you having an impact?

[00:08:36.84] spk_0:
Andy I want to throw a question to you quickly. We got a question on twitter from Mazarin. What if an executive director was found stealing one of the things nancy? And I were talking about uh, kind of fraud issues earlier. Um, would you give them a second chance?

[00:09:12.94] spk_2:
Oh boy. Um, well, I’ll be curious to hear nancy’s answer to this. My initial response No, followed by. It depends. And um, I actually was on the board of an organization where we found the opposite problem, which was the board Executive director was pouring money into the organization. He emptied out his retirement account, but he wasn’t telling anybody he did this because the grants weren’t coming through and he was too embarrassed.

[00:09:24.35] spk_0:
So that’s a, that’s a, that’s a problem of being over generous though,

[00:09:28.57] spk_2:
it was paying for himself. We ended up firing the guy and the reason was he wasn’t disclosing to the board what the board needed to do its job. And I would say the issue in that case isn’t so much as misdirection lying. So I am obviously theft is a bad thing, but the board needs full disclosure from the executive director to be able to do their job well. And that’s really where I would go on that.

[00:09:57.14] spk_0:
And how about you nancy? Uh Andy was curious to hear your answer and

[00:10:35.14] spk_1:
I know I would say um again like Andy, it depends um probably depending on the amount of severity and this situation. Um You know, if if the executive director was borrowing $20 from the petty cash um when they forgot to bring um their wallet to work one day. Um clearly that’s not, not egregious enough to to fire somebody. But if uh they’re helping themselves to the uh to the checking account and redirecting grants into their own bank account probably caused fire them

[00:10:41.92] spk_0:
even if they pay it back. Right. That really, even if they pay back with interest, that really doesn’t

[00:11:01.04] spk_1:
matter, does it? I mean, the thing about nonprofits is, you know, they’re not your own private fiefdom or your own private business, there a community, um, engagement where the reason, you know, you have a board of directors that, um, are the final legal responsibility for the organization. Um, so you really shouldn’t be operating it like your own private business.

[00:11:34.14] spk_0:
Let’s talk a little about the dashboard now nancy, the financial dashboard we introduced earlier. Um, it’s a one pager, which I think will be a relief to people is that they’re not getting a sheath of financial, uh, forms and, and, and balance sheets. But what, what, what do you think, what are key parts that should be in this financial dashboard? That to sort of streamline the overview for for board members?

[00:13:19.34] spk_1:
Um I would say that that there’s really three parts to it. There’s a financial part where you’re looking at, you know, sort of what’s our total budget? Um You know, every board member of every organization should be able to very quickly say whether the organization is a $300,000 a year organization or $5 million a year organization? That’s sort of a basic um sense of scale. Um Are we making money or not? Um Do we have net income? Um uh Do we have cash on hand? Those kinds of questions? Um Do we uh do we have a network or we, you know, if everything had to be liquidated today? Um would there be any any money left over or any value left over? Um, that that was tangible value, not just, uh, goodwill. Um, we also want to be looking at at how efficient the organization is and efficiency changes depending on what the organization does. It’s, it’s really a sense of being able to measure you against yourself or against industry standards. Um, and it’s, you know, the, the level of what it costs to deliver, um, services, for example, to severely challenged populations versus what it takes to deliver services to, um, highly educated people in, uh, an urban area where they’re all easily able to get to something. Um, the cost levels are gonna be different. And, and we’re not saying that they should be the same, but to know, um, what it costs for you to serve your clients, um, what it costs to have volunteers, um, and then the impact. And I don’t know, Andy if you want to talk a little bit about that, uh,

[00:14:00.04] spk_2:
how you measure whether you’re meeting your mission or not. And there are often new miracle measures that you can think about. You know, if you’re a land trust, how many acres are you preserving if you do mentoring with Children? How many adult Children matches do you have? I sometimes this is long term tracking, which is hard for a grassroots organizations to do. But in most fields there are ways of measuring your impact in terms of the number of clients you’re serving or the number of audience members who are involved. And hopefully there’s some measures that you can come up with that act. The quality of your work as well. Okay, So people here is, we could get this all on one page. You would have data from two years ago. You’d have data from last year, you’d have data from the current year. You could lay them out and see what the trends are. All

[00:14:22.34] spk_0:
right. That’s the financial dashboard. I love how you guys have this little dance worked out where nancy talks about the financial and efficiency parts, but then she throws it over to a co author, uh Andy for impact and you have it all worked out sort of sort of taking the show over. But it’s ok. It’s in a good way. Um which which leads me to question. All right. So I have to ask when two of when you co author a book, how do you decide whose name comes first? Did you just do alphabetical order or did you flip a coin or uh See I’m too narcissistic to co author with anybody, but but how did you guys work that out? How did you decide

[00:14:47.34] spk_1:
that? Andy Andy’s alphabetically. First on first names and last names. And um, the honest truth is is he did a lot of the writing work, um, where as I did help him with content. So it was very easy for me to go first.

[00:14:58.48] spk_0:
All right. So if I had come in, you wouldn’t have looked only at martignetti you would have also looked at Tony and then I’d have fallen maybe to the bottom, uh, which is probably where I would have had much to contribute to this. So you’re wise not to take me even though I pitched you

[00:15:13.78] spk_2:
otherwise, your name is well known in the community. We might have put your,

[00:15:18.15] spk_0:
uh, your publisher would never have approved that. Um, one of the questions

[00:15:23.80] spk_3:
that we asked before the

[00:15:46.94] spk_0:
show that relates to what we’re talking about now is, um, do you believe all your board members have at least a general understanding of your financial position and 70% said yes, 30% said no. So that’s pretty good, 70%. But the 30% they’re not really very confident a general and that was just a general understanding. Um, Okay. So the, uh, that’s the dashboard. Um, Andy should these things be devoted only to the, the authority of a, of a finance committee?

[00:16:19.64] spk_2:
No, I mean, I think a really good use of the finance committee is the oil stuff down. The rest of the board can understand it provides support to the rest of the board, serve as mentors and back up for the people on staff who were doing this. This book is not about how staff members need to do financial management more effectively. But the reality is a lot of people who are executive directors or even finance directors need help and one of the goals of Finance Committee is to give them that help when they need it. So a way to think about this is so excuse me, if the board is operating at a high altitude and the staff is down on the ground, flashing through the weed, the finance committee is sort of in the middle there providing a bridge between those two groups of people and

[00:16:51.53] spk_0:
so that means that financial dashboard is for the whole board to review. Right?

[00:16:55.99] spk_2:
Yes. How absolutely

[00:17:10.44] spk_0:
was that? A heck yes. Is that you can say hell yes. Okay, Yes. Okay. We have another question on from twitter, um, reminding listeners, you can join the conversation on twitter using hashtag non profit radio board members need to look at the impact of the organization and I guess this is for you, since you talked about impact. How do you measure if you’re meeting your mission or not? I guess she’s looking for a little more detail.

[00:17:22.20] spk_2:
Okay. Well

[00:17:24.42] spk_0:
obviously depends what your mission

[00:18:14.04] spk_2:
is. There are some standard benchmarks for how you’re doing. If you work with substance abuse, there are networks that do that, that can talk about ways of tracking your impact. For example, how many people come through a program get clean and stay clean if you are a food bank and you’re delivering food to the community. There’s a number of metrics there that come out of America. America’s harvest. I forget the name of the national network, but they’ll tell you how much money you should be spending more or less based on the population that you’re serving and how much he pounds of food you can put out into the community. Pretty much every nonprofit upset has some metrics that are relevant. And the trick is to learn the ones that are relevant type of organizations who, and then try and adapt them to your particular needs.

[00:18:18.52] spk_0:
And that would be important for the executive director to be recognizing certainly. And then right. And then conveying that to the board.

[00:18:25.04] spk_2:
Yes. And in some cases, depending on the size of the organization, there is some board work to help find those numbers. I mean, I work a lot with really small organizations who has, his staff are overwhelmed and would be great to say to a finance committee on a volunteer basis. I’m trying to figure out what the relevant metrics are for part type of organization who would be willing to do some research and bring that back to us aboard. But in a larger organization. Yeah, that’s going to fall the staff.

[00:19:01.64] spk_0:
One of the other questions we asked pre show, does your board have a committee devoted to financial issues? About 80% said yes and the remainder roughly 20% said No. Um, Nancy, does there, does there have to be a finance committee?

[00:19:48.74] spk_1:
Um, there does not have to be a finance committee. I think it really depends on the size of the organization. Um, the level of support that the director might need. You know, how complex the organization is and uh, also how savvy uh, the board is. If most of the board understands financials and feels quite comfortable with it in a small organization, um, you could get away without a finance committee. I’d say you want one in any organization that’s about to undertake any kind of major financial growth or change or, um, uh, new initiative um, in a larger organization. Um, it just is a great way to assist, um, either the finance manager or the executive director and developing budgets and exercising oversight because things don’t happen is exactly as people plan them to

[00:20:17.64] spk_0:
with me today are Andy Robinson and Nancy Wasserman co authors of the board members easier than you think guide to nonprofit finances. Um, let’s, let’s talk some about diversifying income sources uh, nancy, you make a point of having that in a couple of chapters of the book. Um why is that important first?

[00:20:30.64] spk_1:
You never want to be totally reliant on just one funder. Um You don’t want to be in a situation where um, if that one funder suddenly says, we don’t like what you’re doing, um that you’re suddenly scrambling and having to find uh, other ways to support your activities and your programs and what you do for the, for folks in the community.

[00:21:01.74] spk_0:
I think we’ve seen a lot of that in, in our recession, uh, agencies that rely exclusively or too heavily on, say, government fees for services or maybe even government agency grants or, and, or foundation grants, uh, those of all sources that have been cut

[00:21:44.34] spk_1:
back. Indeed, that’s true. And that’s part of what, um, it’s both diversifying types of financial support, but also, um, the number of supporters within each type, so you’re not totally reliant on just one foundation or one charitable donor, um, and, uh, and that you have that diversity of donors and foundations and government and, uh, your own revenues, If there’s a way for you to do that.

[00:22:06.74] spk_0:
We have a comment again from twitter. Um, just gonna point out to, uh, the person who wrote that, john that we did talk earlier about individual personal liability for non profits. You may have missed that part of the show, but you can always catch it on the archive on ITunes and our itunes pages. non profit radio dot net. Um Then

[00:22:08.54] spk_3:
what are

[00:22:09.81] spk_0:
Andy some of the sources of income that a nonprofit might look to that they’re not currently exploiting.

[00:23:09.44] spk_2:
There’s three big buckets here. tony The first book, It is private giving. Private giving is foundations, corporations, individuals and of course people leave behind when they pass away the big category there as individuals and within private giving about 80% of the money. Year after year comes from people and most of the groups that I work with don’t invest enough time and energy raising money from individual donors. So that’s the first category. Second category is public funding, that’s government funding from earl state, local, regional, municipal, all the government levels. And as you already indicated, this is a shrinking resource right now. And the groups that I think are getting hammered the worst during the recession or the that are relying on government. The third bucket is earned income, which is non profits arching for the services they provide are in some cases selling goods community and of the three, that’s the biggest of all this is sort of the surprise for people is that earned income is about the same amount as private and public funding put together when you look at all the nonprofit across the country.

[00:23:24.14] spk_0:
That’s interesting. Yeah. You don’t generally see that in in fundraising reports like giving us a earned income is not part of their

[00:23:29.40] spk_2:
private philanthropy. They’re very clear the numbers a little skewed because if you’re a private college and you’re charging tuition that shows up as earned income if you’re a private hospital and you’re charging a nonprofit hospital, you’re charging for medical services that shows up as earned income. So those numbers really sort of skew the data. But I work with a number of organizations where I’m always pushing them to say, is there something you do that you can package up and sell you have some skill that people would buy from you?

[00:23:59.24] spk_0:
It’s time for a break.

[00:24:57.64] spk_3:
Turn to communications, where would you like to be heard? News outlets, conferences, podcasts, blogs, that’s all earned media and turn to, can help you get it. They’ve got the relationships. What about your media that’s owned media turn to, can help you improve that as well because your story is their mission turn hyphen two dot c o. It’s time for Tony Take two planned giving accelerator is the online membership community that I have created to teach you how to launch your planned giving program. I’ll teach you step by step through trainings, live trainings, resources, podcasts, Ask me anything sessions. All of those are each month and we will get your plan giving

[00:25:00.08] spk_0:
program launched

[00:26:01.64] spk_3:
members of the first class, the one that started in january. Some of them already had gifts by three months in by March, so that three months into a 12-month class gift commitments already coming. So that can happen for you to you can be getting gift commitments in the first three months. The next class starts July one. I have priced this very reasonably, Especially when you consider, well, first of all, it’s just reasonable. But then when you consider that the average charitable bequest is $35,000. Take a look, it’s all at planned giving accelerator dot com And that is Tony’s take two. Yeah, we have boo koo but loads more time for B. F. D. Board financials dilemma. Mhm. Mhm.

[00:26:05.74] spk_0:
Andy Robinson and Nancy Wasserman with me. We’re talking about BFG board financial dilemma. Andy earned income. What can a charity possibly do? What you should be looking at to try to make some money off their activities their work?

[00:26:24.94] spk_2:
Well, the question I always ask groups that are wondering about this is what do you have, what do you do or what do you know somebody else ought to have or do or no most non profit during the service business. We deliver services. Sometimes we have expertise in that area and you know I mean there’s a structured brainstorm that people can do around this. A lot of what we do in the nonprofit world is pivot away and the really entrepreneurial organizations look at what they’re giving away and they say paying market for this and you know we can we can spend the rest of the show talking about this. I don’t know if you want to, but there’s a lot of opportunities there and I see many, many organizations could be more self sufficient financially if they got at figuring out what they know and how to package it up.

[00:27:18.01] spk_0:
Is there an example you can share with us a charity that didn’t realize what they had and and then ended up being able to exploit it and make some money from it?

[00:28:14.04] spk_2:
Well, I’m an author of a book on this subject called selling social change and what’s my favorite example of this? Um, you know, I’m for a group for years in Tucson Arizona called Native Search. Their seed banks on native american crops and you know what they do is protect beats from going extinct by planting them and growing them and distributing them and probably 30% of their of their income. It’s details, their seed bank and they sell it. What they recently started doing, which was fascinating is they opened something they called the school and these are people who want to learn about how to protect seeds, grow them, pass them on to the next generation’s really about biological and genetic. Pay money and they come to Arizona for a week and they get trained and everything you need to know to run your own seed bank. And it’s an organization that was sitting on this for probably 30 years, only recently realized that people would pay for that knowledge in a classroom setting. They

[00:28:29.49] spk_0:
have been doing that all for

[00:28:30.41] spk_2:
free. They hadn’t been training other people, they’ve been taking care of the seeds, but they hadn’t been teaching. I see, okay. And they realized there are a whole renaissance of local agriculture in our country right now and they thought we could tap into this. There’s a market here for people who want to learn how to do this. And so they started doing this and they’re doing this four or five times a year and it sells out and they’re starting to move it around to other parts of the country. So that’s one example.

[00:28:54.90] spk_0:
That’s an example of knowledge. They had a knowledge and a skill that was very marketable.

[00:29:12.54] spk_2:
That’s right. And until you have what you need for better worse is you need someone in the organization who has an entrepreneurial jean who can look around and say, you know what, somebody’s going to want to buy this. And not every nonprofit is blessed with people who think that way. And I think part of what nancy and I are trying to do in our professionalized is to get more of that thinking out into the nonprofit community way

[00:30:07.24] spk_0:
and the related to uh diversifying income. I I had a comment from linked in this, uh, woman had just had a board meeting this earlier this week regarding the need for transparency and distribution of responsibility. When it comes to the finances, bookkeeping and reporting function of their historic nonprofit theater, they’ve been doing their thing. Uh, they’ve been doing things their way a long time. And one big problem is that they have a banker on the board and he doesn’t see the problems. Um, uh, so it sounds like, and and then she says, I was able to get the check writing privileges moved to another person. This is sort of segue into a conflict of interest conversation, but sounds like maybe he was the only one writing checks. Um, I secured a nice grant from a foundation and they want a financial audit. I’m moving for a review. However fear we won’t get any more money once it’s known how ignorant the board is about accountability uh nancy. Uh And he’s laughing nancy. Let’s bring you back. What would you what would you say there?

[00:31:44.94] spk_1:
Well you know how are we defining accountability here? Is there a lack of what a financial audit might uncover? Um Is impropriety? But it sounds like that’s not the case. Um More likely it’s going to um It’s not the financial audit per se but the form 9 90 that you file with the I. R. S. Which ask you now to tell us, does does the boards look at financials um How does is the board of informed, has the board seen an audit? Um uh Did they review it and approve? Um It’s really um you know there there’s sort of two sets of questions. The very pragmatic, did did you get an audit? Did you review it? Did you look at it? Um And then the more important question in my mind, which I think is the question we’re trying to answer with the whole book, which is, does the board really understand what all these numbers are telling them? And ideally with with a financial audit and accountant has come in and um, spoken directly with the board of directors and walked through each and every page of it and talked about why the financials are the way they are and what they mean. Um And I think both Andy and I have seen numbers of organizations where um there’s a lot of people sitting around the table and they leave it to the banker, um or the investment professional to, you know, they they know about numbers and they handle it and it’s really something that everybody needs to know how to do. Um, if only to make sure that the mission of the organization is uh, fully addressed by the board and the organization.

[00:32:28.44] spk_0:
This also relates to the conversation about diversifying income. I mean, here this woman, uh, I believe she’s a fundraiser, there, a volunteer fundraiser and uh, trying to diversify income source, getting a grant but fearful that the grant may not be renewed because there isn’t transparency and accountability that the, the the grant source will probably be seeking.

[00:32:45.74] spk_2:
And this is another point that was raised, sort of came out of sideways. Is this question about separation of duties, which is, you know, in a healthy organization, people break up that work. One person opens the envelope and somebody else writes the checks and somebody else approves them and somebody else gets the bank statement and balances the checkbook. And the idea here is that you’re trying to avoid mischief and fraud and if somebody says, oh I’ll take care of all of these things, maybe they have good intentions and they’re going to be perfectly honest about it. But you really need to break that into separate pieces so people can have oversight over each other.

[00:33:15.64] spk_0:
Let’s segue into the conflict of interest, um, Andy defined for us. What a conflict of interest is here. It’s so often,

[00:33:58.74] spk_2:
Well, my sense of it, at least in terms of the context we’re having here, is that if you serve on a nonprofit board, your job is to put the needs of the organization above your own personal needs. And where this plays out sometimes is people who try and receive a benefit from serving on a board. That the personal benefit that has nothing to do with advancing the mission of the organization. Where this gets tricky is that in a lot of voluntary organizations, there are inherent conflicts of interest. But if you goes to a private school and you’re on the board, your job is to advocate for policies that are going to benefit the Children in the school, and in some case that means they’re going to benefit your kid individually and sort of sorting those things out can be challenging. But the bottom line is the decisions you make have to put the needs of the organization in front of your own personal need

[00:34:19.83] spk_0:
nancy. How can we try to avoid conflicts of

[00:35:47.04] spk_1:
interest? One of the best ways is to have a written conflict of interest policy where you’ve already addressed some of the situations that are likely to happen before they happen, um, where you sit there and say, you know, define what it is that is seen as either a real conflict of interest or perceived conflict of interest, which might be a case where um, somebody was, for example, can somebody bid somebody who serves on the board of directors bid on a project while they’re still on the board of directors or not? Or do they have to resign before they even submit a bid? Or do they only resign if they’re awarded the bid, or do they have to resign? Or can they simply step out of the room for the discussion? Um Those are the kinds of questions that got kind of uh can get kind of challenging, um, particularly when any member of the board stands to benefit financially, um, from any decision of the board. Um That’s uh an outright in my mind and outright conflict of interest. Um, and, um, in most boards, you want to make sure that person doesn’t participate. And it’s, it’s always easier to have that discussion, um, when there isn’t a hot potato sitting in the room, that’s, um, somebody’s thinking that they have every right to be part of the discussion. Um, and you have to therefore bring up both the fact that somebody in the room is feeling uncomfortable that this person is present. Um, and, um, it gets a little bit more tense in those sorts of situations. Prevention is having a written policy that folks have already talked through and everybody feels responsible for making sure it’s enforced.

[00:36:11.93] spk_0:
So prevention ahead of time much better than dealing with it when it’s a, a crisis or a potential crisis.

[00:36:13.83] spk_1:
Right? And, you know, it also, um, is the transparency issue you want to make sure that your presentation to the community at large is um, is as an accountable organization, um, that that gives everybody um equal opportunity to benefit from um, the organization’s purchases.

[00:36:34.49] spk_0:
Is this the kind of policy that a board member should sign and review every year or something

[00:37:00.13] spk_1:
like that? It’s not a bad idea. Oh, you know, it depends on the nature of the organization. I you know, I’ve worked with a community loan fund and that’s absolutely required that you disclose um your conflicts of interest each and every year and that you review the conflict of interest policy every year. Um The other thing that’s incredibly important is disclosed, disclosed, disclosed.

[00:37:05.21] spk_0:
We have just a minute before a break and anything you want to add to conflict of interest discussion.

[00:37:11.17] spk_2:
I think the main thing is that if you see it, you have to name it after. If your board member and you smell something like this, you have to have the courage to bring it up. And as nancy said, it’s much easier to do this if there is an existing policy in place first,

[00:37:23.56] spk_0:
if somebody sees something like this Andy again, just a few seconds before a break, who should they bring it up to you? I’m a board member. Who do I talk to?

[00:37:39.83] spk_2:
Probably go to the chair first and say, I think there’s something fishy here, let’s talk about it and I would start there and then presumably the board, the chair will bring it to the full board. Mhm. Mhm

[00:37:50.53] spk_0:
Welcome back to big non profit ideas for the other 95% on Tony-Martignetti non profit radio nancy, let’s talk a little about financial statements. What

[00:37:53.91] spk_3:
what uh what are the basics

[00:37:55.71] spk_0:
first, what’s the

[00:38:11.62] spk_1:
overview? Um there’s really two major statements that everybody um has to deliver ones the balance sheet, which is a snapshot on any given day. Um Typically the end of the month or the end of the quarter the end of the year, um Which outlines um what the organization owns and what they owe and what they’re worth, which is the difference between everything they own. Um less everything they owe um As far as its paper value is what they would be worth on that day. Uh The other major statement is the statement of activities, also called the profit and loss or A. P. And L. Um Which is where do you get all your money, your income, your revenues from. Um And then what does it go to pay for all your expenses? And the bottom line there is your net income at the end of and of a certain time period. Uh The statement of activities is more like a movie. It covers a period of time. Uh Typically uh the beginning of the year to the end of the most previous sorry the most recent months. Um So if we were on a board uh today we probably wouldn’t see the the statement of activities through the end of february because somebody would have had to have it all cleaned up as of yesterday, but we could expect to see something through the end of january. Um And depending on what your fiscal year was um would determine the beginning period.

[00:39:45.42] spk_0:
We talked earlier about full disclosure. So I’m gonna make a disclosure. The only accounting course that I’ve ever taken I dropped out of because I was I was I was going to fail. So um so I’m perfect for this book. This it’s very informative and it is an easy read and it is helpful guide um nancy help me understand this was always seem like magic to me on a balance sheet. How is it that the assets equal to the liabilities? How does that always come out? So equal? I mean uh it’s intended that way obviously, how does that

[00:40:01.35] spk_1:
possible? It seems like um now you’re asking somebody who was not trained as a classically trained accountants,

[00:40:07.75] spk_0:
you can’t pull back. Now your name is on the book, your name is there, I’m looking right at it says nancy Wasserman,

[00:40:12.49] spk_1:
but it’s um it’s based on double entry bookkeeping which was developed by the chinese and it’s uh follows up from the abacus and um really was sort of uh uh amplified by the Italians in the renaissance essentially when you put an entry in double entry book, keeping everything that goes up, something has to go down and uh it all balances out in the end and the cash comes out. And if your balance sheet that’s like number one, if the balance sheet, if the total assets does not equal the total liabilities and equity, um it is an incorrectly prepared balance sheet and they call it a balance sheet.

[00:40:51.96] spk_0:
Right? Yes, exactly, I love that my italian forebears had something to do with confusing me now in the current day. Um Okay, what how can we help uh Board members nancy, who whose eyes kind of glaze over when they get to the balance sheet, Aside from looking to see whether the two uh the assets and liabilities equal, which they always

[00:42:08.60] spk_1:
do right. Step number one, the balance. Um Number two, um Do your total current assets, in other words, what what can be cash within a year’s time, um exceed your current liabilities? The things you have to pay off with cash in a year’s time. And so are you liquid or not? Do you have, do you have cash available to do things? Um This is the place where you’re looking for those payroll liabilities or payroll tax liabilities. If there’s a number there that’s frighteningly large, um you’ve got a big problem and if it’s payroll tax liabilities, um you as a board member may be personally liable. Um What are your long term liabilities look like? Is that that’s your debt basically. And you know, does it make sense to you? Is that number reflects the debt? You know the organization has um your net net assets. Now, you know the language of accounting is kind of like greek and um I sometimes think they made up all these names to make it even more confusing.

[00:42:17.36] spk_0:
It would be so much easier if it was, it was italian,

[00:42:19.74] spk_1:
it could be,

[00:42:21.37] spk_0:
it would be, it would, there’s lots of cognitive and it’s a romance language. I think it would be, I’m sorry.

[00:42:56.20] spk_1:
No problem. But that total net assets number, which simply means, you know what this organization more. Um, if it, if it had to liquidate today and um, if that’s a negative number, you should be concerned. Um, and, and there’s certainly many organizations where that is the case. Um, so those are the big things on the balance sheet. You know, does it, does, it sort of makes sense to you to the fixed assets and their value. Um, feel like what you have if you suddenly see something that shows that you have a fixed asset of, you know, equipment worth $100,000 and you’re scratching your head because you have no idea what you have for equipment. Um, Something’s wrong with the balance

[00:43:10.68] spk_0:
and you should and should ask that question. Absolutely. You mentioned earlier frighteningly large numbers, I mean, is part of what we should be doing, looking for anomalies.

[00:44:01.79] spk_1:
Um That’s really what you’re looking. You’re looking for things that, you know, that don’t make sense or don’t feel right or that you can’t um if you can’t, if it doesn’t feel right and you can’t really explain it, you want to ask questions. Um, and, and the numbers, you know, the thing about numbers is um, they’re pretty um, they’re very, you know, they’re either on or off and um, it’s harder to lie with numbers. Um, so you’re gonna know right away that you could have frighteningly large numbers with a, with a complex organization and that would be fine. Um, if if they’re they’re balanced out, if there’s cash in the bank, if it feels like there’s equity.

[00:44:37.09] spk_0:
Mm This is a critical subject. Another question that I asked on the, on the pre pre show survey is for those charities that do have a board committee devoted to financial issues. Are you confident that each committee member is fluent in your numbers and understand your financial position? Only 25% said yes. The remaining 75% were either no or not sure and no was pretty large. About 60%. We have to stop there. Andy Robinson and Nancy Wasserman are co authors of the board members easier than you think. Guide to nonprofit finances published by Emerson and Church Andy Nancy. Thank you very much for being guests.

[00:44:50.52] spk_1:
Thank you Tony.

[00:44:56.59] spk_0:
Thanks for having us. It’s been a real pleasure. And also thanks to your publisher, Kathleen Brennan at Emerson in church for her promotion assistance for the show.

[00:45:35.69] spk_3:
That was fun. A bit of nostalgia. I had to keep in a short burst of eye of the tiger had had to do that. Thank you for ramping back in time with me Next week. Our 2021 nonprofit technology conference coverage continues. Oh, conference coverage continues. I like that. If you missed any part of this week’s show, I beseech you find it at tony-martignetti dot com. We’re sponsored by Turn to communications pr and content for nonprofits. Your story is their mission turn hyphen two dot c o.

[00:45:49.59] spk_5:
Our creative producer is Clan Meyerhoff shows, social media is by Susan Chavez. Mark Silverman is our web guy and this music is by scott Stein. Mhm Right, thank you for that. Affirmation scotty be with me next week for nonprofit radio Big non profit ideas for the

[00:45:56.39] spk_3:
Other 95

[00:45:58.99] spk_5:
go out and be great.

Nonprofit Radio for November 2, 2020: Boards And Asking Styles

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Brian Saber returns with his new book, “Boards And Asking Styles.” Your board’s Rainmakers, Go-Getters, Kindred Spirits and Mission Controllers all need to work with each other, your CEO and your staff. Brian shepherds you through how to make that happen. He’s president of Asking Matters.

 

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[00:02:12.84] spk_1:
Hello and welcome to tony-martignetti non profit radio. Big non profit ideas for the other 95%. I’m your aptly named host is non profit radio your favorite abdominal podcast? I certainly hope so. You know there are seven days in a head, Ahmad, Of course, that’s the noun form. I’m so proud of myself. When I discover a new word that I have to open with this on. I want to thank Miriam Webster for sending it to me that I can discover it and be so proud. Oh, I’m glad you’re with me. Id Bear the pain of leishmaniasis If you bit me with the idea that you missed today’s show boards and asking styles, Ryan Saber returns with his new book, That’s It. That’s the title boards and asking styles. Very straightforward. No fluff in the title reserved all the fluff for the book. We explore how the asking matters work that he pioneered will help strengthen your board responsive by turn to communications, PR and content for nonprofits, your story is their mission. Turn hyphen two dot c o and by dot drives, raise more money changed more lives. Tony dot m a slash dot for a free demo and a free month non tony steak to a November webinar. I’m very pleased to welcome Brian Saber back to non profit radio. He’s president of asking matters home to the asking styles which help people understand and embrace their unique strengths. As fundraisers, he’s spent his entire career asking for money for nonprofits. I’m gonna telethon, Caller. I made your gift officer and executive director and now as a consultant. His first book was asking Styles Revolutionize your fundraising. His latest book We’re Here to Talk About Today is boards and asking styles. A roadmap to success. Asking matters is that asking matters calm and he’s at Brian Saber. Brian. Welcome back to the show. Congratulations on the new book.

[00:02:21.54] spk_0:
Thank you, tony. Thanks for having me back. I’m glad to see that Cove. It has indulged your wit at all.

[00:02:28.16] spk_1:
Thank you for recognizing that I haven’t undoubtable wit. I’m, uh I’m floored by that s oh, what a way to launch. Tony is wit. Uh, it’s not dull. It’s definitely not dull. No,

[00:02:40.64] spk_0:
it is not. We can use all of it that we could get these days.

[00:03:24.74] spk_1:
Yeah, we could use even even my just barely a Ndlela wit. Thank you. Uh, no, you gotta have fun. It’s my show, you know, whatever the hell I want to do, I mean, I just, you know, we’re gonna We’re gonna learn. But if we’re not gonna have fun, I’m not gonna bother personally personal. So lets you Mm. Let’s start out with the asking styles. We gotta lay the groundwork for the for. The handful of listeners don’t know aren’t well acquainted with the asking styles. Let’s lay that framework for folks. Then we’ll see how it helps your board. What’s his asking styles thing? Great.

[00:04:30.64] spk_0:
So the asking styles were developed a decade ago. Now by my co founder, Andre kills dead and myself. We develop them because everywhere we looked in the field, we saw people who said I’m not a fundraiser. I’m not this. I’m not that in particular. We saw it with the boards. Most board members have come onto boards. Will say I’ll do anything but fundraise. I’m not a fundraiser. I hate fundraising. I can’t ask my friends for money and so forth. And we knew how critical boards were to fundraising and that the type of fundraising. We were talking about the more significant gifts that come from developing relationships one on one, that that fundraising was all based on personality and relationship. It was much more art than science, and we had to help people understand where they fit in it so they could be comfortable. So we went about figuring out what makes someone’s asking style. We felt two characteristics. How one interacts and how one thinks were most important, how one acts on the extrovert introvert spectrum, how one thinks on the analytic, intuitive spectrum, and based on that there would be four basic styles and that you fall into one quadrant or another, but with a little bit of another style that no one felt cleanly in one box. There were some people who were uber this or uber that so such analytic introverts, the type of people who sit behind a computer writing code all day and such intuitive extroverts that, you know, creative just floating all over the place. You could never pin him down with massive ideas, but that most of us were somewhere in between had a little bit of this and that and we wanted people understand that. So we created this rubric for the field for the field of non profit to help everyone feel more comfortable and understand how to fundraise more successfully. How to tell their story in their own way from their own strengths. Not to worry about an elevator pitch, not to worry about reciting lots of outcomes measurements if they want to speak from the heart and a different, passionate, visionary way not to worry about that piece of what really sold them was outcomes and goals and plans that they had to speak in the language that was authentic to them. And that would be compelling, uh, to the donor, Teoh, a prospect or a current donor. So that’s that’s what we developed and meeting

[00:06:25.34] spk_1:
meeting board members. I realize this is not only for board members, but that’s our conversation today, and that’s you’re saying that’s where you found it. Most relevant, and then where they where they are, what worked with what you are type of person that you are in the quadrant will identify the quadrants and versus trying to make you something that you’re not, makes you uncomfortable

[00:06:29.20] spk_0:
right, and we started with boards than spent a number of years, much more focused on staff, developing a lot of materials in depth courses in a membership in such a brother. I bought Andreae now seven years ago, which is hard to believe. So I

[00:06:44.65] spk_1:
was going to say Now this started with you and Andrea Kill Stead, who’s been on the show. And then what? You pushed her out. You took her expertise on, then pushed her out for a nominal buyout.

[00:09:47.96] spk_0:
I broke her kneecaps and said, That’s it. Off you go. Um, you know, Andre is a She is a huge go get her. She’s a big ideas person and she has brought a tremendous amount of the field. But it was at her instigation because she said, You know what, Brian? I like really building these things. I have these big ideas. They’re running. It’s not really me, and I can see where you because my secondaries mission controller and I could do this plan full stuff where you would be better at running it and and and Andrea is significantly older than I am. I don’t think she would be bothered by my saying that. So she within a different point in her life and she said, Let’s let’s do this So I took it over. And as you may know, she went on to then build capital campaign, uh, toolkit with Amy Eisenstein. That’s been another great thing in the field. Yeah, so I took it over in, uh, 2013 and have spent the last seven years really developing the styles. Everything from the iconography you see now Thio the application of the styles in many ways, and I’ve got done trainings across the country and lots of conferences that are mostly for staff. And interestingly, I’m now circling back to board. And I’m doing a lot of board work, a lot of board trainings. And out of that came this idea that my second book should really be focused on board. When I started, it was pre now with this and and the the additional complications of being the board member and of running a non profit in many ways, they asking styles or even more important, because boards have to be at their best. In order for the organizations to survive, everyone has to be at the table. Helping to build resource is and everyone has to work together in a collegial way that create some synergy and makes everyone feel like they’re part of a team. And it’s hard to get to know board members anyway, when all you do is meet every two months for two hours and maybe you’re in a committee or two and that those meet once in a while. Now it’s all by zoom. Everyone’s overwhelmed zoomed out, and yet it’s more important than ever for people who feel their team and you have new board members I’ve seen. I’ve been delighted to see a number of announcements lately of organizations that have brought on new board members during this time, which is, you can imagine is challenging. You think of a board member coming thio their first board meeting, sitting in a room and getting to meet and experience other people and see how things really work. And now it’s all by zoom, which is much harder in a very different dynamic. So so, understanding the styles and how everyone interacts is even more important for on boarding a new board member. Look, you work, you get

[00:09:50.28] spk_1:
to recruit when we talk about recruitment to exactly but so Let Tze identify the styles. So you have things to spectrum. You got the analytic, intuitive spectrum, and you have the extrovert introvert spectrum. So if you know, put the extrovert introvert on the vertical and the analytic intuitive on the horizontal, you get four quadrants. So what are those? What are those for?

[00:10:14.26] spk_0:
Eso top left. You get the analytic extroverts. The rainmaker always goal oriented. Uh, driven, competitive. Keep their eye on the prize. Knows they’re succeeding based on the numbers, right? Did I reach this goal? Did I bring this money? Gets to to raise as much money. Then you have the intuitive extrovert top, right? The go getter, big vision thinker. Lots of energy brings people along with their enthusiasm on always sees the opportunities. So is bringing that big passion and excitement about the future. Anything’s possible. Then you have your intuitive introvert, your kindred spirit. Feelings oriented. I am primarily kindred spirit were our hearts on our sleeves. Everything is personal for us. No matter how hard we try to make it otherwise. And because we have that, uh, sense of sensitivity, we are sensitive to others. We tend to be very accommodating. We want other people to be heard and feel good and such. Also good skills for fundraising, different from the core rainmaker skills. And not to say a kindred spirit can’t be goal oriented. And a rainmaker can’t be compassionate and attentive on then mission controller. The analytic introvert bottom left. The Eagle Scout who always gets the job done. Very methodical, systematic plan ful and best at sitting back and listening and absorbing what’s happening. Great listener and observer, which, as we know, is so key to fundraising. So those the styles and they all complement each other and work well together can sometimes frustrate each other. But, um, but those are the styles,

[00:12:01.78] spk_1:
okay? And we each way each most likely have ah, primary and a secondary correct. So you’re you are kindred spirit and mission controller.

[00:12:13.21] spk_0:
Yeah, I am pure introvert. They which surprises people since I do so much public speaking and training. So people who know about the acting profession of lots of actors actually are shy or introverted, and you get in front of an audience and you do your thing.

[00:13:37.94] spk_1:
It’s time for a break. Turn to communications. They help you build relationships with journalists because of a relationship built by turn to the New York community. Trust got to features in The Wall Street Journal. That’s what happens when you have the existing relationship. And then when you want to be heard, the newspapers, the outlets, they take your calls. But you gotta have the relationship set up ahead of time. That’s what turn to is gonna help you do build those relationships. They specialize in working with nonprofits. One of the partners, Peter Pan A. Pento, was an editor at The Chronicle of Philanthropy. The right turn hyphen two dot c o. Now back to boards and asking styles. Perfect example of that. Aside from Brian Saber, uh, I’m seeing a lot of interviews with Sasha Baron Cohen because he has a Borat sequel out, and he has said, I’ve read it in online and I saw an interview with him. Eso he said a couple times. He’s primarily a shy, shy guy, but you know, he has characters who are obviously grandstanding. No, it alls, you know, it’s off, but s Oh, absolutely, And I and you people can go to asking matters dot com and you could find out which one of these you are right. You right. You could just do three minute little three minute quiz or so right?

[00:14:03.18] spk_0:
Exactly. Thank you. Yeah. You want it to be true. False questions. True. False? Yes. No, you know.

[00:14:10.12] spk_1:
And you The site admonishes us. Don’t spend a lot of time e I already did it. I didn’t just do it last night knowing we’re gonna prepare. I already know that. I’m, uh I’m primarily a kindred spirit as well. By birth. I’m a kindred spirit by birth but a go getter by practice and

[00:14:28.55] spk_0:
teach your primarily kindred spirits secondarily. Go getter.

[00:14:31.79] spk_1:
Yeah, secondary. Go get e No. Yeah, yeah.

[00:14:34.64] spk_0:
Pure, pure. Intuitive is what it’s saying. Massive, intuitive. Yeah, a lot of gut on the idea. Not a lot of planning percent. That’s a problem. A problem you got a plan ful person to about right? Yeah,

[00:14:49.44] spk_1:
I know. Now we need all four. But that’s why that’s why I’m not on any boards. Just do it. We’ll look back in six months.

[00:14:57.59] spk_0:
I’m not on any boards either. As a matter of fact, it seems it feels like a busman’s holiday to me. And I’m going when they’re gonna want me to fundraise. Andi. I’m not a big process person. Like go getters are much more into process. So Andre and I, over the years had to figure this out because she was pure process. Idi ated out loud, you know, lots of ideas. She could sit for hours and my eyes would plays over like I can be very cut to the chase. The Mission Control. Okay, let’s just do it. Let’s just lay it out. Let’s just get to the details and do it. And we finally realized that our meetings could only be a certain length of time. And I say all that because that been a challenge for me, with boards and any groups at all where I’m sitting there and I’m a little impatient, like Okay, let’s I just want to move to the next thing. I don’t want everyone talking and processing. I’m happy to go with someone else’s idea. Let’s just move it along. Three.

[00:15:52.31] spk_1:
Our brainstorm session is such a three hour brainstorm session is such a bore?

[00:15:57.24] spk_0:
E identified something in the 1st 10 minutes way Had something in the 1st 10 minutes. What? What did you say? Say it again the idea seemed pretty good to me exactly three

[00:16:11.09] spk_1:
hours ago. We could’ve had lunch and dinner by now.

[00:16:13.21] spk_0:
Exactly. Caught a good movie and come back just for the conclusion. First

[00:16:27.74] spk_1:
it sounded pretty good to me. Oh, right. Exactly. Contrary. Thio Brainstorming ideation session. All right, so, um all right, so let’s apply this to the board. So, as you had said, it helps if we know who is what. What is who on the board. What do we have? Do we have a imbalance of rainmakers and no process people to back them up, you know? Right. So we need tohave way. Need to have a balance,

[00:19:11.44] spk_0:
right? I mean, think of any planning session. Let’s let’s say you’ve got right now. There’s so many issues nonprofits, air facing. So let’s say it’s an issue of Well, what programming do we go forward with knowing that the current conditions are going to probably last into next summer? Okay, let’s make that assumption is aboard. Here we are. What are we going to do? Is an organization so the rainmaker is going to say Okay, well, what’s the goal? Right? What’s the goal of all of this? What outcomes. Do we want what we want to? Um, you know, we want to maintain We want Thio, serve our clients as well as we can. We want to stay fiscally responsible that then you have the go getter. Who’s saying the visionary who saying, Well, this could be the opportunity to pivot right opportunities, not problems, solutions, not problems. Let’s think out of the box. This could be the chance. We were looking for the kindred spirit. The very heart oriented person is saying, Well, we can’t forget the clients. We can’t forget the staff, you know, we need to you know, it’s really important that we come through for everyone, whether it makes the most financial sense or long term sense or not. And the Mission Control is saying Okay, great. I agree that we have that goal. I agree. You know, we could be something different. I agree. We have to care about people. But how are we going to get it done? It has to be realistic. And you can see where If you have an entire board of one or the other, you’re you can’t get the work done, right? Right. You need someone to check what you’re doing. We all need checks and balances and we need different voices. So once you look at the style so that you can see where if you’re going to do strategic planning, you need to have the four styles around the table to come out with a strong plan. Otherwise, you’re gonna have a plan that’s missing either the goal and outcomes or the big picture or the heart or the structure. And then and then you’ve got to fund. Then you’ve gotta work your way back into it Too late. Okay, way made a plan. But now Wow. Turns out we don’t know how toe executed because we didn’t have any mission controllers in the group or, you know, we didn’t think big enough. We went right into the weeds because we didn’t have our visionary in the group and so forth. So

[00:19:39.34] spk_1:
let’s talk about recruitment. If we’re, uh we’re gonna bring folks onto the board. Uh, you want this to be one of the factors I mean, there, there, obviously, you know, we need accountants. Maybe, you know, whatever. Whatever skill sets, you have gaps. And of course, those those really are predominant in your board selection. But you’d love for folks to find out what these potential board members asking styles are. Yes. So send them toe asking matters dot com as your recruiting them.

[00:19:44.29] spk_0:
Yeah, right. Wait three

[00:19:46.87] spk_1:
minutes. They print the report. Okay,

[00:20:13.04] spk_0:
Sorry. We don’t want you any go getters by you know, the reality for almost every night fucking is. We don’t get to pick and choose that much when we’re looking for board members. So some organizations really can. Others, at the very least, though, can say, Okay, we’re looking at our board, and we really seem to be missing kindred spirits. That’s bad. So lets

[00:20:15.89] spk_1:
you gotta have your You gotta have your kindred spirits. That’s

[00:20:18.26] spk_0:
bad. Absolutely. Eso eso when we go out, let’s keep that in mind, right, Because we might have more candidates and way might have more candidates, and we could put on in any one point. We might be bringing people on in classes, and we might want this first class to include another kindred spirit or two, and we might put off other people for a year. So it’s another factor. It’s not just a factor in who to choose, but how to understand who you’re choose, right? How to understand maybe what they’re saying and where they’re coming from. And to be ableto envision how that person would interact on the board, given that person style and the style of the board to get a sense of whether the person fits in or how the person would fit in. So it it not only helps you choose but helps you understand what you’re

[00:21:20.83] spk_1:
and you may not have. As you said, you may not have the luxury of selecting from half a dozen, you know, potential board members. So at least the one person that is before you know what his or her style is. And, as you said, how they’ll how they’ll work with the rest of the board. Right? Okay, okay. And and this applies for the for the CEO to write mean CEO board chair relationship. Don’t we want to know where those were? Those two folks stand

[00:21:40.34] spk_0:
right? I mean, you’re not going to choose one based on their style, but based on their style that they’re going to have different strengths and challenges and in their in their roles as the two leaders and in terms of how they work together. Because you, if you’ve gotto generally, the CEO is reporting to the board share most regularly. If the relationships going well, they’re meeting regularly. The chair is, in a way, guiding the CEO. The CEO is guiding the chair, Um, and so if you’ve got a chair, who’s a go getter and you have a CEO who’s a mission controller, especially when you have people who are diagonal to each other on the grid? Okay, who are you might call them polar opposites. There could be a challenge working together. One wants all this detail, the others flying by the seat of their pants. Ones, you know, very sensitive to criticism. The others just throwing it out there, vice.

[00:22:50.24] spk_1:
Because because if there if there, uh, diagonal diagonal to each other, then you’ve got You’ve got an intuitive extrovert. Uh, no. An intuitive introvert working with an analytical extrovert,

[00:23:15.24] spk_0:
right? I know. As a kindred spirit, intuitive introvert, that rainmakers, thes analytic extroverts can challenge me. I can get a little anxious because they’re very assertive. And for may I read assertive sometimes to personally, they’re not doing anything wrong, right? They’re just they’re being themselves. They’re bringing certain traits to the table, and I’m reading them a certain ways of kindred spirits. So now if I know, uh, this is why we might be having that challenge. We could talk it through and and at least understand each other better, like in any relationship. Um, in any personal friend relationship, any relationship, understanding the other person helps you depersonalize what’s happening.

[00:25:34.41] spk_1:
It’s time for a break. Tony is take two. I’ve got a webinar coming up It is. Start your plan. Giving in 2021. It’s a quick shot is gonna be just 50 minutes in and out. We’re gonna talk about what plan giving is how to identify your best prospects, where to start your plan giving program, how to market and promote your new program. And then I’m gonna leave plenty of time to answer your questions, which actually is my favorite and arguably the most important thing. Getting your questions answered. So there’s plenty of time for that. That’s it. Join me. It’s Thursday, November 19th, three o’clock Eastern time, which means two o’clock central, which means one o’clock mountain, which means noontime Pacific. No discrimination here by time zone. I do not discriminate against time zones. Everybody’s everybody’s. Everybody’s got a time. That’s the way it is. So, uh, quick shot. How to start your plan? Giving or start your plan giving start your plan to giving in 2021. You sign up for the webinar at planned giving accelerator dot com slash webinar. I hope you’ll be with me. That is, tony is take two. We’ve got plenty of more time for boards and asking styles You have, ah, formula. I don’t want to scare. People were math, math phobic, but very simple formula. You say teamwork plus camaraderie equals synergy. Yes, what’s behind that involved? There’s no there’s no regression analysis. You don’t have to know absolutely sine or cosine or tangent or or anything

[00:25:34.89] spk_0:
like that. Absolutely nothing. I was thinking. I was trying to think through as I was developing this book, what I wanted to say and why. And I came up with that, that that having the best board a board that really is on fire, if you will to me involved, uh, involves two things or is dependent on two things one teamwork, the ability teamwork is respecting everyone being able to hear other voices, uh, respecting decisions that come out of committee and so forth, respecting everyone sitting around the table and having an equal voice and things like that. That’s teamwork. And, um uh, Michael Davidson who? I do a lot of work with his quote in the book. He’s

[00:26:25.70] spk_1:
He’s been on the show

[00:26:26.81] spk_0:
e adore Michael and I’ve learned so much about governance from him over the last two decades. I’ve known him actually about almost 20 years because we met at Hudson Guilt. He was doing work for them, and I was working for them. Uh, and he talks about teamwork a lot because he’s a rower, as you know, and you have to be a strong team, you’re not gonna get anywhere.

[00:26:52.84] spk_1:
His company logo is is a right right,

[00:27:25.04] spk_0:
the board coach and it’s rowing and he talks about so he talks about teamwork. He talks about how you can do your job. If you don’t know what it is, you won’t do it. If you don’t think everyone else is doing it right, you have to be a team. It’s one of the reasons why I think everyone has to fundraise on the board because that’s what makes the strongest fundraising team. Not having a fundraising committee and saying over those five people are responsible for all the fundraising board is going to dio, so teamwork is very important and camaraderie. You also have to like each other not to be friends, but to you need to find it worth being in someone else’s company. And even if someone is very different from U. S. O. U. And that comes from getting to know people, not Onley sitting around the board table. But in a more familial way, it’s That’s the reason why some of these social engagements just before, after a board meeting, having board members go out to dinner together. All of that is really important. That’s why they do it in the corporate world, right? That’s why there are all these team building events. They build camaraderie, not just on the camaraderie helps the team work. But

[00:28:08.93] spk_1:
I don’t have Thio build the comrade. I don’t have to walk across hot coals barefoot

[00:29:29.74] spk_0:
E No, I wouldn’t do that either way. Okay? Yeah, No way could just have dinner together. We can have dinner together at one organization. I I had. I had board members in rotating groups of 4 to 6 go to dinner after a board meeting. So there were six board meetings during the year and twice a year each board member went out with a different group of people. So everyone got to have dinner with everyone during the year and such. It helped, Um, so when so looking at the asking styles, you can understand better how to work as a team. And you can also understand what, what types of activities would help build camaraderie? Because we’re all not going to like the same things. I, as a kindred spirit, don’t want to go to a big party with the whole board. I’d much rather go to a small dinner or just have a one on one coffee, right? If I could do that with a few board members, over time, I’m golden. I build that relationship if you send me Thio. The board president’s house to schmooze with all the other board members doesn’t work as well for me. Given my style, it doesn’t mean you don’t do it, but just a ZX with training and other things, you have to have a variety of activities to appeal to everyone. Just like you have to let people have a variety of stories to tell their own stories because everyone’s gonna go to tell the different ones. So eso building camaraderie, um, you do have to proactively work it. It part of that it overlaps both is making sure everyone has a voice right that everyone feels they are part of this group, that they’re integral to it, that people hear them see them. And so it goes back and forth, the teamwork and the Senate and the camaraderie. And that’s what gives you the synergy. So that’s how I came up with that concept. Okay? Yes. Okay.

[00:30:38.54] spk_1:
You you talk about Well, actually, before we talk about some process for meetings like making sure voices get heard, you have some concrete ideas. How about a story? Can you, uh, can you share something? In the 20 years of asking styles where you’ve seen a team, whether board or not, I mean, board would be ideal improve their outcomes because they became asking styles aware they became they were red pilled and finally e saw the saw the wisdom of asking styles.

[00:32:40.04] spk_0:
Wow, we’re going there. You? Mm. Well, I constantly hear stories. There’s someone on the website I often hear from from executive director slash CEOs who have these ah ha moments about their board chairs for sure who have these Ah ha moment about their boards, Whose then see the challenge, why their board is so challenged in some way and can address that. Who? Who realized g. I’m providing staff often say I’ve given the board all this information. I don’t know what why they why they keep asking the truth of matter is have they read it all? And if they’ve read it, have they interpreted it all and stuff? And the truth that matter is that we’re not necessarily giving every board member the information they need. So I constantly hear these ah ha moments from staff who say, Now I know what this board member needs. If I’m going to engage this board member effectively in fundraising, this is what I have to give this board member. I’m giving them the wrong information. So I hear that a lot that that has really helped. I did some work with Esperanza Academy, which is a private 100% tuition free and privately funded girl school north of Boston. Um, it might be in Lowell. I’m trying to remember where they are now. On. I worked with their head of development and then did a training herself and said it was extraordinary how how the asking styles moved her board ahead. There was a fundraising in terms of working with each other. It just took it, took them to, Ah, a whole new level. And I think I’ve always felt the beauty of the styles is that she point before you don’t have to know any big logarithms. There’s no jargon or anything. It’s very simply put, e don’t use fund these words and and all of this stuff e talk very plainly about it in the styles are very plain. I don’t try to make this scene like, uh, you know, like the you know, what is it? The theory of relativity, The theory of relativity.

[00:33:20.95] spk_1:
That’s where you get into cosign on C can’t

[00:33:23.16] spk_0:
exactly or pie or whatever Very straight

[00:33:27.13] spk_1:
first, unjust non jargon.

[00:33:29.54] spk_0:
Yeah. And so yes, so tons of ah ha moments. Um uh, respecting people to work with each other differently, working harder to make sure all voices are heard. Um uh,

[00:33:43.66] spk_1:
let’s pick up on that. Voices are heard. You have some. As I was saying, you have some concrete ideas about board meetings, making sure some folks you gotta check with them in advance, etcetera. So what? Her voices get heard at board meetings,

[00:34:04.24] spk_0:
Right? Well, I, for one, virtually never talk in a large group as a kindred spirit of mission controllers Air similar. I don’t often give my opinion in front of a large group. I don’t often ask a question. I don’t take up a lot of time in a group like that. Um, so I might have a very valid and important point that the group needs to hear that the chair wants everyone to hear. And I’m simply not going to express it in the group. And you see the people I trigger. I train all the time. You have guests all the time. You know which guests you have thio work harder, thio, or give the or wait longer to allow them to pull their thoughts together. That’s happening around the board table. And it’s happening even more so now with the video that with Zoom because everyone does tend to talk over each other. It’s hard to know when to stop. It’s harder than it was in person. Looking around the room where you feel it, you feel who’s going to talk next, Right here. You’re not sure. And then two or three people blurt out at the same time. So someone like me is going to be even less likely to participate because that blurting out and talking over someone is more awkward for me. Yeah, so

[00:35:20.44] spk_1:
you get into that rhythm where everybody stops on, then you beats and everybody talks. Everybody stops to more beats everybody, you go ahead. So then they all go ahead to beats later, right? Yeah.

[00:35:31.89] spk_0:
Dance, right. It’s a and I’m not going to do that dance. Necessarily. A lot of people won’t. So So if

[00:35:42.34] spk_1:
I promise that I won’t be, uh, talking over you, I’m just being a smart ass.

[00:35:46.35] spk_0:
Me to s o a chair. A smart chair who really wants everyone’s voice heard and taken into account needs to either reach out to those board members in advance and solicit their opinion or specifically call on them, make time for them right When I train, I look around that room and we’ll actually in advance of training. I will ask the CEO or whoever engaged me. Who should I be watching out for in one way or another who’s going to talk too much? And I’ve got to make sure that person doesn’t monopolize, are training who’s not going to talk because And regardless of what I’m told in advance, I see who’s not participating and I make sure everyone’s participating. It’s not that they don’t want to, or that they don’t have anything to say. It’s just that this is a tough venue for them. Be in a room with 25 other people and all the noise and people talking over each other. So you either have to solicited in advance or solicited in the room or solicited afterwards or send out a questionnaire, asked people by email to tell you in advance, you have to make sure that everyone’s voice is heard,

[00:37:12.83] spk_1:
and that’s a part of teamwork and camaraderie to ZX respect. Yes, yeah, that you’ve become aware. Now you’re red pilled. You know, some people are not gonna speak at the meeting or being very. It’s gonna be uncomfortable for them to do it. You have to make allowance for that. And that s so that builds up your That builds up teamwork and camaraderie. People feel respected there, literally being heard

[00:37:51.73] spk_0:
right now. Some people just, you know, talk a lot and don’t mean to cut anyone else off and want to hear the voice. And then there’s some people who just want to hear their own voice. And actually, one of the pieces of board membership is it’s not for everyone. You have to believe in teamwork. You have to believe that the team comes first. I’m not saying that the styles in any way can identify who would want to be on a team or not, because it’s much more complicated than that. But but there are challenges to group work, and those challenges impact certain styles more than others,

[00:38:12.92] spk_1:
Right? So yeah. All right, let’s talk about fundraising. How does this out of the styles impact board? Fundraising? Yes.

[00:40:53.41] spk_0:
So that we’re working on the whole decade, obviously. Uh, yes. Since they asking style started from a fundraising bend. It’s a very critical ways. The first one which we talked about earlier which is the number one way, is in terms of the story that each board member is going to tell. What is a board member going to stay in the in the most? In the simplest format, you run into someone, and the person said, Well, tell me about X y Z organization. What is it? You is a board member going to say to try to excite that person? What’s your story that is going to be impacted by your style? Whether, as we talked about it, whether it’s very goal on, strategy oriented, visionary oriented, hard oriented plan oriented? Okay, then you have Well, how is each of you going to go about this process of identifying and cultivating and maybe asking for money? And I say, maybe asking because the most important roles Board member, the most important role of board member can have in fundraising in my mind is the identifying, cultivating, thanking, recognizing piece everything but the ask. When it comes to the ask, some board members will ask on their own or with other board members. But in most organizations, you could bring the executive director and head of fundraising or someone else, to sit there in the room with you and actually say, tony, would you consider a gift of $10,000 for X y Z? Um, it’s all the other work that’s so important Thio for board members to help with. And that’s where style really matters. How are you going about going to go about cultivating as a board member? What’s comfortable for you? You have to take into account to some extent what what works for the donor? We don’t know. We usually don’t know the donor style, but if we don’t ask board members to do things they’re comfortable with, they’re going to be reticent about doing them. And they may not do them well, right? Well, I don’t want I don’t want to send my board members out out to slaughter, basically, by sending them out to do things they won’t do well and it doesn’t serve the organization well, so eso I will would think through if I have ah, big special event. My extroverted board members ago ended be better ambassadors of those events than the introverts who don’t tend to go up to people they don’t know and engage them in such. They’re going to be better at one on one effort. Uhh. Some people are going to be better at communication written communication, writing lovely emails with lots of great information in them. Some are going to be better at picking up the phone and having a quick chat on dhe. People will partner in different ways based on their styles.

[00:41:41.91] spk_1:
Time for our last break dot drives that drives engagement dot drives relationships. Dot drives is the simplest donor pipeline fundraising tool. It’s customizable, collaborative, intuitive. If you want to move the needle on your prospect and donor relationships, get the free demo for listeners is also a three month. You know that you go to the listener landing page at tony-dot-M.A.-slash-Pursuant. We’ve got but loads more time for boards and asking styles.

[00:43:06.10] spk_0:
So if I would like, um uh, I have a donor in mind and I bring something. The table is the CEO or the chief fundraiser, a za kindred spirit. I may look around to see who compliments me on the board, right? Or if I’m let’s say I someone has a relationship, OK, Soo is a go getter, and Sue has a relationship to this donor, so I want to go with Sue? Well, I’m a kindred spirit and Susan go getter and whoa! It turns out that our donor is a mission controller. So now how am I going to engage? So what is the best role for Sue? Is the go getter to play? And what might we have to watch out for? Right? How would we wanna make sure Sue doesn’t trip over herself? A za go getter going with me to see a mission controller? So it gives me a road map as the staff member, or certainly is the board members to how I could be effective, what my challenges might be. Even in the initial contact, we talked about this all the time of asking matters that from kindred spirits and mission controllers are much less likely to just pick up the phone and call someone out of the blue, even if it’s just calling to make an appointment. I don’t I never liked the phone, and I feel lucky that most of my career has been in the age of email. I will almost always email first if I know. I don’t know. Well, and I know the donor just wants me to call It is different, but most of the time we don’t know who. Uh, we don’t We don’t know people that well and I’m going to I’m going to write first by email. And if I know a board members that way, I’m not gonna push my board member to pick up the phone. I’m going to say, Do what’s comfortable for you If it’s comfortable to send an email, Do that. If you know the person well enough to send a text and the text. If calling and trying to catch that person is what works for you do that, so I help the asking styles help bring fundraising to the board member in a way that’s palatable.

[00:44:01.99] spk_1:
Got some ideas about you. Caption it. Under keeping board members committed, exposing board members to program Share your ideas there.

[00:44:57.99] spk_0:
Most board members do not experience or or view programming often enough. Board members come to organization excited by what you’re doing. They have a lot of passion. Yeah, I’m on the board now. I’m so committed. I love what you do and then end up spending almost all their time in board meetings that are mostly about procedure and budget and can be very dry the most organizations today or bringing program staff for program participants to board meetings on a regular basis. I hope everyone listening today is doing that, and so board members get some exposure the 10 or 15 minutes every two months. But that’s minimal. Board members have to C programming ideally, in person right now. That’s really hard. Maybe through zoom through video, maybe through a Q and A with various program directors and such. And again, the asking styles will impact what type of interaction will keep board members committed. So if I want to keep my mission controller board member committed, I need to keep focusing on the plans and making sure the board that board member feels good that we’re going about our work in a very methodical, systematic, well thought out way. That’s what and to share all the information about plans because the Michigan that that is the material that the Mission controller board member can absorb and appreciate. I’m not gonna do that for the go getter. The go getter isn’t gonna look at those plans, right? The go getter is gonna wanna have a telephone call with the program director with a or Or meet lots of participants and engage those participants and maybe participate in programs, whereas some people might feel it a little awkward to do that, the go getter will jump right in. So for my go get a board member, I might do that for my rainmaker. You know, a ZX. You can see the same themes keep coming up with this idea of strategy, vision, heart and plan strategy, vision hardened plan. So you got it. You have to bring that to each board member and then bring that into the It’s the meeting.

[00:46:43.30] spk_1:
I would rather you say the heart first. Uh, that’s the kindred spirits. I’ll fix it in post production. I’ll move.

[00:46:55.26] spk_0:
You do that. You do that. The only way I can always keep everything straight is to always go go clockwise. Yeah, no matter what I do, I’m always saying Rainmaker, go Gator. Kindred spirit, Mission Control and using my hands to remind me now that everything is vision is Elektronik. I’ve actually the vision. The image is reversed on the screen. And now that ever you could see my hands, I’ve had to learn like yoga, teachers and others. Yes, you gotta be. Oh, right. Yeah, exactly. So it’s a new skill I’ve learned the last seven months

[00:47:23.99] spk_1:
you’ve got. You’ve got the benefit of no video here. Yeah,

[00:47:26.58] spk_0:
exactly. Like my hands doing anything.

[00:47:34.08] spk_1:
Audio podcast. Yes. Mm. Alright, What else? What else do you wanna? You wanna talk about that? We haven’t talked about around asking styles in the board

[00:47:39.82] spk_0:
asking styles. And

[00:47:41.33] spk_1:
you wrote a whole book, for God’s sake.

[00:47:42.97] spk_0:
Yeah, I can imagine

[00:47:43.91] spk_1:
more. There’s more than what I asked you what

[00:47:48.45] spk_0:
it is, though, you know, though, I don’t want to scare people off either. And as you know, tony, it’s not a big book, and it’s purposely not a big look. It’s actually only 16,000 words. If people know anything about books, it’s only 100 pages because there are lots of beautiful full color photos and graphs and things like that. It’s a book you can read in a two sitting,

[00:48:06.04] spk_1:
which I appreciate. I like all the photos, something the pictures I sometimes have authors on. I’ll say, you know, there’s no pictures or there’s not enough

[00:48:13.77] spk_0:
well in my books. The only book in full color. I want to say that cause I’m really proud of it. It costs a lot more to make it, but, uh, but the styles Aaron color right? The graphics are so so. It’s actually very pleasurable book. And the reason for that It’s really important for every board member to read it right.

[00:48:29.73] spk_1:
Easy read. Do it over a weekend easily. You could do it in a day if you had to, but yes, so we hope

[00:48:52.16] spk_0:
to say, you know, today we covered a lot of the major points in it, about about recruiting, camaraderie, teamwork, telling her story, leadership and such. Those are the major piece in the book. The one thing I’ll say is that you’re pushing the book, I guess, is that it has a bunch of exercises and questions to ask yourself is Well, and the important thing is not is not to believe that G if I if I’m going to address the challenges on my board, it’s got to be some big project I need to bring in a consultant or boy, this is gonna be a lot of hard work. There are lots of small steps you can take.

[00:49:15.92] spk_1:
Yes, you finished the book with the next steps?

[00:50:03.86] spk_0:
Yes and yes. And all along the way there are some exercises the next time you have zoomed called do a breakout room and just ask. People spend five minutes saying, Okay, my style is this. What does that mean for how I work with you or something? You’re going to build teamwork and camaraderie. And so I want people to take away that that make improvements toe how your board operates, which is so vital to how your organization gets through this and thrives in the future. Uh, does not have to be a big, overwhelming project through the asking styles and lots of other means. You can take small steps and get there. The

[00:50:08.46] spk_1:
book is a pleasure. It’s a pleasurable pleasure to read. It’s an easy read. You want to know your style. You goto asking matters dot com. Do the three minute survey. Send your board members as a little fun exercise chat about it. That’s you know, that could be a next step, but

[00:50:18.71] spk_0:
absolutely that

[00:50:24.46] spk_1:
a whole chapter of next steps and, like you said questions throughout. Okay, Brian Saber, Thank you very much. Uh, have you. Actually, Absolutely. So the book. Get the book. There is more depth. There is more depth in those 16,000 words than than a lackluster host can cover with, even with an exemplary guest. Eso. The book is boards and asking styles. A roadmap to success matters that asking matters dot com and Brian is at Brian Saber and Brian. Thank you again. Real pleasure. Thank

[00:50:52.97] spk_0:
you. Don’t have a great day. Good luck to everyone.

[00:51:31.56] spk_1:
Thank you Next week next week. I got it here right next week is Oh yes, next week is low cost fundraising software and what’s really happening with non profit revenue. If you missed any part of today’s show, I beseech you, find it on tony-martignetti dot com. Responsive by turn to communications, PR and content for nonprofits, your story is their mission. Turn hyphen two dot c o and by dot drives, raise more money, changed more lives tony-dot-M.A.-slash-Pursuant for a free demo and a free month for listeners. Our creative producer is Claire Meyerhoff shows Social Media is by Susan Chavez. Mark Silverman is our Web guy, and this music is by Scott Stein. Thank you for that affirmation. Scotty, you with me next week for non profit radio big non profit ideas for the other 95%. Remember, it’s your favorite abdominal podcast. Go out and be great.

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Hello and welcome to tony martignetti non-profit radio big non-profit ideas for the other ninety five percent. I’m your aptly named host it’s our three hundred fifty and show you heard that live music scott stein is with us and lots of other people. Thank you, scotty, you’re welcome. We’ve got two listeners of the week first. Dan kimble he’s, a product specialist at apple, owes software he’s always tweeting and retweeting aboutthe show very grateful. This week, he posted congrats to tony martignetti and his upcoming anniversary show, grateful for you’re and mr show, grateful for your promotion of non-profit work. Dan, i’m grateful to you for your support of non-profit radio. Thank you so much. Congratulations on being a listener the week on show number three hundred fifty also fund-raising fox they’re on the road right now between buffalo grove, illinois and downtown chicago. They tweeted that this will be great road trip listening to which i retorted, this is like an hour trip from buffalo grove to chicago that’s like that’s a commute? Not a not a, not a that’s, not a road trip, but okay, if you insist, maybe in chicago that’s a road trip congratulations. Fund-raising fox drive carefully even though you’re only going across the street, thanks for being with us on three fifty oh, i’m glad you’re with me. I’d be stricken with copper. Oh, poor foreign yuria! If you wet me down with the idea that you missed today’s show, it is the three hundred fifty of show seventh anniversary of non-profit radio coast clear meyerhoff is with us with me live in the studio. We’ve got that live music and more to come give aways from pursuing and cure a coffee all our contributors jane takagi, maria semple and amy sample ward, our sponsor ceos are going to be with us. I’ve got new am and fm affiliate stations to introduce we got non-profit medio math quiz and i’m already exhausted. We’re on facebook live! Check us out right now from the tony martignetti non-profit radio page facebook live! We’re also live tweeting, join us! Use the hashtag non-profit radio on tony’s take two thank you. We’re sponsored by pursuant full service fund-raising data driven and technology enabled, you’ll raise more money pursuant dot com and by we be spelling supercool spelling bee fundraisers we b e spelling dot com tomorrow half welcome back to the studio, tony. Thanks for having me. Thank you. Wonderful to be here for the three hundred and fiftieth show. Thank you. Yes, i love it. You’re the creative producer of the show. Of course. Thank you. I helped you start the show from one back when it was the tony martignetti show for two weeks back in the day two thousand ten also? Yes, of course. There’s a seventh anniversary seventeen minus ten seventh anniversary president of plant giving agency that’s me, you’ll find claire at pg agency, dot com and at claire says z what’s going on climber half what’s up in your what’s up in the pg agency. Well, we’re working on a lot of different projects. I’ve got a lot of wonderful clients and working with parkland hospital foundation in dallas. Cool, a couple of other clients in texas and a couple clients in florida and ah, united way and lots of different people. And i’m staying here in new york for a couple days of my friend bette’s house in westchester county, and i drove into the city this morning with the convertible top down and here i am, cool it’s a beautiful day for a top you drive to scott stein. Welcome back to studio. Thank you for having me. Great seeing my pleasure. Of course. Scott’s dying. The composer of our theme song. My voice is cracked theme song like i’m fourteen cheap red wine of course you’re gonna be playing cheap red wine on dh another wine related song as well you’ll find him at scott stein music dot com don’t go to scott’s stein dot com i did that that somebody it’s an australian motivations motivational speaker don’t go to stop sign dot com go to scott’s in-kind music dot com and he’s at scott’s time music also so glad you’re with us. Great beer. Cool. Cool. Uh, we got, uh we got track record on the phone. He is the ceo of pursuant to years, sponsor of non-profit radio. The renewing way with us to the end of the year. So grateful for that. So so grateful for pursuance, sponsorship and love of non-profit radio trade ryker, welcome to the show. Tony. How you doing today? It’s? Great it’s. A beautiful day for three. Fifty how are you doing in where you from? In texas. Where? You calling from? I’m in the dallas area. The big d. Okay, cool. I want to thank you. I want to thank you so much. Not only for being here today, but for pursuing sponsorship of non-profit radio. Well, tell me, first of all, congratulations. Three hundred fifty episodes. What a milestone. Unbelievable. We appreciate so much. See great work that you and the other sponsors provide the opportunity for you to do for the non-profit states your gift way. Love what you do, and they’re just proud to be a sponsor. Thanks, tony. Thank you so much, trent. Um, you you are so generous at pursuing there’s there’s. This constant resource is available. I mean, i’m talking about them every single week. It’s webinars info. Grams. Content papers? Uh, it’s it’s. Amazing how generous you are. What? What? Acquaintance with what’s coming up for pursuing the rest of this year. Well, a lot going on. Thank you for that. We really believe in giving back the non-profit states in any way. We can. We learn a lot by working with our clients were in partnership with them always. We’re always thirsty. Learn mohr and then share what we learn. Through a variety of webinars and white papers and other things that we do, no matter how large or how small you are, we’re hopeful ableto help some folks out, you know, for the second half of the year, we’ve been working hard on something that over the years we’ve learned things. One of the things that i think most important is that the smaller non-cash profits that don’t have the resources to hyre firms to help him out of that at a deep level, we’re trying to make some of those tools more accessible youand your listeners have known that we’ve been working on that for a while, wade got some exciting things on the horizon to make better sense of all that data out there that that folks have and be able to make that more actionable and getting better results without having that we’re not having to spend a lot of money, so we’re driven by by creating tools, you know, i think that that’s an opportunity out there right now, there’s more competition than ever out there for the same dollars and stay on top of mind for your constituents and being able to keep up. In that to a conversation is really important, and while there are a lot of great point tools out there would like to call them, and we encourage everybody to use things like that that are free or very inexpensive with non-profit states being able to pull that data together being ableto you have the appropriate relevant conversations to your here’s donors and your prospects and volunteers on your advocate, you are really important so that some of the stuff we’re working on cool and, you know, small and midsize non-profits that’s the audience, you know, where we’re big non-profit ideas for the other ninety five percent, and i’m always saying every week, actually, a couple times a week pursuant data driven technology enable ana, i know and that’s that’s a big no that is a challenge area for small and midsize shops. Yeah, not always accessible, i think you know the big non-profits have a lot more resources, and while we appreciate the opportunity to work with them and learn from them, i’m really driven for the drive system for the quote unquote little guy, the small, the medium sized non-profit that’s passionate about what they’re doing and that most of the time spent, you know, driving for the mission of the organization and fund-raising is an important aspect of that, but how do we make that more simple? How do we make it more accessible? How do we make it more affordable? And so i think that the market will be really excited about some of the stuff that we’ll be bringing out twenty eighteen by way of tools to apply all of that. We’re taking the concepts that you hear out there about business intelligence and artificial intelligence, predictive modeling, and we’re going to simplify that to make it as easy as the way you might use google maps and make it easy for the smaller, medium sized non-profit put it to use and to raise more money and more connected to their constituents. That’s what’s really important, excellent trench. Well, i look forward to sharing the word of all that stuff as it comes out with our with our audience with our over twelve thousand growing on die again. I know you’ve got to go and i thank you very much again for your support of non-profit radio. Thanks so much for being with us, trent. Congratulations, tony. And everybody out there keep supporting tony and the great work that he does. Keep up the good work for your non-profit have a great show, tony, and keep up. Keep it going. All right. Cool. Thank you very much, trent. So long. All right. We’re gonna go out for a first break. We got tons more coming up. Oh, my god. We’re just scratching the surface for god’s sake. Stay with us. You’re tuned to non-profit radio. Tony martignetti also hosts a podcast for the chronicle of philanthropy fund-raising fundamentals is a quick ten minute burst of fund-raising insights published once a month. Tony’s guests are expert in crowdfunding, mobile giving event fund-raising direct mail and donor cultivation really all the fund-raising issues that make you wonder am i doing this right? Is there a better way there is? Find the fund-raising fundamentals archive it. Tony martignetti dot com that’s marketmesuite n e t t i remember there’s a g before the end, thousands of listeners have subscribed on itunes. You can also learn maura the chronicle website philanthropy dot com fund-raising fundamentals the better way welcome back to big non-profit ideas for the other ninety five percent reminded we’re on facebook live got some folks with us shout out tio maria simple is there dave lynn, thank you so much. Uh, who else we got? Gary astro cool welcome shoutouts to facebook live! You can join us at the tony martignetti non-profit radio page were also live tweeting used the hashtag non-profit radio. Join the conversation on twitter um, we got a we got to give away let’s do a giveaway we’ve got got coffee gif ts from cura coffee and we’re giving our first pound of coffee too silver mark he’s at this is ah, his twitter idea at silver mark make-a-wish did three hundred fifty is awfully nifty returns of the day for those great things you say i mean, you know that’s, you got to give you got to give some kudos for creativity not great! Those are not great lyrics, but that’s just our okay cheats memorable! I think he may have used it may be recycled. He may have used that for another contest. I don’t know, but that silver mark, thank you so much you’re going to get a pound of coffee from cura coffee and claire, won’t you tell us about your coffee? Cure a coffee directly connects coffee lovers with farmers and families who harvest the finest organic coffee beans. With every cup of courage, you’re joined your effort to expand sustainable dental care to remote communities around the world. We are direct trade, a direct trade coffee company with direct impact brought directly to you, creating organic smiles beyond the cup. Cure coffee, dotcom. Thank you, claire. In that beautiful radio voice, she’s got that. She talked pretty talk pretty good. My abc radio cbs radio serious. You left off serial. I work too serious. Serious. Next time. Don’t be modest. I was then except when they launched on september twelfth, two thousand won cool. Oh, that xero auspicious. That you know that and i get it. You know, again shadow to cure a coffee. Coffee. The ceo is a dentist. He’s practicing dentist that’s. Why? When you get a pound of cure a coffee that’s, why they when you get a compound of your coffee, the gift goes, goes to silver. Mark will include a toothbrush and i think luke’s dental floss. But there’s aural. Care? Yes, because that’s. Why, he says. He says expanding sustainable dental care to remote communities they’re they’re giving back to the communities where the coffee beans are raised. Dental care, they’re giving money for dental care in those communities, communities and in central and south america. On he is a he’s a practicing dentist. He couldn’t be with us. I beg him to couldn’t make it he’s between patients, you know, he’s doing a root canals. You know, it’s got saliva around everything all right? Um, scotty, you cannot i want you to play first song for us. Sure. Um again, scott scott stein, now a pianist, songwriter, vocalist, composer, arranger tell us what you’re gonna play first. I’m gonna play a tune from the record that i just put out just a little bit ago the records called travelling companion and the song is called wine soaked tart we’re keeping ah, wine theme here we do. We got cheap red wine, wine soaked tart. People are going to get the wrong impression of me here, you know, but it’s ah it’s a little tune that way have this idea that as songwriters in his artist we have to be, you know, really down in the dumps to really, like, create great music, you know, you have to really be eo, suffer for your art and it’s not true. It helps it’s, not total teacher. But this is something that is not what kind of zooming out and kind of, you know, being grateful for for what you have i was i was on honeymoon with my wife when i woke up in the middle of the night with the idea for the song, okay? And scott stein, wine soaked heart off his newest album, traveling companion. Dahna i love what you give me. You lying so tired, let me ramble through the square like this september breeze is used to know, nor would you give me your line so tar, let me pull it all together. Then they pull my fuse, paul. Sametz it’s six in the morning and i can’t sleep. It was lying about a strange hotel bed. Buy-in sounds of my lover. Do not keep me waiting. Just the ryland to the rumblings bouncing around inside my head. I what would you give me your wine? So tar, let me revel, sing in the shadow of the spanish hill. You know what, give you wine so let me pull it all together. Limit my fuse part. It’s been a long time coming, but we made it here going to step out on the block, and the noise is going to get off the grid. Tune out everybody but the one i love. Let the world revolve around us like a couple of barefoot kid. Oh, yeah. Love to give me a wine. So tar buy-in let me ram on the land of the authors in the poet it’s on the scene. Lorts give you wine. So tar. Let me pull it all together to limit my bar for my future. Call it predictable. I don’t care. U b roll footage. Cue the montage here. The movie strings. You only get so many years. Be so self aware before the exterior starts to fade in. On this left are the important thing. Duitz because you want forever with a wild, wild heart. What would you give me your line? So tar? So down, breathing him. Don’t try to think so much law to give me a line. So tar, let me pull it all together. My fuse, par. Put my fears apart. Buy-in got stein one so tart thie album is traveling companion. Get the album at scott stein music dot com scottie, thank you so much. Thank you, absolutely love it, love it and there’s more to come. We got we got course, cheap red wine coming up, indulge me while i announce a couple of new affiliate stations. Would you please? All right. W p h w in harpswell, maine live listener love to you. Ah, philly. In effect, i should say affiliate affections to w p h w so glad you’re with us. They’re in the freeport brunswick area of maine, just northeast of portland. Welcome. Welcome to the affiliate community. W p h w also cabe og ki bong ninety seven point nine fm in bandon, oregon. And that is oregon, not oregon. There’s no. E at the end of oregon, oregon offgrid admonished it’s, oregon. Brandon, oregon. There are pacifica station that’s. Very cool on. They happen to be all along the pacific coast in county, oregon. Now, why’re they k bog. I found out k bog glamarys come off cranberries. Very organ is a very big cranberry producing state. Really? And this region of of oregon is bandon is the cranberry capital of oregon. Really cool. Have you been to argue? Okay, bob, i’ve been to oregon. I’ve been to portland. I’m joined a portland for the organ for the first time this october. And then i will only have two states in the us. I have not visited well, that’s very and north when you’re so young through so i need to oh, thank you. I need to get a speaking engagement in alaska and in alaska, north dakota. Okay, that should be well. North dakota is easy, one for you. North dakota sametz least visited st in united states. Listen, alaska people threat well, the glaciers that while there, while we have them, okay, that that’s very cool, you’re going tohave portland. You’re really a great food scene. Great fruiting, love, ah, really quirky place. So our new affiliate stations w p h w and k b o g. Welcome to the affiliate community affiliate affections to those listeners. I’ve got more stations coming up. We got jean takagi on the line. I know we do. Jean takagi is the principle of neo, the non-profit exempt organizations. More group he’s at g tak e ta ke yet it’s. The wildly popular non-profit lob log dot com. Hello, jean takagi. Happy anniversary, tony. Congratulations on three. Fifty. Thank you, man. That’s so cool. Thank you very much. I’m so glad you’ve been with us so so many years from the very early days you were you were one of the very first shows, like you were in, like the first, fourth or fifth show or so and, uh, contributor sense. Really geever it’s been awesome, but you have to come back and visit me here in san francisco. I know. Well, you should come. You know, you could come to new york. I did visit you once in san francisco years ago. But you could come to new york, too. That invitation is open. You could come to the beach in north carolina if you like peaches. That’s tony’s having a big, fat oregon. Maybe we can all meet there in oregon. That’s. Not too far. Yeah, but i’m thinking about a fall trip, actually out west. So i will. I will let you know. Just you know, jeanne, i i emailed this to you a lot, but i want to say it to you. You know, i’m so grateful for the time that you put in for the listeners. Of small from small and non-profit med small and midsize shops it’s a non-profit radio so grateful for the time contribution you make, you know, month after month, you red block posts about the show. When you’re gonna be on, you’re a terrific i just i’m so grateful to have you as our legal contributor. Thank you so much, james. Thank you, tony. Thank you for making all of this information from all of your great contributors available. Teo non-profit sector it’s it’s. Invaluable. Thank you. Uh, what do you got going on, gene? But you got a little little takeaway. Will tip you wanna leave? Leave us with? Sure. You know, i thought i’d talk really briefly about having a politician appear in your charity event. We recently had way did have someone forced chamber. Yeah, it got a lot of attention, so i didn’t talk about that specifically wanted to make sure everybody knew that political leaders can be invited to speak on issues of public policy and issues of importance that charity events. But you’ve got to be careful about it, so make sure you know five oh one see threes aren’t allowed to engage in election. Nearing, so provide instructions to the politicians or their staff, people about not campaign campaigning or speaking on political campaign issues. Uh, you know, at the charity event, and if they start campaigning, you might choose to interrupt politely and strategically, if possible. You know, sometimes that may not be possible if it’s the president of the united states, that might be very, very politically challenging to do that. But afterwards, don’t wait long at the end of the speech of possible make a statement about the charity being a partisans uh, organization don’t wait several days and have the statement come from the top of your leadership. So jean, what is the worst case scenario that could happen to a five a one? C three non-profit if, for instance, a candidate came and super campaigned and broke all those rules and you didn’t do anything about it, what’s what could happen? What’s the outcome right now, the rules say the remedy is taking away its five a onesie three tax exempt status so that’s the rule you know, right now in the political climate, president trump and the republican party platform say that they want to get rid of that rule, but they haven’t gotten rid of that ruled yet, so they would actually like to open up election hearing toe all five, twenty three public charities. But that hasn’t happened yet, and it may never happen. We hope that it doesn’t happen, but the rule right now don’t let it happen because you could lose your tax. Exempt that claire’s got another question for another question. Have you heard about a cherry that has lost its tax exempt status? Because of that? Yeah, it happens pretty rarely and particularly much more rarely. I haven’t heard of any since the new administration. But you would see a handful every year lose their tax exempt status for just that reason. Okay. Interesting. Cool. Very timely topic as always. Jean jean takagi, always on top of things s oh, so grateful, gene. Thank you so much. Thanks. What a pleasure. Thanks, tony. Thanks, clarence. Got have a great thank you. Thanks for your good wishes. So long, gene. We got we got alex career alt-right not not yet. Okay, we’ll get to him. Um, let’s. Um, let’s. Take our little break. Then we got we got we got a little business. Actually, but we have tons of stuff coming up. You still got the math quiz? We got more giveaways. I got morning am and fm stations. We got live listener love coming up. I gotta do the live listening. But look at this for those of us, those on facebook like this list of live listeners amazing it’s a scrolling off the printer, the live listeners we’ve got. And, of course, on the heels of that comes the affiliate affections on the podcast pleasantries, cheap red wine coming up all that first you got to give a shout to pursuant we know them. We just met the ceo but i got eggs. I got to do my promotional thing because i do want you to check them out for the free resource. Is that that trade? And i were talking about infographics, content, papers, webinars. And even even if it’s paid trainings and we have a great prize coming up great grand prize that’s all i am permitted to say at this moment about the grand prize but it’s related to this? Just check them out for resource is tons of stuff for free. They are data driven. It’s it’s. Not just a tagline for them. They help you work with data sorted out, figured out, use it, so you’re not overwhelmed. Check him out. Pursuing dot com quick resource is all the stuff is right there, and we’ll be spelling super cool spelling bee fundraisers. They make millennial money, these air, these air really cool. Claire, they it’s a night for your charity, it’s, live music, dancing, stand up comedy, and they work in fund-raising through spelling bee that’s fun, because millennials are really spelling peer-to-peer. The resident millennial. I feel like i have to confirm this, okay, when you write your lyrics, they’re spelled correctly, yes, what, nobody sigh, and nobody sees them, right. Okay, check out they have a video, they’re really cool. Video show you what a night is like for your charity, it’s, that we b e spelling dot com and then just talked to alexx career, and hopefully we’re gonna be talking to him shortly. And i gotta do tony steak to now, which is my thank you too the way it goes from the people who are just with us today live on facebook hello, thank you for that. But the listeners the over twelve thousand listeners i’m just so grateful that the audience has grown so much in seven years. Thank you, thank you for being part of non-profit radio the trend is always upwards. I’m grateful for that if you let me in your inbox every thursday through the insider alerts, which if you’re not getting them, you can get them at tony martignetti dot com. Thank you for letting me in your inbox every single week. If it’s youtube our fans, their subscribers, they’re on youtube there’s a new video every week twitter, thanks so much for following me reach meeting this show tweeting about the show just enormous, enormously grateful i just got us you know this is an anniversary time to time to say thank you, thanks so much. And speaking of the latest video aside from the three fiftieth which you don’t need now because you got to show you don’t need the previous video, you might check. Out the one that i did most recently before that it was feels good in sixty nine and that’s all i can say about that video, you just have to watch to see what the sixty nine is all about. And, of course, that’s at tony martignetti dot com feels good in sixty nine, and that is tony stick to we got maria simple online. I’ll bet we don’t have a reassembly yet. Wow. Okay, i’ll tell you what, let’s do a little math quiz clay morrow, because i’m really good at math. So exactly, um, and i’m a lawyer. So we picked a non-profit radio math quiz. So you know, we’re gonna sing a song writer writer on dh lawyer, former engineering student i story story for you to bring your slide rule uh, i can not write. Or your engineer, you may need your engineering calculator for those. Ok. Ok. So here’s here’s the math quiz? Because tony’s been doing this show for a long time now, since since twenty ten, it’s a lot of shows that he’s very prolific. We have three hundred fifty shows, so i’d like to kind of figure out some things that some numbers that we’ve accomplished over the years. So would you say how many guests average per show phone and live in studio? Yeah. Live in studio and then plus you gotta bring in the conference guests. I mean, sometimes there’s like three and four panellists. I’d say average. Okay, average, uh, one point seven three let’s. Say two. Okay, let’s round it. So three hundred eighty shows. Two guest per show we have. Who gets it first? How many is that? I hope that i hope that some hope that seven hundred, seven hundred okay, so how many steps are there to climb up the stairs from seventy second west? Seventy second street to the studio here. Oh, you could take the staircase around here. I do it all the time. How many steps? Which is saying? Oh, sam, sam sametz again. Twenty. So twenty steps, times two hundred fifty shows is that’s. Got to be that’s. Gotta be the same. Seven thousand fifty seven thousand. Scott so you did bring a slide rule? I yes. Yes. It’s right in here. All right, all right, all right. So, tony and scott, how many times during each show would you say scott’s music is played during each show. Oh, that’s a cool oh, that’s like how many times is the number one appear on a dollar bill? One, two, three for i’d say it’s probably five. I’m thinking five so what’s time to a two hundred fifty. I don’t know the seven, seventeen, fourteen hundred plus three. Fifteen degree was kottler against that’s got with all right. All right, i swear i’m not i’m not just like peeking over the over the engineering because a ringer is i didn’t know that, it’s. All right? I don’t know. Who’s going to bring her. Okay. How many times have you taken the show on the road? Oh, my gosh! Conferences. Oh, that’s. Probably like, i’m afraid that’s an easy one. Well, ten. So let’s say eleven. So what percentage i can’t even do? The percentage of eleven of the three hundred fifty shows are were shows on the road but you cut me off the delays. I get more than one interview per unconference less now last non-profit technology cover. That was twenty, thirty two interviews in one conference. So there’s thirty two right there, right in three, two and half days. I got thirty two interviews, i’d say probably come away with twenty times eleven conferences. That will be two hundred twenty interviews out of no, that can’t be right. Two hundred twenty. That sounds too high. No that’s. Not right. What am i doing wrong? It’s probably not that high it’s probably it’s. Probably been like one hundred. Oh, those air segments that you’re messing me up. Segments two segments per show. So seven hundred segments. Two hundred let’s. Say, two hundred something two hundred twenty five of those maybe have been conferences or so two hundred out of seven hundred segments. Okay, so the last questions for may out of seven years of shows, i probably come and do it live. Maybe, like, three times a year. So i’ve been here maybe twenty one times. Uh, yeah. In the early days. Yeah. You’re blowing me off in the early days? No, i invited you all time. You never came up? No, i yeah, don’t twenty more. That sounds like a lot. And you know, the last time i was here in the studio, i left tony and i saw another man who works in broadcasting. I met someone. Really? Really. Cool. Right after i left tony show. Oh, you met lester. Lester holt? Yeah, i went down to nbc and lester home. You’ve treated me a picture. You facebook me a picture of you and lester. So today stepped down, you know, the talking alternative studios where we are live on nbc, and then i guess you could go down, continue going down on the show to last. So what are you doing in new york? I said i have clients here and stuff like this came from this non-profit radio show. Oh, and cause i realized later that lester worked in radio. So radio people like even if they end up working in tv or whatever, they still really love stick todo zoho he’s. His eyes lit up when i said, ready brady was cool. Absolutely, absolutely. All right. Thank you, everyone. Thank you for the non-profit. Your math quiz created, produced. This is what she’s, the creative producer. Well, what a surprise. No surprise. Came up with this last night. Like eleven. Thirty my maria semple, decide your simple cold. And i was actually calling on her a little early because she was not at fault when i said maria symbols online, but she is now anyway. Fremery a sample. Hello there, how are you our social media contributor? Immense. I’m sorry prospect restarts contributor. I’m doing great, our prospect research contributors. You’ll find her at the prospect finder dot com and she’s at maria semple on, and she has been a long standing oh gosh, but going back also many years hyre contributor to non-profit radio. Thank you, maria, thank you so much for the time you put in a month after month for our listeners. Thanks so much for my pleasure and congratulations on three hundred fifty and looking forward to three hundred fifty more. Oh oh, my god, they’ll be seven hundred. Okay, i don’t know what i’ll be another seventy years. Oh, my god will be forty. What is that? Twenty, twenty four? Um now cool. Where you now? Where you calling from? Maria semple? I am in new jersey. You’re home in jersey, okay, cool. Very simple loves the new song you facebook live. Do you love scott’s new song? Thank you. Yes, i did. I really liked it a lot. I’m gonna have to go see where i can find it. I think he said it was scott stein music dot com. So i jot that down that’s exactly right. And get the album. Traveling companion. Yeah, she lives out facebook live. All right. Um, summary of you. You got a little tidbit for us today in respect, research land. What do you see? It’s one on there? Yeah, well, you know, i thought it was just kind of focused on teamwork a little bit because, uh, sort of staying in the spirit of, you know, your three hundred fifty shows wouldn’t have happened with without a lot of teamwork there in the studio and from your regular contributors and so forth and all the conferences you’ve attended and really focusing on how important prospect researches to the development process. But that really it’s only one component of the development process on and really try to encourage folks if if you’re wearing that, that prospect research had either as a your sole function within the organization, or maybe one of the functions that you do and your everyday job to try not to work in a vacuum and to try and get a seat at the table. If you can try and see if you will be allowed to attend those development committee meetings and so forth to really play a role in the overall development cycle so that information that you’re able to glean from important conversations can be incorporated into the work that you d’oh alright, it takes a village. It takes a village, is what you’re saying. I think it takes a community text community to raise money and number, and, well, of course, non-profit radio is a part of that, but so is prospect research. All right, the team approach i love thank you for shouting out the team. We do have a great team. We do have an excellent, cool team. I shot them out of the end of every show. Claire scott, sam. Oh, our social media, social media, of course. Social media, susan chavez, all part of the team. Yes, thank you for that. Thank you so much. Cool. Maria, i want to thank you so much again for being part of the show. Thank you very much. And again, wishing you many, many more. Thank you, maria. I gotta give shut out to people who are with us on facebook live. We got we got tons more still. Aunt mary. I know her on david insta with us. Gary astro jimbo xero welcome, jim dahna gillespie rivera ray meyer mary-jo chamberlain michelle libonati oh, my god. Old good friends. Thank you. Thanks for being with us. You could join us on facebook live at tony martignetti non-profit radio page and we’re also live tweeting and use the hashtag non-profit radio. Is that true? That’s true, isn’t it? Um, let’s. See, we got a make on line. Scott. Sam. Any buy-in the line? Okay, then, uh, let’s. Go to i got some new ah, so new affiliate stations and i’d like to welcome. We’ll continue bilich community absolutely am fm stations throughout the country. We got a new one. Que tiene que eighty eight point one fm carbondale, colorado and w c s q one o five point nine fm radio coble skill in upstate new york. I know. That you know, couples skill. Well, i went to plattsburgh state, so i know you would know. Yeah, i know. Yes. Did you know is it’s uh, you know, that’s coble skill, not kabul skill. It’s it was called didn’t know. I didn’t know that i do now, but it’s spelled like kabul, but it’s coble told only one day only one b all right, thank you very much. Like right would be no e at the end of oregon. Okay, you’re right. Couple would be all right. My gobble kabul it’s coble it’s called bilich latto global scale koegler and i’m so glad they’re with us that’s w c s q one o five point nine fm andi i know couple skills. I got a ticket there once. Yeah, it doesn’t. Eighty eight, i think route eighty eight. I don’t know. Interesting fremery take out there, but i’ve got to take a lot of other places in upstate. You got you got a tear, right? Hearing even all the good places. Saratoga, you got a parking ticket right here on seventy second street after one show. That’s a parking ticket that was parking moving violations, or you’re in the big time. Yeah, i did get one. You’re you’re coping skill. I’m pretty sure it was on eighty eight. You gotta hire a lawyer when you get a speeding ticket. That’s the best thing to do. I had to do that once, actually in virginia? Yep. Virginia. You know what? Because anything over eighty, of course, that was not me. I saw it on a sign. But if you happen to be one who was pulled over for dui strike more than eighty is reckless driving. I’ve been there. You get you get a misdemeanor. You know, mr metoo convey. Imagine if you sign the back of that ticket. Mr metoo conviction in virginia for doing over more than twenty miles per hour over the speed limit or over eighty miles per hour. But you could. So i’ve heard you can hire an attorney. You know, they send you letters and for a very reasonable about they’ll take care of it. And the lawyer that took care of mine, i chose his letter out of about twenty letters because his name was will robinson. Oh, cool. Thank will robinson. I didn’t get that was virginia. That was virginia. Virginia. I didn’t get here because i would have picked him through. Thank you. Will robinson? Yes. Be careful in virginia on ninety five. I’ve heard it could be bad. So, yes, eso brand new stations now in main oregon, colorado in new york. So lots of new affiliate affections going out when? When we get to that. So so many affiliates do we have a terrestrial radio? Couple dozen. I really don’t know the exact number. Look where they ended up partying more than twenty. Woman. Twenty. So a score score was more than a score. We gotta score. Plus more than stone. Just don’t get that matthew’s teo what’s that teo give our leaders. Tio penn was that old word for a for a ten cent piece. Whatever a dime in the tie. I can’t remember to bits. We got to bet your two bits worth of that isn’t isn’t cubine oh, is it that those dying what’s two bits i don’t want it was a dime. Now two bits a quarter. We’re almost a two bit we could were around to putting wimpy say, it’s worth burglar hamburger um okay, let’s. See, uh, i want to i want to. Do some more music. Yeah, i’m ready for more music. Scotty stein. Oh, it’s, time for the time, for the theme of non-profit latto now, this is this is legit. I never stole this music from scott start. We have, we have no way of really license, license and he’s been with the show ever since. It’s a couple of years now, you know, i didn’t go back and look at when the licensing agreement started, but if you have been a few years, yeah, cheap red wine, this is scott’s dying cheaper what what’s the album, the cheaper ones snusz from a two thousand nine record, i did called jukebox and get their jukebox. I’ve seen him live ilsen him in and bars clubs. I’ve seen him do cheap red wine a few times. Scott stein, the theme song for non-profit radio, cheap red wine, all right. To be, they just keep on talking sooner. Later, i figure around just so what you mean. You see, in romantic advice from a village, i’m looking for answers upon a tv screen. Buy-in wait can agree on nothing. We can’t tell our ups from our downs. We’re disappointed in each other. Nothing baby. And i love that we have found. You know, you used to find me charming, but i can’t figure out how. And you said you thought it was handsome. But doesn’t matter now. So keep falling. Five foot sounds as long as your time. Well, because i haven’t got any promises about a cheap one and down. You know, some girls live in diamonds. And they won’t talk to the cut of clothing that i wear. Well, i’m reporting for the good stuff, and you’re too easily distracted to care, relying got too many options, and so i’m gonna do the best that i can, but you have some competition one day when i’m a wealthy man said, you know, you used to find a job, but i can’t figure out how you see your toes, and it doesn’t matter now. So came falling from my post as loans. Your time will allow, because i’ve got a runny promises by achi, brenna wine and wait let’s, raise the glasses. You drink the better days. The other people’s kids are. They don’t like the things we say, and i’m thinking, because of everything that i want flash nothing. Three signs his work permit for each other, as long as with you, nobody else in my nobody’s way. What? You know, you used to find the jumping, but i can’t figure out how and you see, your father was handsome. Never mind it. Don’t matter now, so get for from a punch on monday, tom. Allow about her any promises, a cheaper one. Teo. Yeah, man, that song is under my skin. I can’t help it. I just love i just love cheap red wine from the first moment i heard i knew it had to be the thing that theme song thank you so much. Thank you for your, you know, for communion to have me on and getting congratulations every fifty and, uh, you know, supporting local independent music. Absolutely. Absolutely love it. Thank you. I’m glad you’re part of the show chanpreet out every time. Every time we got we got alex career alex were called and he’s the ceo of we’d be spelling you hear me? Talk about it every single every single week. Super cool spelling bee fundraisers we be spelling dot com. Hey, alex. Career. Hey, what’s up. Tony, how you doing? I’m doing great. How are you? I’m doing fantastic. Thanks so much for having me on for the three hundred and fifty of the exciting stuff. Absolutely. I just wanted to hear you tell people. You know, in your own words what we be spelling is all about, and i’m grateful that you’re part of the show week after week after week. So, you know, give us give us the short version. What? What? What tell me about we’d be spelling absolutely. So we’d be selling the lifetime of game show. We have a live band with comedian judges. What we do is we take this wacky event repair with non-profit and we use it a za fundraiser. So we start peer-to-peer campaigns with all of the spellers. They raised a bunch of money like marathon runners in the lead up to the event. And we come together. We have ah, party of an event that it’s spelling bee only in name, but feels a lot more like comedy. Game show. Yes, cool! I love that it’s all it’s, all entertainment i’m you know i’m always saying, is that it’s not your seventh grade fundez not your seventh grade spelling bee, not you. It is not your grandmother’s, not your grandmother spelling that. What do you got coming up? Anything exciting? Going share? Yeah, so we’ve been really busy this year. We’ve been doing about two to three events a month from the top of the year axel next big event is august twenty third in brooklyn were going to be part of the brooklyn comedy. Festival so that’s a really fun event we’re partnering with. They tell you to raise the money at a big event with a whole bunch of comedians participating in fellers that august twenty third at union pool in williamsburg, brooklyn. Excellent. Excellent. Yes, and it’s a night for your charity, it’s ah, it’s fund-raising for your charity individually. S o you know, check out the video. We be e spelling dot com and then just talked to alexx. I mean, you could see what a what a what a cool guy is, right? I mean, it’s, no trouble. No trouble. All right. Appreciate it, alex. My pleasure. Thank you for calling in. Thanks so much for being part of the show. For your sponsorship. Of course. In two to three hundred fifty and three hundred fifty more shows. Thanks so much. Thanks so much. Let’s. Go teeny sample war. Who? Thank you. Thank you. Alex let’s, go to any sample ward. I know she’s on. Hello, amy. Sample ward. How are you? Hello. I’m doing well. Congrats on three. Fifty. Thank you. Aimee semple ward, our social media contributor. Ceo of intend the non-profit technology network. She’s at amy rs. Ward the ours for rene. Um and thank you so much. Thank you. Thank you. Yeah, i can’t believe that. I mean, i remember five years ago getting to be on the show. Can you believe that it’s been five years? I know you were on your guest on the one hundredth. You’re a guest on the one hundred, and then i just fell in love with the whole idea of prospect of sorry mixing him up social media and being on the show every single month. And, uh, yeah, two hundred fifty shows ago. It’s. Amazing. I know. Five years. Absolutely. So. So, you know, there are there were tools that didn’t exist five years ago that now we get to talk about on the show. Indeed, there were indeed there were so glad so. And let me say to you, i am grateful for the time that you put in every month to educate non-profit radio listeners in small and midsize non-profits thank you so much. Amy really means a lot to me. Thank oh, my god. It’s. My pleasure to get to share. Cool. Thanks. You give us. We just got a minute or so. Give us something you’d like to share. Well, one thing that i was thinking about that i will not put any any political commentary around, but i was reflecting earlier this morning about being on the show, talking about social media five years ago. And would we have ever thought five years ago that we would have politicians using the same tools that organizations are using right, like, five years ago, it was such a difference reality when it came to that, and now it’s normal, that articles would be quoting a tweet or a facebook post or facebook live stream, you know, from from d c i think it’s really interesting what that will mean going forward? Yeah, i think five years ago, politicians were just kind of figuring out whether twitter is something they should put their name on, is it? Is it safe for me to be associated with this platform now? It’s zits fundamental and you’re way behind if you’re not, you know? Yeah, i mean, we have, you know, elected officials using facebook live stream when there, you know, doing presentations on the floor, how does that change their relationship to their constituents? I think i think it would mean a lot. Get shifted pretty quickly. Okay, cool. Wait, what did you have something you want to know? We got it. Okay, we gotta let me go and we’re happy. Three. Thank you, thank you so much. Thanks for being part of the show. Amy. Of course. Thanks, amy, and we got to go to a break. When we come back, we’ve got got more giveaways. We got live. Listen, love podcast, pleasant she’s, an affiliate, affections. You gotta hang around, stay with us. Like what you’re hearing a non-profit radio tony’s got more on youtube, you’ll find clips from stand up comedy tv spots and exclusive interviews catch guests like seth gordon. Craig newmark, the founder of craigslist marquis of eco enterprises, charles best from donors choose dot org’s aria finger do something that worked neo-sage levine from new york universities heimans center on philanthropy tony tweets to he finds the best content from the most knowledgeable, interesting people in and around non-profits to share on his stream. If you have valuable info, he wants to re tweet you during the show. You can join the conversation on twitter using hashtag non-profit radio twitter is an easy way to reach tony he’s at tony martignetti narasimhan t i g e n e t t i remember there’s a g before the end he hosts a podcast for the chronicle of philanthropy fund-raising fundamentals is a short monthly show devoted to getting over your fund-raising hartals just like non-profit radio, toni talks to leading thinkers, experts and cool people with great ideas. As one fan said, tony picks their brains and i don’t have to leave my office fund-raising fundamentals was recently dubbed the most helpful non-profit podcast you have ever heard. You can also join the conversation on facebook, where you can ask questions before or after the show. The guests were there, too. Get insider show alerts by email, tony tells you who’s on each week and always includes link so that you can contact guests directly. To sign up, visit the facebook page for tony martignetti dot com. Lively conversation. Top trans sounded life that’s, tony martignetti non-profit radio. And i am his niece, carmela. And i am his nephew, gino. Ah! My niece’s name is carmela. Come on, that was carmela and gino metal, niece and nephew there. Now they’re not yet there. Now thirteen and eleven, they’re italian. Let’s, give something right there. A little talent, let’s. Give something away. I got some more cure a coffee. Um and this time it’s going to seth perlman. Ah he’s at s j perlman p r l m a n and he tweeted better, brighter, bolder broadcasts for those who give back yeah, you know that’s an attorney that’s, that’s that’s about what you’re gonna get. You know, i know it’s great just writing for a living. No such problem not very good and i’m grateful for him tweeting out and using the hashtag non-profit radio three fifty for today’s show. So we’re sending him a pound of bolder kira coffee for seth perlman. 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Too many eyes not distribute the sponsorship dollars too broadly. I mean, don’t forget non-profit radio for god’s sake. Claire, what about that? What about that seven port? Serious? Well pursue it is proud to sponsor a seven part webinar siri’s with some of the world’s top fund-raising experts, including gael perry from fired-up fund-raising the donor relations guru lynn wes for simon scribe er from change fund-raising leah eustis s f r ee and founder of blue canoe see change strategies founder mark rovner and a rachel muir c f r ee what’s that stand for cfr certified fund-raising executive and then there is also a c f r ee what’s that advanced certified fund-raising and then there’s and then there’s double advance. D a c f r double advanced, which and then it has an asterisk at the end too. And then you drop a footnote at the bottom of the page and it says that you’re super sort of fundchat yes, so go for the cfr, which i just made up. In fact, it looks like dale perry. Looks like cal perry just joined us on now. Hey, just join us on facebook. Hello, gail pantry. So joined lisa martin game and joined hello, lisa. Jeff lane joined wow, let’s vote for lots of friends from and vot nor the value altum pan high school. Thank you so much, jeff. Lisa um, panda reso mary-jo chamberlain didn’t realize this show had so much math. Now, this is a special because it’s got a three, five zero in the title. So not to worry come back and not a lot. Nothing so much math every time greg rajic am i going to saying no, no, i was left thinking you did mind you don’t mind my lip sync when you were singing it all now and listen if you want to sing harmony like you know what does that mean? I have jack in jail, jack in jail, not proper radio jock in jail, i don’t know. Not sure harmony is normally the lyrics is that what the lyrics is now it’s like when you sing, when people sing together, one sings like the team, the melody and the harmonies, like another part, like the background, or sometimes what’s the lyrics what’s that what’s that i hear the words that’s, the word zoho fancy way to say it works the melodies, the tune this is why i have drug in jail. Um, i like to write the words first and then i do the lyrics after let’s do live listen alone using one minute. So what? The end of the show home? My god, no, no, alright, live! Listen love, i can’t do i can’t doing languages look at this live love! I’ve got to get out besides everybody on facebook, shalem, malaysia, seoul, south korea padano dune yano, italy thanks for being with us. Italy, brazil, austria, germany non-cash yang, china let’s bring it into the u s new york, new york multiple in new york city, potomac. Marilyn brooklyn, new york. Stuart scott stein, who hails from oakland. 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If you missed any part of today’s show where i beseech you, as i do every week find it on tony martignetti dot com. We’re sponsored by pursuant online tools for small and midsize non-profits data driven and technology enabled and by we be spelling supercool spelling. The fundraisers we b e spelling dotcom are creative producers. Claire meyerhoff sam league rules is the line producer shows social media’s by susan chavez. Our music is by scott stein of brooklyn. You with me next week for non-profit radio. Big non-profit ideas for the other ninety five percent. Go out and be great. What’s not to love about non-profit radio tony gets the best guests check this out from seth godin this’s the first revolution since tv nineteen fifty and henry ford nineteen twenty it’s the revolution of our lifetime here’s a smart, simple idea from craigslist founder craig newmark yeah insights, orn presentation or anything? People don’t really need the fancy stuff they need something which is simple and fast. When’s the best time to post on facebook, facebook but andrew noise nose at traffic is at an all time hyre on nine a, m or p m so that’s, when you should be posting your most meaningful post here’s aria finger ceo of do something dot or ge young people are not going to be involved in social change if it’s boring and they don’t see the impact of what they’re doing. So you got to make it fun and applicable to these young people look so otherwise a fifteen and sixteen year old they have better things to do if they have xbox, they have tv, they have their cell phones. Me dar is the founder of idealist took two or three years for foundation staff to sort of dane. Toe add an email address their card it was like it was phone. This email thing is fired-up that’s why should i give it away? 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Nonprofit Radio for July 21, 2017: Look Good To Creditors & What Boards Get Wrong

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Paula Park: Look Good To Creditors

Loan? Credit line? Bond issue? Paula Park reveals how to impress creditors when you’re knocking on their door for money. She’s senior vice president at BankUnited.

 

 

 

Gene Takagi: What Boards Get Wrong

Gene Takagi

You may have heard rumors that your board isn’t perfect. We’ll run through the most glaring offenses you need to look out for. Gene Takagi is our legal contributor and principal of NEO, the Nonprofit & Exempt Organizations law group.

 

 


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Hello and welcome to tony martignetti non-profit radio big non-profit ideas for the other ninety five percent get excited for next week it’s our three hundred fiftieth show seventh anniversary i’ll say more in a few minutes and i’m glad you’re with me. I’d be thrown into psych ataxia if i tried to focusing on the idea that you missed today’s show look good to creditors loan credit line bond issue pull a park reveals how to impress creditors lenders when you’re knocking on their door for money, she’s senior vice president at bank united and what boards get wrong? You may have heard rumors that you’re bored isn’t perfect. We’ll run through the most glaring offenses you need to look for. Jean takagi is our legal contributor and principle of neo the non-profit and exempt organizations law group i’m tony take two, sixty nine and three fifty, but not four hundred nineteen. Responsive by pursuant full service fund-raising data driven and technology enabled, you’ll raise more money pursuant dot com and by we be spelling super cool spelling bee fundraisers we b e spelling dot com my pleasure to welcome first time guests to the show pullup park she’s. Senior vice president responsible for new business development in the non-profit hyre ed and healthcare sectors at bank united’s commercial banking she’s, a banking industry probono over twenty five years of experience focusing most of her career on the banking needs of tax exempt organizations before bank united, she was with wells fargo bank. You can email paula she’s offering her email. People are at bank united that dot com welcome polish pork high thank you. I’m very excited to be on the three hundred and forty nine forty nine that’s. Amazing, thank you very much. It’s almost set seven years called seven wow, seven years what’s one week between friends, right, seven years. Thank you very much. Um, yeah, i don’t know if i’ve had, uh i don’t know if we’ve had a bank around before. I think you might be our first banker. We’ve talked about financial things, but we’ve had, uh, more investment advisors you’ve had, you know, invite investors. We certainly had accountants on you. Might be the first banker zoho that’s. Exciting. Three forty nine. Right? Right. That’s like a low percentage. I feel i’m in the one percent you’re in the europe urine the point o o one. Yes. Okay, so we want to look good for creditors. White let’s. Just make something explicit. Just in case there are maybe or eggs that i haven’t thought about this. Why is it advantageous for them to borrow money? Well, you know, there’s. A lot of reasons for borrowing money. And first, i’d like to say that these air my opinions and up the opinions of my bank. Okay. Okay. Disclaimer. Thank you. So, you know, it helps you expand the reach of your own money. So not every organization can afford to do everything they need to do today. But, you know, do you have a long term risk repayment show source for a short term needs that’s a great reason to borrow. So you want an asset that will last you for the rest of your life. But you don’t have all the money today, okay? Like real estate. Like real estate. But you have the cash flow to support that. Maybe you want to think about borrowing, maybe it’s a great alternative to renting. Ah, and also non-profits use it to help them with their seasonality of their cash flows. Okay, that would be a credit line. Yes, and cried. Um, one of the purposes. Do you see clients coming to you for borrowing? Yeah. I mean, it’s, mostly capital and cash flow. Sometimes we bridge capitol campaigns. So again, back to this that, you know, you have pledges, but they’re going to come in over ten years. But you could buy that asset today if somebody will finance those pledges. Okay, so if there’s the right kind of documentation against those pledges, right? Like, if they’re biting their legally binding, right? I guess that would be part of your due diligence, and they allow lending. You have to let them, you know, they have to say in them that you could borrow against. Okay. All right. We’ll get to the details. All right. Cool. So so you have this future basically receivables? Yes. And you could borrow against them. And under the right terms? Yes. Okay. All right. All right. So it’s, mostly for assets and credit lines. Cash flow is mostly assets and cash flow. Okay, cool. Well, sam, just hand me the list of live listeners were bursting with live listeners who want to hear about looking good to creditors. Okay, we’ll get to the live. Listen, love that comes later. Okay. Okay. So, what should we think about before we approach a creditor lender and start an application or even to start inquiry? What do we need to have in line first? Yeah. I mean, i think you want to get your story together. You want to understand yourself and why you’re approaching them what you’re asking them for, you know, is there collateral? Can you offer collateral? You want to understand your own finances, and you have to be able to explain them to a bank in a way that they can understand wth? Um, okay, so we can’t just voice the whole bunch of documents on you and let you sort through it. Yeah, i know that’s an awful approach that does happen. And that tends to be the last thing you pick up. Don’t do this. Don’t do this. Don’t you throw a whole bunch of random things, really? Organize it. Think about your approach. Think about what you want to tell folks about yourself. Um, if you have a compelling story about yourself, tell it. And you have to be able to tell the story. Behind your numbers, because if you can’t tell it, nobody else can understand, okay, so you’re going to ask is this is this now is this? We’re like an initial phone call just like inquiry call i call up and say, you know, we’re thinking we have a cash flow issues, you know, we’re thinking of fifty thousand dollars credit line would be valuable for us, right? I could that would help us make payroll when you know things like that make our rent payments, et cetera, eyes this in an initial call, or do i need to have these things in line before i even call you and say, i’m thinking about doing this? Are you able to help? Yeah, i mean, i love asking questions, so don’t expect that the person on the other end of the line isn’t gonna have a ton of questions there are even in the usual cold, even in the initial call try to feel it out and see if it’s something you’re interested in or not, um and get an idea of what they’re looking for. Why, you know how they’re going to pay you back? That would be part of the initial conversation, because if it’s something you know you can’t help somebody with you don’t want to spend too much time on your trying to feel it our right. You’re beginning contrary, maybe the popular opinion. You’re not just throwing money at every organization that comes because you because it helps you make money, right know now you know. Okay. There’s due diligence. There’s a lot. I do know. How are you going to repay? All right. So how are we going to repay? I mean, if we need to borrow, how do we repay? Well, so, you know, there’s there’s. A couple of different ah, ways to do that. One is, obviously you have excess cash flow every year. So on a long term repayment, you know that extra hundred thousand dollars you have every year goes to pay the term long town. Okay. Okay. With, you know, with the capital campaign, you play it down, you pay it down, it’s the pledges come in and for lines it’s around your seasonality. So you know your your contract started. You perform the service now, it’s. Three months later. And you’re starting to get paid lines when i was in. College lines meant something different. I am not referring to the white lines now. No white lies a credit line. He’s a credit local. Just making sure. Yes, so would credit lines it’s based on your seasonality. So wants your money starts coming in from your government sources. You should be able to pay those back down, okay? Or maybe your donors, donors or your biggest and, you know, whatever that is. It’s it’s lines are meant to be drawn down and repaid and drawn down and repaid over the course of the year, and most of them have a thirty day cleanup. So you’re not supposed to use them for thirty consecutive days. Oh, meaning thirty days you’re supposed to be paid off within thirty days within it. Within thirty days of every year consecutively you have to pay a line of credit town. Oh, really? Yeah. Oh, keep about my organization. Can’t keep a balance. No, the idea is to show us that we’re not your permanent working capital, that we’re just a temporary solution. Otherwise, that usually shows evidence of a larger problem. Yeah, because i say all right, right. If there’s always a balance, then the credit line isn’t the right vehicle for you, right? There’s always a balance because, yeah, you have a systemic issue usually. Ok, which is you’re you’re going to try to get at before issuing the line, right? I try to figure that out. First poker. Sometimes things aren’t as visible. Okay, we’re gonna talk about that. We’ll get more detail. Right? So we got we got to go away for our first break for a couple minutes, and then we come back. Of course, paul and i’m gonna keep talking about looking good to creditors. Stay with us. You’re tuned to non-profit radio. Tony martignetti also hosts a podcast for the chronicle of philanthropy fund-raising fundamentals is a quick ten minute burst of fund-raising insights published once a month. Tony’s guests are expert in crowdfunding, mobile giving event fund-raising direct mail and donor cultivation. Really, all the fund-raising issues that make you wonder am i doing this right? Is there a better way there is? Find the fund-raising fundamentals archive it. Tony martignetti dot com that’s marketmesuite n e t t i remember there’s a g before the end, thousands of listeners have subscribed on itunes. You can also learn maura, the chronicle website. Philanthropy. Dot com fund-raising fundamentals the better way. Welcome back to big non-profit ideas for the other ninety five percent. Uh, paula okay, um, so now we’ve progressed past. We’ve gotten past our initial inquiry call, okay? And we’re still viable. Yes, we haven’t. Slobbered we understand our financials. Oh, how would you want to see you? So when you say understand your financials on what you’re looking for, what kind of explanation? I mean, you know, numbers tell a story and what we want to hear the story behind the story. So we want to understand, you know, what you’re doing out there, you know, how you’re helping people, but also how your funding helping people, what your cash flow cycles like, you know, why you’re goingto borrow you know, you’re you’re building a new homeless shelter? Why do you need it for how many people are going to stay in there? How do you how are you going to pay it back? You know, um, you know, how do you budget? How do you work towards your budget? I the one of the my pet peeves is when somebody tells me they don’t track their budget, that scares me. Oh, that’s, terrible ally, i admit that. To a potential lender. Yeah, i’ve had that several time. We don’t track our budget. We don’t track to our budget and money. And yeah, we don’t do internal financial statements. We don’t track to our budget, right? That’s about that’s a bad sign? Yeah. That’s a that’s, a big red flag right there. It’s like, how do you know what you’re doing if you don’t keep track, right? Yeah. How do you know? How do we know we’re going to get paid back-up wi calendar if if you’re not if you’re operating from a budget. So at the end of the year, you figure out if you made it or not. Yeah, december thirty first. Yeah. Scary. Scary. It’s bad. We shouldn’t be operating that way, but that’s systemic. I mean, that there’s a there’s. A problem with board oversight there? Yes. What is not executing its fiduciary duty? Okay, i don’t know if jean takagi is listening, but he and i are gonna talk about some of the things boards get wrong. That’s one of them? Yeah. Okay, now. All right. So next step durney. What is the next? How would you define the next? So so what? I usually do is i gather financial data. So i asked for three years of audited financial state man’s your current year today how you’re tracking to your budget, you know, some sort of a numeric picture of how you’re going to pay me back. You know, what’s the funds flow if it’s aline what? Your cash flow cycle looks like that’s. Another red flag when somebody says, i don’t know what my cash flow cycle looks like. Um, you know, what’s your plan to pay me back to cash flow cycle well, that’s, your receivable cycle. So most organizations, especially government funded, have a very typical we know. Yes. Okay. All right. So we know, on the end of the quarter, we were very rich, and then we draw it down from the end of the quarter. Because our government pays us, the state sends me. It sends us to check every quarter, and that sustains us for the three months and right. And then we have other revenue sources, like events. And then we have individual donors account for right. Thirty percent of our revenue like that. I mean, right, right. Yeah, yeah, yeah. That’s it and you. Show me your cycle s i collectibe bunch of financial dad and then what i like to do is come visit, meet in person, see what you look like, see where you work here, what you sound like in person and, you know, asking a lot of questions and again have you tell me your story? How can we impress you now now you’re we’ve given the documents now coming on site, right? Right? How can we impress you so that you will give us the loan? Whatever it is that we’re that we’re looking for? Yeah, i mean, first of all, i always bring somebody with me and they’re usually the credit person, one of the credit people, so if you don’t impress them, does that mean they’re the ones who make the decision date? They either make the decision or influence the decision, okay? And you know, if they’re not impressed, that’s it but the end of the line and how to impress them. So you know again, you tell us your financial story. You tell us how you’re going to pay us back. You tell us about what you dio and how you do it. If you have a great program that you can show us that that’s going to really impress us. That always helps a lot. Ok, so show off our facility. Oh, yeah. Even if it’s not directly related to our loan. Yes, absolutely. Okay, you know, bring important people. Bring the cfo. Bring the executive director. Boardmember bring aboard matter-ness boardmember i love when they bring boardmember bring a boardmember show how committed everybody is, you know, talk about why they’re there and how much they love it. And, you know, it’s and the personal impression means a lot. You know, if you leave a meeting and you don’t trust the people you spoke with, they don’t sound articulate. They were confusing. You know, the chances of getting the loan get lower and lower. What about its summertime? Okay, if i show up at this meeting shorts and flip flops. Yeah, shorts and flip flops are a very bad idea. I’ve had it happen. Birkenstocks, you name it. Cut off jean shorts. You know the bank for god’s? Yeah. Think about your audience. You know, even if you have casual fridays, you should probably hold off on showing me your casual fridays until i know you better invite you for monday through thursday. Yeah. Invite me monday through thursday if you don’t want unless we’re doing a barbecue sacrifice your casual friday. Yeah, yeah, but don’t turn up in your casual friday close. I want to bring my credit people it doesn’t mean they’re in suits and dresses. Yeah, we just sweat it out and suits and you’re in your flip flops. They feel insulted. Okay, what else? Anything else? Tip of ways we can impress you. Tips inside of these the pro tips. I mean, you know, the pro tips. I guess one of the things we talked about was pricing hot off the show. But pricing bad banks, you know, come up with a score card on you. They basically take all your data and important into a financial model. And we come up with a risk rating for you and it’s. A number, man. Every bank has a different range, but the idea is the same. And and the number we come up with for you goes into usually some sort of a pricing model. And based on the number your price changes like there’s no, your interest rate. You interest rate, right. So the mohr um risk-alternatives and some of that’s quantitative. So you can’t really change that, it’s. Just a number driven there’s a portion that’s, qualitative and that’s. Where impression and how you sounded in how your story sounded. That all goes into the quantitative piece. Quality. Yes, qualitative piela that that moves your number around. What would you say that proportion is quantitative qualitative in deciding this risk rating? I mean, quantitative hyre okay, but sixty, forty years? Seventy, thirty, thirty percent. I can influence about a third that’s. A lot of my rate by putting on a good show having good present that making a good presentation, right? Right. I mean, there’s, nothing you khun dio, if your numbers are never going to work, there’s nothing you can do to change that. Okay, but if your numbers do work there’s a lot you could do to move, move it around and and put yourself in a different place. Okay, so, you know, i think that’s an important thing to consider is is what impression you’re leaving people with, you know, think about before you have before you call before you meet. What impression am i? Trying to give you what are some of the numbers that go into the these these? Yeah, that go into the risk lady. Yeah, s so what we do is we take your you typically it’s three years. We take your last three years of audits, and we lined them up against each other so we can look at trends. And we re like ratio analysis. We like, first of all, we do a percentage for everything. So revenues is, you know, made up of seventy percent this and ten percent bad expenses. We break every line item into a number and a percent. And then we blind him up so we can say things like, why did your program express spence? Increase relative to your revenue? Why was it twelve percent last year and this year, it’s? Thirty ah, wei take numbers and we pour them into a whole bunch of ratio analysis. Leverage is an important one. It’s basically debt to net assets. All right, we’re getting into jargon jail territory now? Yeah, you just defined leverage. That’s. Good it’s. A ratio of debt to net asset that to net assets. We look at liquidity numbers, which can be all different. It could be a gross numbers. Something like cash and i’m restricted investment. You can be a ratio like sabat current assets minus current liabilities. That could be current assets divided by current liabilities. So there’s a whole bunch of different numbers to look at. And then they think the most important one is debt service coverage ratio here in jargon. Jill. Yeah. Yeah, i know, but i can tell you thie d s c r the common. No. Yeah, yeah, yeah. It’s, it’s, your operating access plus interest appreciation operating access that we have to find that. Alright. Wait. All right. So let’s, just leave it with dug a hole here. Alright, jargon, but you get me out. Get me out of this hole. I mean, this dark hole, all right, basically shows us how you can pay us back that we have the capacity to pay you back. Yeah, it has to be better than one. If you want more detail in that email. Female polar at people back tonight at dot com. Okay, i got out of that slow. Okay. So, what’s all right, so you’re going toe. You’re doing deep evaluation. This is your your due diligence, right? God, quantitative and qualitative. What are some red flags? That that, yeah, what is a red flag? Yeah. I mean, you know, you’re looking for big, big red flags are ah, negative net assets. So negative equity negative equity means you you own less than you owe you. Owe more than you. Everything, including our copier are if we owned property, whatever all our assets yet or less than our liability. Yeah. That’s, that’s a big no, no, but, you know, this debt service number we’re talking about is below weinger okay, skip over that. Okay? You’re okay, you’re below one the one that’s bad that’s bad. You’re operating continually at a loss like year after year after year after year here on it’s getting worse, okay, you know, so the trends are getting worse. You know that? The number that you’re looking at two pay your backs getting smaller and smaller and smaller. Right? So your risk the risk of this money that you’re going to be lending is rising and rising, right? What? It may just be so high that when that we can’t even help you. Right? Right. All right, red flags. Any other red flags? Birkenstocks, you’ve got a deal. Killer it’s not a deal killer. I’ve done, i’ve done deals for cookie people and strange outfits, but but there, but they paid more. They might have paid for that race probably were hyre yes, stocks, birkenstocks will cost you, you know? I mean, they’re they’re lovely, but not not, not when you’re meeting the credit people, right? And if you go out to meet with people and for burke, they don’t understand what they’re talking about and they can’t tell you why they’re expenses. Air hyre this year, and they don’t manage to a budget and you walk in and the ceiling’s falling down, you’re like, i don’t know if i want to do that. What if we’re lending for renovations because our ceiling is falling down? Well, that would be we’re borrowing. That would be a different story. But if this is like your not that, you know, your i’m in for working capital and you know, the book just fell on my head. I’m a little worried, okay? Yeah, but you have deeper issues beyond. Yeah, there’s more keeping your program’s going in. Your staff paid yes within which these programs and staff are residing is not stable, right? Your buildings falling apart. Yeah, this is fun. And you? Oh, well, let’s, get back to some of the fiduciary duties that the board should be overseeing. What if there’s excessive compensation, right? I mean, you know, there’s not a hard and fast rule for executive compensation. But i do think that if you see stuff that’s really out of the norm, it does raise a big red flag. And one time, for example, i was looking at the nine. Ninety of social service that their financial statement there ought. It looked a little odd, so i went to the nine. Ninety to see if i could dig a little deeper because there’s. A lot of information in there. And i found out thea president, ceo and cfo. Were husband, wife and son. Oh, no. The social service was it’s operating at a loss, but the three of them together made over two million dollars a year. And the headquarter hyre? Yeah, hop on. The headquarters was being rented from the president. Man, i didn’t do that loan, right? Yeah. That’s. Egregious. Yeah. That’s. Great. Where’s, the board i don’t know. And it’s it’s, you know, it’s, a founder run entity. So, yeah, that has to sell that story. Yeah, and i won’t tell you who but it’s when you know very marriage. One wife and son. Yeah, and the three of them are making two million dollars over that’s a lot for a social service. Especially one that’s operating at a deficit. Right? Him? Yeah. So, you know, i look for things like that. Google, sir. Oh, you mentioned. Oh, okay. You mention financial statements, flandez these come with a lot of footnotes? Yes. When i was in law school, i had a professor who he was so keen on the footnote being so important that the answer to an exam turned on whether you read the footnote or not. Yes, absolutely right or wrong in big way. Whether you if you didn’t read the footnotes. Footnotes i read, i actually i read the footnotes first before i even look at the financial numbers because their stories in there because that’s, the football i love the footnotes. Yeah, there’s. A lot of stuff in there. It’s. Very interesting. Um, all the good stuff’s in the footnotes if we’ve got stuff buried in the footnotes that we would rather you didn’t see? Should we just let you read it on your own? Or should we come out clean and say, you’re going to see cem, some improprieties or some, you’re going to see some red flags? Let me talk about these shoes. In other words, should we reveal it, or shall we leave it to you two? Maybe you won’t find it. Yeah, it’s always better off to come up front with things make cerini find it, maybe we find it and and you know what it is and and and if it’s on google, if i can google it, you have to tell me, because if it’s out there, i google search everybody everything yeah, bad press um and if it’s out there on google, everybody knows so china hide it it’s better to just tell you story a pride. It always sounds worse when you dig it up on your own. Absolutely well, that’s. Like being ten years old, it’s. Much better to go to mom and say you did something bad. Then have her discover that you fed the broccoli to your dog. Right? Right, it’s. A deal killer. When you find something on google and it’s egregious for me, it was liver, but i have cut it into little bits at a smother it with ketchup. I always say, if you covered cutting little bits and spread it around the plate, it looks like a lot less right, right. At least hide it under the mashed potatoes. Yeah, hide it or just diffuse it when it’s dense on the plate. That’s when? It’s scary, right? Just just last night, this came up, somebody cooked me liver, even smothered with onions. I just i’m not a liver fan myself, but you got to come clean. He gotta come tell up front. You know, we don’t like liver here in this organization, right? That’s, right? And we want you to know and here’s why? And here’s but here’s what we do instead we have other sources of iron right supplement. Wei have other sources of good protein. That’s right? We’ve finished. They were in vegan. They were even begin here. Yeah, there are good. So alright. Come clean. That’s. What you’re saying? Come clean. Dafs piela all right. Um anything else? All right, so now we’re getting to this, the evaluation, the number’s sounds like we’re just reduced to a bunch of spreadsheets cells, right. While we tell you story too, we tell you story and writing. Oh, so you tell us your story. We tell you, we tell our credit people your story. Okay. Okay. So are you? Basically is your role basically too be an advocate for the would you put it that way and advocate for the non-profit is that too strong of a navigator? As long as that they’re worth advocating for. Okay. Okay. Until they’re not your advocate until they’re not worth advocating for. Yes, absolutely. So you’re the liaison. I’m really a front face of the credit organization. Credit institution, bank united on dh. You’re working between the organization of the credit right in the middle person? Absolutely. I kind of represent both to each other. Anything else we can do to get the best rate possible? We just have, like, a minute and a half left. What could you d’oh? Besides, have great numbers tell you. Good story. Where the right clothes? Show me your show, mia programs. Okay, alright. Stuff recovered. Yeah, i can’t think of anything else in that case tell me why you love. You’ve been in banking and lending twenty for over twenty five years. Why do you love this work? Yeah, i mean, i’m here for the not-for-profits so i’ve always been a not for profit. I started lending to not-for-profits in nineteen, ninety and i’ve been hooked ever since. I love to be involved in the projects i love to be involved in the missions i love to meet the people i’ve set on board. I’ve done volunteer work. I’ve worked. It not-for-profits too and i just i just want to help the the not-for-profits helped the universe. Our cold is to go to that to go to the ribbon cutting oh, i love going to the river cutting that’s like your shining moment of glory when all the all that work you did paid off for everybody. Yeah, so that’s fun. We loved the ribbon cutting and we try to bring some of our bosses to the ribbon cuttings too, and let them see how great we are, where their money did something good for a change. Outstanding cool part. Thank you. Thank you. Ballpark. Senior vice president at bank united park at thank united dot com. Thank you again. Thank you so much. Jean takagi and what boards get wrong is coming up first pursuant they have ah, well, they have something, but you have seen a lot of midyear fund-raising reports now we’ve we’ve crossed june thirtieth and benchmarks being discussed everywhere, you know, whether you’re living up to what the community is doing or not, but one of the most important trends and how do you make the most of the best sense out of them for your organization? What if you’re not hitting the benchmarks that other people have created on dh? How do you keep rising above if you’re if you’re ahead? That’s what the next webinar comes in for from pursuant it’s, the state of fund-raising midyear checkpoint with ceo trent riker he’s going to be on the show next week for the three fifty and senior vice president jennifer abila they’re gonna help you push through your third and fourth quarters if you can’t make it live on july twenty fifth, watch archive either live or archive go to pursuing dot com click resource is then webinars. We’ll be spelling super cool spelling bee fundraisers make millennial money that’s my own that’s my own alliteration that’s not there so don’t don’t blame alex queer. We’d be spelling for that, but listeners have been talking to alex. I know he’s the ceo there he’s also going to town next week and you could be next. You could be a b you could be you could be next. Look at this. What is brilliant mind since that what? You’re witnessing it at work right now. Um, b next, check out the video at we b e spelling dot com and then pick up the phone for pizza. Talk to alex and look, look what his number is. Nine to nine to two four bees. Okay, see, i’m not the only one now the time for tony’s. Take two. Sixty nine and three. Fifty. I’ve got a new video. Feels good in sixty nine. Get the filth out of your mind. Get it out! This is a family show. Although i don’t know anyone under twenty one. Why anyone under twenty would listen. But in fact, if you are under twenty one and you can prove it to me, i’ll make you listen for the week. Get me at tony martignetti sixty nine is a new position for me, it’s. Hard it’s a hard position. Watch the video and it will all become very clear. Next week is the three hundred fiftieth non-profit radio we’ve got all the regulars that iran, including jeanne kaguya, was coming on very shortly hyre meyerhoff she’s gonna be with me the ceo’s from pursuing and we’d be spelling live music with scott stein he’s going to play our theme song, of course, cheap red wine and another and we’ve got giveaways from pursuant and your coffee. How do you enter the wind post your most creative? Congrats on the three fiftieth use the hashtag non-profit radio three fifty post will pick the best ones those will be the winners here’s that hash tag non-profit radio three fifty you’ll find my sixty nine and three fifty videos at tony martignetti dot com. And that is tony’s take two jean takagi. He, uh you know, he’s been listening to tony take two he’s been on for a couple minutes. You know who he is? He’s, the managing attorney of neo non-profit and exempt organizations law group in san francisco. He edits the wildly popular non-profit law block dot com and he is the american bar association’s. Twenty sixteen outstanding non-profit lawyer you’ll find him at gee tak gt a k jean takagi. So great to have you back. Welcome back. Thanks, tony. Great to be back. My pleasure. We’re talking about some, um, some mistakes that boards make. What, uh, what brings this to your attention? Well, it’s been in the news a lot on dh governance on every level in every sphere of ah, our country has been coming to a lot of attention and whether things were done properly up on the top or not, um, has become a big issue, and i think there’s a common saying the tone is set at the top and the tone of proper governance on non-profit boards really sets the whole tone for the organization and when you don’t have boardmember that air prepared to set that right tone, there are there are problems that follows, and those are the things that get into the news, okay? And we were just touching on just a couple of those with with paula park a few minutes ago, some talking about some of the fiduciary issues fiduciary duties that board members might be ignoring if they’re if they’re not. Properly prepared for, you know ah, credit application sabat okay, but aside from that let’s, see, what would you like, tio? What would you like to start with you? Pick you pick somewhere. We got to get a bunch to go through. But you pick something to start. I feel like i always dictate to you. You choose. Okay. Let’s do allowing. No, i’m sorry. Go ahead. What would you like to do? Well, i could actually let’s start with sort of conflict of interest transactions and that’s where boardmember sze decide that they want to sell services to the non-profits on whose board they sit and, you know, some some sort of say, all of that should not be allowed. And with private foundations there’s ah, much stricter rule that prohibits most of those transactions. But with public charities, it’s usually not sort of absolutely prohibited in some cases, a conflict of interest times action is actually to the organization’s benefit. Like kinda boardmember says, you know, i’ll give you rent at half of the market rate on you. And you can use my my offices to run the organization. That might be a very good deal for a public charity, but where board get in trouble is where one member of the board says, well, you know, i’ll sell you these advertising services for the organization, and my usual rate is five hundred dollars an hour, but i’ll charge you four hundred dollars an hour, and maybe that is what you know that person’s rate is when they’re selling him tto fortune five hundred companies. But for this little one hundred thousand dollars a year non-profit a four hundred dollar an hour rate for advertising is probably excessive. And if the rest of the board just blindly goes along that’s as well he’s giving us a twenty percent discount let’s go with it that gets boards in trouble. Yeah, okay. Would that fall under that eyes that a conflict, conflict of interests? Yes. I mean, there may be several laws where it could be a problem, but on sort of the federal level on the federal tax level, along with being a five a one c three organization and the public charity, you’re not allowed to engage in on access, benefit transaction where somebody like a boardmember gets an excessive payment. And if that happens, what? The irs could do would say, hey, you know, that was excessive, really, nobody should be paying a charity this side should not be paying more than let’s say, two hundred dollars an hour for those services, so you were overcharging two hundred dollars per hour and what we’re going to make you do, as the irs says, we’re going to say you have to return that excessive portion back to the charity, and then on top of that, we’re going to charge you a tax for violating that rule, and that will be twenty five percent of the excessive amount that you charged. And if you don’t fix that within the tax year, we’re going to charge you a two hundred percent penalty under the mountain, all right away, if any boardmember approved that transaction and they knew or he really should have known it to be excessive, we’re going to hit them with a penalty as well. Oh, my goodness. Okay. And i think you and i have talked about this not recently, but xs benefit transactions. I think we’ve covered this. This yeah, and then very i love that you point out the possibility of individual fiduciary penalties and my saying individual money, penalties for the board members, personal penalties. Yeah, really, really rare. But, you know, if if boards look like they colluded, teo benefit one of their fellow board members and weren’t really looking after the best interests of the organization, they can be imposed. Okay, okay, let’s go to aa, not preventing misappropriation, our misuse of the of the ah, the money’s that come in or the other other assets of the organization. Yeah, i mean, that’s a great segue way because one misuses overpaying a boardmember really is overpaying anybody. So maybe you’ve got a friend. And, you know, that friend is offering this great deal to the organization according to your friend, but maybe it isn’t such a great deal. Or maybe it’s for services that the organization really doesn’t even need. So he’s saying, you know, i’ve got this great storage facility. You guys should rent it, and you know, i’ll give you this this great deal on it, and so the organization goes ahead on, rents it but actually never uses it because they never needed that storage facility. Well, that would be kind of a waste of assets and potentially, a diversion of those charitable assets to benefit somebody’s friend. And again that back and get people in a lot of trouble about cyber security risks what’s the board’s responsibility there? Yeah, cybersecurity czar really hot button issue right now and then we’re seeing it everywhere from, uh, people getting their social security numbers stolen or credit card number stolen and identity theft associated with that. So when non-profits are collecting what they call personally identifiable information information that can be associating with a specific individual, they’ve got certain rules that apply, and these are specific to the states. So there’s certain rules that apply that say, you’ve got to really maintain and protect this information, and if it gets out, if your sites that contain this information are breached and those things that released a lot of states say you’ve gotta notify the individual who’s data has been breached and taken so that they can take steps to protect themselves. So really big deal now you you will have already breached the law if you didn’t create secure systems preventing certain breeches and hackers from getting at that data. And if you fail to notify possibly donor’s information, for example, or some buyers of your services or goods? If you don’t notify them of that reaches well, you could be violating another law. So a lot going on there in cyber security. Actually, another really interesting one was recently there was some ransom where that that was came out and hit not only for-profit organizations but some non-profits is well and ransom. Where is basically where somebody hijacks your site and some of some of your site, maybe for processing donations or for selling goods and services. And so you really rely on having them up every day while the hacker takes over your site says unless you pay me let’s, say, you know, ten thousand dollars by tomorrow, i’m going to keep your site hacked and it may take you, you know, even with your experts a week, two weeks to recover it, and maybe you’re gonna lose a lot more money if you do that now, what do you do? Yeah, we just had that nationwide within about the past, not not not just nationwide internationally with in the past, what, six weeks or so? See, i think the wannacry ransomware i don’t know if it’s called a virus or something else. But yeah, it was widely prevalent in a lot of organizations, and organizations have to figure out how to deal with that and it’s best to figure those things out before it actually happens, rather than after the fact we just had a guest with in the past. I’d say that in the past two months, mark last night was shine mark shine. I think, talking about cyber security on how to ensure against it, the different policies that are available. Teo, to protect your organization in the event of a breach s so you could listen to you could look back at that it’s just with i’m sure it was mark shine just in the past couple months, okay, let’s. See, um, let’s. I do want to get teo another, another popular blawg, not not as popular as non-profit law block dot com, but we’ll we’ll give ellis card or a shout in a couple minutes. How about yeah, investments what’s the what? I don’t think you and i have talked about this one, the board’s responsibility around the investment policy statements of the organization? Sure. So, you know, even some smaller charities, you know, they got reserves and order some of them anyway. If they’re lucky, enoughto have not have to live sort of day by day, have some reserves on dh. They may want invest those reserves rather than just keep it in in a checking account, for example. And if you do have assets for investment was a charity. There are state laws that are associated with prudently investing those foreign investor axe. Yeah, on dh those are really important to pay attention to so some charities and some have come to us for service. You know, when when the market is it is it’s hot on the market has been pretty good lately, you know, they’re also served deals out there, and some are like going no, you know, we would like to invest all of our our money in this hedge, but, uh, and they may not even know what a hedge fund is. And i don’t know that anybody actually knows what a hedge fund is, because that covers so many different broad groups of investments, but they tend to be wildly speculative, meaning you could make a ton of money on them in a short period of time, and you can lose a lot of money in a very short period of time and that type of speculative investment making unless it’s part of like a prudent portfolio where maybe, like ten percent of your assets are devoted to those that are, you know, much more speculative, but ninety percent are in much more conservative investments can be a real breach if you put all your money’s in one basket, which it’s never good ideas, we’ve learned from our our parents or our kindergarten teachers. Um, you know, you’ve got to make sure that the portfolio of different investments you have is prudent, and so you’ve diversified your risks and not put it all in some wildly speculative investment, and that could be not only a breach of your fiduciary duty but reach a prudent investor rules and there’s a rule we don’t wantto get into jargon jail, you’re always about the impression that the acronym uniforms prudent management. Of institutional funds act, and it says that you have to look at different concerns when you’re investing on dh. It really talks about conservative investing in a portfolio with an eye on what your mission is as well. Gene, just give that acronym and what it stands for again, please, i talked over you sure upmifa upm i f a, the uniform, prudent management of institutional funds act. If you google upmifa and your state, you’ll find what the law is, and i think that’s in forty nine states, i think maybe pennsylvania’s the outline, hold on. All right, all right, thank you. I’ll try teo, keep my tongue civil from here on, but all right, let’s, go out for our break. When we come back, i’ve got live. Listen, love a ton, and we’ll give a shout out to another law block that you might be interested in state with us. Like what you’re hearing a non-profit radio tony’s got more on youtube, you’ll find clips from stand up comedy tv spots and exclusive interviews catch guests like seth gordon. Craig newmark, the founder of craigslist marquis of eco enterprises, charles best from donors choose dot org’s aria finger do something that worked neo-sage levine from new york universities heimans center on philanthropy tony tweets to he finds the best content from the most knowledgeable, interesting people in and around non-profits to share on his stream. If you have valuable info, he wants to re tweet you during the show. You can join the conversation on twitter using hashtag non-profit radio twitter is an easy way to reach tony he’s at tony martignetti narasimhan t i g e n e t t i remember there’s a g before the end he hosts a podcast for the chronicle of philanthropy fund-raising fundamentals is a short monthly show devoted to getting over your fund-raising hartals just like non-profit radio, toni talks to leading thinkers, experts and cool people with great ideas. As one fan said, tony picks their brains and i don’t have to leave my office fund-raising fundamentals was recently dubbed the most helpful non-profit podcast you have ever heard. You can also join the conversation on facebook, where you can ask questions before or after the show. The guests are there, too. Get insider show alerts by email, tony tells you who’s on each week and always includes link so that you can contact guess directly. To sign up, visit the facebook page for tony martignetti dot com. Hi, this is claire meyerhoff from the plan giving agency. If you have big dreams but a small budget, you have a home at tony martignetti non-profit radio. Krauz hyre hopes could be with us next week for the three hundred fiftieth show as well. Jean takagi, listen, let’s, do the live listener love because we’re bursting here. Tampa, florida bronx, new york and if we got all five boroughs, we got multiple manhattan. We got bronx. We got staten island. Um, we have brooklyn where’s, queens, queens. Let us down. All right. We got four out of five and multiple said, multiple manhattan, woodbridge, new jersey. That’s not far. Laura, laura, laura, belinda, california live listen and love to all of you, but also to torrington, connecticut. I’ve been to torrington, that’s, a nice little town. I did some consulting there. Uh, social service agency. Torrington. And you have that that renovated theater right in downtown. I love that’s, very pretty. Minneapolis minnesota lives their love to you also new bern, north carolina and midlothian, virginia. Midlothian, midlothian live listen love. However you pronounce it let’s, go abroad. Not too many people abroad, nobody, nobody in asia, nobody at all in asia. This, i think, is the first show where there’s, nobody from asia. Wow. Okay, uh, they’ll be back. Uk? We can’t we can’t we see uk, united kingdom so we don’t know whether it’s whales or ireland or scotland or england we don’t know well, you’re in the uk so we always give always give you know you got to do the you got to recognize that there’s more than one country in the united kingdom, please and germany, good talk, live listen love all our livelong sinners on dh so of course, on the heels of that has got to be the podcast pleasantries because we’ve got over twelve thousand podcast listeners in the time shift. Thank you. Pleasantries to our podcast listeners, never forgetting them. And then, of course, the affiliate affections to our am and fm stations throughout the country. And by the way, i have four new stations to introduce next week on the three, fiftieth four brand new stations joining us throughout the country from new york, colorado to washington. I think porter stations but for the current stations listening today affections to our am and fm listeners. Thanks so much for being with us, everyone. Thank you, jean. Thank you for that indulgence. You know the thanks that you know the gratitude has got to go out, right? You know that? Absolutely. Thank you. Um okay. So let’s give a little shout out to ah, another. Another non-profit attorney ellis carter. She she she curates the charity lawyer blawg, cherry lawyer block. And you know, ellis carter. I did turn and she’s a wonderful person and a great attorney. Alice and i have had a chance to speak together and work together on the few occasions you’ve worked together too. Cool. All right. So on her block post going back, i think it’s two thousand nine there was one of her earlier poster, if not her very first post. She links to you while she mentions a bunch of your problem ideas. And i want to give a shout out to your block. Of course. Non-profit non-profit law block dot com where listeners can check out all your list of all ten because you did a post for this show, which actually you do that every week, which i always appreciate every time you’re on, you do opposed. So if you want to see the full list of jeans, go to non-profit loblaw dot com. But ellis carter has charity lawyer blawg and she’s got a couple on there. That i want to talk about, like micro managing staff are you are you comfortable talking about ellis carter’s board governance mistakes? Yeah, absolutely actually give credit to her. She came up with a list of ten, and then i just added a few more to to her list, and so she recaptured all fifteen together on her block, but she was the one who came up with micro managing staff and it’s a really important one because i think he probably seen it as well. Tony, where board members start to get involved and then go around the executive director and start to give directions to the staff. Yes, i have and creates all kinds of political trouble and reporting line trouble and yeah, yeah, but, you know, part of that can be the responsibility of the ceo to and blurring lines and, you know, having boardmember do things that maybe you’re not appropriate, like, you know, day to day tasks and things. Yeah, and so, you know, oftentimes when you, this is a kind of a growing pain for some non-profits as well, because when you’re on all volunteer non-profit organization, it is where the board members involved. With everything as well and and managing volunteers in that case. But once you start to grow up a little and have staff and haven’t executive director, the board members have to know to pull back and, you know, for one thing, boardmember should know that individually they have no inherent authority to do anything. They don’t have the authority to manage staff it’s only collectively as a board where they have authority officers like your executive director or your ceo perhaps might have the authority to give limited direction to the staff to ceo would obviously have have the ultimate authority there with respect to the staff, but just knowing where your boundaries are, it’s really important and from a liability standpoint, board members, if they start to mismanage, that could get hit with unemployment claim, which really makes up, i believe more than ninety percent of all directors and officers insurance claims our employment related and if they’re directed against boardmember themselves, and if you don’t have dino insurance boy, that that could be a huge problem for individual boardmember so they really have to be careful of that. Another one on ellis’s list is airing disagreements outside the board room and that reminds me of the very timely, like complaining about your attorney general to the new york times as an example, it just happened today airing disagreements outside the boardroom what’s the trouble there? Yeah, and obviously as a non-profit when you’re taking positions, you wantto have one position that you’re setting out to the public you don’t wantto have ah, divided ah statement that you’re giving to a public where some persons involved with the organization are on one side of an issue when other persons are other side of an issue and it looks to the public that the organization is poorly governed, poorly managed, and can’t even make up its mind on what its messages and therefore could jeopardize support. So aaron aaron, you know your disagreements outside of the boardroom, a really big problem for the organization in terms of its, you know, public relations, but also a huge, huge problem for the boards themselves because, you know, tony, if you and i were on the board together and we had a disagreement over a key issue on dh, we got a chance to discuss it, of course, when we go out you know, even if i may have disagreed with you and, you know, your side won, i’m going to be supportive of that. I might not say very much about it, but i’m definitely not going to say, well, i, you know, in in public that i disagreed with it because what happens if i start doing that is i’m a chill further board discussions, you know, if you don’t kick me out of the board for doing that, the board might find itself very, very leery of, you know, raising controversial points because you got this one person who’s going to be a blabber mouth and start teo, reframe everything and criticize you personally outside of the organization, a really big problem. The place for the robust discussion and disagreements is within the confines of the board meeting and maybe discussions that take place in committee or or even know our board members having back channel communications right privately on the phone or email, but publicly wait, where were we? Face-to-face we present one face yeah, and this along with your duty of loyalty to the organization as well, you’re supposed to act as a board member in the best interest of the organization. Not in your personal best interests. All right? Yeah. You don’t want to hurt the organization by by airing your grievances outside. Thank you very much. Looking forward to talking to you next week on the three. Fifty of jean? Yeah, i’m really looking forward to three. Fifty congratulations. Thank you so much, jane takagi you’ll find him at non-profit law block dot com and at g tak gt a k next week three fifty three five oh, how many times i have to say it, make sure you enter to win our giveaways post your most creative congrats with the hashtag non-profit medio three fifty can’t wait for that great fun! If you missed any part of today’s show, i beseech you, find it on tony martignetti dot com we’re sponsored by pursuant online tools for small and midsize non-profits data driven and technology enabled and by we be spelling supercool spelling bee fundraisers we b e spelling dot com our creative producers climb hyre half sam liebowitz is the line producer shows social media is by susan chavez and this fantastic cool music is by scott stein be with me next week for non-profit radio big non-profit ideas for the other ninety five percent go out and degree. Sametz buy-in what’s not to love about non-profit radio tony gets the best guests check this out from seth godin this’s the first revolution since tv nineteen fifty and henry ford nineteen twenty it’s the revolution of our lifetime here’s a smart, simple idea from craigslist founder craig newmark insights orn presentation or anything? People don’t really need the fancy stuff they need something which is simple and fast. When’s the best time to post on facebook facebook’s andrew noise nose at traffic is at an all time hyre on nine a, m or p m so that’s, when you should be posting your most meaningful post here’s aria finger ceo of do something dot or ge young people are not going to be involved in social change if it’s boring and they don’t see the impact of what they’re doing. So you got to make it fun and applicable to these young people look so otherwise a fifteen and sixteen year old they have better things to do if they have xbox, they have tv, they have their cell phones me dar is the founder of idealist took two or three years for foundation staff to sort of dane toe add an email address their card, it was like it was phone. This email thing is right and that’s, why should i give it away? Charles best founded donors choose dot or ge somehow they’ve gotten in touch kind of off line as it were and and no two exchanges of brownies and visits and physical gift. Mark echo is the founder and ceo of eco enterprises. You may be wearing his hoodies and shirts, tony, talk to him. Yeah, you know, i just i i’m a big believer that’s not what you make in life. It zoho, you know, tell you make people feel this is public radio host majora carter. Innovation is in the power of understanding that you don’t just put money on a situation expected to hell. You put money in a situation and invested and expect it to grow and savvy advice for success from eric sabiston. What separates those who achieve from those who do not is in direct proportion to one’s ability to ask others for help. The smartest experts and leading thinkers air on tony martignetti non-profit radio big non-profit ideas for the other ninety five percent.